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The Hilton Pattaya Beach Hotel” CentralCentral PattanaPattana Plc.Plc. Property Development & Investment Corporate Presentation: 3Q 2009 Important Notice The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the solicitation of an offer or invitation to purchase or subscribe for share in Central Pattana Public Company Limited (“CPN” and shares in CPN, “shares”) in any jurisdiction nor should it or any part of it form the basis of, or be relied upon in any connection with, any contract or commitment whatsoever. This presentation may include information which is forward-looking in nature. Forward-looking information involve known and unknown risks, uncertainties and other factors which may impact on the actual outcomes, including economic conditions in the markets in which CPN operates and general achievement of CPN business forecasts, which will cause the actual results, performance or achievements of CPN to differ, perhaps materially, from the results, performance or achievements expressed or implied in this presentation. This presentation has been prepared by the CPN. The information in this presentation has not been independently verified. No representation, warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information and opinions in this presentation. None of the CPN or any of its agents or advisers, or any of their respective affiliates, advisers or representatives, shall have any liability (in negligence or otherwise) for any loss howsoever arising from any use of this presentation or its contents or otherwise arising in connection with this presentation. This presentation is made, furnished and distributed for information purposes only. No part of this presentation shall be relied upon directly or indirectly for any investment decision-making or for any other purposes. This presentation and all other information, materials or documents provided in connection therewith, shall not, either in whole or in part, be reproduced, redistributed or made available to any other person, save in strict compliance with all applicable laws. 2 Content Company Overview & Business Strategy Operations Developments Financial Highlights Appendix 3 Company Overview & Business Strategy Business Overview Highlights Recent Achievements CPN is the leading retail property developer and investor CPN received “Top Corporate Governance Awards 2008”from SET Awards 2008. The awards were granted to ten listed in Thailand with a 24% market share in Bangkok’s mall companies that pursue outstanding report on corporate leaseable area. governance. CPN manages 14 shopping centers, 6 office towers, CPN was classified into “Very Good CG Scoring” according to the company’s corporate governance performance. The survey 1 hotel and 2 residential properties in Thailand. was conducted by Thai Institute of Directors (IOD). CPN continuously achieves strong growth of shopping CPN’s credit rating was affirmed at “A+” by TRIS Rating in June 2009. complex through green field developments, acquisition & redevelopments and asset enhancement projects. CentralWorld received “CNBC’s Asia Pacific Commercial Property Award 2009” for the best mixed-use development and CPN is a fully integrated retail developer with unparallel best retail development in Thailand. synergies with its major shareholders, Central Group and Thailand Equity Fund, and unmatched financing Shareholder’s Value Appreciation(2) capability through its property fund. 3 Years CPN share price compared to SET Index and Property Index CPN is the largest retail property developer on Stock (based price on year 2005) Index Exchange of Thailand (SET) with a market capitalization 450 (1). of approx. USD 1.53 bn 400 SET PROP CPN 350 CPN is the property manager and largest shareholder 300 250 (28%) in Thailand’s largest REIT - CPN Retail Growth 200 Leasehold Property Fund (CPNRF) with a market 150 100 (1) capitalization of approx. USD 442 mil . 50 - Jul-05 Jul-06 Jul-07 Jul-08 Jul-09 Jan-05 Apr-05 Oct-05 Jan-06 Apr-06 Oct-06 Jan-07 Apr-07 Oct-07 Jan-08 Apr-08 Oct-08 Jan-09 Apr-09 Note 1: As at 9 Nov 2009, CPN share price at Bt23.50per share, CPNRF unit price at Bt9.05 per unit, Exchange rate at Bt33.484 per $USD. Note 2: Source; SetSmart as at 9 Nov 2009. 