A Great Revolution in Economics –Vienna 1871 and after Austrian economic thought: its evolution and its contribution to consumer behavior Lazaros Th. Houmanidis Auke R. Leen A great REVOLUTION In economics —VIENNA 1871 and after AUSTRIAN ECONOMIC THOUGHT: ITS EVOLUTION AND ITS CONTRIBUTION TO CONSUMER BEHAVIOR Lazaros Th. Houmanidis Auke R. Leen The letter type on the cover is of Arnold Böcklin (Basel 1827-1901 Fiesole). It is a typical example of the Art Nouveau (Jugendstil) style—the fashionable style of art in Vienna at the end of the 19th century (the time older Austrianism came in full swing). In a sense, Böcklin’s work represents the essence of Austrianism: “Never was he interested in the accidental; he wanted the everlasting”. Cereales Foundation, publisher Wageningen University P.O. Box 357, 6700 AJ Wageningen, The Netherlands E
[email protected] Printed by Grafisch Service Centrum Van Gils B.V. Cover design by Hans Weggen (Art Director Cereales) © 2001 Lazaros Th. Houmanidis and Auke R. Leen ISBN 90-805724-3-8 In the memory of our beloved colleague JACOB JAN KRABBE PREFACE A Great Revolution in Economics—Vienna 1871 and after is about the revolution in economic thought that started in Vienna in the last quarter of the nineteenth century. After a time of trying to save the objective value theory the time was there for a new awakening of economic thought. In Vienna, for the first time by the 1871 publication of Menger’s Grundsätze, value become subjective, and the market a process with a sovereign consumer. This book is about this awakening that proved to be more than a plaisanterie viennoise.