Commit to User Library.Uns.Ac.Id Digilib.Uns.Ac.Id Chapter III
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library.uns.ac.id digilib.uns.ac.id Chapter III Internship Activity This chapter will describe about my internship activities when I did the internship program in the Department of Culture, Tourism, Youth and Sports of Klaten Regency. The description includes the problems and the solution for those problems. A. The General Information of the Activities During Internship I did the internship program in the Department of Culture, Tourism, Youth and Sports of Klaten Regency from 22 January 2018 to 22 February 2018. I worked from Monday to Friday, starting from 07:20 AM. to 02:00 AM. As an intern, I had to obey the instruction given by Mrs. Ety Pusparini S.H., as my supervisor and the head of Tourism division. I worked in a group. The group consisted of four members. They were Andika Pratama, Anissa Setiawati, Galang Yoga Mahendra, and Indraswari Glena Estervani. There were two main projects when we did the internship program. The first project was making an Indonesian-English leaflet containing 20 tourist destinations of Klaten Regency. Then, the second project was making a short promotional video about tourist destinations in Klaten. The video is provided with subtitle and voice-overs. From the projects, my parts were writing five promotional texts for the leaflet and making the short promotional video. My internship activities were divided into five parts. Those were doing observation, writing promotional texts for the leaflet, designing the leaflet, making the video promotion, and submitting the projects. I did my internship activities for four weeks. During the first and the second week, we were doing observation to various tourist destinations in Klaten Regency. During the third week, we were writing the promotional texts and designing the leaflet. During the last week, we were making the short promotional video and submitting the projects. commit to user 12 library13.uns.ac.id digilib.uns.ac.id B. Main Activities during Internship 1. Preparing tools Related to the internship activities, we needed to prepare some tools. Those were cameras, laptop, dictionaries, Internet access, EYD (Ejaan Yang Disempurnakan) and KBBI (Kamus Besar Bahasa Indonesia). a. Cameras Camera is an electronic device used for capturing pictures and recording videos. In order to make the leaflet and the video promotion, we needed this tool to capture pictures and to record raw footages of tourist destinations. Both of the leaflet and the short promotional video had their own way to attract the tourists’ interest. we used two different cameras during the internship. Those are action camera and digital camera. b. Laptop Laptop is a portable personal computer that has the same functions as a personal computer. I used a laptop to write the promotional texts, design the leaflets, save the pictures, save the videos, and edit the photos and the videos. The laptop is also installed digital dictionaries, photo editors and video editors. The digital dictionary could be used to help the translation process, and the photo and the video editor was used to edit photos and videos of tourist destinations for the leaflet and the short promotional video. c. Dictionaries Dictionaries were a useful tool to help make the Indonesia-English leaflet. I used online dictionaries to look for the meaning of some words. Those were Cambridge https://dictionary.cambridge.org/dictionary/, Merriam Webster https://www.merriam- webster.com/, and Oxford https://www.oxforddictionaries.com/. d. Internet Access I needed Internet access to finish my activities, such as accessing online dictionaries, finding information, and searching difficult words. If I could not find the information about tourist destinations from the supervisor, I would browse in Google to gather information. Beside to find information about tourist destinations, Internet access was required to edit the leaflet because I used an online design tool named Canva. e. KBBI (Kamus Besar Bahasa Indonesia) In writing Indonesian leaflets version, I needed KBBI to find some Indonesian meaning related to the tourism term. By using KBBI, I could write the Indonesia version correctly and acceptably. commit to user library.uns.ac.id digilib.uns.ac.id14 2. Observing the tourist destinations of Klaten Regency The first procedure that should be done before making the leaflet and the video promotion was collecting data about the tourist destinations, such as photos, histories, locations, and raw footages. In order to collect data about the tourist destinations, we needed to do an observation. My team and I conducted observation in two weeks, starting from 22 January to 4 February 2018. In doing the observation, we did some steps namely discussing, mapping, and