CONFIDENTIALFOR INTERNAL USE ONLY CONFIDENTIAL FOR INTERNAL� USE ONLY VISUALCONFIDENTIALFOR MERCHANDISINGINTERNAL USE ONLY GUIDE intimates & sleep : how-to library CONFIDENTIALFOR INTERNAL USE ONLY
CONFIDENTIALFOR INTERNAL USE ONLY
LOW SCOPE STORES INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
POG types POG Grid will not be provided in this VMG. Use the MyDevice for Store Specific POGs.
Intimates POGs are tied differently to allow for greater flexibility in cross-merchandising Intimates & Sleep. Z4
Review details below: Z4 NATIONAL BRAND
Hybrid POG (tied to fixture): Z3 AUDEN
P2 - Newest version of a POG (e.g. Core Bras). Styles are tied to a particular fixture – to allow for M2 M1 flexibility within the fixture. P1 P3 - Use both VMG and POG to execute. Refer to the POG to pull styles, but use the VMG for specific merchandising details (e.g.: color flow, hardware and ISM location). Flex POG (tied to one or multiple fixtures): D4 - Styles are tied to one POG (e.g. Auden Bralettes) to allow for flexible merchandising within the D3 entire shop. - Refer to the VMG for merchandising direction.
D2 Traditional POG: D1 - Use the POG (e.g. Packaged Panties) to merchandise presentations. Z2 Z1 - Refer to VMG for inspirational photos, if available. STARS ABOVE COLSIE
POG TITLES ON ADJACENCY POG TYPE STEPS TO MERCHANDISE
1. USE STORE SPECIFIC ADJACENCY & MYDEVICE FOR STORE SPECIFIC POG BALI, PARAMOUR, WARNERS, SEASONAL, CORE BRA HYBRID 2. PLAN POG LOCATION ALSO USING VMG PRODUCT FLOW MAP WALL, PLUS, PF BRA COMBO (SMALL FORMAT) 3. USE VMG FOR HOW-TO PAGES ON HARDWARE POSITION, MERCHANDISING AND ISM POSITIONING
1. USE STORE SPECIFIC ADJACENCY & MYDEVICE FOR STORE TREND BRA, MF(MAIDENFORM) 2PK, OB PANTIES SPECIFIC POG SHORT (LACE), OB PANTIES TALL (LACE), FLEX 2. USE VMG FOR HOW-TO PAGES ON HARDWARE POSITION, OB PANTIES (NON-LACE) MERCHANDISING AND ISM POSITIONING
NURSING, HANES, TRUE + CO, JKY, JKY COLLECTION, 1. USE STORE SPECIFIC ADJACENCY & MY-DEVICE FOR STORE SOLUTIONS(LACE), LAYERING(NON-LACE), WARNERS SPECIFIC POG TRADITIONAL EZ(NON-LACE), SHAPEWEAR, MIRACLE SUIT, WAR- 2. PLAN LOCATION ALSO USING VMG PRODUCT FLOW MAP NERS, ACCESSORIES, PACKAGE PANTY INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
store specific adjacency & product flow map This page is an Example only. Use Store Specific Adjacency and Product Flow Map to plan POG locations. Your Adjacency may not match the Product Flow Maps due to your store’s space constraints. COLORED BOXES MATCH UP CORRESPONDING AREAS BETWEEN THE TWO TOOLS.
Store Specific Adjacency Product Flow Map
Note: Use the MR-1 as a guide for Fixture count, but use the VMG Product Flow Map most closely related to your Floorpad for correct Fixture Placement. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
hybrid POG - build & set divider walls Use this page to build all banded size Bra Walls for Hybrid POGs. Refer to notch counts below.
DIVIDER WALL ACCESSORIES (PER 4-FOOT SECTION)
21” Waterfall + ISM Puck
Notch 57
Part #: AX7788 Quantity: 6
21” Faceout + ISM Puck Notch 40
Notch 28
Part #: AX7790 Quantity: 6
4’ (48”) white straight bar Notch 10 (From Bottom)
Part #: AM0560 Quantity: 4 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
hybrid POG - build & set movable walls Use this page to build all banded size Bra Walls for Hybrid POGs. Refer to notch counts below.
MOVABLE WALL ACCESSORIES (PER 4-FOOT SECTION) Highest Notch 62
14” Waterfall + ISM Puck
Notch 45 Part #: AX7789 Quantity: 6
14” Faceout + ISM Puck
Notch 33
Part #: AX7791 Quantity: 6
Notch 15 (From Bottom) 4’ (48”) white straight bar
Part #: AM0560 Quantity: 4 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to read a hybrid POG Use this page to interpret a Hybrid POG for all Bra Wall types (Movable or Divider Wall).
