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WORDS MADE FLESH Code, Culture, Imagination Florian Cramer
WORDS MADE FLESH Code, Culture, Imagination Florian Cramer Me dia De s ign Re s e arch Pie t Z w art Ins titute ins titute for pos tgraduate s tudie s and re s e arch W ille m de Kooning Acade m y H oge s ch ool Rotte rdam 3 ABSTRACT: Executable code existed centuries before the invention of the computer in magic, Kabbalah, musical composition and exper- imental poetry. These practices are often neglected as a historical pretext of contemporary software culture and electronic arts. Above all, they link computations to a vast speculative imagination that en- compasses art, language, technology, philosophy and religion. These speculations in turn inscribe themselves into the technology. Since even the most simple formalism requires symbols with which it can be expressed, and symbols have cultural connotations, any code is loaded with meaning. This booklet writes a small cultural history of imaginative computation, reconstructing both the obsessive persis- tence and contradictory mutations of the phantasm that symbols turn physical, and words are made flesh. Media Design Research Piet Zwart Institute institute for postgraduate studies and research Willem de Kooning Academy Hogeschool Rotterdam http://www.pzwart.wdka.hro.nl The author wishes to thank Piet Zwart Institute Media Design Research for the fellowship on which this book was written. Editor: Matthew Fuller, additional corrections: T. Peal Typeset by Florian Cramer with LaTeX using the amsbook document class and the Bitstream Charter typeface. Front illustration: Permutation table for the pronounciation of God’s name, from Abraham Abulafia’s Or HaSeichel (The Light of the Intellect), 13th century c 2005 Florian Cramer, Piet Zwart Institute Permission is granted to copy, distribute and/or modify this document under the terms of any of the following licenses: (1) the GNU General Public License as published by the Free Software Foun- dation; either version 2 of the License, or any later version. -
Branding Guidelines
2020 v. 1 BRANDING GUIDELINES A visual identity guide for New Orleans Baptist Theological Seminary and Leavell College New Orleans Baptist Theological Seminary and Leavell College 01 2020 v. 1 CONTENTS COLORS 3 Primary Color 3 Secondary Colors 4 Grays LOGOS 5 Graduate Logo 7 Undergraduate Logo 9 Combining both Logos TYPOGRAPHY 10 Roboto Font Family 11 Utopia Font Family 12 Combining both Fonts 13 Branding Statements LAYOUT GUIDELINES Text and Images Margins and Bleeds White Space EXAMPLE PAGES New Orleans Baptist Theological Seminary and Leavell College 02 2020 v. 1 The primary purple and secondary colors should be utilized COLORS for all seminary and college designs. Generally, gray or white should be used for text. Limited use of primary and secondary colors is acceptable for headlines. The primary purple is Primary and intentionally contrasted and complemented by the secondary Secondary Colors colors. A balanced design is structured by the weight, proximity, and alignment of shapes, text, and photos. Photos should be bright and saturated. NOTE: If a printer is not accurate or the material does not hold ink effectively, the purple can easily skew to either a reddish or blueish hue. Primary Purple Secondary Gold Secondary Light Blue Cyan = 80 Cyan = 21 Cyan = 67 Magenta = 88 Magenta = 22 Magenta = 0 CMYK Yellow = 36 Yellow = 100 Yellow = 18 Black = 29 Black = 0 Black = 0 Red = 68 Red = 209 Red = 48 RGB Green = 48 Green = 180 Green = 192 Blue = 90 Blue = 43 Blue = 210 #44305a #d1b42b #30c0d2 HEX 2627 C 110 C 2627 U 110 U PANTONE New Orleans Baptist Theological Seminary and Leavell College 03 2020 v. -
Bitstream Fonts in May 2005 at Totaling 350 Font Families with a Total of 1357 Font Styles
