NEWSPAPER 2ND CLASS

$2.99 VOLUME 74, NUMBER 10 MARCH 9–15, 2018 THE VOICE OF THE INDUSTRY FOR 73 YEARS Standouts Sell at LA International Textile Show By Dorothy Crouch Associate Editor

Now in its 25th year, the Los Angeles International Tex- tile Show at the California Market Center brought togeth- er manufacturers, designers and production specialists who attended the three-day show, which took place March 5–7. Attendees could find fresh takes on materials for their lines and discover valuable information regarding topics such as branding, design and technology at seminars that took place throughout the course of the event. Although they couldn’t identify a clear reason for the change, many vendors and attendees commented on the de- crease in the number of booths. “We’ve noticed that this show is a little bit downsized. ➥ LA Textile Show page 10 UCLA Anderson Forecast Sees Big Changes in Store for U.S. Economy

By Deborah Belgum Executive Editor

What a difference a year makes. Last year, President Trump had just taken office and the economy was slowly slogging forward as unemployment rates dropped steadily, inflation was modest and interest rates were changing every so slightly. One year later, the most recent UCLA Anderson Fore- cast, released March 7, sees benchmark interest rates in- creasing four times this year, inflation heating up, business investments becoming a prominent player in the faster- growing economy and trillion-dollar deficits on the horizon. “Business investment is going to be driving the bus this ➥ Forecast page 11 DOROTHY CROUCH LA INTERNATIONAL TEXTILE SHOW: Vibrant colors and welcoming expressions created an inviting atmosphere within the Alexander Henry Fabrics booth at the Los Angeles International Textile Show, which took place at the California Market Center INSIDE: March 5–7. Where fashion gets down to business SM Skechers Makes Its First Wholesale Apparel Line By Andrew Asch Retail Editor the concept for Skechers Apparel, a new wholesale apparel 6 9 line that was introduced at the Active Collective trade show With more than $4 billion in net sales in 2017 and a fleet last January in Anaheim, Calif. Westside Pavilion changing ... p. 2 Showroom Profiles ... pp. 16, 17 of 2,750 stores aross the world—645 of them are company About six months before the men’s and women’s whole- Methven line ... p. 4 New Lines ... pp. 18–19 owned—Skechers USA Inc. has been ranked as the second- sale apparel line was at the trade show, the company hired best-selling sneaker brand in America. Lauren Martone to guide it to market. “It feels like a startup,” Cherokee CEO talks brand building Fashion District Resources … p. 20 But even with that success, it has been looking for ways to said Martone, Skechers’ national account manager, apparel. ... p. 14 expand and extend its profile. From its headquarters, located “There’s a lot of firsts happening. We’re working with cer- in affluent Manhattan Beach, Calif., Skechers came up with ➥ Skechers page 8 www.apparelnews.net

01,8,10-11.cover.indd 1 3/8/18 6:28 PM NEWS Westside Pavilion Shopping Center to Be Remodeled Into Offices

Facing a future as a mall with no tradition- man and chief executive officer. creative office space on the upper levels and al anchors, Los Angeles’ Westside Pavilion The project’s cost is estimated to be boutiques and eateries on the lower levels. will be undergoing a major revamp to turn it between $425 million and $475 million. The decision to convert Westside Pavilion into creative offices. Construction is scheduled to be completed into offices was made after the mall’s two On March 5, Westside Pavilion owner Ma- by mid-2021 on the mall, which opened in major department stores moved to Westfield cerich Inc. announced it had formed a joint 1985. Hudson Pacific will act as the prop- Century City. Nordstrom was enticed to the venture with Hudson Pacific Properties Inc. erty’s day-to-day operator and developer. mall after it underwent a $1 billion renova- to redevelop the 500,000-square-foot mall into Victor Coleman, Hudson Pacific’s chair- tion, and Macy’s revamped its existing store 400,000 square feet of creative office space. man and chief executive officer, said there is at the mall, located only a few miles from The remaining 100,000 square feet will contin- strong demand for creative office space on Westside Pavilion. ue to operate as an entertainment/retail space Los Angeles’ Westside. Other Westside de- Redeveloping malls and buildings into housing the Landmark Theatres, which fo- velopers have been remodeling retail proper- destinations with offices, retail and other cuses on independent and foreign films. ties into creative office space. uses such as fitness studios, civic buildings The joint venture will be 75 percent In 2016, the Platform bowed in Culver and doctors’ offices is part of a trend called owned by Hudson Pacific and 25 percent by City, Calif., as a compound for retail, dining “blended uses,” said Larry Kosmont, presi- Macerich. “Our joint venture with Hudson and creative offices. A year later, Platform dent of Kosmont Companies, a real-estate Pacific will enable us to maximize the value owner Runyon Group took on leasing du- consultant to cities and retailers. of this incredibly well-situated real estate ties for the Row DTLA compound in down- Developers want to build places with a with dynamic new uses—something Mac- town Los Angeles, which offers a mix of re- multiplicity of uses. “It’s a blending of desti- erich has always excelled at. Hudson Pacific tail, dining and creative office space. nations. It will convince people to leave their brings great expertise in the creative-office- The Sears located on Colorado Avenue in computers long enough to go to the blend- space segment, and we are pleased to partner Santa Monica, Calif., closed last year and is ed-use destination,” Kosmont said. “It’s the with them on this exciting, high-visibility being remodeled by Seritage Growth Prop- future of where the development business is project,” said Art Coppola, Macerich’s chair- erties into The Mark 302, which will have going.”—Andrew Asch The interior of Westside Pavilion Fourth-Quarter Sales Climb for Ross Stores Off-price retailer Ross Stores Inc. report- of the Dublin, Calif.–based Ross, said that value-driven shoppers.” For its fiscal 2018 year, Ross is forecast- ed a very good fourth quarter in fiscal 2017. results, which were reported on March 6, In a March 6 research note, Wall Street ing that sales will grow 1 percent to 2 per- Net sales for the fourth quarter were $4.1 beat the offpricer’s forecasts. “Despite our analyst Adrienne Yih of Wolfe Research cent. Rentler called the forecast “prudent.” billion, up 16 percent from the same quarter own difficult multiyear comparisons and a wrote that Ross has been reaping the bene- “While we are encouraged by our recent the previous year. Net earnings for the quar- very competitive retail climate, sales and fits from a good plan of action. “[Ross] once strong sales and earnings results, we again ter, which ended Feb. 3, were $451 million earnings were well ahead of our expecta- again proved its winning strategy of chasing face our own challenging multiyear compari- compared to $301 million the previous year. tions for both the fourth quarter and the into known winners and providing incredible sons as well as a very competitive retail envi- Same-store sales for the fourth quarter in- full year,” she said in a statement. “We are value that resonates. [Ross’] versatility ex- ronment,” she said in a statement. creased 5 percent compared to a 4 percent pleased with these results, which reflect our tends to economic cycles as well, perform- For the upcoming year, Ross plans to increase last year. ongoing success in delivering broad assort- ing well in tough times as consumers traded open 100 stores. It will open 75 Ross Dress Barbara Rentler, chief executive officer ments of compelling bargains to today’s down and taking outsized market share dur- for Less stores and 25 doors for its dd’s Dis- ing good times,” she wrote. counts nameplate.—A.A.

RETAIL SALES Retail Sales Up in February February was a very good month for re- retailer The Buckle Inc. and value retailer tailers, who reported strong sales across the Cato Corp. These retailers reported net board. sales increases of 2 percent and 5 percent, Retail Metrics Inc., a market-research respectively. But their same-store sales de- group based in Massachusetts, said its index clined 5.3 percent and 5 percent, respec- rose 9.6 percent. It had previously estimated tively. that retail sales would rise 7.4 percent. John Cato, Cato’s chairman, president Ken Perkins, president of Retail Met- and chief executive officer, said February rics, credited a strong economy for the good same-store sales were below the company’s showing. “Weekly initial jobless claims expectations. “However, inventory levels touched a low last week not seen since are in line, due to strong inventory manage- 1969,” he wrote in a March 6 note. “Person- ment.” al income increased in January. Tax cuts are Mall retailer Zumiez Inc. said it would putting more money in consumers’ pockets. report its February sales on March 15. Consumer confidence is elevated. … The Retail analysts were cheered by news of consumer is spending.” successful fourth quarters recently reported However, he cautioned against thinking by Abercrombie & Fitch Co. and Urban that the past month’s sales will put retailers Outfitters Inc. in the black. He wrote that February makes For Abercrombie & Fitch, net sales for its up the smallest percentage of monthly fourth quarter of fiscal 2017 were $1.2 bil- sales. Retailers ought to be much busier in lion, up 15 percent from the same quarter in March and April with Easter shopping. “We the previous year. Its same-store sales were shouldn’t read much into February results,” up 9 percent. he wrote. On March 6, Urban Outfitters reported L Brands, the parent company of Victo- net sales for the fourth quarter of fiscal ria’s Secret, reported a successful February 2018 increased 5.7 percent to $1.09 billion. with same-store sales up 3 percent. How- Same-store sales increased 4 percent for ever, Retail Metrics’ Perkins said L Brands the quarter. There was double-digit growth missed Wall Street forecasts. for its digital channel, offset by a decline in The month’s results were mixed for mall sales for its physical stores.—A.A.

POSTMASTER: Send address changes to: CALIFORNIA APPAREL NEWS, Customer Service, PO Box 4419, Orlando, FL 32802. CALIFORNIA APPAREL NEWS®: (ISSN 0008-0896) Published by TLM PUBLISHING INC. APPAREL NEWS GROUP Publishers of: California Apparel News®, Market Week Magazine®, New Resources®, Water­wear®, New York Apparel News®, Dallas Apparel News®, Apparel News South®, Chicago Apparel News®, The Apparel News (National), Bridal Apparel News®, Southwest Images®, Stylist® and MAN (Men’s Apparel News®). Prop- erties of TLM PUBLISHING INC., California Market Center, 110 E. Ninth St., Suite A777, Los Angeles, CA 90079, (213) 627-3737. © Copyright 2018 TLM Publishing Inc. All rights reserved. Pub­lished weekly except semi-weekly first week of January, second week of July and first week of September. Periodicals Postage Paid at Los Angeles, CA, and additional entry offices. The publishers of the paper do not assume responsibility for statements made by their advertisers in business competition. Opinions expressed in signed editorial columns or articles do not necessarily reflect the opinions of the publishers. Subscription rates: U.S.: 1 year, $89; 2 years, $140. Foreign: $180 U.S. funds (1-year subscription only). Single-copy price $2.99. Send subscription requests to: California Apparel News, Customer Service, PO Box 4419, Orlando, FL 32802 or visit www.apparelnews.net. For customer service, call (866) 207-1448.

