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Tencent Service Offerings Table 1: Tencent Service Offerings Monetization User Base Communications and Social Weixin & WeChat Free 1,164.8 million combined monthly active user accounts (4Q19) QQ IM Free 727.0 million monthly active user accounts (4Q19) 647.0 million monthly active user accounts from smart devices (4Q19) * Combined MAU for Weixin & WeChat denotes the total number of user accounts that logged in and sent a message, or conducted an activity in Moments, games, etc. during the last month of the quarter. * QQ IM overall MAU is the total number of user accounts that logged in at least once during the last 30 days. * QQ MAU from smart devices denotes the total number of QQ MAU that logged in via applications on smart devices (iOS, Android) and sent a message, or conducted an activity in Moments, games, etc. during the last month of the quarter. Value Added Services (VAS): Fee-based VAS registered subscriptions as of 4Q19: 180.1 million 1) Social Networks a) Digital Content Video Free; Monthly subscription fee for VIP privileges/premium content (RMB20); or 105.7 million subscriptions of (Long, short and mini) item sales Tencent Video (4Q19) Music Free; Monthly subscription fee for VIP privileges/premium content (RMB8-20); or Not disclosed (subsidiary: TME) item sales (Refer to Table 2 for more details) Online Literature Free; Item sales or monthly subscription fee for VIP privileges/premium content Not disclosed (subsidiary: China (RMB15) (Refer to Table 3 for more details) Literature) Anime and Manga Free; Item sales Not disclosed Sports Free; Monthly subscription fee for additional NBA Games (RMB30-90) Not disclosed Live Broadcast Free; Item sales Not disclosed b) Privileges Subscription SVIP RMB20 per month Not disclosed QQ Membership RMB10 per month Not disclosed Qzone Free; Monthly subscription fee for VIP privileges (RMB10-20) or item sales; and 507.0 million monthly active user in-game item sales from apps on open platform accounts from smart devices (4Q19) QQ Show (Avatars) Free; Monthly subscription fee for VIP privileges (RMB10); or item sales Not disclosed 2) Online Games: (Refer to Table 4-9 for more details) QQ Game Platform Monthly subscription fee for VIP privileges (RMB10-30) or item sales Not disclosed ACGs Monthly subscription fee for VIP privileges (RMB10-30) or item sales Not disclosed (See Table 4) MMOGs Monthly subscription fee for VIP privileges (RMB20-30) or item sales; Time-based Not disclosed (See Table 5) Mobile Games Monthly subscription fee for VIP privileges (RMB10) or item sales (See Table 6) * Qzone MAU is the total number of user accounts that logged in Qzone at least twice during the last month of the quarter. Online Advertising Media Includes news, video and music properties, e.g. Tencent News app; QQ.com and Not disclosed verticals; regional portals; QQ Music etc. Social and Others Includes social properties, app store, browser and ad networks, e.g. Qzone, QQ, Not disclosed Weixin Official Accounts, Weixin Moments, Mini Programs, QQ Browser, Mobile Ad Network, YingYongBao etc. FinTech Services Mobile Payment: Free; Transaction take-rate (0.6%-1%); Withdrawal fees(RMB1/1000); Credit card Weixin