Bitstream Fonts in May 2005 at http://www.myfonts.com/fonts/bitstream totaling 350 font families with a total of 1357 font styles The former Bitstream typeface libraries consisted mainly of forgeries of Linotype fonts and of ITC fonts. See the list below on the pages 24–29 about the old Bitstream Typeface Library of 1992. The 2005 Bitstream typeface library contains the same forgeries of Linotype fonts as formerly and also the same ITC fonts, but it also includes a lot of new mediocre „rubbish fonts“ (e.g. „Alphabet Soup“, „Arkeo“, „Big Limbo“), but also a few new quality fonts (e.g. „Drescher Grotesk“, „Prima Serif“ etc.). On the other hand, a few old fonts (e.g. „Caxton“) were removed. See the list below on pages 1–23. The typeface collection of CorelDraw comprises almost the entire former old Bitstream typeface library (see the list below on pages 24–29) with the following exceptions: 1. A few (ca. 3) forgeries of Linotype fonts are missing in the CorelDraw font collections, e.g. the fonts „Baskerville No. 2“ (= Linotype Baskerville No. 2), „Italian Garamond“ (= Linotype Garamond Simoncini), and „Revival 555“ (= Linotype Horley Old Style). 2. A lot (ca. 11) of ITC fonts are not contained in the CorelDraw font collections, e.g. „ITC Berkeley Oldstyle“, „ITC Century“, „ITC Clearface“, „ITC Isbell“, „ITC Italia“, „ITC Modern No. 216“, „ITC Ronda“, „ITC Serif Gothic“, „ITC Tom’s Roman“, „ITC Zapf Book“, and „ITC Zapf International“. Ulrich Stiehl, Heidelberg 3-May 2005 Aachen – 2 styles Ad Lib™ – 1 styles Aerospace Pi – 1 styles Aldine -
CSS Font Stacks by Classification
CSS font stacks by classification Written by Frode Helland When Johann Gutenberg printed his famous Bible more than 600 years ago, the only typeface available was his own. Since the invention of moveable lead type, throughout most of the 20th century graphic designers and printers have been limited to one – or perhaps only a handful of typefaces – due to costs and availability. Since the birth of desktop publishing and the introduction of the worlds firstWYSIWYG layout program, MacPublisher (1985), the number of typefaces available – literary at our fingertips – has grown exponen- tially. Still, well into the 21st century, web designers find them selves limited to only a handful. Web browsers depend on the users own font files to display text, and since most people don’t have any reason to purchase a typeface, we’re stuck with a selected few. This issue force web designers to rethink their approach: letting go of control, letting the end user resize, restyle, and as the dynamic web evolves, rewrite and perhaps also one day rearrange text and data. As a graphic designer usually working with static printed items, CSS font stacks is very unfamiliar: A list of typefaces were one take over were the previous failed, in- stead of that single specified Stempel Garamond 9/12 pt. that reads so well on matte stock. Am I fighting the evolution? I don’t think so. Some design principles are universal, independent of me- dium. I believe good typography is one of them. The technology that will let us use typefaces online the same way we use them in print is on it’s way, although moving at slow speed. -
Dynamic and Interactive R Graphics for the Web: the Gridsvg Package
JSS Journal of Statistical Software MMMMMM YYYY, Volume VV, Issue II. http://www.jstatsoft.org/ Dynamic and Interactive R Graphics for the Web: The gridSVG Package Paul Murrell Simon Potter The Unversity of Auckland The Unversity of Auckland Abstract This article describes the gridSVG package, which provides functions to convert grid- based R graphics to an SVG format. The package also provides a function to associate hyperlinks with components of a plot, a function to animate components of a plot, a function to associate any SVG attribute with a component of a plot, and a function to add JavaScript code to a plot. The last two of these provides a basis for adding interactivity to the SVG version of the plot. Together these tools provide a way to generate dynamic and interactive R graphics for use in web pages. Keywords: world-wide web, graphics, R, SVG. 1. Introduction Interactive and dynamic plots within web pages are becomingly increasingly popular, as part of a general trend towards making data sets more open and accessible on the web, for example, GapMinder (Rosling 2008) and ManyEyes (Viegas, Wattenberg, van Ham, Kriss, and McKeon 2007). The R language and environment for statistical computing and graphics (R Development Core Team 2011) has many facilities for producing plots, and it can produce graphics formats that are suitable for including in web pages, but the core graphics facilities in R are largely focused on static plots. This article describes an R extension package, gridSVG, that is designed to embellish and transform a standard, static R plot and turn it into a dynamic and interactive plot that can be embedded in a web page. -