Reading POG Page: Merchandising Hybrid POGs:
- POG page must be used for DPCI placement for color order, tied to a location within Within each Waterfall/Faceout: the wall - Organize by Cup Size (within the same color) smallest to largest, front to back - POG will be built with actual color images of the bras - Ensure that there is a minimum of 1 of each cup size merchandised within each - Bra styles may have 1-4 colors on a single Waterfall or Faceout, dependent upon the color on the Waterfall or Faceout specific bra style (examples shown below) - As the number of colors increase on a single arm, the quantity by cup size will - Prioritize color from top to bottom, but front to back on the faceout or waterfall by the go down. order shown within the POG page - Within each row, organize by Band Size, smallest to largest, top to bottom 4 Colors 3 Colors 2 Colors 1 Color 4 colors in 3 colors in 2 colors in 1 color in a column a column a column a column (ribbon) (ribbon) (ribbon) (ribbon) INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
Movable Walls = Use 14” Hardware merchandise bra wall + ism placement Divider Walls = Use 21” Hardware Use this page to Merchandise Hybrid POG bras by size and style. Use for both movable and divider walls.
STEP ONE: MERCHANDISING
- Merchandise each row by Style. Ribbon from top to bottom. - Within each row, organize by Band Size, smallest to largest, top to bottom. - Within each Faceout/Waterfall, organize by Cup Size (within the same color
size 32/34 smallest to largest, front to back. - Follow POG on color priority within the Faceout/Waterfall.
STEP TWO: POSITION BAND SIZE
- Refer to In-Store Marketing Signing Instruction Sheet sent with your ISM for details on installing. size 36 - Add Band Size ISM on each Waterfall and Faceout based on size of bras.
BAND SIZING - BY BRAND
Auden 32, 34, 36, 38, 40
size 38 Maidenform, Warner’s Average Figure 34, 36, 38, 40
Auden Plus (online only on select sizes) 40, 42, 44. 46, 48
Paramour, Maidenform (Strapless), Bali 34, 36, 38, 40, 42
size 40 STEP THREE: POSITION INFO ISM
- Refer to the POG line listing for specific ISM. - ISM will always set on the 2nd row and be positioned based on POG tie. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
core bra flow & ISM fins For inspiration only. Wall set up will vary in Stores.
INTERIOR MAIN AISLE VIEW VIEW
• Bookend ISM Fins with their corresponding bra silhouette. • Unlined POG should start closest to the main aisle. • POGs run from least coverage to most coverage. POG • Reverse flow may be used to ensure Unlined Bras should start closest to the Main Aisle. BEGINS HERE
Push-up Racerback Lightly Lined Wirefree Unlined INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
merchandise bra convertibles Some Stores may need to build Hybrid Bra POGs on Convertibles instead of Movable Walls. Refer to your Store Adjacency for fixture details.
STEP ONE: PLACE HARDWARE STEP TWO: MERCHANDISE CONVERTIBLE ACCESSORIES (PER 4-FOOT SECTION) - Use 21” Faceout with ISM Puck - Merchandise Bras on Convertibles by style then size, smallest to largest, ribbon down top to bottom. - Set ISM inserts by band size 21” Faceout + ISM Puck - Follow POG on color priority within the Faceout
Top of Bar or Notch 41
Part #: AX7790 Quantity: 12
Notch 31
4’ (48”) white straight bar
Notch 21
Notch 11 (from Bottom) Part #: AM0560 Quantity: 4 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
bra convertibles - ism placement Some Stores may need to build Hybrid Bra POGs on Convertibles instead of Movable Walls. Refer to your Store Adjacency for fixture details.
STEP THREE: POSITION BAND SIZE ISM
- Refer to In-Store Marketing Signing Instruction Sheet sent with your ISM for details on installing. - Add Band Size ISM on each Faceout with ISM Puck based on the band size of the bras behind the ISM Puck.
BAND SIZING - BY BRAND size 32
Auden 32, 34, 36, 38, 40
Maidenform, Warner’s Average Figure size 34 34, 36, 38, 40
Auden Plus (online only on select sizes) 40, 42, 44. 46, 48 size 36 Paramour, Maidenform (Strapless), Bali 34, 36, 38, 40, 42
size 38
STEP FOUR: POSITION BAND SIZE ISM
- Refer to the POG line listing for specific ISM. - ISM will always set on the 2nd row and be positioned based on POG tie. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to hang bras Auden Intimates will deliver on new hangers. National Brand Intimates will transition over time to new hangers.
Banded Bras Racerback & Bralette Bras Camis, Full Slips, Slip Camisoles, & Body Briefers choose new hanger
1 1 1
N12RX N12RX N12RX
adjust straps & band hooks to smallest size
2 2 2
ensure front & back straps are secure
3 3 3
complete
4 4 4 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to hang bras Auden Intimates will deliver on new hangers. National Brand Intimates will transition over time to new hangers.
choose correct hanger center on hanger fold & clip complete & hang
1 2 3 4
High Neck Bralettes
N12C, N10C
1 2 3 4
Bandeaus
N11W INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to hang single & multiple panties Auden Intimates will deliver on new hangers. National Brand Intimates will transition over time to new hangers.
