Proceedings of the EBEEC 2013
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PPROCEEDINGSROCEEDINGS 5th International Conference The Economies of Balkan and Eastern Europe Countries in the changed World 9 - 12 May 2013 Istanbul, Turkey http://ebeec.teikav.edu.gr organized by Kavala Institute of Technology, Department of Accountancy, Greece Istanbul University, Department of Economics, Turkey CONFERENCE PROCEEDINGS EBEEC 2013 Proceedings of the 5th International Conference “The Economies of Balkan and Eastern Europe Countries in the changed World” EBEEC 2013 Istanbul, Turkey May 9-12, 2013 Department of Accountancy and Finance Kavala Institute of Technology Kavala, Greece ISBN: 978-960-363-043-2 - ISSN: 1792-4383 Contents Antonis Draganis, Maria Dragani, Sofia Anastasiadou, Hellenic Open University, Greece / Epirus Institute of Technology, Greece / University of Western Macedonia, Greece, “Economic crisis in Greece: Students worst nightmare” .............................................................................................................................1 Saimir Suma, European University of Tirana, Albania, “Perceived brand quality and brand loyalty towards different brands of mobile phones”.............................................7 Petra Platz, Széchenyi István University, Hungary, “Innovative citizens in an innovative society” ...............................................................................................................13 Szabolcs Rámháp, Széchenyi István University, Hungary, “Interaction between Higher Education and Industry in Regional Aspects”.........................................................22 Eleni Zafeiriou, Christos Karelakis, Georgios Tsantopoulos, Konstantinos Polymeros, Democritus University of Thrace, Greece / Democritus University of Thrace, Greece / Democritus University of Thrace, Greece / University of Thessaly, Greece, “Greenhouse gas emissions and economic growth for the European agricultural sector”.............................................................................................32 András Lévai, Széchenyi István Egyetem, Hungary, “Analysing knowledge management system database” ............................................................................................40 Lambros Tsourgiannis, Athanasios Mandilas, Persefoni Polychronidou, Michael Nikolaidis, Fatme Roustem, Region of East Macedonia and Thrace, Greece / Kavala Institute of Technology, Greece / Kavala Institute of Technology, Greece / Kavala Institute of Technology, Greece / Kavala Institute of Technology, Greece, “Marketing strategies in Greek municipalities”.....................................................48 Ourania Vitouladiti, Athens Institute of Technology, Greece, “The influence of media ad information sources on buying decision process and destination choice. The case of an established Mediterranean destination”......................................................60 Pantelis Sklias, Spyros Roukanas, Georgios Maris, Georgios Galatsidas, University of Peloponnese, Greece / University of Piraeus, Greece / University of Peloponnese, Greece / University of Peloponnese, Greece, “Why Greece Failed? A Political Exegesis” ...............................................................................................................69 Amir Imeri, State University of Tetova, FYROM, “Effects upon foreign trade of FYROM after free trade agreement with EFTA countries” .................................................81 I Sofia Anastasiadou, University of Western Macedonia, Greece, “Consumer ethnocentrism: the case of Greek students”.........................................................................92 Anastasia Kopaneli, Western Greece Institute of Technology, Greece, “Banking and financial issues: financial system analysis and economic growth” ..............................99 Lazaros Anastasiadis, Tele, Greece, “Patriotism, Nationalism, National Identity Immigration and Refugees in Greece in the era of Economic Crisis”...............................106 Eda Çevik, Erkan Sapmaz, Yılmaz Gökşen, Dokuz Eylül University, Turkey, “Social media analysis based on advantages and threats” ...............................................113 Jordanka Ikova, Stela Todorova, University of Agriculture, Bulgaria, “Current condition and perspectives for the development of agriculture in the South Central region of Bulgaria” ............................................................................................................123 Raluca-Maria Bala, The Bucharest University of Economic Studies, Romania, “Limits of gross domestic product in characterizing economic welfare”..........................133 Sylwia Pieńkowska-Kamieniecka, University of Warmia and Mazury in Olsztyn, Poland, “The role of additional pension plans in the Central and Eastern Europe” ........143 Ilda Malile, European University of Tirana, Albania, “The interest rate pass- through in Albania: from policy rate to wholesale interest Rates and to retail market rates”......................................................................................................................154 Tamás Bognár, Széchenyi István University, Hungary, “Operative regression or strategic thinking - a crisis that leads to innovation or stagnation” .................................166 Jonida Kellezi, European University of Tirana, Albania, “Economic crises impact on marketing expenses. The case of the Albanian banking sector” ...................................173 Ana Rafti, European University of Tirana, Albania, “The economic crisis thwarts Albania’s attempts to employ modern political marketing techniques - a case study of the 2009 parliamentary election campaign”..................................................................180 Elena Spasova, New Bulgarian University, Bulgaria, “Exchange rate regimes in the new member states as factors for balance of payments sustainability. The case of Bulgaria”........................................................................................................................187 Christiana Koliouska, Zacharoula Andreopoulou, Basil Manos, Panagiotis Lefakis, Aristotle University of Thessaloniki, Greece, “The role of internet in economic development of Vikos –Aoos national park, Greece” ........................................202 II Evis Gjebrea, European University of Tirana, Albania, “Monitoring and evaluation of the water and sanitation sector performance: Case of Albania” ................. 212 Maria Tsampra, Pantelis Sklias, University of Patras, Greece / University of Peloponnese, “Labour market reform in western Balkans: a way out of the crisis?” ....... 223 George Borovas, Maria Eleni Voutsa, University of Western Macedonia, Greece/ University of Thessaly, Greece, “The European debt crisis: Unification or the Balkanization of the EU” ................................................................................................... 233 Avis Andoni, European University of Tirana, Albania, “International banking supervision and retail bank strategies” ............................................................................. 243 Laura Juznik Rotar, Higher School of Business and Management Novo mesto, Slovenia, “Theoretical and practical approach in estimating causal effects” .................. 252 III Proceedings of the 5th International Conference The Economies of Balkan and Eastern Europe Countries in the changed world ECONOMIC CRISIS IN GREECE: STUDENTS’ WORST NIGHTMARE 1 2 3 Antonis Draganis , Maria Dragani , Sofia Anastasiadou 1Hellenic Open University, Greece, 2Epirus Institute of Technology, Greece 3University of Western Macedonia, Greece ABSTRACT During the last five years Greece has experienced the most serious financial crisis. Greece struggles to pay the debts it has built up in the previous decades. The consequences are enormous for the people, strict measures, taxes, poverty, and loss of jobs, unemployment, and even suicides. No simple answer to Greece’s crisis seems to exist. The government and the political parties are not capable of changing the situation. Young people seem to be very skeptical and pessimistic about their lives. The present study aims to capture students’ attitudes toward the economic crisis and its origin. In addition, it analyses their judgments of the effects on the distribution of income, the long term sacrifices and their expectations for the future. In particular, the paper reports the responses of 256 Greek students from the Pedagogical Departments in Greece. Principal Components Analysis was used for the data analysis. The results indicate, among others, political games and corruption as the major components of the crisis. Employment seems to trouble students, who face the challenge to immigrate to other countries. KEYWORDS Economic, crisis, students, attitudes, PCA JEL CLASSIFICATION CODES J17 - Value of Life; Forgone Income, I21 - Analysis of Education, J17 - Value of Life; Forgone Income 1. THEORETICAL FRAMEWORK The international financial crisis started in the USA and spread all over Europe. As Bogdanova (2012) maintains, it is common truth that when the USA sneezes, the rest of the world has a cold. Frangos et al. (2012) argue that the crisis started in Greece in 2009, and consequently it was developed into a crisis of the whole Eurozone. According to Bogas and Tsoukas (2012), U.S.A.’ financial crisis led to the collapse of many high-status financial and banking firms, and this situation started quickly spreading internationally. Many countries in Europe were exposed to the “toxic” financial products. Ireland, Greece, Portugal, Spain