A Catalogue of the Wood Type at Rochester Institute of Technology David P
Rochester Institute of Technology RIT Scholar Works Theses Thesis/Dissertation Collections 11-1-1992 A Catalogue of the wood type at Rochester Institute of Technology David P. Wall Follow this and additional works at: http://scholarworks.rit.edu/theses Recommended Citation Wall, David P., "A Catalogue of the wood type at Rochester Institute of Technology" (1992). Thesis. Rochester Institute of Technology. Accessed from This Thesis is brought to you for free and open access by the Thesis/Dissertation Collections at RIT Scholar Works. It has been accepted for inclusion in Theses by an authorized administrator of RIT Scholar Works. For more information, please contact [email protected]. School ofPrinting Management and Sciences Rochester Institute ofTechnology Rochester, New York Certificate ofApproval Master's Thesis This is to Certify that the Master's Thesis of David P. Wall With a major in Graphic Arts Publishing has been approved by the Thesis Committee as satisfactory for the thesis requirement for the Master ofScience degree at the convocation of DECEMBER 1992 Da,e Thesis Committee: David Pankow Thesis Advisor Marie Freckleton Graduate Program Coordinator George H. Ryan Direcmr or Designa[e A Catalogue of the Wood Type at Rochester Institute of Technology by David P. Wall A thesis project submitted in partial fulfillment of the requirements for the degree of Master of Science in the School of Printing Management and Sciences in the College of Graphic Arts and Photography of the Rochester Institute ofTechnology November 1992 Project Advisor: Professor David Pankow Introduction type,' When Adobe Systems introduced in 1990 their first digital library of 'wood the event marked the latest step forward in a tradition dating back to 1828, when Darius Wells, ofNew Wells' York City, perfected the equipment and techniques needed to mass produce wood type. -
Fritz Kredel, Woodcutter and Book Illustrator, Hermann Zapf
— 1 >vN^ MOIiniliSNI_NVINOSHilWS S3 I d VH 8 n_LI B RAR I ES SMlTHSONlAN_INSTn LI B RAR I Es'^SMITHSONIAN INSTITUTION o XI _ z NoiiniiiSNrNviNOSHiiws~s3iyvyan libraries Smithsonian institution NoiiniiisNi nvinoshiiws S3ia libraries smithsonian~institution NoiiniiiSNi nvinoshiiws S3iyvyan libraries Smithsonian insti N0linillSNrNVlN0SHilWs'^S3 IdVHan^LIBRARI ES*"sMITHSONIAN INSTITUTION NOIifliliSNI NVIN0SHllWs'"s3 1 libraries SMITHSONIAN INSTITUTION NOIiniUSNI NVmOSHilWS S3iavaan LIBRARIES SMITHSONIAN INSTI -^ — z (^ — 2 u) £ w ^ </> NOIifliliSNI NVINOSHimS SBiyvyaiT libraries SMITHSONIAN INSTITUTION NOIifliliSNI NVINOSHIIWS S3 1 i: TUTiON Noiin±iiSNi_MviNOSHiiws saiavyan libraries Smithsonian institution NoiiniiisNi nvinoshii ^ y> ^ tn - to = , . _. 2 \ ^ 5 vaan libraries Smithsonian institution NoiiniiiSNi nvinoshiiims S3iavaan libraries smithsoni •- 2 ^ ^ ^ z r- 2 t- z TUTION NOIinillSNl NVINOSHIIIMStfiN0SHiiiMS^S3S3iaVyaniavyan~LiBRARilibrarieses^smithsonian'instituiSMITHSONIAN institution NOIiniliSNI NVINOSHil w ..-. </> V. (rt z 2 2 V C" z * 2 W 2 CO •2 J^ 2 W Vaan_l-IBRARIES SMITHS0NIAN_INSTITUTI0N NOIJ.nillSNI_NVINOSHillMS S3lbVaan_LIBRARIES SMITHSONI/ 2 __ _ _ _ ruTioN NOIiniliSNI NViNosHiiws S3iyvaan libraries Smithsonian institution NoiiniiiSNi''NviNOSHiii/ ^S^TlfS^ ^A 3 fe; /^ KREDEL ZAPF THE COOPER UNION MUSEUM FOR THE ARTS OF DECORATION A JOINT EXHIBITION AT THE COOPER UNION MUSEUM FOR THE ARTS OF DECORATION • COOPER SQUARE AT 7TH STREET. NEW YORK FRITZ KREDEL woodcutter and book illustrator HERMANN ZAPF calligrapher and type designer MONDAY 15 OCTOBER UNTIL THURSDAY 25 OCTOBER 1951 MUSEUM HOURS: MONDAY THROUGH SATURDAY, 10 A. M. TO 5 P. M. • TUESDAY AND THURSDAY EVENINGS UNTIL 9:30 Acknowledgment this display of the work of Mr. Fritz Kredel and Mr. Hermann Zapf, the third to be held in the Museum in recent years in which the graphic arts have figured, reflects at once a growing pubHc interest in the design of books and an increased emphasis placed upon book design in the art training of today. -
Font HOWTO Font HOWTO