Pay repayment charges(RMB1/1000) Over 800 million monthly active user accounts (2Q18); Over 1 billion daily commercial transactions (4Q19) QQ Wallet Free; Transaction take-rate (0.6%-2%) Not disclosed 100 million accumulated users (4Q18) Over RMB800 billion LiCaiTong Commission fees aggregated customer assets (2Q19) Weilidai (affiliate: WeBank) Interest rate (annualized 18%) Not disclosed WeSure Free; Commission fees Not disclosed (subsidiary) Utilities and Infrastructures Tencent Cloud Transaction-based Not disclosed Tencent Mobile Manager Free #1 in MAU Mobile QQ Browser Free #1 in MAU YingYongBao Free #1 in MAU Table 2: Tencent Music Entertainment Group (4Q19) Platform Monetization User Base QQ Music Not disclosed Not disclosed WeSing Not disclosed Not disclosed Kugou Music Not disclosed Not disclosed Kuwo Music Not disclosed Not disclosed Kugou Live Not disclosed Not disclosed TME Online Music 4Q19 Paying users：39.9mn；4Q19 Monthly ARPPU：RMB9.3 4Q19 MAU：644mn TME Social Entertainment 4Q19 Paying users：12.4mn：4Q19 Monthly ARPPU：RMB138.5 4Q19 MAU：222mn Table 3: China Literature Group (2019) Platform Monetization User Base QQ Reading Not disclosed Not disclosed QQ 阅读 Qidian.com Free; Item sales Not disclosed 起点中文网 Qdmm.com Free; Item sales Not disclosed 起点女生网 Chuangshi.qq.com Free; Item sales Not disclosed 创世中文网 Yunqi.qq.com Free; Item sales Not disclosed 云起书院 Xxsy.net Free; Item sales Not disclosed 潇湘书院 Hongxiu.com Free; Item sales Not disclosed 红袖添香 Readnovel.com Free; Item sales Not disclosed 小说阅读网 Xs8.cn Free; Item sales Not disclosed 言情小说吧 Online Reading 4Q19 MAU: 219.7mn; writers: 4Q19 Monthly paying users: 9.8mn; Monthly ARPPU: RMB25.3 阅文在线阅读业务 8.1mn; e-books: 12.2mn Table 4: Tencent’s Advanced Casual Games (ACGs) Commercial PCU Game Title Launch Developer Genre Charging Model Milestone Commercialized: QQ Tang 1Q05 In-house Casual style combat Free; monthly subscription fee for VIP privileges N/A QQ 堂 (RMB10); or item sales R2beat 3Q06 Licensed Roller-blade racing Free; monthly subscription fee for VIP privileges N/A QQ 音速 (RMB10); or item sales QQ Speed 1Q08 In-house Car racing Free; monthly subscription fee for VIP privileges 3 million as QQ 飞车 (RMB10); or item sales of 3Q12 QQ Dancer 2Q08 In-house Music and dancing Free; monthly subscription fee for VIP privileges 2.6 million QQ 炫舞 (RMB20); or item sales as of 4Q12 CrossFire 3Q08 Licensed First-Person Shooter Free; monthly subscription fee for VIP privileges 6 million as 穿越火线 (FPS) (RMB30); or item sales of 1Q16 League of Legends 3Q11 In-house Multiplayer Online Free; item-based 7.5 million 英雄联盟 (Riot Games) Battle Arena (MOBA) as of 1Q14 globally Assault Fire 3Q12 In-house FPS Free; item-based N/A 逆战 QQ Dancer 2 1Q13 In-house Music and dancing Free; monthly subscription fee for VIP privileges N/A QQ 炫舞 2 (RMB10); or item sales NBA2K Online 2Q13 Co-developed Sports Free; item-based N/A 篮球在线 with Take- Two FIFA Online 3 2Q14 Licensed Sports Free; item-based N/A 足球在线 3 Age of Gunslinger 3Q14 In-house Third-Person Shooter Free; item-based N/A 枪神纪 Call of Duty Online 1Q15 Licensed High-end FPS Free; item-based N/A 使命召唤 Online War Thunder 2Q16 Licensed Third Person Shooting Free; item-based N/A 战争雷霆 (TPS) Iron Knight 3Q16 In-house 