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Personalized Media Communications, L.L.C. v. Zynga, Inc. Doc. 1 Att. 4 IN THE UNITED STATES DISTRICT COURT FOR THE EASTERN DISTRICT OF TEXAS MARSHALL DIVISION PERSONALIZED MEDIA § COMMUNICATIONS, LLC, § § Plaintiff, § § v. § § Civil Action No. ZYNGA, INC., § § JURY DEMANDED Defendant. § § § § § § EXHIBIT 2-[PART 1 OF 3] COMPLAINT FOR PATENT INFRINGEMENT Dockets.Justia.com 111111111111111111111111111111111111111111111111111111111111111111111111111 US007908638Bl (12) United States Patent (10) Patent No.: US 7,908,638 Bl Harvey et al. (45) Date of Patent: Mar. 15,2011 (54) SIGNAL PROCESSINGAPPARATUS AND (56) References Cited METHODS U.S. PATENT DOCUMENTS (75) Inventors: John Christopher Harvey, New York, 33,189 A 9/1861 Dougal NY (US); James William Cuddihy, (Continued) New York, NY (US) FOREIGN PATENT DOCUMENTS (73) Assignee: Personalized Media Communications LLC, New York, NY (US) AU 481565 4/1976 (Continued) ( *) Notice: Subject to any disclaimer, the term ofthis patent is extended or adjusted under 35 OTHER PUBLICATIONS U.S.c. 154(b) by 0 days. "Automatic Commercial Insertion Equipemnt for Unattended Inser tion of Local Advertising", kILLION, "Cablematic Inc.", NCTA (21) Appl. No.: 08/477,547 1984, pp. 15-22, 1984.* (22) Filed: Jun. 7, 1995 (Continued) Related U.S. Application Data Primary Examiner - Yubin Hung (74) Attorney, Agent, or Firm - Goodwin Procter LLP (63) Continuation of application No. 081113,329, filed on (57) ABSTRACT Aug. 30, 1993, which is a continuation ofapplication No. 08/056,501, filed on May 3, 1993, now Pat. No. A unified system ofprogramming communication. The sys 5,335,277, which is a continuation ofapplication No. tem encompasses the prior art (television, radio, broadcast 07/849,226, filed on Mar. 10, 1992, now Pat. No. hardcopy, computer communications, etc.) and new user spe 5,233,654, which is a continuation ofapplication No. cific mass media. Within the unified system, parallel process ing computer systems, each having an input (e.g., 77) con 07/588,126, filed on Sep. 25, 1990, now Pat. No. trolling a plurality of computers (e.g., 205), generate and 5,109,414, which is a continuation ofapplication No. output user information at receiver stations. Under broadcast 07/096,096, filed on Sep. 11, 1987, now Pat. No. control, local computers (73, 205), combine user information 4,965,825, which is a continuation-in-part of selectively into prior art communications to exhibit person application No. 06/829,531, filed on Feb. 14, 1986, alized mass media programming at video monitors (202), now Pat. No. 4,704,725, which is a continuation of speakers (263), printers (221), etc. At intermediate transmis application No. 06/317,510, filed onNov. 3,1981, now sion stations (e.g., cable television stations), signals in net Pat. No. 4,694,490. work broadcasts and from local inputs (74, 77, 97, 98) cause control processors (71) and computers (73) to selectively (51) Int. Cl. automate connection and operation of receivers (53), H04N 7/00 (2006.01) recorder/players (76), computers (73), generators (82), strip H04N 7/08 (2006.01) pers (81), etc. At receiver stations, signals in received trans H04N 7/16 (2006.01) missions and from local inputs (225, 218, 22) cause control H04N 11/00 (2006.01) processors (200) and computers (205) to automate connec tion and operation ofconverters (201), tuners (215), decryp (52) U.S. Cl. 725/140; 725/137; 348/468; 348/481 tors (224), recorder/players (217), computers (205), furnaces (58) Field of Classification Search 455/3.1; (206), etc. Processors (71, 200) meter and monitor availabil 386/46; 348/5,6,7,8,9,2,3,461-468, ity and usage ofprogramming. 348/481,563,564; 725/135-140 See application file for complete search history. 24 Claims, 22 Drawing Sheets 2'5 202M ( TV MOOIT~ J o 0 145 --PROGRAMMING ---- CONTROLINFORMATION US 7,908,638 Bl Page 2 u.s. 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