No One Can Do Everything, but Everyone Can Do Something a Perfect Headline for the First Green Day at RTL Group
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27 November 2008 week 48 No one can do everything, but everyone can do something A perfect headline for the first Green Day at RTL Group Germany France Environment week on The chef fights back on M6 RTL II Spain Record donations for Antena 3 celebrates 30 years Spendenmarathon of the constitution week COVER: Oliver Herrgesell (Head of the RTL Group “environMIND” team), Gerhard Zeiler (CEO, RTL Group) and Elmar Heggen (CFO, Head of Corporate Centre & Luxembourg Activities, RTL Group) at the “environMINDday”. No one can do everyth but everyone can do 2 week 47 the RTL Group intranet “Be part of the solution” At RTL Group, we care about environmental protection. Gerhard Zeiler (CEO, RTL Group) introducing the “environMINDday” Germany - 20 November 2008 Thursday 25 November marked the launch of tre and each employee has to take responsibi- the environmental awareness day organised by lity for managing its own environmental protec- RTL Group in Luxembourg. The theme for the tion efforts. “While we, as a company, certainly day was ‘Be Part of the Solution’ and the aim can’t save the world or claim perfection, we was to raise employees’ awareness about envi- can make a firm commitment to the environ- ronmental challenges and encourage them to ment at work and home: No one can do every- take action in the workplace and at home. thing, but everyone can do something. Sustainable management is part of our way of At 11:00, in front of more than 120 employees, giving back to society”, according to Gerhard RTL Group CEO Gerhard Zeiler took the floor in Zeiler. RTL Télé Lëtzebuerg’s main studio to welcome employees to the first “environMINDday” at the Next up was Oliver Herrgesell, Head of the RTL Kirchberg site. He started with a sober remin- Group “environMIND” team who gave a lively der of just how serious the situation is: “Our presentation on “the power of consumers to planet’s current situation is worrying.” In these change the world”. There is no longer any times of financial and economic crisis, some doubt whatsoever that what we are witnessing might claim this is not the burning issue of the is climate destabilisation and that human acti- day. But Gerhard Zeiler clearly begs to differ. vities contribute to it. A large body of scientific research has proven it. Just one example: Gerhard Zeiler then introduced the attendees to “Since 1990, we have had nine of the ten war- the day’s agenda, a “perfect fit with our corpo- mest years in recorded history,” Herrgesell rate culture and our corporate ‘temperament’ said. “It is also largely undisputed that our lifes- as an entertainment company”: film scree- tyle is a key contributor to climate change. nings, interactive workshops, exhibitions, a free People are responsible for the rise of CO2 in bike check, the opportunity to test drive more the atmosphere, first by burning fossil fuels, environmentally-friendly vehicles and an eco- and secondly by cutting down forests.” The friendly menu in the company restaurant. only thing we don’t know is how fast climate Furthermore Gerhard Zeiler also announced the change is moving and how far it will go. launch of “environMIND”, a new green website on Backstage “to explore, learn and exchange Now that the problem has been raised, we have ideas, experiences and best practices”. to come up with possible solutions to regain our balance. Something needs to be done. Since RTL Group operates on the principles of “Can we really make a difference?” asked decentralisation and delegation, it will not cen- Oliver Herrgesell, who promptly answered: trally issue orders on what must be done. “Yes, we can make a difference. We are the Gerhard Zeiler made clear that each profit cen- weather makers. We need to make up our 3 week 47 the RTL Group intranet minds to solve the problem. And minds are year acquired CO2 neutral status – evidence of made up by individuals.” Herrgesell explained its efforts to keep its CO2 output to a minimum. that it is all about personal commitment: “If we So ‘environMINDday’ has a particular impact truly believe in something, we will find an on us and gives us hope that other initiatives endless strength and the right arguments to will be implemented to limit the consumption of spread the word and make things change as electricity, improve public transport and make the industry and politics always adopt to greater use of biodegradable materials in all consumer demand. Who would know that bet- areas. Long live ‘environMINDday!’