Vodafone Case Study | McLaren

“Our Vodafone colleagues have been nothing less than superb. We’re an innovative fast-moving business and they understood completely the need for communications to be equally rapid and flexible.” Ian Robinson, IT Director, McLaren Group Vodafone Case Study | McLaren

Unified Communications provides a competitive edge for McLaren

For McLaren, it’s all about winning. the company has been home to some of the Time consuming and confusing An iconic name in motorsport – and Formula most successful drivers in the history of the When Ian Robinson became IT Director at One in particular – McLaren makes business sport, including , McLaren Group, he resolved to tackle the decisions with one thing in mind. and . companies complex fixed-line telephony systems, which were robust, but difficult and Whether it is selecting its drivers, its suppliers, With every millisecond counting on and off the expensive to maintain. A lack of integration its mechanics – or its total communications track, the desire for success is just the same for between static systems and mobile devices provider – McLaren is constantly on the lookout all the McLaren Group’s 1,500 employees too. meant that globe-trotting employees often for organisations that can help it achieve its From the McLaren Technology Centre in Surrey found it difficult to keep in contact. ultimate goal – winning races. where designers, engineers and administrators are based, the company has people travelling Robinson saw an opportunity to innovate, And in an ultra competitive sport where the and operating around the world, making to increase productivity and cut costs by smallest of margins make the difference effective and efficient communications both a converging mobile, fixed-line and desktop between taking the chequered flag or must – and a constant challenge. communications. “We wanted to reduce our finishing down the field, suppliers have to telephone exchange estate and bring down the share McLaren’s constant drive for technical It was clear to McLaren that here was an area cost of managing disparate communications excellence and innovation. of its business that offered a great opportunity channels,” he recalls. to provide employees with a cutting edge McLaren is the only team to have won in communications system with which to stay in “We had people carrying more than one mobile four different categories of motorsport - touch, share information and improve device – for example, DECT phones that ran on Formula One, Indianapolis 500, Can-Am and decision making. our internal network and BlackBerry devices for Le Mans. Founded in 1963 by Bruce McLaren, voice and email. Vodafone Case Study | McLaren

“We quickly saw that Vodafone One Net Enterprise met all our Unanswered calls divert to a single mailbox, requirements. It makes teamwork faster by providing employees triggering a ‘message waiting’ prompt on all devices. Employees are able to see whether a with one telephone number, voicemail and directory, which are colleague is available by checking his or her all easy to use.” presence information. They also have the option to send an instant message if someone is Ian Robinson, IT Director, McLaren Group in a meeting, for example.

“Each system had its own number and Rapid and flexible In addition, voicemail messages are recorded voicemail box making it time consuming check Says Robinson: “We quickly saw that Vodafone as .WAV files that can be forwarded as email several message stores, and, at worst, there was One Net Enterprise met all our requirements. It attachments to the appropriate contact. the potential for important information to be makes teamwork faster by providing employees This can provide the vital piece in the jigsaw overlooked,” he says. with one telephone number, voicemail and for engineers as they work to improve the directory, which are all easy to use.” performance of their racing cars to extremely To meet these challenges, McLaren selected tight deadlines. Vodafone One Net Enterprise, a unique When an employee receives a call, the mobile, unified communications solution that Vodafone One Net Enterprise solution alerts With its mobile unified communications combines mobile and IP telephony with email, all their devices, including mobile, fixed-line or solution up and running, McLaren employees instant messaging and presence information, soft phone, which runs on a desktop or laptop are now more efficient and productive. The helping employees to stay connected, computer. company is also working with a single supplier wherever they are. providing all channels of communication, with performance and management issues streamlined through a single point of contact. Vodafone Case Study | McLaren

“Communication plays a key role in modern Formula One by Significant benefits improving the way information is shared among team members • Staying in touch with colleagues is now far easier, wherever they are in the world, by and thereby increasing performance. We now have an advanced using a single mobile device connecting to a communications infrastructure that will grow with us into the future. single, integrated system We look forward to a long and productive partnership with Vodafone.” • Everyone has peace of mind that calls will be routed to mobile, fixed-line and soft phones Martin Whitmarsh, CEO, McLaren Group simultaneously, with messages stored in a single voicemail box • Additional features include presence With call costs reduced by 15%, valuable budget McLaren Group CEO, Martin Whitmarsh information showing who is available at is recovered for other uses, such as vital testing agrees: “Communication plays a key role in any time, instant messaging and simple to or component development that can shave a modern Formula One by improving the way use video conferencing few more fractions of a second off lap times. information is shared among team members • Support is instantly available through and thereby increasing performance. We look a help desk service while infrastructure Robinson says: “We’ve had a really positive forward to a long and productive partnership updates and system maintenance are response from people using the system. Our with Vodafone.” planned around the needs of the business Vodafone colleagues have been nothing • Call costs have been cut by 15% through less than superb. We’re an innovative fast- flat rate pricing and optimum routing moving business and they understood • It’s a much easier system to administer completely the need for communications to too, with a single supplier enabling unified be equally rapid and flexible.” and centrally managed billing, reducing management time and cost • McLaren now enjoys a lean and streamlined telecoms solution that provides a platform for growth

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