2 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

02.news.indd 2 3/8/18 6:36 PM 3/2/18 5:44 PM

Apparel by twenty tees / Spring 2016 Collection / twentytees.com

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By Andrew Asch Retail Editor the garments. They evaluate what was done right and where rie manufacturing, she has also cultivated a niche for herself. mistakes were made. Then they go straight to making the She is one of the few designers who make bespoke lingerie Los Angeles is known as the place where high-end blue line’s lingerie. in Los Angeles, according to Jason Amirmajdi, a veteran lin- jeans are made. But design newcomer Kaila Methven is set- While Los Angeles may not be the capital of lingerie gerie and swimwear retailer. ting her sights on manufacturing high-end lingerie in the na- making, it’s getting easier to make lingerie in this area, said “Honestly, I don’t know anybody else who does that in tion’s apparel-manufacturing hub. Stacy Anderson, founder of the Los Angeles–based lingerie LA. She is a true visionary as far as that aspect goes,” said After starting her fashion career less than two years ago line Kent. the owner of Le Lingerie in Beverly Hills, Calif. “She with a pricy, jewel-encrusted, bespoke lingerie label called “Lingerie is definitely not the largest category being pro- has a range now. She has the super expensive to a practical, Made to Adore—where retail north of $20,000—the duced in LA, or North America, though it’s increasingly be- everyday style where a woman can go to work and still feel newbie designer is focusing on selling to the av- sexy.” erage consumer with her more affordable label Currently, most of Methven’s business is be- called Lady Methven, with bras retailing for $30. spoke. For high-end pieces, for example, Methven After spending her teenage years in Paris, handsewed gold bronze beads on the Latrodectus where she was educated at the International label’s Dominatrix , which sells for $5,849. Fashion Academy Paris, Methven returned to She placed a gold chain around the neck and dyed Los Angeles in 2014, where she had been born, peacock feathers and a silk tulle train on the back. and started her company. But her brand is still just Water-gel packets served as padding for the cor- getting started. set bra. It’s more comfortable than fabric padding, In January, she opened a studio and office in Methven said. It also allows breasts greater move- the Gerry Building in downtown Los Angeles ment in the corset. for her company, Madame Methven. And on With her new direction into more consumer- Feb. 17, she organized a runway show for Lady friendly styles, Methven plans to wholesale her Methven and her ready-to-wear lines, Latrodec- ready-to-wear lines to major department stores tus and Mademoiselle, at the Skybar nightclub and high-end boutiques. Methven models some on the rooftop of the Mondrian Hotel in West of the ready-to-wear looks on the Lady Methven Hollywood, Calif. website (lbkminc.com). Looks include La Petite Manufacturing denim pants in Los Angeles is Cachotiere short robe, which retails for $58 and easy because of the number of factories that are features a lace back and silk sleeves. skilled at making blue jeans. But there are not that Other styles include La Dominatrice Pantie, many factories skilled in making lingerie. But CRAIG BENNETT which are black satin featuring triangle there are talented sewers in the region capable of cutouts by the waist and the back. It retails for $26. manufacturing lingerie, and it was up to the designer to find coming more and more possible,” Anderson said. “For many Another look is Le Dangereux Bralette, which is a triangle- them. brands, going overseas to Asia or Europe may seem more style bra featuring black fabric with gold-colored details, ad- “It was challenging finding these women. I interviewed feasible, given the broader number of manufacturing options justable straps and an elastic back. It retails for $42. 100, but I only work with 20,” she said. The designer set up with a history and heritage producing in this space. Scale is She forecasts that Madame Methven will be a lifestyle classes where she taught her sewers how to make lingerie also a major consideration. For us, producing in LA has been company running a handful of boutiques around the globe. to her specifications. For ready-to-wear, she makes a proto- a major source of pride, both in terms of provenance of the “It makes me happy,” she said of her ready-to-wear direc- type. Then her sewers go through a practice run of making brand as well as being able to establish such a close relation- tion. “It makes me feel more creative and fulfilled to cater to the lingerie. ship with those working on our pieces.” the mass market. It’s not even a money thing. I want you to After the practice run, Methven and her team go through While Methven is reaching out to the masses in her linge- feel beautiful.” ●

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4 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

04.lingerie.indd 4 3/8/18 6:38 PM ®

fmnc fp 030918.indd 1 3/8/18 3:23 PM NEW RESOURCES Handmade Classics at DALLAS APPAREL & ACCESSORIES the Heart of Coeur Cofounder MARKET Lisa Elliot-Rosas’s New Line

MARCH 21 – 2 4 By Dorothy Crouch Associate Editor lection, and we aren’t trying to be everything to everyone. In the past, I worked for some JUNE 6 – 9 Even though she is the owner of the eM companies that were always chasing what Productions showroom and cofounder of was hot or would sell the most. I’ve always the Coeur trade show, Lisa Elliot-Rosas has been my most creative when the point was WHERE STYLE STARTS one more talent. to design something fresh and new with no For Spring 2018, she launched her de- consideration given to the current trends.” but clothing line, called Furo, which means The ease and simplicity of the brand are flow in Japanese. Now, the showroom owner features that attracted Laura O’Dell to buy is ramping up for the Fall season with a full- the line for her Los Angeles–based The time team of nine people split between Los Odells Shop. “It’s easy and comfortable. I Angeles and New York. With a background in event plan- ning and her e:oh handbag line, launched in 2000, Elliot-Rosas ex- plained that the progression toward designing a clothing line was natural. The brand’s demographic is wom- en aged 28 to 45 and includes clas- sic wardrobe staples appropriate for work, dinner and downtime. Tops wholesale for $75 to $90, dresses go for $100 to $120, and lifestyle pieces such as blankets and scarves whole- sale for $75 to $120. “For Fall, we are keeping most of these pieces in the line as they are core staples; plus, we added more in tops and dresses,” explained Elliot- Rosas. “We added two jackets and Lisa Elliot-Rosas one scarf. We now have a total of 18 refined classics.” Production for each piece within the Furo line takes three months, as hand-loomed goods cater to a cli- entele that values classic styles that transition easily through each sea- son. The brand includes partnerships with Kirk Nozaki of Cattywampus Crafts in Ojai, Calif., who designs pieces in collaboration with Furo and sells the line at his store, and manufacturing with Ddev Sedani, whose handloom services in India provide ethical production for the line’s designs. “Handloomed fabrics and textures are pieces of art to me; they remind me of different cultures [and] travel- ing. I also loved the styles, easy to wear, unique and pieces that would work well with our collections and could easily be a favorite, treasured DRESS: SOMEDAYS LOVIN | WTC 15654 BLOUSE & : MINKPINK | WTC 15636 piece,” said Becky Buford, owner of HANDBAG: SONDRA ROBERTS | WTC 13264 Les Amis boutique in Seattle. This approach to classic styles that are handwoven is resonating with retailers as others are approach- ing Elliot-Rosas to create Furo piec- Get Inspired! es that are exclusive to their brands. WE KNOW FABRIC! “We have certain stores we are proac- like that you can wear a lot of the pieces with Hundreds of Stocked tively working to get into,” Elliot-Rosas sneakers and slides,” she said. WE KNOW FASHION! said. “There was a creative callout for Lane Marketing for the line began in August Novelty Knits, Crawford. They picked four out of the eight 2017. The growth the brand is experiencing Wovens, Linings brands from eM Productions and they picked seems to have spelled success for Elliot- and More! Furo. They are interested in the line and Rosas. Though this is a promising start for asked if we could do something exclusively the brand, she is aware that Furo faces chal- One Roll Minimum. for them with special fabrics.” lenges that must be addressed properly to While retailers might be approaching maintain this momentum. www.cinergytextiles.com Furo for exclusive designs, Elliot-Rosas em- “In 2018 there is room for new lines, phasizes the inclusivity of the brand when but it is very competitive. There are several Tel: 213-748-4400 designing for her target audience. For Noza- brands that have strong e-com, strategies and [email protected] ki, who has known Elliot-Rosas for approxi- social,” she said. “Furo recently launched mately 20 years, this line is reflective of who and buyers said there was an actual need for they have become and the easy, down-to- this product category, so this is a good sign. earth lifestyle of living with their respective We plan to do more in collaborations with families in Ojai. the women we name items after and more “What has been refreshing for me has social around this. We plan to launch our been doing simple, clean pieces that are easy own e-com and do more events to build the to wear,” revealed Nozaki. “It’s a small col- end consumer.” ●

6 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

06.news.indd 6 3/8/18 6:43 PM INTRODUCING toNEW YORK

PRE-COLLECTIONS FEATURING RTW AND ACCESSORY BRANDS

JUNE 10-12, 2018

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JULY 22-24, 2018

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ubm-magic.indd 1 3/8/18 4:34 PM ACTIVEWEAR

Skechers Continued from page 1

tain wholesale clients for apparel for the first time. We’re figuring how we want to go to market with them. There’s a lot of passion and energy. There’s a lot on the line. It’s a new piece.” Along with wholesaling, eventually Skechers Apparel will be rolled out in the company’s 117 concept stores in the United States and made available at the company’s 120 concept stores overseas. It almost seems to be a requirement that major sports foot- wear brands expand into apparel. Nike, Adidas and Under Armour all make clothes. Skechers has manufactured some apparel lines in the past, but they weren’t sold to other retail- ers. Clothing was added to the running-focused Skechers Performance line in 2014. Some Skechers Performance pieces will be included in the wider Skechers Apparel line. Like the brand’s shoes, Skechers Apparel will offer an extended size range, going from extra small to 3XL. “We Display of the Skechers Performance line at a company store

want the line to be approachable and wearable,” Martone said. “You are getting the same quality as other popular brands but for a Fall 2018 March 12-15 lower price.” Tops will wholesale for $12. Leggings will wholesale from $22.50 to $24.50, and the “Hoodi- gan” sweater will wholesale for $27. The apparel line is forecast to appeal to anybody who shops at NewMart Skechers. “We’re selling items with multiple end uses. They wear it to run errands, go to yoga, have a nice supper,” Martone said. Some of the line’s bottoms, such as the “GOWalk” bottom, which is a four-pocket pant, will be cut to specifically go over pop- ular sneakers such as the “GOW- alk.” Skechers is planning to in- 500+ Collections vest in a lot of floor space for its new apparel line, which will oc- cupy as much as 25 percent of the space at the Manhattan Beach concept store. There’s a focus on convenience. “It’s easy to grab 100+ Showrooms and go,” Martone said. “If it’s a hoodie, they can throw it over a shirt. It’s an easy step.” Some fabrics in the line have branded names. Skechweave is a four-way-stretch woven fab- Trade Shows ric that is wrinkle resistant. It is used in the “GoWalk Excursion” pant. The Skechluxe is described as a soft, stretchy knit used in the “GoWalk Monsoon” jogger bottom and the “GoEverywhere Hoodigan” sweater. There’s also the Skechtech moisture-wicking poly-blend fabric. The GoKnit Ultra is a double-knit fabric. Styles include track pants; jog- ger pants; the “Hoodigan,” which features no buttons or zippers and two pockets in the front; and a men’s jacket called the “Avalon,” which features four pockets in the front and two pockets on the side. With the expansion of its appar- el line, Skechers is also expanding its real estate. The company will be building a 100,000-square-foot showroom and a 20,000-square- LA 5x 4x foot office building in neighbor- Market Annually Annually ing Hermosa Beach, Calif. It Week also is remodeling its Manhattan Beach concept store. Recently, the company 127 E 9TH Street, Los Angeles signed a three-year lease for a 365,000-square-foot warehouse In the Los Angeles Fashion District in Moreno Valley, Calif., where www.NewMart.Net Skech­ers will expand from its adjacent 1.8 million-square-foot warehouse building. ●

8 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

01,8,10-11.cover.indd 8 3/8/18 6:30 PM ACTIVEWEAR Marine Layer Suits Up With New Activewear Line: Weekend Sport

By Andrew Asch Retail Editor claimed that the Airbnbs are busy and have been rented 320 days of the year. The company put together the Airbnbs for the fun of it, but there is no interest in getting deeper Anyone can see that the San Francisco label Marine into the hospitality business. Layer emphasizes comfort with a carefree California “People have predicted the end of retail for lifestyle in mind. years. It is just silly,” said Natenshon, who plans One of its graphics is a logo of a giant hammock hang- to open five to 10 more stores this year. “We be- ing from the Golden Gate Bridge. Brand founder Michael lieve simply that shopping in stores is something Natenshon often talks about how his company makes the that customers like doing. They will continue do- softest T-shirts on the market. ing it. There’s a ton of folks who shop online. We Last month, Marine Layer decided to branch out into do a huge business there as well. People enjoy that activewear by introducing Weekend Sport. The new col- experience. Ultimately, we want to give our custom- lection mixes performance fabrics with Marine Layer’s ers options and make any shopping experience with us lightly faded colors, retro 1970s-style graphics and an unique and enjoyable. Retail is not going anywhere.” embrace of soft fabrics, Natenshon said. Next up for Marine Layer, the brand will produce a “We’re all about making what you want to wear dur- denim line that Natenshon hopes will be ready for Fall. ing the weekends,” he said. “Our customer is active. Like the activewear line, he said that the company would Michael Natenshon, seated on van, with Weekend Sport’s We want to make complementary pieces—coffee in the Adam Lynch, Marine Layer’s COO Murray Sport Jogger take its time to get the line right.—Andrew Asch morning, then a hike.” When approaching this market, Natenshon thought it was crucial to provide a difference. The brand designed an activewear line in late 2014 but decided against releasing it widely because the line didn’t have enough points of difference. Maybe he had read Matt Pow- ell, a sports retail analyst who in January wrote in a blog for active- wear market researchers at The NPD Group that “a lack of new items or looks for apparel will also dampen results.” On the second try, Natenshon said, his company developed a technical fabric made from soft fabric. It wicks away moisture, provides four-way stretch and, for its design, bears retro-inspired striped details. “It’s not generic sportswear,” he said. “We are do- ing details in a way that is fresh in the market. We have a distinctive vibe.” The company makes its knits in the United States and manu- factures its technical fabrics over- swisstulle Ltd. is a leading seas. Looks for men include tailored European bobbinet and warp knit sweatpants with drawstrings. manufacturer with headquarters There’s a hoodie, sport shorts, T-shirts, short-sleeve sweatshirts in Switzerland, founded in 1912. and a long-sleeve crew shirt made of lightweight active fabric bear- • Factories in Switzerland and ing the logo of the Los Angeles nonprofit group Protect Our UK Winters, which advocates for • Servicing Bridal, Haute protecting the environment from climate change. For each shirt Couture, Pret-a-Porter, Lingerie sold, $15 goes to Protect Our and Embroidery Market Winters. Looks for women include leg- • Experts in high quality Silk and gings in colors including black Cotton Bobbinet, as well as, and navy, jogging pants, zip-up track jackets, zip-up hoodies and Rigid or Elastic Rachel Tulle racer-back tank tops. Retail price • Innovation points for women’s styles range from $44 for tank tops to $135 for • Quality a track jacket. • Unparalleled Customer Service Marine Layer is sold on the company’s website (www.marine- • Custom orders welcome layer.com), but the company is a vertical retailer and currently has more than 30 bricks-and-mortar Contact: Martina Callegari stores. will be pleased to show you Twelve of those stores are in California, mostly located on re- our collection, m.callegari@ tail streets and in buildings that swisstulle.ch or visit www. have a unique look. The interior of each Marine Layer store is dif- swisstulle.ch ferent with the retailer building all its store fixtures in-house. Store fixtures are inspired by the surrounding city. In a few of the stores, such as Chicago and Portland, Ore., the retailer has built Airbnb rentals. Natenshon

APPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 9

09.news.indd 9 3/8/18 6:45 PM TRADE SHOW REPORT

LA Textile Show Continued from page 1 “Five years ago everything was ‘China! China! China!,’ thing that they have here—the notions, the buttons—it’s dif- and now we’re planning to bring back everything to the U.S., ferent,” he said. There seems to be less exhibitors and maybe a few less cus- but are we ready for it to come back?” asked Stela Perez, Providing a unique experience to attendees at the show tomers,” said Dan Rimmon of Rimmon Fabrics. executive designer of A Cut Above the Rest LA. was an important tactic for manufacturers. In contrast to oth- Certain exhibitors noticed a decline in customer traffic Roller-skate designer Michelle Steilen is collaborating on er businesses that weren’t pleased with the show, Alexander from clients who would travel from other regions to attend a line of bags for her Moxi Roller Skates and attended the Henry Fabrics, the cotton-print supplier, received a lot of the show in the past. show with her business partner, Stacy Wright, who designs traffic coming through its colorful space. “Overall, the show was good. We didn’t get that many the Trixie B True accessories line. The pair was happy with “I am not saying that we definitely wrote business from customers from the East Coast,” said Sean Zarini, who is a their experience, which yielded many promising new part- it, but pretty sells,” explained Phillip de Leon of his brand’s manager at Fabric Selection Inc. “I don’t know the reason, nerships. booth. “Pretty attracts, so you make it pretty, they will come. but most were local from around here.” “I live in Northern California and have been to a few of So, at least they will come because they are interested in Though competition might not seem as fierce with a these sort of things up in San Francisco, and this is way what’s going on.” smaller pool of manufacturers, the challenge lies in antici- bigger,” said Wright, who also took advantage of the sem- In addition to a visual experience that set apart certain pating the designs that will attract business. “Since we work on speculation, we bring what we be- lieve people are going to like,” said Eli Khoubian, partner at City Textile. “Since there are vast kinds of customers who come in, they could all be looking for something completely different.” Despite the noticeably smaller booth presence, many vendors were finding success, as customers sought more ac- cessibility from Los Angeles–based suppliers. “There are definitely a lot more options out here. Better prices in comparison to Italian fabric and Colombian fabric. Transportation is easier. Shipping from LA, there are more options now, so clients are loving that,” said Zenda Ortiz of EBI Fabrics Corp. With the Made–in–Los Angeles message being a useful selling point for many brands, overseas companies that were The Alexander Henry Fabrics booth Fabric Selection Inc.’s booth Robert Kaufman Fabrics’ booth showing their lines faced the challenge of convincing attend- ees that they could provide competitive services that would rival domestic sources. inars that were offered. “This is just bigger. A lot more booths from others, promoting new services to attract the “We meet new customers every time we come,” said people.” shifting needs of their clientele helped manufacturers increase Jenny Crocker, a sales representative from Australian line Designers who have returned each year feel the show booth traffic. As designers now request different production Martin & Savage. “They are excited that we’re Australian, remains an excellent resource to find unique materials to timelines and methods from their suppliers, vendors at the but they do think we’re too far away, so we have to convince keep their designs fresh. San Francisco–based Rickie Lee show found success in meeting these changing demands. them that we’re not so far away.” of Lee Rickie Collection creates menswear using tradi- “We recently introduced a digital-printing program, so Supporting local Los Angeles business is a priority for tionally feminine fabrics, and although he noticed there that has been one of the most popular things and that is designers who want to contribute to the potential growth for were fewer vendors at the show this year it’s still an event perfect for the marketplace right now,” said Ron Kaufman, materials sourcing in the region, but some were questioning that he values. sales manager of the manufacturing division at his family’s whether or not the city’s industry is prepared for this op- “To stay competitive and different from all the other 76-year-old company, Robert Kaufman Fabrics. “Every- portunity. brands you have to source fabrics that are not local. Every- body wants more flexibility right now.” ●

10 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

01,8,10-11.cover.indd 10 3/8/18 6:30 PM NEWS

said. “We also think we are going to see real wage gains of from $620 billion in 2017 to nearly $800 billion in 2020. Forecast Continued from page 1 about 4 percent when you factor in benefits and bonuses.” With more workers looking for homes, housing activity Inflation won’t be helped by the fact that budget hawks will continue to grow through 2019, but it will be far from a year,” said UCLA Anderson senior economist David Shul- were sidelined by President Trump’s new tax cut and a push boom as higher interest rates and higher home prices make man. “The economy is going to be powered by investments to increase spending. housing less affordable. from the tax cuts and a lag in capital spending from previous On Feb. 9, the Republican-controlled Congress passed a In 2017, there were 1.2 million housing starts. That years.” two-year budget deal that raised spending by almost $300 should inch up to 1.3 million starts in 2018, 1.38 million in With a $1.5 trillion corporate tax cut over the next 10 billion and gave the Pentagon an 18 percent boost in its new 2019 and down to 1.36 million in 2020. years and a faster timeta- $700 billion budget. “The ble to write down depre- era on contraction in that California still golden ciation of capital equip- California Regional Job Gain sector is over,” the UCLA ment, the country’s gross (Dec. 2016 to Dec. 2017, SA) Anderson economists California’s economy is the second-fastest-growing domestic product (which wrote in their report. economy of all the 50 states, with Washington state being is the value of all goods This deficit spend- first with its tech giants including Microsoft and Amazon. and services produced) ing broke a longstanding com, coffee purveyor Starbucks, and Nordstrom depart- is expected to increase promise by the Republi- ment stores. 2.9 percent this year, fol- cans to balance the bud- Employment in California is at record highs with more lowed by 2.6 percent in get in 10 years. The U.S. than 16 million jobs now in the state, which is 9.9 percent 2019 and then a more Treasury Department higher than the pre-recession peak. sluggish 1.6 percent in reported that the bud- Job growth has been rampant in San Francisco, San Jose 2020. get deficit for fiscal year and the Silicon Valley, but that is beginning to ease as high A slower-moving 2017 was $665.7 billion, housing prices and limited office space take their toll. Job economy in 2020 is be- up from $585.6 billion growth now will be seen more in the Inland Empire of San cause the country will be the year before, and it will Bernardino and Riverside counties as well as the San Joa- reaching full employment only be getting larger. quin Valley and Sacramento. and businesses can’t ex- One of the key drivers With the new U.S. budget ramping up defense spending, pand without more quali- of the economy this year California should be one of the winners as that infusion of fied workers, which leads is going to be business cash beefs up manufacturing and engineering in Southern to lower productivity. fixed investment that can California and technological developments through the en- Nevertheless, job growth in the country will continue be written off faster than in the past. All three categories of tire state. There are hundreds of Pentagon contractors from with the unemployment rate in early 2019 hitting a low of business fixed investment (equipment, intellectual property Santa Barbara to San Diego that will see a boost in orders for 3.5 percent, which hasn’t been that low since 1969. and structures) will be expanding robustly in 2018 with real everything from fuselages to engines, drones to jets. With lower unemployment, wages will undoubtedly rise, equipment spending leading the way with an 8.4 percent But Trump’s protectionist attitude toward trade may cur- leading to inflation growth that in the past has been moder- gain. But growth will slow as the economy begins to operate tail imports, and that would affect the large Los Angeles/ ate. Last year, inflation was up 2.1 percent, which was on at its full potential. Long Beach port complex, which sees about one-third of par with 2016 and the highest since 2011. It should continue Even though President Trump is railing about unfair trade all container traffic in the United States passing through its to increase at that rate and even move up to see 3 percent with other countries, the U.S. trade deficit is expected to gates. According to UCLA economist William Yu, the local growth by 2020. grow even though there is talk of putting a 10 percent tar- ports in Los Angeles would definitely be affected if a trade “We are going to see inflation going up year over year iff on aluminum and a 25 percent tariff on steel. That’s be- war were to break out between the United States and its trad- in April and May because last year cellular carriers cut the cause as the economy heats up U.S. consumers will be buy- ing partners. prices of their data plans by 30 to 40 percent, which brought ing more goods and many of those items are imported. The Still, economists are forecasting that California’s unem- down the April and May consumer price index,” Shulman UCLA Anderson economists expect the trade deficit to grow ployment will remain at 4.3 percent by 2020. ●

APPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 11

01,8,10-11.cover.indd 11 3/8/18 6:31 PM ADVERTISEMENT NEWS Five Brands at Atlanta Apparel Two Important Textile and Fiber That Think Outside the Box Organizations Merge As of April 1, the National Council of tion and workers,” he said. What does today’s confident, modern materials!” Matisse says, as well as new Textile Organizations and the American Fi- AFMA Chairman Mark Ruday, who woman look for when she shops? finishing techniques. Fall for Matisse is ber Manufacturers Association will be one. is also the senior vice president of DAK Expert craftsmanship, fine quality, and best represented by the Tinsel boot, a look as individual as she is. Fall 2018 with a new shape and futuristic pattern The two trade associations are hoping Americas in Charlotte, N.C., said the merg- offers a treasure trove of distinctive that is “the epitome of the vibe we’re that together they will be stronger in influ- er will allow U.S. fiber producers to keep pieces that are sure to please. going for.” Expected bestsellers are the encing federal policy as it relates to textiles the sector’s seat at the federal policy table. Walk On bootie, a new version of Good and fibers. “As a multi-billion industry with tens of ABLE Company, which features a peek of skin The merged entities will operate as the thousands of employees, it is critical that the National Council of Textile Organizations, U.S. man-made fiber sector stay engaged in Ethical shopping is an idea whose time in the shaft, and on-trend mules for the has come if ABLE has anything to say perennial ease of throw-on-and-go. based in Washington, D.C., and NCTO Pres- Washington,” Ruday said. about it. The company’s mission is to Catering to smaller retailers, Matisse ident and Chief Executive Auggie Tantillo NCTO’s leadership structure is made up end generational always carries deep stock—“our cherry will continue in that role. of four councils—fiber, yarn, fabric and poverty by on the for our customers.” William V. McCrary Jr., chairman of the home furnishings, and industry support. employing skilled NCTO board and chief executive of Wil- Each represents a major sector of the U.S. women in Ethiopia, liam Barnet & Son, a global manufacturer supply chain and elects its own officers, who Peru, and Mexico, Molly Bracken of fiber, polymers and yarn in Spartansburg, make up NCTO’s board of directors. manufacturing In 2008, Julian and Catherine Sidonio S.C., said the merger will bring new mem- NCTO executives note that the U.S. em- directly in named Molly Bracken, the apparel bers and financial resources to NCTO and ployed 550,000 workers in the textile supply communities “we company, after Molly Bracken, the extend the organization’s political reach. chain last year, and that the U.S. exported wish to impact, both person—a strong, feminine Irishwoman “It also cements NCTO’s status as the $28.6 billion of fiber, textiles and apparel in locally and globally.” from the early part of the last century voice of every facet of the U.S. textile pro- 2015, much of that to Central America and ABLE has grown who was Julian’s grandmother. The line’s duction chain, a fact that will help NCTO to Mexico. The two regions have free-trade from a group of mix of boho and retro chic with liberal more effectively influence federal policies pacts with the United States. handwoven scarves doses of lace, tulle, knits, and sequins that affect U.S. textile investment, produc- —Deborah Belgum to include clothing, handbags, jewelry, is a continuing shoes, and accessories. Fall 2018 is testament to her all about “deep hues, clean lines, and spirit. The brand is enriched details.” Case in point: the aimed at a “feminine, Trans-Pacific Partnership Signed in Chile deep-raspberry, high-quality jersey lively, eclectic” woman The much anticipated Comprehensive tial election. Trujilo wrap top, a bright upgrade from who is aware of the traditional burgundy. Shout-outs as well trends but has her and Progressive Agreement for Trans-Pacific President Donald Trump pulled the U.S. for the structured Suria tote, Knot tote, own ideas of how to Partnership, formerly known as the Trans- out of the original version of the TPP, which and Zip-Top bags, the Miriam Block make them her own. Pacific Partnership, was signed March 8 in excluded China and was set to lower tariffs Heel shoe, the Candela utility dress, and Fall 2018 is “deeply Santiago, Chile, as member nations moved imposed on a number of goods from member the Mina Wash denim jacket. ABLE’s inspired by the ’70s,” forward without the United States to build a nations. Recently, Trump has backpedaled favorites: the Perez bootie, Rachel juxtaposing warm, vintage tones and stronger global economy. on his criticism of the new CPTPP, reveal- wristlet and tote, wrap dress, military icy-blue contemporary colors. Key The 11 member nations—Australia, Bru- ing that he would be open to further discus- jacket, “and all of our 14K gold-fill palette match-ups for Molly Bracken nei, Canada, Chile, Japan, Malaysia, Mexi- sion regarding U.S. participation if the deal jewelry” in geometric shapes. are saffron yellow mixed with purple or co, New Zealand, Peru, Singapore and Viet- would provide greater benefit to the country. emerald green for “the French couture nam—finalized the CPTPP as the Trump Currently, the United States has free-trade style we love.” A key piece includes a administration sought to move forward with agreements with CPTPP members Australia, Latico Leathers reversible faux-fur coat—“the perfect new tariffs on aluminum and steel imports to Canada, Chile, Mexico, Peru and Singapore. From its humble beginnings of naked- example of the duality of the new the United States. As news of the CPTPP broke, U.S. Trade leather bags sold out of a car trunk that collection, glamour and casual, feminine Under the Obama administration, the Representative Robert Lighthizer released a became faves of the Grateful Dead to and masculine. United States was a member of the original statement in response to Trump’s presiden- uptown style with an eye on European Trans-Pacific Partnership, a deal that was tial proclamations regarding tariffs on steel trends, Latico met with ire from many of the country’s leg- and aluminum. Leathers has come Velvet Heart islators. Although President Barack Obama “Under the leadership of President Trump, a long, successful Velvet Heart left its heart in California, signed on with the 11 other nations, each America has a robust trade agenda that sup- way. Attention to having fallen hard for the “California- country was awaiting approval from their ports our national security. The President is such details as chic” casual lifestyle. Launched in 2008, legislators when U.S. participation in the once again demonstrating he will protect our unique artisan linings Velvet Heart specializes in shirting and agreement came to a halt after it became a country, fight for American workers and strict- and unexpected shirt dressing; casual contentious issue during the 2016 presiden- ly enforce our trade laws.”—Dorothy Crouch leather treatments soft bottoms and are signature Latico jeans; and toppers features. Fall 2018 for women of all ages delivers an earthy, who seek trend- CalendarCalendar rich color palette, hand-washed leathers, savvy, individual, new textures, and artisan-crafted details and effortless style. March 11 Select March 21 such as weaves and braids with a bit of Each season, Transit ASD Market Week Dallas Market Week California Market Center a modern, feminine edge. Witness the the collection Las Vegas Convention Center Dallas Market Center Los Angeles Rudi bag in dark brown or rich cognac, focuses on creating Las Vegas Dallas Through March 14 which offers a clean aesthetic, a versatile newness through Through March 14 Through March 24 Art Hearts Fashion shape, and herringbone detailing, and novelty washes and Brand Assembly The Macarthur the Felipe, a deep-olive laser-cut leather updated colors and March 12 Dallas Market Center Los Angeles combined with washed tan. Bestsellers? silhouettes. For Fall 2018, shirting takes Los Angeles Fashion Market Dallas Through March 16 “We will do well with medium-large on a new feel with super-soft plush California Market Center Through March 23 satchels, totes, and shoulder bags that brushed rayon and 100 percent silky The New Mart March 13 FIG can be worn across the body.” cupro, with novelty details such as faux- Cooper Design Space Fashion Industry Gallery fur trims and velvet and embellishments Gerry Building SAPICA Poliforum León Dallas front and center. Ditto for the denim Lady Liberty Building Through March 23 Academy Awards Building León, Mexico Matisse Footwear pieces, which feature trending racer Primrose Design Building Through March 16 March 27 Matisse Footwear’s approach is “a little stripes and lace-up details along with 824 Building bit country and a little rock ’n’ roll.” With embellishments and embroideries. Los Angeles March 16 DG Expo Doubletree by Hilton Hotel Miami Key pieces include the best-selling Through March 14 Los Angeles Fashion Week an aesthetic “slightly rugged” and “road Airport & Convention Center worn,” each pair classic Elisa shirt in menswear-inspired Designers and Agents Neuehouse Studios fabrications and flare-crop and wide-leg Los Angeles Miami is hand-finished The New Mart Through March 28 by artisans for an denim. Los Angeles Through March 18 Through March 14 individualized look March 17 Brand Assembly There’s more that has definite on ApparelNews.net. Cooper Design Space HelpJess Meet and Greet appeal to Matisse’s The next edition of Atlanta Apparel is 828 Main St. sophisticated April 10-14 at AmericasMart in Atlanta. Los Angeles Through March 14 Los Angeles For calendar details and contact consumers, who information, visit ApparelNews. aren’t afraid to LA Kids’ Market net/calendar. wear those leopard boots to a cocktail party. What’s new Submissions to the calendar should be faxed to the Calendar Editor at (213) 623-5707. Please include the event’s name, date, time, for Fall 2018? “Statement-making location, admission price and contact information. The deadline for calendar submissions is the Tuesday prior to Friday publication. Inclusion in the calendar is subject to available space and the judgment of the editorial staff.

12 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

12.new.calendar.indd 12 3/8/18 6:47 PM ADVERTISEMENT

HelpJess’s New App Connects Global Consumers to the City of the ‘Angels’

imon La Barrie, a garrulous Australian with the downtown Los Angeles. At the demonstration, La Barrie I will put up the hem, I will make the top bigger.’ When the energy of a tornado, knows he has a good idea. will initiate through the app a real-time shopping experience clothes came, they all fit the customer perfectly. You can’t Not just a good idea, a great idea, one that with several local Los Angeles designers showing off their do that online. You have to talk to a human being.” remakes the world of online shopping and offers wares to consumers located in Australia, New York, and La Barrie imagines that, for Los Angeles designers, a lifeline to Los Angeles designers struggling to Singapore. personalized service and real-time face-to-face interaction findS a market for their goods. The demo is very much geared to attracting local with customers will build a label loyalty in cities on several “I’ve been living here in L.A. since 2010 with a rock-star designers, first and foremost, La Barrie says, so he can continents that would be difficult to achieve otherwise. team focused on building the impossible,” he says. “What show them “how we can help you to sell to our growing From designers, he plans to move to include boutiques I hear from designers is that no one is buying anything. It’s global members” as easily as if they were shopping in Los and eventually brands. The system works B2B as well sad, but I tell them, take a deep breath, we’ve got your Angeles. “I want people from around the world to shop as B2C. The process grows more complex as the global back. We’re going to fix this mess. I’m going to help you get in L.A.” To that end, he is working with the L.A. Fashion links expand. Multiple currencies have to be dealt with, sales.” District to put L.A. on the world’s fashion radar even more. and he is looking to incorporate the bitcoin as a form of Just how La Barrie plans to do this is an ingenious spin on As he works to build up a stable of reliable Los Angeles payment. common social-media technology—a patented application designer vendors, La Barrie has been encouraged by test “Building a massive shopping center in the sky that he has developed called HelpJess. runs he’s had with other cities. He describes a buying party everyone can go to” is La Barrie’s “passion,” he says. And HelpJess, described broadly as an online virtual shopping he set up between a group of Australian women and a L.A. designers are his main mission, which is why he is mall, creates a space for apparel customers to connect designer in Singapore. “They wanted to shop,” he explains. eager to attract as many designers as possible on March and interact in real time with designers and salespersons— “The good thing was that the designer could see them. One 17. La Barrie calls them “Angels”—located in design studios girl was tall and skinny, one was big-busted, one was short. “It’s all about L.A.,” he says. “I built this for you, guys. We and shops in cities around the world. It’s a personalized She was able to say to them, ‘I will adjust this dress for you, have the world waiting for you. Better get on board.” shopping experience that replicates the kind of experience consumers have going to an actual bricks-and-mortar store. With the growth of online shopping and e-commerce- only vendors, that one-on-one contact and interaction between customer and seller is falling by the wayside, and, La Barrie says, something important is being lost. “I love online, but I hate it,” he says. “I love going to the malls, to the stores, but everyone’s busy now and can’t do it all the time. My application brings that experience back in your hand. You feel you are in the store even though you are on the other side of the world. You have that personal relationship with the sales associate or designer.” HelpJess, which offers a no- fee membership for buyers and sellers, is currently available through iTunes on IOS tablets and phones and is scheduled to OUR LA FASHION DISTRICT VIP be available on Android phones in April and desktop computers sometime after that. Targeted MEET AND GREET OUR LOCAL LA DESIGNERS EVENT cities include Los Angeles, New York, Singapore, Paris, Milan, HELPJESS IS LAUNCHING A WORLD-CHANGING SHOPPING TECHNOLOGY. Hong Kong, , and various STOP BY FOR A SNEAK PEEK, SEE HOW A REVOLUTION IN SHOPPING CAN HELP YOU BEFORE THE WORLD DOES. sites in Australia. Members interested in shopping set up an Date: Saturday, March 17, 2018 appointment with the vendor, Time: 1 to 5 p.m. PDT who provides a sales assistant, or even the designer him- or Place: 828 S. Main St., Los Angeles, CA 90014 herself, to “walk” the shopper through collections. Purchases Come meet are made online. our local LA celebrity designers and social media influencers There’s much about HelpJess that returns the social aspect to shopping for consumers— International and local LA designers, come meet our Angels of how we can help for example, the app enables you to sell to our growing global members so easily as they are with you in LA? groups of friends to shop (no subscription fees, contracts or frustrating work required on your end) together at the same time, Yep, help has finally arrived to get you sales from local and overseas buyers (B2B and B2C) creating shopping “parties.” With its enabling of true give-and-take between seller and consumer, it Buyers, stop by to be in to win a $500 shopping spree with our LA celebrity designers! counters the isolation endemic to ordering online. For designers, Live sales calls from around the world will be showcased from 3 p.m. to view. the app holds the promise of reaching and developing a client Sodas and water with nibbles supplied base in far-flung areas of the globe, seeing in real time which Free “I’m an Angel” T-shirts while supplies last. designs are popular, gaining important feedback. While HelpJess is admittedly a work in progress, La Barrie and the HelpJess Angel team has embarked on a series of demonstrations to show how the app can work, the last one in Los Angeles in December 2017, when he connected Los Angeles designers with buyers in Australia. La Barrie’s next local demonstration takes place on Saturday, March 17, in