Font HOWTO Font HOWTO Table of Contents Font HOWTO......................................................................................................................................................1 Donovan Rebbechi, elflord@panix.com..................................................................................................1 1.Introduction...........................................................................................................................................1 2.Fonts 101 −− A Quick Introduction to Fonts........................................................................................1 3.Fonts 102 −− Typography.....................................................................................................................1 4.Making Fonts Available To X..............................................................................................................1 5.Making Fonts Available To Ghostscript...............................................................................................1 6.True Type to Type1 Conversion...........................................................................................................2 7.WYSIWYG Publishing and Fonts........................................................................................................2 8.TeX / LaTeX.........................................................................................................................................2 9.Getting Fonts For Linux.......................................................................................................................2 -
HISTORY of the BOOK Chapter 5. the Invention and Spread of Printing
HISTORY of the BOOK Chapter 5. The Invention and Spread of Printing Blocks, type, paper, and markets, contact Impressions of wood blocks on cloth, or metal stamping in clay, wax, and leather, existed long before the idea of movable type was realized in Mainz. As we have seen, scrolls, tablets, and the bound codex book were all fully developed by the 15th century, and the range of materials pressed into use for writing included palm leaves, bark, walls, and skin in addition to vellum, parchment, papyrus, clay and paper. Of these, paper was the last to be invented, and until the creation of synthetic materials in recent centuries and digital modes of display, paper remained the most important and ubiquitous substrate for written language. And though the use of seals and stamps can be traced almost into prehistory, the idea of printing multiple copies of a text for purposes of distribution to a literate audience is more recent. The first printing for texts was most likely invented in China, with Chinese characters cut in the faces of individual wooden blocks, or whole texts cut in a single block.1 But the innovations brought to this art by Johann Gutenberg in the middle of the 15th century changed the scale and scope of printing.2 Not only was movable type a radical improvement in achieving efficiency for reproduction of multiple copies of a text, but the rationalization of labor that was embedded in this innovative shift created a model that would inform practices well into the industrial revolution hundreds of years later.3 Literacy, already on the rise in the late Middle Ages in Europe, and integral to certain communities in Asia, the Indian Subcontinent, and Northern Africa, would be fostered by increased availability of printed texts.4 Controversies would arise as debates about access to religious texts, in particular, would split along fault lines of belief. -
New Opentype Fonts on Folio 11
New OpenType Fonts on Folio 11 Postscript Name Preferred Name AdobeArabic-Bold.otf Adobe Arabic Bold AdobeArabic-BoldItalic.otf Adobe Arabic Bold Italic AdobeArabic-Italic.otf Adobe Arabic Italic AdobeArabic-Regular.otf Adobe Arabic Regular AdobeHebrew-Bold.otf Adobe Hebrew Bold AdobeHebrew-BoldItalic.otf Adobe Hebrew Bold Italic AdobeHebrew-Italic.otf Adobe Hebrew Italic AdobeHebrew-Regular.otf Adobe Hebrew Regular AdobeThai-Bold.otf Adobe Thai Bold AdobeThai-BoldItalic.otf Adobe Thai Bold Italic AdobeThai-Italic.otf Adobe Thai Italic AdobeThai-Regular.otf Adobe Thai Regular AmigoStd.otf Amigo Std Regular ArnoPro-Bold.otf Arno Pro Bold ArnoPro-BoldCaption.otf Arno Pro Bold Caption ArnoPro-BoldDisplay.otf Arno Pro Bold Display ArnoPro-BoldItalic.otf Arno Pro Bold Italic ArnoPro-BoldItalicCaption.otf Arno Pro Bold Italic Caption ArnoPro-BoldItalicDisplay.otf Arno Pro Bold Italic Display ArnoPro-BoldItalicSmText.otf Arno Pro Bold Italic SmText ArnoPro-BoldItalicSubhead.otf Arno Pro Bold Italic Subhead ArnoPro-BoldSmText.otf Arno Pro Bold SmText ArnoPro-BoldSubhead.otf Arno Pro Bold Subhead ArnoPro-Caption.otf Arno Pro Caption ArnoPro-Display.otf Arno Pro Display ArnoPro-Italic.otf Arno Pro Italic ArnoPro-ItalicCaption.otf Arno Pro Italic Caption ArnoPro-ItalicDisplay.otf Arno Pro Italic Display ArnoPro-ItalicSmText.otf Arno Pro Italic SmText ArnoPro-ItalicSubhead.otf Arno Pro Italic Subhead ArnoPro-LightDisplay.otf Arno Pro Light Display ArnoPro-LightItalicDisplay.otf Arno Pro Light Italic Display ArnoPro-Regular.otf Arno Pro Regular ArnoPro-Smbd.otf -
