DOCSLIB.ORG

Disruption and Innovation in the Australian Book Industry: Case Studies of Trade and Education Publishers RESEARCH PAPER 1/2016 (FEBRUARY 2016)

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Disruption and Innovation in the Australian Book Industry: Case Studies of Trade and Education Publishers RESEARCH PAPER 1/2016 (FEBRUARY 2016) DEPARTMENT OF ECONOMICS Faculty of Business and Economics Macquarie Economics Research Papers Disruption and innovation in the Australian book industry: Case studies of trade and education publishers RESEARCH PAPER 1/2016 (FEBRUARY 2016) Jan Zwar Number 1/2016 February 2016 ISSN 1833-5020 (print) 1834-2469 (online) Zwar, Jan Disruption and innovation in the Australian book industry: Case studies of trade and education publishers Research paper 1/2016 (February 2016) ISSN 1833-5020 (print) 1834-2469 (online) Published by the Department of Economics, Macquarie University Building E4A, Room 443 Eastern Avenue Macquarie University NSW 2109 Tel: +61 2 9850 8474 Email: [email protected] Papers in the series are also available at www.econ.mq.edu.au/research Disruption and innovation in the Australian book industry: Case studies of trade and education publishers Jan Zwar1 ABSTRACT The disruption and structural transformation underway in the global book industry is well known. Major changes include the development of technology which enables digital publishing, distribution and retailing; the entry of disruptive players including Amazon, Google and Apple; the introduction of hand- held digital reading platforms and devices; upheavals in the bricks and mortar retailing sector; and the rise of online and social media as important channels for promoting books. Education publishers are also affected by disruption taking place in the education sector itself, further complicating their business models and operations. To date there has been little systematic examination of the responses of Australian publishers to change and the ways in which traditional publishers are experimenting and innovating, both as defensive responses and initiating change themselves. This report examines changes that are underway in nearly every stage of the publishing process, drawing on findings from interviews with senior Australian publishers. It includes 25 case studies and detailed discussion of the key findings. A broad range of publishers is represented, including major trade and education multinational companies, small and large independent trade publishers, experimental literary presses, scholarly presses and more. These case studies are illustrative, not comprehensive.2 The publishers recount reforms and initiatives that demonstrate a variety of innovations being trialled and implemented in the Australian industry. Keywords: Book publishing; disruption; innovation; authors; publishers; booksellers; books; ebooks; literature; education; cultural economics JEL classification: Z10, Z11 Acknowledgments: ‘The Australian Book Industry: Authors, publishers and readers in a time of change’ is a three-year research project led by Professor David Throsby, and funded by the Australian Research Council under Discovery Project grant DP 140101479 and Macquarie University. Thank you to Professor Throsby, Dr Tom Longden and Mr Paul Crosby: discussions during the ARC project were a beneficial part of the process in preparing this report. Thanks also to Laura Billington for copyediting work and formatting the report. 1 Dr Jan Zwar, Postdoctoral Fellow, Department of Economics, Adjunct Lecturer, Department of Marketing and Management, Faculty of Business and Economics, Macquarie University. Ph 61 2 9850 8491, Email [email protected] 2 A later stage of this research project involves a survey of traditional Australian book publishers, with the findings due for release in 2016. This survey will indicate the extent to which the initiatives documented in this report are occurring across the industry. i CONTENTS ABSTRACT ........................................................................................................................................................................ i INTRODUCTION ............................................................................................................................................................ 1 Methodology ................................................................................................................................................................ 2 Overview of the Australian book industry ................................................................................................................. 3 Disruption and innovation in the book industry ...................................................................................................... 8 Changes in trade publishing ...................................................................................................................................... 8 Changes in education publishing ............................................................................................................................. 19 Stages in publishing a trade and education book or learning resource .................................................................. 25 Overview of the case studies .................................................................................................................................... 26 Maintaining momentum in a changing global industry ......................................................................................... 28 PART 1: TRADE PUBLISHING CASE STUDIES ......................................................................................................... 29 GENRE PUBLISHERS .................................................................................................................................................. 30 Momentum ............................................................................................................................................................... 30 Harlequin Enterprises (Australia) Pty Limited ...................................................................................................... 38 Pantera Press ............................................................................................................................................................ 49 MULTINATIONALS ...................................................................................................................................................... 57 Hachette Australia .................................................................................................................................................... 57 Simon & Schuster Australia ...................................................................................................................................... 71 LARGE AUSTRALIAN PUBLISHERS .......................................................................................................................... 87 Allen & Unwin ........................................................................................................................................................... 87 Hardie Grant Books ................................................................................................................................................. 99 SPECIALIST LITERARY PUBLISHERS ...................................................................................................................... 113 Spinifex Press .......................................................................................................................................................... 113 Seizure ..................................................................................................................................................................... 127 Pitt Street Poetry ..................................................................................................................................................... 136 Overland .................................................................................................................................................................. 145 If:book Australia ..................................................................................................................................................... 154 SCHOLARLY PUBLISHERS ....................................................................................................................................... 166 ANU Press ............................................................................................................................................................... 166 Re.press ................................................................................................................................................................... 174 Monash University Publishing ............................................................................................................................... 181 COMMUNITY-BASED PUBLISHERS ........................................................................................................................ 189 Malarkey .................................................................................................................................................................. 189 Kids’ Own Publishing ............................................................................................................................................. 202 Magabala Books ...................................................................................................................................................... 214 PART 2: EDUCATION PUBLISHING CASE STUDIES ............................................................................................. 227 Pearson Australia ..................................................................................................................................................
Load more