observing. We discussed about tourist destinations with Mrs. Ety Pusparini, SH, and Mr. Sumarsono. We also asked to Mr. Sumarsono about a permission letter. During the discussion, we made a list about the tourist destinations in Klaten that we should to observe. We listed 20 tourist destinations. Those are Plaosan Temple, Sojiwan Temple, Sunan Pandanaran Tomb, RonggoWarsitoTomb, Melikan Tourism Village, Jarum Tourism Village, Tlingsing Village, Juwiring Village, OmahWayang, OMEC, Manten Spring, Ponggok Spring, Pusur River, Kapilaler Spring, Deles Indah, Cinta Hill, Jombor Swamp, Patrum Hill, and Talang River After finishing the discussion, my team and I mapped the location of each tourist destinations from the nearest until the farthest one. Then, we also made the schedule. The schedule of the observation is presented below: a. Week 1 (23 January- 28 January 2018) In the first week, my team and I observed ten tourist destinations. Those were Sunan Pandaran Grave, Melikan Village, Jarum Village, Cinta hill, Jombor Swamp, Patrum hill, RonggoWarsito Grave, Tlingsing village, Juwiring Village, and OmahWayang. b. Week 2 (29 January- 4 February 2018) In the second week, we also did the observation in ten tourist destinations. Those were Talang River, Deles Indah, Kapilaler Spring, Pusur River, Ponggok Spring, Manten Spring, OMEC, Sojiwan temple, Plaosan temple, and Merak temple. During the observation activity, we were divided into two groups. Each group consisted of two members and each group got different jobs related to the observation activity. The first group consisted of Andikacommit Pratama to userand Anissa Setiawati. The main job of the first group was to collect information, such as history and address of the library15.uns.ac.id digilib.uns.ac.id tourist destinations. We used some method in collecting information, such as wandering around the tourist destinations and interviewing the staffs. The second group consisted of Galang Yoga and Indraswari Glena Estervani. The second group’s job was to collect photos and raw footages related to the tourist destinations. 3. Writing promotional texts for the Indonesian-English Leaflet After the observation had been conducted, the first project was making the Indonesian-English leaflet. We started the activity by sharing the data and dividing the job. There were 20 tourist destinations, and my job was to make five promotional texts containing about tourist destinations in Klaten. Those were Plaosan temple, Merak Temple, Sojiwan Temple, Sunan Pandanaran Grave, and RonggoWarsito Grave. The Indonesian-English leaflet is divided into two-version, Indonesian version and English version. I had two preparations. First, I collected all the data for those tourist destinations from the observations. After getting the data, I read and analyzed the data. Second, I searched for leaflets from other regions on the Internet and analyzed them. I read those examples to understand the contents. After finishing all the preparations, I started to write the promotional texts based on the data. I wrote the Indonesiann version first. In order to make a good quality of the Indonesian version, I used Indonesian dictionaries namely KBBI (Kamus Besar Bahasa Indonesia) and EYD (Ejaan yang Disempurnakan). After writing the Indonesian version, I translated the Indonesian version to English version. The contents of the promotional texts In writing promotional texts for the Indonesian-English Leaflet, the most important factor was how the texts could persuade or attract tourist. So, the use of right contents was the solution to make the promotional texts more interesting. I used three contents based on the leaflet’s example that I had read in the preparation activity. The content were persuasive languages, genres, and branding. For the persuasive word, I used a book as a reference. The book was “Bahasa Persuasif dalam Public Relation” written by Dra. Diah Kristina, M.A., Ph.D., (2016). Below are the explanations of the contents. commit to user library.uns.ac.id digilib.uns.ac.id16 a. Persuasive Languages According to Kristina (2016:91), persuasive languages are divided into 18 points. The use of persuasive languages is needed in a tourism promotion because it can persuade tourists to visit the tourist destinations. I used some persuasive languages. Those are image building language, pun, provocative language, rhetoric question, tricolon, and gimmick. 1) Image building language The definition of this kind of persuasive languages is to build positive image of something. Image building language uses adjectives and adverbs. The use of adjectives and adverbs in persuasive language can result in drawing more imagination and interest of the audience. Below is the use of Image building language in the contents of my promotional texts: Table 3.1 the example of image building