Single Panty
center on hanger same guidance for solutions choose correct hanger fold extra fabric & clip complete secure with outside clip and shapewear
1 2 3 4 5
N11W
Multiple Panties
use 1” swift-attachment on each side use 1” swift-attachment through fold choose correct hanger complete to secure panties together to secure extra fabric together
1 2 3 4
N11W INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to fold sleep Use the fold below for Guest facing top of stack. Use half-folds for rest of stack.
Lounge Pants
lay flat & fold bottom half over fold ankle complete
1 2 3 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
fixture accessories The following Fixtures will be used in conjunction with existing Fixtures. Final color/finish may vary.
Fixture Accessories (e.g.: Trays, T-Bars, etc.) are not noted on Product Flow Maps. Quantities may vary between High and Lowscope Rollouts.
Curved Hurdle Tiered Hurdle Wood Round Table Nesting Table Ottoman
part #: MF2713 part #: MF2712 part #: WF3846 part #: WF3849 part #: WF3850
Waterfall with White Table Wood Table Short Panty Bar Tall Panty Bar ISM Puck
14 inch
21 inch
part #: WF3848 part #: WF3847 part #: WF3845 part #: WF3854 14” - movable walls: AX7789 (2) Tall Panty Bars pushed 21” - divider walls: AX7788 together. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
fixture accessories The following Fixtures will be used in conjunction with existing Fixtures. Final color/finish may vary.
Fixture Accessories (e.g.: Trays, T-Bars, etc.) are not noted on Product Flow Maps. Quantities may vary between High and Lowscope Rollouts.
Faceout with Oak Riser ISM Puck T-Bar
14 inch
21 inch
part #: AX7713 14” - movable walls: AX7791 21” - divider walls: AX7790 16” - AX7793 19” - AX7794 21” - AX7795
Rectangle Tray Divided Tray Square Tray T-Frame Endcap
part #: AX7712 part #: AX7691 part #: AX7637 part #: AX7792 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to: panty bar clearance
Panty Clearance is kept inside drawers within all panty bars. • Thongs • Bikinis • Hipsters • Cheeky • Briefs • Boyshort 1 2 - Mark Clearance in place within each drawer. - Move all Clearance panties in each drawer to the 3rd section. - Continue to separate Panties by size within each drawer. - If drawer holds two sizes, mix sizes together in the Clearance section. - Move regular price in the first 2 sections front to back, left to right. - Maintain within the third section in all drawers until sold-through. - If (2) sizes in the same drawer, move panty size ISM to middle section. - Refill with regular price once empty.
DRAWER PANTY PLACEMENT
REGULAR PRICE REGULAR PRICE 21 1
*size/color run *size/color run INTIMATES & SLEEP - LOW SCOPE HOW-TO
true & co. expansion
Panty Clearance is kept inside drawers within all panty bars. • True & Co. will be expanding the store count in March by 595 additional stores. • The complete list of True & Co. stores are below (includes new and carry forward stores): • Place product on the Floor within the designated National Brand area (refer to specific store POGs for placement). • ISM: Header - Info. Sign -
Stores: 3, 4, 13, 19, 43, 48, 55, 61, 64, 68, 76, 79, 80, 82, 83, 85, 90, 93, 95, 100, 108, 137, 146, 154, 158, 162, 183, 184, 188, 192, 193, 195, 198, 199, 201, 203, 212, 215, 220, 222, 223, 224, 227, 229, 230, 249, 250, 253, 256, 257, 259, 260, 264, 265, 267, 271, 274, 279, 280, 281, 282, 288, 289, 294, 296, 298, 300, 307, 310, 320, 322, 324, 328, 330, 331, 332, 335, 336, 337, 339, 341, 342, 345, 346, 350, 353, 357, 358, 359, 362, 364, 365, 373, 530, 531, 604, 606, 608, 609, 610, 611, 612, 616, 619, 622, 623, 626, 637, 638, 641, 643, 645, 661, 664, 666, 670, 673, 674, 677, 680, 682, 684, 686, 687, 689, 690, 693, 695, 696, 699, 700, 731, 732, 734, 736, 737, 746, 747, 750, 751, 752, 753, 754, 755, 756, 757, 758, 759, 761, 762, 767, 768, 769, 771, 772, 773, 775, 778, 792, 795, 797, 798, 800, 801, 802, 803, 804, 805, 807, 808, 809, 811, 813, 815, 816, 817, 818, 820, 821, 822, 824, 825, 826, 828, 830, 832, 833, 834, 836, 837, 838, 839, 840, 841, 842, 843, 844, 847, 848, 849, 850, 852, 853, 854, 855, 856, 858, 860, 868, 870, 872, 875, 877, 878, 879, 880, 881, 883, 884, 885, 887, 888, 891, 893, 894, 895, 897, 898, 901, 904, 906, 907, 909, 910, 911, 914, 915, 917, 918, 919, 920, 922, 923, 926, 927, 928, 929, 931, 937, 938, 939, 942, 945, 947, 949, 950, 952, 953, 957, 958, 959, 961, 962, 968, 969, 982, 986, 988, 989, 990, 992, 995, 996, 997, 1000, 1001, 1002, 1003, 1006, 1007, 1008, 1010, 1011, 1012, 1015, 1016, 1017, 1018, 1019, 1022, 1023, 1024, 1029, 1030, 1031, 1032, 1033, 1034, 1035, 1037, 1038, 1039, 1041, 1042, 1043, 1046, 1047, 1048, 1050, 1052, 1053, 1054, 1055, 1056, 1057, 1059, 1060, 1061, 1062, 1063, 1065, 1068, 1069, 1070, 1071, 1072, 1073, 1074, 1076, 1077, 1079, 1080, 1081, 1082, 1083, 1085, 1086, 1088, 1090, 1091, 1092, 1094, 1095, 1096, 1097, 1100, 1101, 1102, 1103, 1104, 1106, 1107, 1109, 1110, 1113, 1114, 1117, 1118, 1122, 1126, 1128, 1129, 1131, 1132, 1133, 1134, 1135, 1136, 1137, 1138, 1139, 1140, 1144, 1148, 1150, 1151, 1153, 1154, 1157, 1158, 1159, 1160, 1161, 1162, 1163, 1164, 1166, 1167, 1169, 1175, 1177, 1180, 1181, 1182, 1183, 1184, 1188, 1189, 1190, 1191, 1193, 1194, 1196, 1197, 1200, 1201, 1204, 1205, 1206, 1208, 1210, 1211, 1212, 1213, 1214, 1215, 1218, 1219, 1220, 1222, 1226, 1227, 1228, 1229, 1231, 1232, 1233, 1234, 1235, 1236, 1237, 1238, 1239, 1246, 1247, 1249, 1251, 1252, 1255, 1256, 1257, 1258, 1261, 1264, 1265, 1266, 1271, 1273, 1275, 1278, 1279, 1280, 1281, 1284, 1285, 1286, 1287, 1291, 1292, 1293, 1294, 1295, 1296, 1298, 1299, 1301, 1302, 1303, 1304, 1306, 1307, 1308, 1309, 1310, 1312, 1313, 1315, 1318, 1319, 1323, 1324, 1326, 1327, 1328, 1329, 1331, 1332, 1333, 1334, 1335, 1336, 1337, 1338, 1339, 1342, 1344, 1346, 1349, 1350, 1351, 1354, 1355, 1356, 1358, 1359, 1360, 1361, 1362, 1364, 1365, 1366, 1367, 1368, 1369, 1372, 1373, 1375, 1376, 1377, 1378, 1381, 1382, 1384, 1385, 1388, 1390, 1392, 1393, 1394, 1395, 1396, 1397, 1398, 1399, 1400, 1401, 1403, 1404, 1405, 1406, 1408, 1409, 1410, 1411, 1413, 1415, 1416, 1417, 1418, 1419, 1420, 1421, 1422, 1423, 1424, 1425, 1426, 1427, 1428, 1429, 1430, 1431, 1432, 1435, 1437, 1444, 1445, 1447, 1448, 1449, 1450, 1452, 1454, 1455, 1456, 1458, 1459, 1460, 1461, 1462, 1464, 1465, 1468, 1469, 1470, 1471, 1472, 1473, 1475, 1476, 1477, 1478, 1479, 1480, 1481, 1482, 1483, 1484, 1485, 1486, 1487, 1489, 1491, 1492, 1493, 1495, 1496, 1497, 1499, 1500, 1501, 1504, 1505, 1506, 1507, 1509, 1510, 1514, 1515, 1516, 1517, 1518, 1519, 1520, 1521, 1522, 1523, 1524, 1526, 1527, 1528, 1529, 1530, 1531, 1532, 1533, 1534, 1536, 1537, 1538, 1540, 1543, 1544, 1545, 1547, 1548, 1750, 1751, 1752, 1754, 1755, 1756, 1757, 1759, 1760, 1761, 1762, 1763, 1764, 1765, 1766, 1767, 1768, 1769, 1770, 1771, 1772, 1773, 1774, 1775, 1776, 1777, 1780, 1782, 1783, 1785, 1786, 1787, 1788, 1789, 1790, 1791, 1792, 1793, 1795, 1796, 1798, 1800, 1801, 1804, 1805, 1806, 1807, 1808, 1809, 1813, 1816, 1818, 1819, 1820, 1822, 1824, 1826, 1827, 1828, 1829, 1830, 1831, 1832, 1833, 1835, 1836, 1837, 1838, 1839, 1840, 1841, 1848, 1849, 1851, 1852, 1853, 1854, 1857, 1858, 1860, 1861, 1863, 1864, 1869, 1870, 1872, 1873, 1874, 1878, 1879, 1880, 1881, 1882, 1883, 1884, 1885, 1886, 1887, 1890, 1892, 1893, 1894, 1895, 1896, 1897, 1898, 1901, 