HelpJess-fp030918.indd 1 3/8/18 5:00 PM NEWS The concept Cherokee CEO Says the Old Ways of factoring of Brand Management Are Over

is simple: By Deborah Belgum Executive Editor ers maximize their budget when marketing various categories of a label. Brands also need When Henry Stupp became the chief execu- to be omnichannel, being able to be sold online tive of Cherokee Global Brands in 2010, rev- and at various stores. enues at the brand-management company had Cherokee, which was founded in 1973 in been declining for five years. Los Angeles as a footwear brand, now has No longer was it possible for the enterprise 12 labels in its portfolio. They include Car- to sit back, license a brand name and collect ole Little, Liz Lange, Sideout, Tony Hawk, You Give Us Your Invoice. the royalty checks that rolled in from primar- Point Cove and Flip Flop Shops. In 2016, ily Target, which had signed on as a Cherokee it acquired Hi-Tec, a Dutch footwear brand licensee in 1993. Cherokee executives used founded in 1974, which also included the We Give You the Money. to joke about the paper cuts they were getting Magnum brand. from the checks they were processing. Hi-Tec fit the formula. It has a good follow- You Pay Your Bills. Those days have changed. “When I joined ing and is easy to expand into other categories. the company in 2010, Target’s retail sales in Stupp observed that it is easier for a footwear the United States for Cherokee had declined brand to extend into apparel, but the reverse Factoring Made Simple. from $2 billion to $700 million, and it was is more difficult. He referred to the less-than- declining in other pockets of the world,” said stellar crossovers of Under Armour and No bells, unnecessary, really. No whistles, not Stupp, who was speaking about how to mon- Champion into footwear. needed as well. No tricks. Ditto. etize intellectual property and brands at a talk With multiple possibilities for the brand, organized by the fashion and intellectual-prop- Cherokee was expecting that Hi-Tec’s expan- At Goodman Factors, we simply offer smart, erty attorneys at law firm Freeman Freeman sion into men’s and women’s apparel and ac- dedicated good service from an experienced & Smiley. “Cherokee had great equity, but it cessories would generate in its first year about team of pros. Along with money at competitive was clearly struggling.” $19 million in licensing revenues. In the past, Cherokee didn’t have the right In 2017 Cherokee’s revenues totaled $40.6 rates when you need it—today, for instance. to approve a product, decide which factories produced the label or even what a Cherokee label should look like. “Before brand management was Goodman Factors simpler. A manufacturer could get a — Since 1972 — logo, slap it on a garment and sell it. Today it has become much more dif- ficult. You can’t ride it until you go Please call 877-4-GOODMAN onto the next brand,” he said. “Be- or visit us at goodmanfactors.com. Simple, right? fore, retailers were cycling through brands, and it was confusing for the customers.” So Stupp set out to give retailers more bang for the company’s brand names by helping them develop product, find factories, market the product and help with social media. “We were going to be engaged as opposed to being pure check collec- tors,” he said. “We were going to be a strategic partner with our partners.” With retailers struggling more than ever, Stupp said there was a need for Cherokee to help them drive their business. “We were letting them do everything on their own,” he not- Henry Stupp ed. He analyzed the situation and set up three million compared with $34.6 million the previ- principal pillars to grow the company’s brands. ous year. Those pillars were vision, agility and skills. Stupp advised that it is better to acquire a The vision part involved providing the licens- brand that still has some life rather than one ees with product design, product sourcing that has been sitting in the bone yard because specialists, category expansion, supply-chain it’s hard to resurrect a dead brand. “And we development, marketing, and social and digital would not step into a situation where a brand media bloggers. has a reputation for bad products,” he added. Agility involved being nimble and being Another factor to consider is whether a more responsive than ever before in this era brand has global intellectual-property protec- of fast-fashion retail. “Retailers today are tion. “IP protection is your single most valu- stretched thin, and the retail landscape is get- able asset,” Stupp noted. ting flattened,” Stupp said. Cherokee also selects brands that create The skill part involves choosing good synergy between each label and that work well brands to buy. The chief executive said he together. “We would not go into the toy busi- probably gets a request every day to buy a ness,” he said. “That’s not what we do. We op- brand. “I could sit there and say, ‘That brand is erate global lifestyle brands. We want brands for sale. That brand is for sale, and that brand that don’t overlap but sit well together. We is for sale.’” operate like a mall that has big-box retailers, But he has a fine-tuned formula for select- specialty stores for women and for men, and ing a brand that will make money. A good sportswear stores.” brand must be able to expand into all catego- With retailers being more mathematical ries and retail departments: men’s, women’s, these days, Stupp said it is more important than children’s, footwear, accessories, home and ever to educate retailers and licensees about other products.” why they have to have your brands. “Today it Frederick’s of Hollywood made a pitch for is more about science than art for retailers. It Cherokee to buy its brand, but Stupp said the used to be a combination of art and science,” brand name did not have an extensive reach he said. “Bricks-and-mortar stores are suffer- into children’s and men’s. “It was not multi- ing today. They have lost their merchandising category or dual gender,” he said. “But it is the sense and the ability to predict trends. A good right brand for the right company.” brand supplier can teach them, but you have to He said a multi-category brand helps retail- have credibility to do it.” ●

14 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

14-15.news.indd 14 3/8/18 6:52 PM NEWS Protecting Your Brand Is the First Step to Being Successful

One of the first things a new fashion along and say, ‘You can’t use that name,’” he company needs to learn is how to protect its explained. “Now, you’ve invested six months brand. It is the lifeblood of the business. or a year into that brand name and your cus- While fashion schools provide an ex- tomers know you by it and then you have to ceptional education to students, courses on go into the expense of changing that.” brand protection aren’t offered at all insti- In addition to introducing the basic con- tutions. Prospective designers often enter cepts of trademarks, copyright, design pat- the fashion industry unaware of the threats ents and licensing that are the foundation of that can arise if they don’t safeguard their brand protection, Metchek also discussed brands. “It’s not part of the curriculum, but it the regulatory details regarding more recent is part of the reality,” said Michelle Landver, trends of how celebrities and influencers use a client executive at the insurance company their recognition to promote products. Marsh & McLennan Agency. “The whole thing about social media— Landver was speaking on a March 5 panel what is allowed and what isn’t—that is organized by Ilse Metchek, president of the evolving. The government is stepping in on California Fashion Association, during the all of it,” Metchek said. Los Angeles International Textile Show at The seminar’s large attendee turnout the California Market Center. The topic showed that new designers are beginning to was “Protecting Your Brand.” The other pan- recognize there is more to starting a fashion elist speaking was Aaron Renfro, a share- business than simply producing beautiful holder and attorney with the law firm Call clothing. & Jensen. “Coming from a business background, I Attendees learned how they can protect understand the importance of making sure their intellectual property, establish a brand that you have a clear business plan in place and avoid accusations of infringement from as well as the creative side of things,” said other companies. Julie Habelmann of Newport Beach, Ca- The panel also emphasized the impor- lif., who wants to launch a resortwear line tance of performing adequate research named Noble Sands. that covers the basics of branding. Renfro Preparing designers with branding ba- warned attendees of a problem that often oc- sics will only increase the chances that new curs after a designer has invested in his or ventures will succeed. “Helping people go her brand identity only to have a competitor into business with eyes wide open,” Landver raise accusations of infringement. said, “providing that education so that they “If you don’t take the time to search and can be prepared is going to help them be as find out whether or not you can use it, there successful as they possibly can be.” is a chance that someone is going to come —Dorothy Crouch

Milberg_California_Apparel_News_111017_00_Outline.indd 1 11/6/17 8:43 AM European Retaliation Tariffs Planned on U.S. Clothing After President Trump signed an order on parts of the world. March 8 to impose tariffs on imported alu- Steve Lamar, executive vice president of minum and steel, apparel makers were brac- the & Footwear Asso- ing for Europe to slap retaliatory tariffs on a ciation, noted that putting tariffs on imported variety of apparel coming from the United items ultimately puts a tax on consumers. States. “There is a direct cost that rolls into our in- The European Union issued a list of items dustry. It is not like the can industry or the that would be subjected to tariffs following auto industry, but it is there,” he said, noting the aluminum and steel tariffs, which go into that manufacturers, retailers and importers effect in 15 days. buy trucks to haul merchandise and manufac- On that list were T-shirts, men’s and turers package their goods in aluminum cans. women’s blue jeans and shorts being shipped “We have a member who is a lab com- to Europe with an estimated value of $88 pany that uses steel and aluminum in its ser- million. vices,” Lamar said. Several apparel “There is a direct cost that rolls The European trade organizations Union’s tariff on T- were livid about the into our industry. It is not like the shirts, denim and steel and aluminum can industry or the auto industry, shorts is reminis- tariffs, which Trump cent of five years has been threatening but it is there...”­— Steve Lamar ago when the EU for some time and increased a tariff that followed recently imposed tariffs on so- on women’s blue jeans made in the United lar panels and washing machines. States. That tariff went from 12 percent to “We know these tariffs will be cata- 38 percent. strophic for the U.S. economy and jobs,” The tariff had some U.S. apparel compa- wrote the U.S. Fashion Industry Associa- nies considering whether they should leave tion in Washington, D.C. “While our mem- their Los Angeles factories and move pro- bers don’t import a lot of steel or aluminum, duction to Mexico, which has a free-trade these tariffs could result in disastrous con- agreement with the EU. sequences for them. Already, the European Another concern is that Trump is also Union is calling out a variety of industries, considering imposing a tariff on any intel- including iconic American denim and T- lectual property coming from China. This shirts, as potential targets for tariff increases would affect apparel, footwear and consum- of their own.” er electronics, among other things. “This The trade association noted that imports would be directly detrimental to us,” Lamar support high-quality jobs for Americans, said. “People are saying this could happen [email protected] help U.S. businesses to grow and encour- in weeks, not months. We are worried about www.merchantfactors.com age American companies to do good in other it.”—Deborah Belgum

APPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 15

14-15.news.indd 15 3/8/18 6:53 PM SHOWROOM PROFILES Lenchner & Kane Sales

The New Mart, Suite 603 floor of the “A” building had moved. SHAPE UP (213) 514-5787 The new showroom encompasses 1,200 [email protected] square feet and is centered around two white chairs shaped like baseball mitts. The show- Since 1987 Lisa Lenchner Sales had room focuses on “crossover” lines that ap- and capture the been a constant presence in the California peal to a wide range of women. Market Center showroom building. The showroom represents Side Stitch, On Feb. 1, the veteran showroom own- a Los Angeles–made label that offers sizes attention of er went through some big changes when from extra small to extra large. The show- Lenchner’s daughter, Shannon Kane, joined room also represents the New York brand Krazy Larry; Lula Soul, an Austra- retailers with lian line; New Jer- sey–headquartered Maude Vivante; and Benares, which is made in India. The showroom’s whole- sale price points range from $30 to $70. As a kid, Kane often helped out in premier the showroom when growing up. After high school, she performance trained at Le Cor- don Bleu College of Culinary Arts in Pasadena, Calif., and From left: Shannon Kane, Lisa Lenchner and Madison Gable, who works fabrics made then worked as a chef in sales at the showroom at the Playboy Man- the business. With that addition, the business sion. From 2010 to 2015, she made meals in the USA name was changed to Lenchner & Kane for Playboy founder Hugh Hefner and his Sales, and the showroom moved across the family. She also worked as a chef for the street to The New Mart. SpaceX aerospace company in Hawthorne, Kane said that she grew up in the CMC. Calif. While she is in the showroom business “It was a rough decision for my mother,” she now, Kane promised to cook for some show- said of Lenchner’s move. “The old building room events. is what she knew and where she started.” She and Lenchner also relish being a The business moved because showroom mother-daughter act. “People love to see a rents were raised, many of their clients family working together,” Lenchner said. wanted to go to a new building and some of “It’s been a great part of growing this busi- Lenchner’s longtime neighbors on the third ness.”—Andrew Asch Trade Showroom

Cooper Design Space, Suite 514 Oh wanted to keep the look understated. “I (213) 228-1200 wanted to have a more focused environment [email protected] for accounts, so they can stand out. I want to be supportive,” she said. “This is like a mar- When Diana Oh gave birth to her daugh- riage. I’m looking forward to building long- ter, Mila, in late 2016, she The goal at Antex Knitting Mills is to service the knit wanted to make some changes to the way she worked. fabric needs of the apparel industry with high quality, Instead of running a stable competitively priced fabrics, backed by outstanding of brands, she wanted to focus on a handful of labels. Instead customer service and technical expertise. of taking direction from an ex- ecutive, she wanted to call the shots. Antex’s product line includes: So in January she made Matchmaster prints the move and opened her first Antex Premier Performance business, the Trade Show- room. She called it the Trade Dry Inside Performance Cotton Showroom because the name Pyrosafe by Antex flame retardant knits was simple, it was easy to remember and it defined the showroom’s operations. Like her previous fashion- sales gigs, Oh will focus on advanced contemporary lines. She represents four labels:

At last! Flame retardant clothing with Smythe, a Toronto-head- the comfort of your favorite T-shirt! quartered line of blazers and 3750 S. BROADWAY PLACE, LOS ANGELES, CA 90007 jackets for women; Calvin The ONLY Flame Resistant Rucker, a Los Angeles line of COTTON KNITS that Comply with NFPA 2112 Diana Oh TEL (323)NFPA 232-2061 70E denim and day-to-night tops;

Charles Javer at 213-713-2347 or [email protected] MADE IN THE USA Label + Thread, a New York–headquartered lasting relationships with my designers.” 3750 S. Broadway Place, Los Angeles, CA 90007 323-232-2061 www.pyrosafebyantex.com WWW.ANTEXKNITTING.COM cashmere and basics line; and S18terhood, a While the Trade Showroom will strive to FOR MORE INFORMATION New York label of dresses and tops. Whole- keep a boutique-size group of clients, it will sale price points range from $90 to $450. look for opportunity too. Oh is scheduled to PLEASE CONTACT [email protected] The showroom’s interior focuses on white open a Dallas showroom in mid-March. walls, wood accents and plants such as cacti. —A.A.