Recommended publications
  • {FREE} Cover Art : 20 Hangable Prints for Book Nerds Pdf Free Download
    COVER ART : 20 HANGABLE PRINTS FOR BOOK NERDS PDF, EPUB, EBOOK Liz Emirzian | 40 pages | 29 Sep 2015 | Ulysses Press | 9781612434520 | English | Berkeley, CA, United States Cover Art : 20 Hangable Prints for Book Nerds PDF Book How important is family in their life? Unfortunately there has been a problem with your order. Visit our corporate site. Sprinkle in different mediums like tapestries or mixed media work for texture, interest, and dimension. What s the Difference Between a Geek and a Nerd? Paperback Books. Nerds and the City. Check out our ideas below and start building your own. Your most cherished memories on the finest of fine art papers in gallery-quality frames. Free Return Exchange or money back guarantee for all orders. Looking ahead to the 14th of February? All very large prints come equipped with a wire for hanging, making the picture frame hanger perfect for these pieces. Tags: book lovers, book lovers day book and coffee lovers, readaing books matter, for readers, idea, book and yoga lovers, book and cat lovers, book and travels, funny book lovers, unique book lovers, book store. Trade Paperback Nonfiction Books. Add furry animal heads for a quirky take on a gallery wall, or turn toys into art by nestling them in wall-hung baskets or on shelves. Tags: magic, school, wizard, book, library, cat, pet, animal, nerd, taylorross1, book lovers, kitten, cats, pets, kittens, read, reading. By Amy Wright Dec 30, Tags: literature, literary, books, book, book lover, book lovers, reading, quote, quotes, writer, novel, read, nerd, cover book, minimalist, for her, for him, mid century modern, retro, vintage, oscar wild, gothic, dorian gray, victorian, pattern, modern, modern minimalist, for librarians, bookish, bookworm, bibliophile.
    [Show full text]
  • Identity and Representation on the Neoliberal Platform of Youtube
    Identity and Representation on the Neoliberal Platform of YouTube Andra Teodora Pacuraru Student Number: 11693436 30/08/2018 Supervisor: Alberto Cossu Second Reader: Bernhard Rieder MA New Media and Digital Culture University of Amsterdam Table of Contents Introduction ............................................................................................................................................ 2 Chapter 1: Theoretical Framework ........................................................................................................ 4 Neoliberalism & Personal Branding ............................................................................................ 4 Mass Self-Communication & Identity ......................................................................................... 8 YouTube & Micro-Celebrities .................................................................................................... 10 Chapter 2: Case Studies ........................................................................................................................ 21 Methodology ............................................................................................................................. 21 Who They Are ........................................................................................................................... 21 Video Evolution ......................................................................................................................... 22 Audience Statistics ...................................................................................................................
    [Show full text]
  • Daft Punk Collectible Sales Skyrocket After Breakup: 'I Could've Made
    BILLBOARD COUNTRY UPDATE APRIL 13, 2020 | PAGE 4 OF 19 ON THE CHARTS JIM ASKER [email protected] Bulletin SamHunt’s Southside Rules Top Country YOURAlbu DAILYms; BrettENTERTAINMENT Young ‘Catc NEWSh UPDATE’-es Fifth AirplayFEBRUARY 25, 2021 Page 1 of 37 Leader; Travis Denning Makes History INSIDE Daft Punk Collectible Sales Sam Hunt’s second studio full-length, and first in over five years, Southside sales (up 21%) in the tracking week. On Country Airplay, it hops 18-15 (11.9 mil- (MCA Nashville/Universal Music Group Nashville), debutsSkyrocket at No. 1 on Billboard’s lion audience After impressions, Breakup: up 16%). Top Country• Spotify Albums Takes onchart dated April 18. In its first week (ending April 9), it earned$1.3B 46,000 in equivalentDebt album units, including 16,000 in album sales, ac- TRY TO ‘CATCH’ UP WITH YOUNG Brett Youngachieves his fifth consecutive cording• Taylor to Nielsen Swift Music/MRCFiles Data. ‘I Could’veand total Made Country Airplay No.$100,000’ 1 as “Catch” (Big Machine Label Group) ascends SouthsideHer Own marks Lawsuit Hunt’s in second No. 1 on the 2-1, increasing 13% to 36.6 million impressions. chartEscalating and fourth Theme top 10. It follows freshman LP BY STEVE KNOPPER Young’s first of six chart entries, “Sleep With- MontevalloPark, which Battle arrived at the summit in No - out You,” reached No. 2 in December 2016. He vember 2014 and reigned for nine weeks. To date, followed with the multiweek No. 1s “In Case You In the 24 hours following Daft Punk’s breakup Thomas, who figured out how to build the helmets Montevallo• Mumford has andearned Sons’ 3.9 million units, with 1.4 Didn’t Know” (two weeks, June 2017), “Like I Loved millionBen in Lovettalbum sales.
    [Show full text]
  • REFERENCE DOCUMENT Containing the Annual Financial Report Fiscal Year 2016 PROFILE
    REFERENCE DOCUMENT containing the Annual Financial Report Fiscal Year 2016 PROFILE The Lagardère group is a global leader in content publishing, production, broadcasting and distribution, whose powerful brands leverage its virtual and physical networks to attract and enjoy qualifi ed audiences. The Group’s business model relies on creating a lasting and exclusive relationship between the content it offers and its customers. It is structured around four business divisions: • