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Radio Made in Kent

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Radio Made in Kent Radio Made in Kent • Kent’s local commercial radio station • Kent’s Biggest Hits • The biggest hit songs from today and the last 20 years • Top ten played artists: • Daft Punk • Bruno Mars • Justin Timberlake • Olly Murs • Pink • Saturdays • Calvin Harris Ft. Ellie Goulding • Maroon 5 • Swedish House Mafia • Ed Sheeran • Over 1,000 songs on our playlist, genuinely playing more variety • Target audience 25-44 year olds (Broad 15-54 year olds) Radio for Kent...from Kent Broadcast Areas 7 stations across Kent Ashford 107.6fm Canterbury, Whitstable & Herne Bay 106fm Medway 100.4-107.9fm Maidstone 105.6fm Shepway & White Cliffs Country 96.4-106.8fm Thanet 107.2fm West Kent 96.2-101.6fm PLUS DAB and online Estimated population 1,038,000* (Adults 15+ years) reaches 156,000 listeners a week* *RAJAR Q3 2013 Main Programmes • 0530-0900: kmfm Breakfast with Rob & Emma • Traffic & Travel / Local News / Weather • Regular big promotions • Ongoing features (£500 to be won everyday in 10 in 30) Rob & Garry Emma • 0900-1300: kmfm Mornings with Garry Wilson Emma • 1300-1600: kmfm Afternoons with Emma Adam • 1600-1900: Drivetime with Andy Walker • 1900-2200: kmfm Extra with Oli Kemp • Friday & Saturday Evenings: Ultimate Floor Fillers • Sunday afternoon: Tony Blackburn Andy Oli Tony Live and Local Seen at BIG (and small) events around the County… • Leeds Castle • Tunbridge Wells Food Festival • Assembly Hall Tunbridge Wells Opening Nights • Kent County Show • Bluewater • Breast Cancer Care Pink Ribbon Walk • Paws in the Park, Detling • Diamond Ice, Fremlin Walk • Salute to the Forties Chatham Dockyard • Marie Curie Midnight Walk • North West Kent College Open Days • Christmas lights switch ons across county • MidKent College Roadshows • Hempstead Valley Fashion Week Group Audience Reaches 161,000 adults every week Audience build over time Audience by age 44,000 333,000 45,000 350,000 301,000 40,000 300,000 33,000 253,000 35,000 250,000 30,000 25,000 25,000 200,000 25,000 156,000 20,000 16,000 150,000 15,000 100,000 10,000 50,000 5,000 0 0 1 week 4 weeks 8 weeks 13 weeks 15 - 24 25 - 44 45 - 54 55 - 64 65+ *RAJAR Q3 2013 Group Audience Gender Socio-economic group 42% 49% Male 51% 58% ABC1 Female C2DE *RAJAR Q3 2013 Top 20 Kent Clients Marketing BIG on air promotions every month • Kent’s Biggest Hits ...Biggest Concerts • Sign Me, Win Me! • 10 in 30 Digital • kmfm.co.uk (13,801 unique users*) • KentOnline.co.uk (944,296 unique browsers*) • Facebook (16,606 likes**) • Twitter (6,707 followers***) Merchandise • 20,000 car stickers featuring FREE FERRY FRIDAY with P&O • On going merchandise Part of KM Group Full access to a media portfolio of over 30 products, including newspaper wraps/ads and digital Please note browsers and follower numbers fluctuate. *ComScore Septmener 2013 * * September 2013 ***August 2013 Advertising • Airtime packages that suit the advertiser both in frequency and cost • Local advertising using our 7 micro ‘stations’ • Full commercial production service at attractive rates • Great sponsorship opportunities of cornerstone properties and promotions • Events and presenter appearances • Bespoke campaigns that can use the benefits of Kent’s Local station Kent’s Biggest Hits • Radio made in Kent…for Kent • Local radio that engages with it’s local communities • Accessible…Flexible…Approachable “ Radio as it should be…” Together We Make A Difference Contact Bob Hoad Head of Radio Sales [email protected] 07850 102000 kmfm benefits from being part of the KM Group, so we can also provide the option of developing your radio campaign into a fully integrated multimedia advertising campaign. Here’s just some of our integrated media… .
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