1902, 1903, 1904, 1907, 1908, 1910, 1911, 1912, 1913, 1914, 1915, 1918, 1919, 1920, 1922, 1926, 1927, 1928, 1930, 1931, 1932, 1933, 1934, 1937, 1938, 1939, 1941, 1943, 1944, 1945, 1946, 1949, 1951, 1953, 1955, 1956, 1957, 1959, 1960, 1963, 1964, 1965, 1966, 1968, 1970, 1971, 1972, 1973, 1976, 1977, 1979, 1980, 1983, 1984, 2006, 2007, 2009, 2010, 2011, 2014, 2015, 2018, 2019, 2021, 2022, 2023, 2025, 2027, 2029, 2034, 2035, 2036, 2037, 2040, 2041, 2042, 2043, 2044, 2045, 2046, 2048, 2051, 2052, 2053, 2055, 2056, 2057, 2059, 2063, 2064, 2065, 2066, 2067, 2068, 2069, 2070, 2071, 2074, 2075, 2076, 2077, 2079, 2080, 2081, 2083, 2084, 2086, 2088, 2089, 2090, 2093, 2095, 2096, 2098, 2099, 2100, 2101, 2102, 2103, 2104, 2105, 2106, 2109, 2112, 2113, 2114, 2115, 2118, 2119, 2120, 2121, 2122, 2124, 2125, 2127, 2131, 2132, 2133, 2134, 2137, 2138, 2140, 2141, 2142, 2143, 2144, 2145, 2146, 2147, 2149, 2150, 2151, 2152, 2153, 2154, 2155, 2156, 2157, 2158, 2159, 2161, 2165, 2166, 2167, 2168, 2169, 2170, 2171, 2172, 2173, 2175, 2176, 2177, 2178, 2179, 2180, 2181, 2182, 2183, 2184, 2186, 2187, 2188, 2189, 2190, 2191, 2192, 2194, 2195, 2196, 2197, 2199, 2200, 2201, 2202, 2204, 2205, 2206, 2207, 2208, 2210, 2211, 2212, 2213, 2214, 2216, 2218, 2219, 2220, 2221, 2222, 2224, 2226, 2228, 2229, 2230, 2231, 2234, 2235, 2236, 2237, 2238, 2239, 2240, 2241, 2243, 2244, 2246, 2247, 2248, 2249, 2250, 2251, 2252, 2253, 2254, 2255, 2256, 2258, 2259, 2260, 2261, 2262, 2264, 2265, 2266, 2267, 2268, 2269, 2270, 2271, 2272, 2273, 2274, 2275, 2276, 2277, 2278, 2279, 2284, 2287, 2288, 2289, 2290, 2292, 2294, 2295, 2296, 2297, 2300, 2301, 2302, 2303, 2305, 2306, 2307, 2308, 2309, 2312, 2315, 2316, 2317, 2319, 2320, 2321, 2322, 2323, 2324, 2325, 2326, 2327, 2328, 2329, 2330, 2332, 2333, 2334, 2335, 2337, 2338, 2339, 2340, 2342, 2343, 2345, 2347, 2348, 2349, 2350, 2351, 2355, 2356, 2357, 2358, 2359, 2360, 2361, 2363, 2364, 2365, 2367, 2368, 2369, 2370, 2371, 2372, 2373, 2374, 2375, 2376, 2377, 2378, 2379, 2380, 2381, 2382, 2383, 2384, 2386, 2387, 2388, 2389, 2390, 2391, 2394, 2395, 2396, 2397, 2398, 2399, 2403, 2404, 2407, 2408, 2409, 2410, 2411, 2412, 2414, 2415, 2418, 2419, 2421, 2423, 2424, 2425, 2426, 2427, 2428, 2429, 2431, 2432, 2433, 2434, 2436, 2437, 2438, 2439, 2440, 2442, 2445, 2446, 2448, 2450, 2455, 2456, 2457, 2458, 2460, 2461, 2462, 2463, 2465, 2467, 2469, 2471, 2472, 2473, 2474, 2475, 2476, 2478, 2480, 2482, 2483, 2485, 2486, 2487, 2488, 2489, 2490, 2492, 2493, 2494, 2495, 2496, 2497, 2498, 2499, 2501, 2519, 2520, 2523, 2524, 2525, 2526, 2527, 2528, 2529, 2531, 2532, 2533, 2534, 2536, 2540, 2542, 2544, 2545, 2546, 2547, 2548, 2550, 2557, 2559, 2567, 2568, 2569, 2570, 2572, 2581, 2584, 2586, 2596, 2601, 2604, 2605, 2607, 2608, 2609, 2613, 2615, 2627, 2631, 2632, 2641, 2649, 2660, 2682, 2693, 2697, 2715, 2716, 2717, 2721, 2725, 2727, 2728, 2729, 2730, 2737, 2739, 2742, 2744, 2753, 2754, 2757, 2759, 2760, 2764, 2765, 2767, 2770, 2771, 2772, 2774, 2775, 2776, 2779, 2781, 2784, 2787, 2790, 2796, 2802, 2803, 2804, 2805, 2810, 2811, 2813, 2815, 2816, 2818, 2820, 2824, 2829, 2830, 2831, 2840, 2843, 2844, 2845, 2847, 2848, 2851, 2853, 2855, 2857, 2865, 2867, 2871, 2872, 3240, 3243, 3247, 3253, 3259, 3261, 3265, 3269, 3285, 3290, 3291, 3292, 3293, 3296, 3297, 3305, 3306, 3308, 3310, 3318, 3319, 3320, 3324, 3333, 3334, 3336, 3339, 3351 INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
non-colsie stores