.” ter than a broadcaster which adopts every day?” Oliver Herrgesell finished his speech by inviting all employees to adopt and embrace this initia- tive and by explaining the new “green” websi- te: “The new ‘environMIND’ section has been designed as a platform to facilitate information sharing on environmental issues. Each indivi- dual decides what path is right for them – and how they will follow it. This section contains Pierre Reyland useful suggestions on how businesses and Pierre Reyland individuals can contribute to a larger project. At Journalist, RTL Radio Lëtzebuerg. the same time, people are invited to comment “For me, environmental protection is a general on each suggestion, thereby further improving attitude and a philosophy of life. At its very core them through ongoing discussion.” is the following question: ‘How does my way of life impact the environment?’ Of particular Gerhard Zeiler also invited to visit and view the importance to me is my own consumer beha- new Backstage section: “We make no claim to viour, i.e. what products do I consume and how perfection, as there is no one and only truth do I consume them, as well as a respectful atti- when it comes to environmental protection. So tude towards nature. The recent RTL Group ini- we are relying on dialogue as we invite all tiative to make employees aware of the issue employees to get actively involved.” by promoting specific behaviours, such as recycling paper and cans, switching off lights and computers, and consuming less energy on Employee testimonials the job are all measures I appreciate.” Frédérique Lambert Anne Zachary Frédérique Lambert Anne Zachary Assistant Treasury & Corporate Finance, Assistant Chief Information Officer, RTL Group. CLT-UFA. “I think RTL Group’s approach is very realistic. “We have long been concerned about the envi- Devoting an entire day to the environment ronment in our department. We have adopted sends a very strong signal. Now this initiative daily habits, such as recycling used paper and needs to be implemented through combined plastic bottles, even back before pro-environ- action at home and work. In the Corporate IT ment campaigns were all the rage. In fact, the department, we have been interested in Green Association des Trésoriers (ATEL), chaired by IT for some time now, but you have to go fur- our department head, François Masquelier, last ther than that and find green solutions, move 4 week 47 the RTL Group intranet towards virtualisation, change users’ habits on environmental protection. We strive for the and review energy costs. A common line of prudent use of natural resources in all our ope- action needs to be defined. It's about time!” rations and continual efforts to minimise our adverse environmental impact, over and above RTL Group’s Green Mission Statement mere compliance with regulations. As a decen- Sustainable management is part of our desire tralised organisation, RTL Group also expects to pay back to society: At RTL Group, we care. each profit centre to take responsibility in this RTL Group is committed to effectively combi- area. ning business success with responsible action The new “environMINDday” team The “environMIND” team is led by Oliver Herrgesell. It meets regularly and is passionate about promoting environmental issues through concrete initiatives. The team is also building a network of eco-concerned people within RTL Group’s profit centres. From left to right: Tun van Rijswijck (COO, BCE), Marie-Magali Sarry (Issues Manager, RTL Group), Caroline Chartier (HR Communications Officer, RTL Group), Oliver Herrgesell (Communications & Marketing, RTL Group), François Masquelier (Senior VP Head of Treasury & Corporate Finance, RTL Group) 5 week 47 the RTL Group intranet Highlights of “environMINDday” EARTH Five years in production. Forty cameramen filming in 200 locations. Shot entirely in high definition. This is the ulti- mate portrait of our planet. A breathtaking story filmed in stunning high-definition to create an unforgettable journey through the changing seasons and daily struggle for life across our planet. Think you’re a smart driver? Participants who took the eco-driving competition soon found out whether they were an ‘eco hero’ or an ‘eco zero’. In the eco-driving simulator they saw how far they could get on just a ¼ litre of fuel. Winner is Samuel Dickes. Oliver Herrgesell and Samuel Dickes Bikes are great! They’re good for getting fit and good for the environment. Our very own Dr Bike was on hand to check brakes, pump tyres up to their recommended pressure, lube dry chains and more. Employees were invited to the environMIND booth, where they could take part in a quiz to win an electric PRIMA power bike worth €1,599. Winner is Joanna Wieczorek. Josée Klein, Joanna Wieczorek and Marie-Magaly Sarry from left to right Employees could attend a 30-minute workshop to get answers to their questions about eco- homes and the relevant environmental building standards, the environmental impact of food production and consumption, greener shopping choices, and greenhouse gas emissions. The sessions were available in several languages. 6 week 47 the RTL Group intranet Many exhibitors found their way to the Corporate Centre, presented their products and what these can do to help protecting the environment.