5 Strong Development & Acquisition Pipelines CPN Current Portfolio: 14 Shopping Centers, 6 Office Towers, 1 Hotel and 2 Residential Properties Throughout its 29 years, CPN not only achieved success in its own green field projects, but also success in its acquisition and redevelopment projects. Past Developments (Core Growth) Future Growth 2008 - Opened 2012 - Open 1995 - Opened “CentralPlaza Chaengwattana” “CentralPlaza Rama 9 “CentralPlaza Pinklao” 2009 - Opened 1982 - Opened “CentralFestival Pattaya Beach” “CentralPlaza Lardprao”, the first and “Central Center Pattaya” “CentralPlaza Chonburi” integrated shopping complex in Thailand 1997 - Opened and - Open “CentralPlaza 1993 - Opened 2002 - Opened “CentralPlaza KhonKaen” 1980 - Established under Ratchada Rama 3” “CentralPlaza Co., Ltd.” “CentralPlaza Ramindra” “CentralPlaza Rama 2” 2011 - Open “The Hilton Pattaya Beach Hotel” 2002 – Acquired “Centralworld (World Trade Center”, a mix-used complex 1996 – Acquired full equity stake in 2004 – Completed “CentralPlaza Chiangmai Airport” “The Offices at CentralWorld” 2000 – Completed “CentralPlaza 2005 – Completed Chiangmai Airport Phase 2A “CentralPlaza Rattanathibet” 2001 – Acquired full equity 2006 – Completed stake in “CentralPlaza Bangna” “CentralWorld 2009 – Acquired 2002 – Acquired “CentralPlaza Udornthani “CentralWorld” and Centara Udonthani Hotel” (Formerly World 2003 – Completed (Formerly Chareonsri Complex) Trade Center) “CentralPlaza Chiangmai Airport Phase 2B and Acquired “Central Plaza Rattanathibet (Formerly Siam Jusco Rattanathibet” Acquisitions and Redevelopments (Opportunity Growth) 6 Leading Market Share of Mall Retail Space in BMA CPN is the leading retail property developer and investor in Thailand with approximately 24% market share in Bangkok Metropolitan Area’s mall leaseable space. CPN 24% The Mall Group 11% Future Park Rangsit 5% Siam Paragon Others 5% 36% Seacon Square 5% MBK 2% Siam Future Seri Center Fashion Island 6% 2% 4% Source : Company’s estimate as at 30 Sep 2009, based on CBRE property report as at 31 Dec 2006. 7 Vision and Strategy Vision To be the leading retail developer with world-class experience. Mission To constantly achieve a sustainable growth with maximum satisfaction for all stakeholders. Values Innovative, Experience, Trustworthiness, Excellence, Success of Partners Core Business Growth Strategy Develop new shopping centers with multi formats both in country and overseas. Retain and extend the shopper customers. Develop new retail tenants. Organization Development Strategy Improve business processes. Provide effective human capital align with company growth. Deploy new management tools and initiatives in organization development. 8 Strategic Shareholders CPN is one of the flagship businesses of the Central Group (Chirathivat Family). As a strong and supportive shareholder, the Chirathivat family brings to CPN a wealth of retail-related expertise through the family’s long record and successful leadership in Thailand’s dynamic and competitive landscape of shopping mall developments and department store / specialty stores operations. As a strategic investor, Lombard’s Thailand Equity Fund(1) brings to CPN a wealth of financial advisory, international shopping center knowledge, corporate governance initiatives and many other business know-how’s. Other Central Holding 36% 27% The Central Group 59% Lombard's Chirathivat Family Thailand Equity Fund 32% 5% As of 9 March 2009 Note1: Lombard’s Thailand Equity Fund is a US$245 million private equity fund sponsored by Lombard Investments, Inc., headquartered in San Francisco, and the International Finance Corporation ("IFC"), part of the World Bank Group. The fund was formed with the support of the Government of the Kingdom of Thailand in order to make private equity investments in operationally competitive Thai businesses and is managed by MFC Asset Management. Investors in the fund include the IFC, California 9 Public Employees'Retirement System ("CalPERS"), Asian Development Bank, DEG (a member of Germany's KfW Group), the Ministry of Finance of the Government of Thailand, and ten leading Thai banks and other institutions. Strategic Shareholder: Central Group CPN’s strong synergy with the Central Group helps CPN to attract dynamic tenants, increase people traffic and command higher rents. The Central Group and Chirathivat Family 59%100% 67% 100% Central Pattana Central Retail Centara Hotel Central Marketing Corporation Group (CPN) (CRC) (CENTEL) (CMG) Owner and developer of Owner of retail chains Owner of Centara hotel, Owner of international retail Shopping Centers and Mix- including resorts, and convention franchisees for; Used Complex Central Department Stores, centers, and also - Cosmetics : Clarins, Robinson Department franchisees of fast-food Elizabeth Aden, Payot... Stores, ZEN Department retail chains including - Apparel : G2000, U2, Store, Power Buy, Super KFC, Baskin Robbins, S'fare, John Henry, Sports, B2S, Home-works, Mister Donut, Auntie's Daniel Hechter, Tops Supermarket, Office Anne, Pepper Lunch, Hush Puppies, Jockey, Depot, etc. Beard papa’ Wrangler, Lee, FCUK, Energy, Miss Sixty... - Others : Samsonite, Pentax,
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