16 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

16-17.news.indd 16 3/8/18 6:54 PM PARADISE RANCH DESIGNS SHOWROOM PROFILES Ten79LA

California Market Center, Suite B530 Ahluwalia explained. (213) 489-0846 Ten79LA’s products are arranged around ten79la.com the room with each of the jewelry lines— from gold-plated and vermeil with semipre- After a move from the California Market cious stones to more-affordable festival-in- Center’s 10th floor to the fifth floor last year, spired pieces—occupying their own sections. A beach-to-street lifestyle brand accessories brand Ten79LA has settled in. Leather and suede bags that feature bead- Founder Amrita Ahluwalia and Saman- ing and woven and mirrored accents are sec- tha Serrano, a longtime friend who works in tioned together and divided by style, such as THINK OUTSIDE THE TRIANGLE operations, are feeling the peaceful vibe of clutches, backpacks and totes. Other acces- the new showroom. sories—including This easy feeling belts, brooches and aligns with the core coin purses—are principles of the displayed on white 10-year-old brand, tables. whose jewelry, Ahluwalia and handbags and belts Serrano believe the are handcrafted in room’s raw aesthetic India to create mod- provides a simple ern, hippie-inspired appearance that al- designs using tradi- lows the pieces to tional practices from be fully appreciated. the region. “The vibe “It was a bit of a is better. The energy rush to get in. Thank is better down here,” goodness minimal- said Ahluwalia. ism is in right now. The women Amrita Ahluwalia and Samantha Serrano of It worked to our didn’t have to do Ten79LA discuss new designs. advantage,” Serrano much to decorate said. “The products the nearly 700-square-foot space. They kept are very unique. We might as well use a the open ceiling that exposed the room’s more minimalistic backdrop rather than dis- mineral insulation, which allows the brand’s tract from it [the line].” colorful handmade pieces to pop. Sitting at With pieces wholesaling from $15 to $80, their glass-top, marble and mother-of-pearl– Ten79LA’s previous partners have included based table in the middle of the room, the Gilt Groupe and HauteLook. Despite her women remember decorating this new show- faith in selling in the digital marketplace, room the weekend before another Los Ange- Ahluwalia still believes in the importance of les Fashion Market. “It’s the way the room having a showroom to meet with clients dur- was when we got it. We just made it brighter. ing Los Angeles Fashion Market. Added lights. White paint. White shelving,” —Dorothy Crouch Impulse Moda

The Gerry Building, Suite 908 in Amsterdam. The cocktail dresses and (213) 629-5666 evening dresses, which wholesale from www.impulsemoda.com $375 to $750, are heavy on frilly looks. So are the haute-couture pieces that wholesale After four years of operating her Impulse for $1,000 to $1,800. Olvi’s bridal gowns Moda showroom on the eighth floor of the are displayed around the corner in a special Gerry Building, Lori Marchand moved up bridal area with lots of white and lace. a notch at the beginning of the year to the Becca Kufrin, one of the finalists on ninth floor, where there is a friendly vibe be- ABC-TV’s “The Bachelor,” wore a black cause all the showroom owners have known Olvi lace dress when Arie Luyendyk Jr. pro- each other for years. posed to her in Peru. The light is more abundant with windows On the other side of the room is anoth- overlooking Ninth Street, and the space is er high-end collection called Byron Lars larger, which leaves more room to display Beauty Mark. The eclectic and whimsical label has tops and dresses that can sometimes be made from 20 different fabrics and can be accented with beads or rib- bons. Tops wholesale for $75 while dresses go for $385. A label many locals may recognize is Harari, which is a Beverly Hills women’s store that also wholesales tops, tunics and dresses. The line, which is made in the United States, uses luxury fabrics including 100 percent silk or silk blends. The pieces wholesale from $65 to $250. For years, Marchand has carried the Ball of Cotton sweater line, which is manu- EMBLEM SHOWROOM MEDIA PLAYGROUND PR factured in Commerce, Calif., Lori Marchand of Impulse Moda and was touted as the line that 310-420-0125 Kim 323-687-3360 the four high-end lines that Marchand rep- made Ralph Lauren’s opening and closing [email protected] [email protected] resents. “This showroom has just opened ceremony sweaters for the U.S. Olympic New Mart Building Ste. 707 845 S. Los Angeles St. up everything,” Marchand said. “This is the team in 2014. 127 E. 9th St. LA, CA 90014 floor to be on.” Ball of Cotton sweaters are made of lux- Racks on one side of the showroom dis- ury yarns, are handloomed here and whole- LA, CA 90015 play her main line, Olvi’s, which is based sale for $110 to $180.—Deborah Belgum

APPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 17

11 June 2016 - BELLO

16-17.news.indd 17 3/8/18 6:54 PM NEW LINES

ALEXIS & CO. MINI MOD MODE CHASER California Market Center B587 A682 Suite 1107 110 E. Ninth St. Cilks Women’s contemporary BRNDWRKS Children’s Chaser Le Chic Children’s NEW SHOWROOMS JUNIORS Like Flo Children’s NEW LINES BECOOL MONITANE USA INC. Kiddos Children’s 10ELEVEN A387 B813 Kids Art Children’s Suite 135 Becool Accessories Edge of Reason Juniors Minilove Children’s Le Superbe Mini Shatsu Children’s The Script THEIA JEWELRY MEN’S NONO Children’s B540 MICHAEL BUSH LA APPAREL Violeta e Frederico Children’s Theia Jewelry Accessories MATTSON Suite 406 B507 BOW & ARROW SHOWROOM French Kyss UPDATED WOMEN’S COLLECTIONS Blu Ova Blu Contemporary A683 THE M SHOWROOM The Bonnie Mobb Children’s SHARON KOSHET SALES Cellapy Contemporary Suite 406 JB Mini by Jurate Brown Children’s A303/A304 Crump Contemporary Fredd & Basha Wild Wawa Children’s Carre Noir Women’s contemporary Jeux de Bebe Contemporary Moon Candy Compli K Women’s contemporary Lip Under Point Contemporary DON WELBORN & ASSOCIATES ENGEL’S SHOWROOM Designs by Kellee Women’s contemporary Oh Scent Contemporary A684 Suite 509 Illanit Jewelry Women’s contemporary Supermoon Contemporary ELK Children’s Niko Ineko Vprove Contemporary Magnolia Baby Children’s FERN LIBERSON & CO. JOKENSTYLE A317 KIDS’ AND MATERNITY SHAYNA MASINO SALES Suite 602 Josie Women’s contemporary A689 Elsa & Rose Swimwear Orange BUTTERSCOTCH KIDZ Boboli Children’s eve in paradise Stormie Dreams A605 WENDY’S CLOSET EWELINEB Bubu Hats Children’s Lavendar and Lillie JON KATZ & ASSOCIATES A691 Iglo + Indi Children’s ILY Bean Babies Children’s Otto Kessler Gloves A335 T.O. by Teresita Orillac Cielo Blu Women’s contemporary REBECCA EBERSHOFF Million Polkadots Children’s A656 Miniphant Children’s SHOWROOM SHIFT ROXSTAR Adriana Mae Children’s North of West Suite 708 A342 Children’s Carlomagno Children’s Oliver & Rain Children’s Alashan Cashmere A Touch of Style Women’s contemporary Question Everything Children’s DESOTO Brancio Italy Women’s contemporary ELEPHANTS & AMPERSANDS A660 Tinono Children’s Ivan Grundahl Sun Sales Women’s contemporary IVKO Aston Baby Children’s DAKOTA SHOWROOM Que Cute Accessories Children’s DIAL M A593 The New Mart Suite 715 KEIKI SHOWROOM Arrow & SOL Women’s contemporary 127 East Ninth St. Acrobat MAAC London A670 Women’s contemporary SALT & PEPPER SALES Tikiri Children’s NEW SHOWROOMS MATTSON Wee Monster Children’s Suite 802 B507 Wild & Fierce Children’s LISA LENCHNER SALES Redwood Court by Silk Box Blu Ova Blu Women’s contemporary KIDS DU MONDE Suite 603 LA RUE SALES Cellapy Women’s contemporary Benares Suite 904 Crump Women’s contemporary A678 Foamology Children’s Ciao Milano The Korner Jeux de Bebe Women’s contemporary Krazy Larry Lip Under Point Women’s contemporary Hello Nite Children’s JACKIE B SHOWROOM Lula Soul Suite 1004 Oh Scent Women’s contemporary Jusbe Kids Children’s Side Stitch 1denim Supermoon RANDEE’S SHOWROOM Women’s contemporary JULIE WALLS SHOWROOM Vprove Women’s contemporary A679 FASHIONLINK/CREATIVE CONCEPTS Suite 1005 Suite 1011 STRATEGY LA City Mouse Children’s Kinross Cashmere European Culture Menswear B520 Precious Few Children’s Nic + Zoe Angel Apparel SHOWROOM A LA MODE NYDJ WBC SHOWROOM A681 Suite 1101 JLaLa Designs Children’s Gold + Stone

WHO WE ARE: Kadyluxe® is a NEW line of premium leggings, active tops, athleisure assortment & NCAA licensed activewear. Fall in love with our in-house milled fabrics, happy price points & distinct styles designed by a professional dancer out of Denver.

Contact Your Your one-stop shop Wholesale Rep Today: for all your trim needs. Southwest Catalog (stock), various [email protected] collections of generic trim West Coast and customization options. [email protected] Southeast [email protected]

18 CALIFORNIA APPAREL NEWS MARCH 9–15, 2018 APPARELNEWS.NET

18-19.newLines.indd 18 3/8/18 6:56 PM NEW LINES Apparel News Group J.A.K. AUGUST SHOWROOM THE VILLAGE SHOWROOM Suite 422 Suite 1106 Kinga Csilla David Lerner NY | Studio Collection Sugar High Love Stoned Joy Dravecky Jewelry Year of Ours Midnight Rider JOEY SHOWROOM Saltwater Luxe | Anama Suite 523 731945-2018 Stella & Ginger Acoolque Anna Kostrova Seventy-three years of news, 5 SEASONS SHOWROOM fashion and information Suite 1108 Katana VIMMIA L’Edition Pitusa DRESSED 2 KILL Safe Milano CEO/PUBLISHER Suite 1206 Tessora TERRY MARTINEZ Pete—Made in America LEBEL GROUP Suite 521 Cooper Design Space Christian Benner EXECUTIVE EDITOR CLASSIFIED ACCOUNT EXECUTIVES Dallas Paris DEBORAH BELGUM ZENNY R. KATIGBAK JEFFERY YOUNGER 860 S. Los Angeles St. Divine Heritage RETAIL EDITOR Happy Sheep ANDREW ASCH CLASSIFIED ACCOUNTING MARILOU DELA CRUZ NEW SHOWROOMS Ionna Solea ASSOCIATE EDITOR DOROTHY CROUCH SERVICE DIRECTORY ACCOUNT EXECUTIVE TRADE Judith & Charles JUNE ESPINO EDITORIAL MANAGER Suite 514 LEFTIES SHOWROOM JOHN IRWIN PRODUCTION MANAGER Calvin Rucker KENDALL IN Suite 525 CONTRIBUTORS Label + Thread Auguste the Label ALYSON BENDER EDITORIAL DESIGNER Paula Rosen LTH JKT VOLKER CORELL JOHN FREEMAN FISH JOHN ECKMIER S18terhood NYTT CREDIT MANAGER Smythe JOHN McCURRY ESTEVAN RAMOS RITA O’CONNOR LOCAL SHOWROOM TIM REGAS Suite 516 Academy Awards N. JAYNE SEWARD PUBLISHED BY HOPE WINSBOROUGH TLM PUBLISHING INC. Amanda Uprichard 817 S. Los Angeles St. NATALIE ZFAT Neon Blonde APPAREL NEWS GROUP WEB PRODUCTION Publishers of: Storm Swim NEW SHOWROOMS MORGAN WESSLER California Apparel News Swim by for Love & Lemons Waterwear BIZ BABEZ CREATIVE MARKETING DIRECTOR Winston White LOUISE DAMBERG Decorated Suite 2B TSS TERRY SAHARAN SALES DIRECTOR OF SALES AND MARKETING EXECUTIVE OFFICE Dazey LA TERRY MARTINEZ Suite 1000 Vegetaryn California Market Center June 7.2 SENIOR ACCOUNT EXECUTIVE 110 E. Ninth St., Suite A777 Secular AMY VALENCIA Los Angeles, CA 90079-1777 ACCOUNT EXECUTIVE (213) 627-3737 LYNNE KASCH Fax (213) 623-5707 NEW LINES Classified Advertising Fax BUSINESS DEVELOPMENT ROOM 4 AGENCY DANIELLA PLATT (213) 623-1515 MOLLY RHODES www.apparelnews.net Suite 407 [email protected] Body Language Sportswear SALES ASSISTANT/RECEPTIONIST By Ti-Mo ASHLEY KOHUT Printed in the U.S.A. Chiara Ferragni Collection ADMINISTRATIVE ASSISTANTS CHRIS MARTIN Matt Bernson RACHEL MARTINEZ Plush SALES ASSISTANT Soia & Kyo PENNY ROTHKE-SIMENSKY Soleil Beach South Parade Tony Bianco

