Hastings Science and Technology Law Journal Volume 8 Article 2 Number 1 Winter 2016 Winter 2016 Star Wars: The aB ttle ot Protect the Rights of Publicity of America’s Astronauts Robert C. O’Brien Follow this and additional works at: https://repository.uchastings.edu/ hastings_science_technology_law_journal Part of the Science and Technology Law Commons Recommended Citation Robert C. O’Brien, Star Wars: The Battle to Protect the Rights of Publicity of America’s Astronauts, 8 Hastings Sci. & Tech. L.J. 41 (2016). Available at: https://repository.uchastings.edu/hastings_science_technology_law_journal/vol8/iss1/2 This Article is brought to you for free and open access by the Law Journals at UC Hastings Scholarship Repository. It has been accepted for inclusion in Hastings Science and Technology Law Journal by an authorized editor of UC Hastings Scholarship Repository. For more information, please contact
[email protected]. O’BRIEN_ALARCON_STARWARS_MACROED (DO NOT DELETE) 11/13/2015 3:38 PM Star Wars: The Battle to Protect the Rights of Publicity of America’s Astronauts by ROBERT C. O’BRIEN* AND PAUL A. ALARCÓN** Table of Contents I. Introduction: Humanity’s Ambassadors to the Heavens ................... 42 II. The Origins of the Right of Publicity ................................................ 45 III. The Right of Publicity in California .................................................. 47 IV. Astronauts Vindicate Their Right of Publicity .................................. 49 A. An Astronaut is “Readily Identifiable” in an Iconic Photograph of Him or Her in a Space Suit During a Space Exploration Mission. ............................................................... 51 B. The First Amendment and the “Public Interest” Defense ....... 57 C. Employees of the Government and Members of the Armed Services ................................................................................... 64 D.