• Select stores will be exiting Colsie in both Intimates and Sleep. • Fill Colsie Sleep Fixtures by expanding Stars Above Simply Cool/Satin fabrication. - Keep Stars Above fabrications together and zones clear. - Protect Stars Above Table program presentations (Perfectly Cozy Table and Beautifully Soft Fleece Table) - do not pull any of this product to the Colsie Table. • March: Feature Coral story on the Round Table. - Use Robes, Tanks & Bralettes to create outfits on nearby Fixtures. • Use Face Outs to spread out Stars Above if needed and less Side-hangs. • Non-Colsie Mannequin looks will be provided for 3/4 Dressmaker Forms (see Styling pages for looks). • Dispose of any remaining Colsie branded ISM. • See following pages for maps. Stores: 13, 75, 78, 82, 86, 95, 111, 139, 144, 147, 152, 162, 167, 176, 179, 188, 189, 193, 217, 223, 227, 238, 239, 251, 253, 255, 256, 264, 271, 279, 281, 282, 307, 318, 331, 332, 337, 339, 353, 355, 361, 363, 365, 530, 531, 532, 604, 605, 608, 609, 610, 611, 616, 622, 624, 626, 628, 632, 637, 638, 645, 650, 656, 657, 661, 672, 673, 674, 680, 682, 689, 693, 696, 700, 733, 734, 735, 747, 750, 751, 752, 756, 757, 758, 761, 762, 768, 769, 773, 774, 778, 779, 795, 796, 797, 798, 803, 804, 805, 807, 808, 813, 817, 820, 821, 826, 831, 832, 834, 838, 840, 841, 843, 845, 848, 850, 851, 854, 856, 860, 868, 870, 874, 878, 879, 881, 882, 887, 888, 893, 894, 901, 904, 905, 906, 915, 919, 924, 926, 929, 945, 953, 957, 958, 959, 962, 969, 982, 986, 988, 989, 992, 1015, 1016, 1017, 1022, 1037, 1043, 1052, 1053, 1059, 1068, 1070, 1075, 1077, 1079, 1080, 1082, 1104, 1106, 1110, 1114, 1117, 1134, 1141, 1164, 1169, 1177, 1201, 1211, 1213, 1214, 1215, 1218, 1231, 1234, 1246, 1257, 1303, 1310, 1322, 1323, 1326, 1327, 1333, 1334, 1361, 1373, 1381, 1385, 1386, 1388, 1393, 1394, 1400, 1402, 1405, 1420, 1424, 1426, 1429, 1432, 1452, 1455, 1456, 1460, 1464, 1468, 1492, 1496, 1516, 1522, 1535, 1537, 1543, 1759, 1761, 1769, 1772, 1773, 1792, 1793, 1795, 1801, 1828, 1829, 1840, 1841, 1842, 1843, 1859, 1860, 1870, 1883, 1889, 1904, 1907, 1914, 1931, 1933, 1939, 1943, 1946, 1950, 1951, 1955, 1963, 1968, 1970, 1971, 1972, 1976, 1977, 1984, 2010, 2015, 2024, 2025, 2032, 2043, 2044, 2045, 2058, 2059, 2065, 2067, 2074, 2077, 2084, 2086, 2095, 2098, 2099, 2100, 2102, 2103, 2112, 2113, 2114, 2118, 2119, 2122, 2133, 2134, 2144, 2146, 2149, 2153, 2154, 2155, 2156, 2157, 2159, 2166, 2168, 2170, 2175, 2177, 2179, 2183, 2184, 2195, 2204, 2205, 2206, 2218, 2222, 2224, 2226, 2231, 2234, 2243, 2248, 2249, 2250, 2254, 2255, 2256, 2260, 2262, 2269, 2273, 2274, 2276, 2278, 2279, 2284, 2287, 2289, 2294, 2295, 2296, 2297, 2302, 2308, 2317, 2321, 2325, 2330, 2332, 2334, 2337, 2343, 2345, 2347, 2348, 2350, 2351, 2355, 2358, 2359, 2363, 2364, 2367, 2368, 2369, 2375, 2379, 2382, 2386, 2387, 2388, 2394, 2400, 2404, 2407, 2414, 2415, 2424, 2425, 2431, 2432, 2433, 2439, 2445, 2446, 2448, 2458, 2461, 2486, 2489, 2490, 2493, 2497, 2519, 2525, 2526, 2527, 2528, 2529, 2533, 2534, 2538, 2544, 2546, 2547, 2559, 2567, 2569, 2570, 2609, 2627, 2739, 2747, 2766, 2768, 2784, 2791, 2795, 2799, 2805, 2815, 2816, 2831, 2844, 2850, 2853, 2867, 2872, 3218, 3225, 3227, 3229, 3235, 3236, 3240, 3243, 3247, 3252, 3253, 3258, 3259, 3261, 3262, 3263, 3265, 3269, 3273, 3283, 3285, 3287, 3291, 3292, 3293, 3296, 3297, 3298, 3305, 3306, 3308, 3318, 3319, 3330, 3333, 3334, 3336, 3351 Example of Table Merchandising option: Utilize Stars Above Simply Cool Coral Product (see below for trends) : INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
adjacent division M mannequin product flow map POG merchandising update D dress form Refer to your Store Specific Adjacency for all Traditional & Hybrid POGs BEGINS
HERE clearance P panty form
TRADITIONAL OR HYBRID POG PRODUCT TRADITIONAL OR HYBRID POG PRODUCT Z3 AUDEN Z4 NATIONAL BRAND
MF - 2 PK
FIT STUDIO FIT ENDCAP CLEARANCE STUDIO ENDCAP
Z4
& LS SETS LS &