APPARELNEWS.NETAPPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 19

18-19.newLines.indd 19 3/8/18 6:57 PM Fashion District Resources spaces, and the city’s busiest special event venues. CMC is host to a AmericasMart Atlanta year-round calendar of Markets and Tradeshows, including: LA Fashion HelpJess swisstulle 240 Peachtree Street NW Market, LA Textile Show, LA Majors Market, LA Kids Market, LA Men’s http://helpjess.com Contact: Martina Callegari, Sales Director Atlanta, GA 30303 Market, Capsule, and more. Products and Services: HelpJess, with its patented interactive video +41 (0) 71 969 32 32 www.AmericasMart.com/apparel solution, aims to change the world’s online and virtual world by its Fax: +41 (0) 71 969 32 33 Products and Services: Atlanta Apparel is the largest apparel innovative live video technology platform that allows online consumers [email protected] market on the East Coast, offering thousands of contemporary and Cinergy Textiles Inc. to experience live face-to-face interaction with a digital presence of a swisstulle.ch ready-to-wear women’s, children’s, and accessories lines all together 1422 Griffith Ave. bricks-and-mortar store as actually being in the store itself anywhere Products and Services: Founded in 1912. We are one of the lead- in one location at one time. As the apparel and accessories collec- Los Angeles, CA 90021 worldwide, creating a virtual O2O shopping experience, offering VIP ing warp knit Tulle and Bobbinet Tulle manufacturers, producing in tion of AmericasMart® Atlanta, it features an expansive-—and (213) 748-4400 one-on-one and group personalized service with live interactive video Switzerland and England. Our expertise is rigid and elastic warp knits growing—product mix, including contemporary, ready-to-wear, young Fax: (213) 748-3400 shopping tools. The free HelpJess Angel app allows our members to shop for fashion categories such as bridal, haute couture, and lingerie as well contemporary, social occasion, bridal, activewear, resortwear, swim, www.cinergytextiles.com online to a live video call with our exclusive designers and stores world- as the embroidery markets, including technical applications that excel lingerie, fashion jewelry, fine jewelry, shoes, handbags and more [email protected] wide in LA, New York, Milan, Paris and Hong Kong— even to the famous in performance and quality. We have the latest machinery with a staff showcased in permanent showrooms and temporary exhibition booths. Products and Services: For over 25 years, Cinergy Textiles has been wineries of Australia—all as actually being there and then delivered to that guarantees quality standards. We cover the whole range of widths Trend-driven juried temporary collections include Premiere (women’s specializing in stock and order-based programs consisting of hundreds your door for a complete VIP celebrity personnel shopping experience. with special focus on large widths, resulting in exclusive wide seamless premium high-end/contemporary apparel, denim, and accessories), of solid and novelty knits, wovens, and linings. Our product line provides fabrics. Integrated dyeing and finishing is an essential part of our quality Premiere LUXE (high-quality luxury apparel and accessories). Atlanta piece goods for all apparel markets, including children’s, juniors, con- and service strategy. swisstullle has just developed the world’s thinnest Apparel presents five apparel markets and three specialty markets: temporary, activewear, uniforms, and special occasions. Our fabrics are Kadyluxe® tulle, made of delicate fabric, so thin that from a distance it can be made WORLD OF PROM (prom, pageant, quinceañera, social occasion) each imported from Asia and stocked in Los Angeles. We have a one roll stock www.kadyluxe.com to look like it’s not a fabric at all, just a layer of color! Reach out and let year and VOW | New World of Bridal twice each year. minimum. Orders are generally processed on the same day and ship out CEO Contact: Kady Zinke at [email protected] or (720)-295-KADY us work with you on your next collection. within one or two business days, depending on the size of the order and David Zinke (Regional California/Nevada rep) at (303) 918-4917 and availability of the particular style ordered. [email protected] Products and Services: Kadyluxe® is a new women’s line of premium Texworld USA Antex Knitting Mills leggings, active tops, athleisure assortment and NCAA-licensed active- www.texworldusa.com div. of Matchmaster Dyeing & Finishing Inc. Cooper Design Space wear. Fall in love with our in-house milled proprietary fabrics, happy Products and Services: We invite you to join us for Texworld USA, 3750 S. Broadway Place 860 S. Los Angeles St. price points and distinct styles designed by a professional dancer out the largest sourcing event on the East Coast for apparel fabric buy- Los Angeles, CA 90007 Los Angeles, CA 90014 of Denver. Discover Kadyluxe NCAA styles across 50-plus universities ers, product R&D specialists, designers, merchandisers, and sourcing (323) 232-2061 (213) 627-3754 and our branded, premium label in Pure Barre locations across the professionals. This international business platform offers a wide Fax: (323) 233-7751 [email protected] U.S. Follow us on Instagram: @kadyluxe. Currently pre-booking SS product range covering the entire fabric spectrum—season-to-season [email protected] www.cooperdesignspace.com ’18 and ATS. attendees discover textiles of innovative structures, material mixes, and Contact: Bill or Anna Tenenblatt Products and Services: The Cooper Design Space, at the corner of surprising color palettes. Make plans now to join us July 23–25 for three Products and Services: Antex Knitting Mills, a privately owned verti- Ninth and Los Angeles streets in the heart of L.A.’s Fashion District, days of sourcing, seminars, and networking at the Jacob Javits Center, cal knitting, dyeing, and printing company in Los Angeles, announces hosts a space that embraces cross-pollination among L.A. lifestyle Merchant Factors Corp. located at 655 West 34th St. capability of providing full-package garments produced in California businesses in fashion, media arts, and publishing. The building is 11 800 S. Figueroa St., Suite 730 or Central America to meet your varied needs. Antex’s product line stories tall and, having been built in 1927, represents the city’s history Los Angeles, CA 90017 includes Antex Premier Performance, a line of high-performance, techni- of creative commerce. It’s a space that encourages fluidity across (213) 347-0101 The New Mart cal fabrics with moisture management, anti-microbial, stain resistant, functions by offering an event venue, offices, public art space, and [email protected] 127 E. Ninth St. or UV finishes; and Matchmaster Prints by Antex California, offering showrooms in a single location. www.merchantfactors.com Los Angeles, CA 90015 design and development of custom prints. Please contact sales@ Products and Services: For over 30 years, Merchant Factors has (213) 627-0671 antexknitting.com. financed the vision of growing businesses that embodied creativity, Fax: (213) 627-1187 Dallas Market Center innovative ideas, energy, dyanmic products, and robust passion. From www.newmart.net 2100 Stemmons Freeway start-ups to mid-size companies, business owners have relied on the Products and Services: In the heart of Los Angeles’ Fashion District Asher Fabric Concepts Dallas, TX 75207 expertise of our financing and credit solutions to keep goods and ideas is the landmark New Mart Building. The showrooms of The New Mart 950 S. Boyle Ave. (214) 655-6100 or (214) 744-7444 flowing smoothly. represent the most exclusive and coveted contemporary lines from an Los Angeles, CA 90023 www.dallasmarketcenter.com international array of designers and manufacturers. The New Mart is (323) 268-1218 Products and Services: Dallas Apparel & Accessories Markets are unique in both architecture and style. The intimate setting creates a Fax: (323) 268-2737 held five times each year at the Dallas Market Center. Located in one Milberg Factors, Inc. user-friendly experience for visitors. Each of its glass-fronted, uniquely www.asherconcepts.com of the country’s fastest-growing regions, Dallas Market Center brings Main Office: designed showrooms provides a buying adventure that cannot be [email protected] together thousands of manufacturers and key retailers in an elevated 99 Park Ave., 21st Fl., New York, NY 10016 experienced at any other showroom destination. The New Mart is open Products and Services: To address the need for innovative tem- trade-show environment. Featuring 500 permanent showrooms and Western Regional Office: year-round to the wholesale trade only and we host over 100 showrooms perature-regulating knit fabrics in the activewear market, Asher is over 1,000 temporary booths, including expanded contemporary lines 655 N. Central Ave., 17th Fl. that carry over 500 collections. introducing Cool Sport, spun on Asher’s new Santoni knitting machines, and resources, Dallas Market Center is where style starts. For the latest Glendale, CA 91203 which create micro gauge knits for pure smoothness and compression. news and upcoming market dates, visit Dallas Market Center’s website. (818) 649-8662 Fax: (818) 649-7501 In 1991, Asher Fabric Concepts, based in Los Angeles, transformed the www.milbergfactors.com Texollini apparel industry by offering cutting-edge, high quality, “Made in U.S.A” Contact: David M. Reza, SVP Western Region 2575 El Presidio St. knits for the contemporary fashion, athletic, and yoga markets. Since Fashion Market Northern [email protected] Long Beach, CA 90810 then, the company has become internationally known for its premium Products and Services: Milberg Factors offers a competitive menu (310) 537-3400 quality, knitted constructions with and without spandex, along with its California of factoring, financing, and receivables-management products for www.texollini.com creative print design and application. Asher Fabric Concepts provides www.fashionmarketnorcal.com entrepreneurial and middle-market companies with more personalized Products and Services: We at Texollini use state-of-the-art technol- fabric development, knitting, dyeing, and finishing in addition to fabric Contact: Mary Taft attention than larger institutional firms. A partner of our firm manages ogy to supply the fashion and garment industries with innovative and print design and printing capabilities based on each customer’s needs. Products and Services: Fashion Market Northern California is favored every client relationship. Our 80-year track record in the factoring trend-driven fabrics. Speed-to-market, trend insights, and quality The company differentiates itself from the competition by offering for its open-booth format and offers choices from 2,000 apparel and industry assures our clients that they will enjoy a stable relationship control have been the cornerstones of our Los Angeles–based facility proprietary textiles and by continually updating and innovating every accessories lines in every category: European, contemporary, updated, supported by a mature and experienced staff. for over 25 years. Our in-house vertical capabilities include knitting, aspect of textile design and production. With an in-house design team, casual, and junior. Buyers love the complimentary continental breakfast, dyeing, finishing, and printing, and our development and design teams new prints are constantly added to its collection, and color stories are coupons for lunch, and afternoon treats. Parking is free on Monday and are unparalleled. Contact us to find out how our quality-driven products updated seasonally. Tuesday mornings for arrival before 10 a.m. The fun “Sip & Shop” con- Paradise Ranch Designs will enhance your brand. tinues late night Monday with complimentary beer and wine. The April Emblem Showroom show is full and will be busting with beautiful Fall product. Please join The New Mart Buhler Quality Yarns Corp. us and see why everyone loves to shop FMNC. 127 E. Ninth St. UBM Fashion 1881 Athens Highway Contact: Eveline at www.ubmfashion.com Jefferson, GA 30549 [email protected] Products and Services: Uniting the most influential fashion retail (706) 367-9834 Goodman Factors or (310) 420-0125 decision-makers and the world’s top fashion brands, UBM Fashion www.buhleryarns.com 3010 LBJ Freeway, Suite 140 www.paradiseranchdesigns.com serves the $1 trillion–plus worldwide fashion industry through its [email protected] Dallas, TX 75234 Products and Services: Kris Goddard’s designs deliver what she comprehensive marketplaces in Las Vegas, New York, and Japan, such Contact: David Sasso Contact: Alexandra Scoggin (323) 999-7466 or Bret Schuch (972) promises—fresh shapes with a vibrant, youthful appeal yet offering as: MAGIC, COTERIE, PROJECT, FN PLATFORM and more. UBM Fashion Products and Services: Buhler Quality Yarns Corp.—We make 241-3297 comfortable coverage on the top and bottom. Paradise Ranch goes serves the industry by bringing together great brands and retailers MicroModal® work. The exceptional attributes and luxury of MicroModal Fax: (972) 243-6285 bold with prints, an array of exuberant tropicals mainly sourced from in superbly merchandised shows while providing superior customer are now more attainable. Supply chain optimizations and industry Toll-free (877) 4-GOODMAN Italy and France, with solids produced in the United States. The line’s service and ultimately presenting end consumers with the best apparel, relationships allow manufacturers to benefit from our experience as www.goodmanfactors.com success has enabled Goddard to start buying print designs exclusive footwear, accessories, and fashion products. the first successful MicroModal spinner in the US. Let us show you how Products and Services: As the oldest privately held factoring company to Paradise Ranch. “The custom prints in our line provide exclusivity affordable luxury can be. buhleryarns.com in the Southwest, Goodman Factors provides recourse and nonrecourse of design and keep everything in the USA. I’m loving that.” Beyond the invoice factoring for businesses with monthly sales volumes of $10,000 bright look, however, Paradise Ranch is developing a loyal customer Wood Underwear to $4 million. Services include invoice and cash posting, credit and base for its smart silhouette choices and Goddard’s meticulous atten- www.woodunderwear.com The Button/Accessory collection service, and cash advances on invoices upon shipment. tion to fit issues. “My collection is meant to be multifaceted,” Goddard #Woodisgood Due to Goodman’s relatively small size and centralized-management notes. “It’s more than just swimwear—it’s wearable to many places, Products and Services: Wood Underwear® — Underwear, Connection philosophy, its clients often deal directly with company management/ it’s interchangeable, it makes for easy packing. That’s the mainstay of and Lounge Wear for Men. A man’s underwear drawer is 152 West Pico Blvd. ownership. Its size also enables it to provide flexible arrangements what we’re doing that makes us different. It’s coverage but still sexy.” the “final frontier” in his wardrobe. Ignored, avoided, unreachable. Go Los Angeles, CA 90015 and quick decisions. Goodman Factors now operates as a division of ahead, look. You’ll find drawers full of the brand, color, style their mother (213) 747-8442 Independent Bank (Memphis, Tenn.), which has routinely been recog- started them with at 15. It might even be from when he WAS 15! No lon- (877) 747-8442 (Outside California) nized as one of the Southeast’s highest-rated independent banks in Progressive Label ger. Embrace new options. Date night underwear is NOT gym underwear. www.tbacinc.com terms of customer approval ratings and capital soundness. 2545 Yates Ave. Gym underwear is NOT suit underwear. Different styles, colors, brands Products and Services: tb/ac inc has proudly supplied a wide variety Commerce, CA 90040 for different occasions, outfits, functions. Tackle this “frontier”! Update. of branded (and non-branded) trims and accessories to premium (323) 415-9770 Upgrade. Men, and whoever has to look at them in it, will be thankful. fashion brands for 30 years. Our growth in products, services, and Hana Financial, Inc. Fax: (323) 415-9771 Their entire wardrobe will feel and look better. Wood wants to get every resources has scaled with the success and necessary demands of our 1000 Wilshire Blvd., 20th Fl. [email protected] man into great feeling, great looking underwear. Get Wood. customers. Today, tb/ac is an established full package manufacturer Los Angeles, CA 90017 www.progressivelabel.com operating cut-and-sew garment programs at our downtown Los Angeles (213) 977-7244 Products and Services: Progressive Label is dedicated to helping facility. Designing, developing, and producing unmatched quality trims Fax: (213) 228-5555 companies develop and showcase their brand identity. From logo labels and garments, all in one house. Trim collections—buttons, hardwares, www.hanafinancial.com and hangtags to care/content labels and price tickets, we will develop, zippers, hang tags, labels, patches, laces, and much more. Garment Contact: Kevin Yoon produce, and distribute your trim items worldwide. We specialize in pro- Services—cut and sew, private label, development (pattern, sampling, [email protected] ducing custom products that will meet your design and merchandising grading, etc.), and design consultation. Products and Services: Established in 1994, Hana Financial is a spe- needs. We successfully launched production of RFID price tickets last cialized nonbank financial institution that offers factoring, asset-based year. This demand is being greatly driven by the big retailers such as lending, SBA lending, home mortgage banking, investment banking, Macy’s and Target. Our growth and market dynamics have resulted in California Market Center wealth management, and insurance services. Hana Financial evolved opening up a production center in Tijuana, Mexico. We have also added This listing is provided as a free service to 110 E. Ninth St. from a local startup serving a niche market of Southern California to a advanced die cutter technology in our Los Angeles production center to our advertisers. We regret that we cannot be Los Angeles, CA 90079 top 10 factor in the U.S. and a member of Factors Chain International, streamline our production efforts and to strengthen our packaging capa- responsible for any errors or omissions within (213) 630-3600 with offices in Los Angeles and New York. bilities. A very important part of our business is FLASHTRAK, our online www.cmcdtla.com ordering system for price tickets, custom products and care labels. Our Fashion District Resources. Products and Services: California Market Center (CMC) is the hub of mission is to deliver high-quality products at competitive prices, wher- LA’s fashion and creative communities. Located in the heart of Downtown ever they are needed for production. We understand the rush nature of LA’s Fashion District on 9th & Main, the 1.8-million square foot com- this industry and strive to meet the tight deadlines facing our customers. plex is home to premier fashion industry showrooms, creative office