3D realistic action and Free; item-based N/A 刀锋铁骑 combat Transformers OL 2Q17 In-house First-Person Shooter Free; item-based N/A 变形金刚 OL (FPS) Need for Speed OL 4Q17 Licensed Car RacingAction Free; item-based N/A 极品飞车 Online FIFA Online 4 2Q18 Licensed Sports Free; item-based N/A 足球在线 4 NBA2K OL2 3Q18 Licensed Sports Free; item-based N/A 篮球在线 2 Rocket League 4Q19 Licensed Vehicular soccer Free; item-based N/A 火箭联盟 (Sports) Pipeline: Rising Fire TBC Licensed First-Person Shooter TBC N/A 火源计划 (FPS) Paragon TBC Licensed Multiplayer Online TBC N/A 虚幻争霸 Battle Arena (MOBA) Deformers TBC Licensed Action, Shooter, Third- TBC N/A 百变球球 Person, Arcade Fortnite TBC Licensed First-Person Shooter TBC N/A 堡垒之夜 (FPS) H1Z1 TBC Licensed First-Person Shooter TBC N/A 生存王者 (FPS) Playerunknown TBC Licensed First-Person Shooter TBC N/A Battle Ground (FPS) 绝地求生 Planet Handcraft TBC Licensed Sandbox TBC N/A 手工星球 Ylands TBC Licensed Sandbox TBC N/A 艾兰岛 Robocraft TBC Licensed Sandbox TBC N/A 罗博造造 Magic: The TBC Licensed Trading card TBC N/A Gathering game(TCG) 万智牌：竞技场 Ring of Elysium TBC In-house First-Person Shooter TBC N/A 无限法则 (FPS) CrossFire HD TBC Licensed First-Person Shooter TBC N/A 穿越火线 HD (FPS) Battlerite Royale TBC Licensed MOBA TBC N/A 冠军盛典 Monster Hunter： TBC Licensed 3D Action RPG TBC N/A World 怪物猎人：世界 （WeGame） Tom Clancy's TBC Licensed First-Person Shooter TBC N/A Rainbow Six Siege (FPS) 彩虹六号：围攻 （WeGame） Table 5: Tencent’s Massively Multiplayer Online Games (MMOGs) Commercial PCU Game Title Launch Developer Description Charging Model Milestone Commercialized: QQ Fantasy 4Q05 In-house 2D Chinese mythology cartoon- Time-based; Item-based N/A QQ 幻想 style QQ SanGuo 3Q07 In-house 2D light MMORPG, ancient Free; item-based N/A QQ 三国 Chinese history storyline QQ Huaxia 3Q07 In-house 2D hard-core fighting MMORPG Free; item-based N/A QQ 华夏 Dungeon & 2Q08 Licensed 2D side-scrolling action Free; monthly subscription fee for VIP 3 million as of Fighter privileges (RMB20); or item sales 3Q12 地下城与勇士 Journey to the 4Q08 Licensed 3D Chinese mythology water- Free; monthly subscription fee for VIP N/A Fairyland colour painting style MMORPG privileges (RMB20); or item sales 寻仙 World of Fantasy 2Q10 In-house 2D community-based Chinese Free; item-based N/A 幻想世界 fantasy storyline cartoon-style MMORPG QQ Xian Xia 3Q11 In-house 3D community-based ancient Free; item-based N/A Zhuan Chinese fantasy MMORPG QQ 仙侠传 Lineage 1Q12 Licensed 2D hard-core fighting MMORPG Free; item-based N/A 天堂 Legend of Yulong 3Q12 In-house 3D fighting MMORPG, based on Free; item-based 800k as of 御龙在天 ancient Chinese history culture of 3Q13 the Warring States period Legend of 4Q12 In-house 3D fighting MMORPG, based on Free; item-based N/A Xuanyuan ancient Chinese mythology 轩辕传奇 Lineage II 2Q13 Licensed 3D fighting MMOG Free; item-based N/A 天堂 2 QQ Fairy 1Q13 In-house 3D Turn-based casual-type MMOG Free; item-based N/A QQ 仙灵 Asura 3Q13 In-house 2.5D action MMORPG, based on Free; item-based 600k as of 斗战神 ancient Chinese mythology 4Q13 Blade & Soul 4Q13 Licensed 3D fantasy martial arts style Free; monthly subscription fee for VIP 1.5m as of 剑灵 fighting MMOG privileges (RMB9.8); or item sales 1Q14
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