TANK SETS TANK CHEMISE, CHEMISE, NATIONAL BRAND TABLE HYBRID POG PRODUCT
TALL PANTY BAR & LEGGINGS BEAUTIFULLY SOFT FLEECE LOUNGE DRESS LOUNGE M1 P2 M2
P1 P3 PERFECTLY COZY PERFECTLY LINGERIE BRALETTES
& BANDEAUS & PANT TOP
TRADITIONAL OR HYBRID POG PRODUCT SOFT BEAUTIFULLY PERFECTLY PERFECTLY SOFT DRESS BEAUTIFULLY COZY TABLE COZY HYBRID POG PRODUCT WIDE LEG PANT BEAUTIFULLY SOFT JUMPER BEAUTIFULLY CROP SET SHORTS,& CROP TANKS PANT SOFT D4 NOTCH COLLAR D4 DRESS SOFT
D3 SET SHORT BEAUTIFULLY BEAUTIFULLY
& CARRY FORWARD SIMPLY COOL & CARRY FORWARD MOTHER’S DAY BLACK TENCEL BLACK GEO TENCEL AND SATIN D2 D1 BLUE STRIPE CARRY FORWARD & CARRY FORWARD CHEEKY HIPSTER
COMFY BRALETTE STORY SATIN CORAL TENCEL SHORT PANTY BAR
Z2 STARS ABOVE Z1 STARS ABOVE
SQUARE - NON COLSIE STORES INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
product flow map adjacent division M mannequin XS - 5 Rack Stores will receive the same amount of Sleep Product. Use the list below to prioritize Sleep on the merchandising update D dress form Floorpad. All other Sleep Product should remain in the back room. Flow in Styles as sell through occurs. clearance P panty form
TRADITIONAL OR HYBRID POG PRODUCT
BRALETTES & LINGERIE
HYBRID POG PRODUCT SLEEP PRIORITIES: 1. SA FK SS notch set 2. SA hacci jogger 3. SA beautifully soft pant P1 P3 P2 4. SA beautifully soft crop set CLEARANCE 5. SA fleecce jogger PANTIES PACKAGED PANTIES HYBRID POG PRODUCT 6. SA lounge short T-Frame 7. SA hacci pullover Z4 Z3 AUDEN 8. SA fleece top NATIONAL BRAND 9. SAS beautifully soft cami/short 10. SA mothers day set BEAUTIFULLY SOFT DRESS & D4 11. SA tencel wide leg pant WIDE LEG PANT D3 12. Beautifully soft asual piping set JUMPER, SHORTS, CHEMISE & TANK SIMPLY COOL TANKS & CROP PANT SETS & LS SETS BEAUTIFULLY 13. SA beautifully soft crop SOFT 14. SA beautifully soft short
BEAUTIFULLY BEAUTIFLLY SOFT 15/ SA Beautifuly soft notch dress SOFT FLEECE CROP SETS & D2 16. SA beautifully soft ss dress TABLE SHORT SETS
LEGGINGS & ROBES BLUE STRIPE,
LOUNGE DRESS, 17. Hacci Wide leg BEAUTIFLLY SOFT GEO TENCEL BLACK D1 M2 NOTCH COLLAR DRESS TENCEL & SATIN 18. Chemise with lace 19. Beautifully soft tee BEAUTIFULLY CHEEKY HIPSTER SOFT TOP M1 CORAL TENCEL 20. Plush robe & PANT PERFECTLY MOTHER’S DAY & SATIN COZY TABLE (FRONT CORE BAR SHELF) PERFECTLY SA= STARS ABOVE Z2 Z1 STARS ABOVE COZY STARS ABOVE
XS - 5 RACK - NON COLSIE STORES INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
fixture setup - short panty bar Tied to a Flex POG, Short Panty Bar set may vary. FIXTURES:
1 2 3 Short Drawer Panty Bar # (4) colors per tray by style set up 9 sections and store divided place (4) acrylic trays size run (2 of each size: XS-XL) acrylic tray in each panty drawer waist band to the right
quantity: 2
*store unused acrylic dividers behind tray Square Acrylic Tray within drawer # 4 5 6
store additional product in drawers and group sizes from position marketing add (2) 4ft. white shelves for top to bottom. See page # for Panty Fold How-To. tray sign = style (ex: 5 for 20 Hipster) t-bars per 4’ section. quantity: 4 drawer fit sign = size (ex: small)
Divided Acrylic Tray #
quantity: 12
Drawer 1 = XS/S * group two sizes in one drawer based on Drawer 2 = M/L inventory (shown above). Divide sizes into (2) sections to keep organized. Drawer 3= XL/XXL INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
how-to fold panties for panty bar
file stack panties with tag visibile in fold bottom crotch in fold left in to center fold right in to center flip panty to show tag divider plexi by size
1 2 3 4 5
DRAWER PANTY PLACEMENT ALTERNATE PANTY PLACEMENT OPTIONS
Keep sizes together within drawer.