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March 16 March 23 March 30 April 6 Cover: LA Runway Cover: LA Runway Cover: Runway Cover: Runway LA Market Wrap Technology Denim Report LA Majors Market Coverage Real Estate T-shirt Report Technology Made in America Technology Industry Voices: PLM Retail Report Industry Focus: Finance New Resources Technology Advertorial Fashion Advertorial Denim Advertorial Finance Advertorial Technology Advertorial T-shirt Advertorial Education in Focus Made in America Advertorial Bonus Distribution Bonus Distribution Bonus Distribution Bonus Distribution DG Expo Miami 3/27-28 LA Majors Market 4/3-5 LA Majors Market 4/3-5 Fashion Market Northern California 4/15-17 Style Fashion Week 4/5–8 Style Fashion Week 4/5–8 Fashion Market Northern California 4/15-17 Atlanta Apparel 4/10-14

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GRAPHIC ARTIST SALES & BUSINESS DEVELOPMENT Join our Graph ics Team. Strong vi su al iza tion Pho tog ra phy stu dio B2B e-com merce ser vices and cre ative in put for fash ion tops and look ing for Full time en er getic exp'd in Sales & screened t-shirts. High Vol ume 70% screens, TECHNICAL DESIGNER mar ket ing with 3 yrs in the field of Fash ion 30% prints/tex tiles. Knowl edge of sep a ra tions Can di date must be able to at tend Pro duc tion Re quire ments : and em bell ish ment tech niques. Fresh ideas, fit tings, take fit notes/fab ric/wash/print/em broi ‐ Busi ness de vel op ment with fash ion Brands, self-ini tia tive and team ef fort are crit i cal. Cre ate dery com ments. Re spon si ble for Denim On line Re tail ers, email mar ket ing, Cold call, in no v a tive de signs and art work with a keen Im port/Do mes tic Fab ric/Trim Sourc ing. E-mail Tradeshows, list build ing, CRM de vel op ment un der stand ing of our cus tomers' needs. Must over seas and do mes tic ven dors for fab ric/trim So cial Me dia, An a lyt ics re port ing. Salary be highly or ga nized, dri ven for re sults and able sam pling. Is sue sam ple fab ric and trim P.O.s- $36000.00 plus Com mis sion to com mu ni cate cre ative ideas clearly. check in sam ple fab ric or ders, main tain fab ric Sub mit res. to: se bas t ian@ spa cean dlig ht. la Sub mit PORT FO LIO with re sume to: info spread sheet log and li brary of raw fab ric By March 18th, 2018 screen graph ic s2016@ gmail. com swatches/washed legs by ven dor/cat e gory, send out denim legs to wash for test ing new TECHNICAL PACKAGE COORDINATOR GRAPHIC DESIGNER (CONCEPT TO and old fab rics. Cre ate line sheet and do mes ‐ Pre pare & track Tech Packs, Fab ric test ing, Lab PRODUCTION) tic/im port de sign packs for cost ing. Co or di nate Dips & Screens for full pack age Im port Com po ‐ 3-5 yrs. min. exp. w/adv. knowl edge of CAD & with sewing/cut ting sam ple room man ager. nents. Fit & TOP Sam ple ap provals. Knowl edge Adobe AI & PS. Abil ity to cre ate, ma nip u late and Send re sumes to: hr@ swa tfam e. com of Il lus tra tor/Pho to shop, screen print ing man age prints & graph ics thru all phases of process, specs & mea sur ing gar ments. Abil ity pro duc tion a MUST. Abil ity to ex plain/re view art ‐ IN-HOUSE SALES to work in a high-vol ume & dead line-sen si tive work, lab dips, strike offs and bulk fab ric with ASSOCIATE/CUSTOMER SERVICE en vi ron ment. fac to ries over seas. Highly or ga nized. Team • Write or ders Email to: trankin@ sel fest eemc loth ing. com player. on line job s90036@ gmail. com • Co or di nate with Sales team on all or ders and re view any is sues IMPORTER NEEDING STRONG ASSOCIATE TEXTILE/CAD ARTIST • Man age all on or ders re ports ESTABLISHED SALES REP Es tab lished missy con tem po rary la bel seeks • Fol low up with buy ers on pend ing is sues/po Ver ti cal Im porter Look ing for Sales Per son with full-time tex tile/CAD artist; able to cre ate • Or ga nize line Strong Es tab lished Re la tion ships with Ma jor Re ‐ re peat/sep a ra tion, mod i fi ca tion and (re)cre ate • Co or di nate with pro duc tion for timely tail ers. We Man u fac ture Ju nior, Missy, Plus and orig i nal art work for tex tile print ing. Must be ship ments Kids. Email Re sume to: la glo.info @ gmail. com pro fi cient in Adobe Pho to shop and Il lus tra tor. Please send your re sume to: Prefer able ex pe ri enced 2-4 years +. Mike@ mik encl othi ng. com Please sub mit re sume with port fo lio to: Buy, Sell and Trade job shr000@ gmail. com Business Opportunity •WE BUY ALL FABRICS AND GARMENTS* DESIGNER "FACTORY FOR SALE" WE BUY ALL FAB RICS AND GAR MENTS. No lot 5-6 yrs exp. Con tem po rary sports wear line. •Lo cated at En se nada, Mex ico too small or large. In clud ing sam ple room Flair for fash ion and de tail ori ented. Com puter •Ap prox i mately 21,000 square feet in ven to ries Silks, Woolens, Denim, Knits, Prints, savvy, Adobe Pho to shop/Il lus tra tor & Mi crosoft •Around 140 em ploy ees and 110 ma chines Solids Ap parel and home fur nish ings fab rics. Of fice. •Have cer tifi cate for im port & ex port We also buy ladies', men's & chil dren's Re sume: job shr000@ gmail. com If in ter ested, call: (562) 650-5253 gar ments. Con tact: Michael STONE HAR BOR (323) 277-2777 Real Estate WE BUY FABRIC! Ex cess rolls, lots, sam ple yardage, small to Hyperlink large qty's. ALL FAB RICS! fab ricmer chants.com FOR LEASE Steve 818-219-3002 or Fab ric Mer chants your ad for CREATIVE OFFICE SPACE 323-267-0010 best results LA FASHION DISTRICT 213-627-3754

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APPARELNEWS.NET MARCH 9–15, 2018 CALIFORNIA APPAREL NEWS 23

22-23.SD-classifieds.indd 23 3/8/18 6:23 PM Capabilities that inspire

For over 25 years, we have manufactured our collection of more than 4,000 European-quality fabrics in our Los Angeles-based facility. We offer faster deliveries, superior quality control, and vertically-integrated services for all major fashion categories.

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