Sugar Sammy Gets His Picture Taken the New Face of Canadian Comedy Is Ready for His Close-Up
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THE HUMOUR ISSUE SUGAR SAMMY GETS HIS PICTURE TAKEN THE NEW FACE OF CANADIAN COMEDY IS READY FOR HIS CLOSE-UP BY JAMES MARTIN PHOTOGRAPHY BY DANIEL DESMARAIS (HAIR AND MAKEUP) AMÉLIE THOMAS; (PHOTOGRAPHY ASSISTANTS) STÉPHANE FIORE AND KÉVIEN POISSON; (CLOWN) TIKITI. FIORE AND KÉVIEN POISSON; (CLOWN) STÉPHANE ASSISTANTS) (HAIR AND MAKEUP) AMÉLIE THOMAS; (PHOTOGRAPHY 70 he studio sits in a warehouse in little taste of why the ladies nick- gig at Winnipeg’s comedy festival. He started his own production company, the shadow of Montreal’s Auto- named Samir Khullar “Sugar” during snagged the prestigious Discovery of SugarNation, out of necessity. You’re route 720. The neighbourhood, a his undergraduate nights as a party the Festival title at the 2009 Juste pour Gonna Rire would go on to sell more holdout against gentrification, is on doorman. He’s the nice boy next door. rire gala in his hometown, earning than 60,000 tickets in Montreal-area the cusp of big change. Big change It would be easy to forget that this him a coveted spot on the Hollywood theatres. To put that number in con- is something that the man sitting boy’s got a mouth on him. Reporter’s list of the top 10 rising com- text, Russell Peters, who has set com- under the lights knows a bit about. “Whenever I write a joke for some- edy talents. edy concert attendance records in In May, he became the first non- one else, they say, ‘This doesn’t sound But what made Sammy a bona fide Australia and the U.K., sold closer to francophone to win the top honour good coming from me,’” he says. “I star was You’re Gonna Rire, his 2011 50,000 tickets for the first five-city at Quebec’s French-language com- guess a lot of people can’t get away show that he performed in both offi- Canadian leg of his smash Notorious edy awards. He spent June and July with saying what I get away with.” cial languages. Not a French show for arena tour. writing his debut sitcom, and now Indeed. francophones and a separate English “It seems obvious now,” says August is about shooting from dawn Here’s Sammy on clearing airport show for anglophones, but one show Sammy, “but producers failed to real- until dusk. Soon he’ll start hitting security, post-9/11: “People see me and for everyone. (In an irreverent nod to ize how many people in Montreal open mic nights, at least two a week, they run back and hug their families the ’95 referendum vote, he billed the understand both languages.” And, to workshop material for an upcom- one last time.” content as “50.5 per cent English, 49.5 more importantly, would pay $30 and ing Canadian tour. But today, at On not seeing many fellow Indo- per cent French.”) Producers scoffed up to hear jokes in both. least, is easy: sleep in, hit the gym Canadians in his audience: “I guess when Sammy pitched it. But he knew This year, he toured En français and now this. Sugar Sammy is get- this show’s not on Groupon.” it would work, and with good reason: SVP!, a unilingual version of You’re ting his picture taken. On women: “I’m a gentleman, so I he’d already tested “franglais” ma- Gonna Rire, and he’s taking it back on GETTY always say, ‘Why don’t we split the / terial in small clubs—and it killed. He the road this fall; together, both ver- ammy stands with his back to bill? And if we sleep together, I’ll re- sions of the show have already LEDNER Sthe camera. He pivots around fund you.’” sold 135,000 tickets in Quebec. and freezes with his head slightly On men: “How can you know you’re Sammy’s winning fans outside cocked, strong jaw jutting. Thick, per- not gay if you haven’t tried it? My FOR A GUY WHO Quebec, too. In 2012, he sold fectly coiffed jet-black hair. Clean-cut rule is: you try 10 gay guys, and if you CATHERINE more than 120,000 tickets good looks. Loosely knotted necktie. like six, you’re gay. I liked four, so I’m MAKES HIS LIVING around the world; all told, he A tuxedo-ish jacket hugging his straight.” has played gigs in 30 countries. ; (BEAVER) ; (BEAVER) TALKING, SUGAR 37-year-old, six-foot-four frame. It’s all , His Direct From Montreal con- very suave. Too much so. ammy worked the Montreal SAMMY DOESN T cert DVD consistently breaks “Sam,” calls out the photographer, Scomedy clubs for years. By 2004, Amazon.ca’s top 50 stand-up “pas trop James Bond, eh?” Sammy he’d expanded to weekly sets in Ot- SAY MUCH. HE LIKES comedy charts—and there are slouches his broad shoulders, drops tawa. Two years later, he was touring ISTOCKPHOTO a lot of stand-up DVDs on the his chin, then fixes the camera with a Canada as part of The A-List, a group TO SAVE IT FOR market. (At press time, Direct big-eyed pout. He blows kisses. He of up-and-coming Asian-Canadian From Montreal was #20, edging shapes his hands into a heart. It’s a comedians, and had landed his first (BALLOON) THE STAGE. out titles by hugely popular 72 rd.ca 10/13 73 American performers like Louis C.K., sad, but maybe it’s just the makeup. Robin Williams and Wanda Sykes.) The king looks sad, but maybe it’s just his face being smooshed by pressur- he studio is buzzing with people, ized rubber. Heavy hangs the head Tand all eyes, lenses and lights are being squeezed by a pair of mating on Sammy. Yet this isn’t The Sugar boa constrictors. Sammy Show. He quietly listens to directions and easily mugs for the ammy loves the craft of honing camera. He’s game. He’s polite. But for Sa joke, of finding the perfect a guy who makes his living talking—a word that just nails it. But for a guy so guy known as much for his tightly devoted to precision, he’s lax about constructed jokes as his improvised, the rigid language labels that so ob- merciless roasting of audience mem- sess Quebecers: francophone, anglo- bers—he doesn’t say much. Canada’s phone, allophone. New King of Comedy isn’t holding He begins a thought: “As an ethnic court. He likes to save it for the stage. person in Quebec, and an anglo- In a corner of the photo studio, a phone—” Except he’s not. Anglo- clown sits at a table, twisting balloons phone, that is. His parents moved into a crown for the king. When the from India to Canada in the late 1960s, clown heard this gig was for Sammy, and the Montreal-born Sammy grew he was giddy for days. Air hisses from up speaking Punjabi at home. (It’s still a canister. Balloons squeak. Some pop. what he speaks with his parents.) Eng- The crown has to be perfect. Discards lish came second and then, as part of pile up on the floor, to be peddled Quebec’s first Bill 101 generation (the later in Old Montreal. What may not law dictating that French be the pri- be good enough for Sammy can still mary language of instruction), Sammy fetch five bucks from a tourist. learned French beginning in kinder- Finally, success. The balloon crown garten. He picked up Hindi, too. All looks magnificent hovering over four languages have found their way Sammy’s head, held aloft by a hidden into his act. assistant. But things go wrong when “Yeah, okay, I’m an allophone.” He Sammy tries to actually wear it. It shrugs. “Those things aren’t an issue takes two assistants to squeak the en- for me, so they shouldn’t be an issue twined balloons over his head. The for anyone else.” Growing up in Mont- crown gets stuck, distorted beyond all real’s immigrant-heavy Côte-des- recognition. Sammy’s perfect hair is Neiges neighbourhood, where done no favours. The clown looks everyone spoke a minimum of three 75 languages, Sammy heard fran- SAMMY MAY NOT BE ammy says stand-up will always into—and how they make their glais, and more, every day. Sbe his great love, but he’s not friendship work despite their differ- “Race, language and colour THE NEW RUSSELL immune to acting’s siren call. After ences on every level: political, social were never an issue,” he re- studying with Jacqueline McClin- and economic.” members, “except whenever PETERS. HE MAY NOT tock, the late acting coach who also I’d leave the neighbourhood. In worked with Mad Men’s Jessica Paré, ammy has been building up to the rest of Quebec, I felt like an BE THE NEW BRENT Sammy temporarily moved to Holly- Ssomething, deepening his fan outsider.” It was that feeling wood in the springs of 2009 and 2010 base in Quebec while widening it that drew him toward the edgy BUTT. HE MAY BE to take part in every wannabe star’s around the world. He’s shortlisted stand-up comedy of Eddie rite of passage: pilot season. Sammy for the Canadian Comedy Awards’ Murphy, Chris Rock, Martin SOMETHING BIGGER. read for six sitcom pilots a day and Person of the Year, which will be an- Lawrence and Dave Chappelle. even scored a few callbacks. Nothing nounced on October 6. If he wins, “I felt those struggles. Not at came of it.