ISSN 0022-2224 August 2016 Published Continuously Since 1967
the journal of visual communication research special issue: reecting of 50 years of Typography Charles Bigelow and Kevin Larson Guest Editors 50 .2 ISSN 0022-2224 august 2016 Published continuously since 1967. Visible Language the journal of visual communication research special issue: Relecting on 50 years of Typography Charles Bigelow and Kevin Larson Guest Editors August 2016 Visible Language 50.2 Contents The Xerox Alto Font Design System Patrick Baudelaire 12 — 25 The Digital Typefoundry Matthew Carter 26 — 37 Advisory Board Naomi Baron – The American University, Washington, D.C. two letters: 1968 & 2016 Michael Bierut – Pentagram, New York, NY Charles Bigelow – Type designer Schmoller & Matteson Matthew Carter – Carter & Cone Type, Cambridge, MA 38 — 39 Keith Crutcher – Cincinnati, OH Mary Dyson – University of Reading, UK Jorge Frascara – University of Alberta, Canada / Universidad de las Americas Puebla Ken Friedman – Swinburne University of Technology, Melbourne, Australia Communication of Mathematics with TEX Michael Golec – School of the Art Institute of Chicago, Chicago, IL Barbara Beeton, Richard Palais Judith Gregory – University of California-Irvine, Irvine, CA Kevin Larson – Microsoft Advanced Reading Technologies 40 — 51 Aaron Marcus – Aaron Marcus & Associates, Berkeley, CA Per Mollerup – Swinburne University of Technology, Melbourne, Australia Commercial at @ Tom Ockerse – Rhode Island School of Design, Providence, RI Sharon Poggenpohl – Estes Park, CO James Mosley Michael Renner – The Basel School of Design – Visual Communication Institute, 52 — 63 Academy of Art and Design, HGK FHNW Stan Ruecker – IIT, Chicago, IL Katie Salen – DePaul University, Chicago, IL Letterform Research: an academic orphan Peter Storkerson – Champaign, IL Karl van der Waarde – Avans University, Breda, The Netherlands Soie Beier Mike Zender – University of Cincinnati, Cincinnati, OH 64 — 79 2 3 Visible Language special issue: Typography 50.2 Orthographic Processing and Reading Jonathan Grainger 80 — 101 Reading Digital with Low Vision Gordon E. -
Kepler Italic
Brioso™ Pro a® a abcdefghijklmnopqrst An Adobe® Original Brioso Pro a umanistic Composition aily abcdefghijklmnopqrst © Adobe Systems Incorporated. Al rights reserved. uvwxyz For more information about OpenType please refer to Adobe’s web site at www.adobe.com/type/opentype. is document was designed to be viewed on-screen or printed duplex and assemled as a booklet. Adobe Originals Adobe Systems Incorporated introduces Brioso Pro, a new font soware package in the growing library of Adobe Originals typefaces, designed ecicaly for today’s digital technology. Since the inception of the Adobe Originals program in , Adobe Originals typefaces have been consistently recognized for their quality, originality, and praicality. They combine the power of PostScript® lanuage soware and the most sophisticated electronic design tools with the spirit of crasmanship that has inspired type designers since Gutenberg. Comprising both new designs and revivals of classic typefaces, Adobe Originals font soware has set a standard for typographic excelence. What is OpenType? Developed jointly by Adobe and Microso, OpenType is a highly versatile new font le format that represents a signicant advance in type functionality on Windows® and Mac OS computers. Perhaps most exciting for designers and typographers is that OpenType fonts offer extendedlayout features that bring unprecedented control and sophistication to contemporary typography. Because OpenType can incorporate al glyphs for a ecic style and weight into a single font, the need for separate expert, alternate, swash, non-Latin, and related glyph sets is eliminated. In aplications which suport OpenType layout features, such as Adobe’s InDesign® soware, glyphs are grouped according to their use.