Each drawer is pure by panty type. Refer to How-To Set Up Panty Bar Pages 46-49.
*As sell-though occurs, bring styles from back to front
*size run (color intermixed) Do not prioritize color merchandising in the drawer. Ensure sizes are kept together by panty type. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
fixture setup - tall panty bar Tied to a Flex POG, Tall Panty Bar Fixture quantity may vary based on Floor size. FIXTURES: 1 2 3 Tall Drawer Panty Bar place (4) acrylic trays & (4) colors per tray by style set up 9 sections and store divided # (1) wood risers for (3) panty forms stacked in a size run (2 of each size: XS-XL) acrylic tray in each panty drawer pyramid waist band to the right
quantity: 2-4 by store
*store unused acrylic dividers behind tray Square Acrylic Tray within drawer #
4 5 quantity: 4-8 by store store additional product in drawers and group sizes from position marketing top to bottom. See page# for Panty Fold How-To. tray sign = style (ex: 5 for 20 Thong) Divided Acrylic Tray drawer fit sign = size (ex: small) #
Drawer 1 = Extra Small
quantity: 16-32 by store Drawer 2 = Small
Drawer 3= Medium
Drawer 4 = Large
Drawer 5 = Extra Large INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
tall panty bar - product flow Tied to a Flex POG, Tall Panty Bar quantity may vary based on Floor size.
Merchandise 2 of each size (XS-XL) within each color featured in the tray. Assortment may vary.
Brief/Boyshort Bikini
BACK
Ensure that Fit Sign is placed to the left of the Panty Forms and Price sign is centered between the Panty Forms and Fit Sign.
FRONT
Thong Thong INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
FIXTURES: Z4 how-to: 2-pack flex pog (2) Tiered Hurdles Inspirational Photo Only - Utilize merchandising principles for both Auden and Maidenform presentations.
HURDLE 1: DEMI 2-PACK HURDLE 2: AUDEN 2-PACK (MAIDENFORM EXAMPLE SHOWN) (AUDEN SHOWN) DO NOT PLACE SIGN!
1 2
side view - Group by color, within each color, organize by Band Size, smallest to largest, front to back. - Within each Band Size organize by Cup Size, smallest to largest, front to back - Maidenform on Back Wall: follow Hybrid POG Hardware setup with all Face Outs. - 2-pack Hurdle Capacities: Lightly Lined = 22 Units Max, Push Up = 18 Units Max INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
Z4 packaged panties - traditional pog Inspirational Photo Only - Presentations & ISM may vary
Move Packaged Panties to T-Frames
Stores will receive new endcap T-Frame. part #: AX7792
LOW SCOPE STORES INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
bra forms - options In A&A 2.0 Stores - Utilize all (3) Bra Forms on existing Fixtures. Do not toss Bra Forms. See below for placement options.
PRODUCT FLOW MAP EXAMPLE DIVIDER WALL
POG BEGINS HERE
OPTION 2 Z3 AUDEN MAIN AISLE
Z4 Z4 NATIONAL BRAND ZONE 2 - SHORT PANTY BAR P2 M2 M1
P1 P3 OPTION 1
D4
D3
D2 D1
OPTION 3
Z2 STARS ABOVE Z1 COLSIE Styling Note: Choose size 34B Bras within the Wall presentation, or size Small Bralette on the Panty Bar. Place bra forms on lower shelf.
OPTION 1: OPTION 2: OPTION 3: - If National Brand Bras are located on the Divider Wall, place (3) - Place (3) Bra Forms on a shelf in the Core Bra Wall located - Place (3) Bra Forms on top of Panty Bar Bra Forms on a shelf located closest to the Aisle. closest to the Aisle. Make best decision based on location of CSE. INTIMATES & SLEEP - LOW SCOPE STORES HOW-TO
dress-maker mannequin labeling Label dress-maker mannequins upon delivery to idenitfy size of each mannequin.
1 2 3
locate the label on the side of the unpack the 3/4 form from box with a black sharpie write the size on the leg shipping box (example below) opposite the base insert