Scandinavian or Nordic art What does the word Nordic mean?

The are a geographical and cultural region in Northern Europe and the North Atlantic. It consists of five countries (, , , , and ). WHAT?

Scandinavian Art & design emerged in the 1950s in the countries of Northern Europe: Denmark, Sweden and Norway

Scandinavian design is often referred to as democratic design It was aimed to appeal to the masses

The came from three countries of : Denmark, Norway and Sweden. The name 'Viking' comes from a language called 'Old Norse' and means 'a pirate raid'. People who went off raiding in ships were said to be 'going Viking'. "HOL" furniture for IKEA, Sweden Ceramics designed by Ulla Procopé for Arabia, Finland MAIN FEATURES

• Simplicity – simple in shape and colour

• Minimalism- minimum of ornaments and components

• Functionality - easily functional, durable in function

• Aesthetic – fulfilling art qualities

• The Scandinavian style is famous for: form-bent wood furniture in various shades of white and nature-inspired patterns

Scandinavian design is a term to represent a design movement characterized by simplicity, minimalism and functionality that emerged in the 1950s in the five Nordic countries of Finland, Norway, Sweden, Iceland and Denmark. •Several exhibitions of Scandinavian design were held throughout Europe and North America. •One of the earliest was the Stockholm Exhibition in 1930, where functionalism blossomed and artists and companies showcased their latest products •The Arts of Denmark Exhibition was held at New York’s Metropolitan Museum of Arts.

Part of the Design in Scandinavia exhibition, which ran from 20 April to 16 May 1954. The term “Scandinavian design” originates from a design show that traveled the US and Canada under that name from 1954 to 1957.

Promoting the “Scandinavian way of living,” it exhibited various works by Nordic designers and established the meaning of the term that continues to today: beautiful, simple, clean designs, inspired by nature and the northern climate, accessible and available to all, with an emphasis on enjoying the domestic environment.

Swedish design firm Stockholm Design Lab focuses on corporate identity.

IDEOLOGY

This ideology comes from local institutions, such as the long-established Swedish Society of Industrial Design.

The goal of this association was to promote design that the general public could access and enjoy. Such goals were greatly affected by social changes taking place in Europe at the time.

The importance of this balance was identified by Scandinavians early on and has been maintained ever since.

Scandinavian design often makes use of form-pressed wood, plastics, anodized or enameled aluminum or pressed steel.

The idea that beautiful and functional everyday objects should not only be affordable to the wealthy, but to all, is a core theme in the development of modernism and functionalism.

Scandinavian art fairly minimalist, with clean simple lines. Highly functional, the style is effective without needing heavy elements. Chairs at the Danish Design Center, Denmark

Scandinavian design has evolved with the times, moving from mostly furniture and product design to an application of principles and processes to current problems and opportunities. Its change has been just as dramatic as the society Globe Chair, Eero Aarnio, 1963–65. Tulip Chair, Eero Saarinen, 1957.

The concept of “beautiful things that make your life better” was highly regarded. Scandinavian design is often referred to as democratic design, because of its aim to appeal to the masses through products that are accessible and affordable. The principles The principles of Scandinavian design — of prioritizing functionality without eliminating grace and beauty — might be a very good approach to Web design today.

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IKEA Ingvar Kamprad founded IKEA in 1943 as a mostly mail-order sales business. It began to sell furniture five years later. The first Möbel-IKÉA store was opened in Sweden in 1958, while the first stores outside Sweden were opened in Norway (1963) and Denmark (1969).

Founded in Sweden in 1943 by then-17-year- old Ingvar Kamprad, who is now one of the ten richest people in the world and the owner of a more than 40 billion dollar fortune MUUTO

It is cool, modern, young and vibrant

STRING

function and aesthetics. BOCONCEPT

LUXURY SCANDINAVIAN

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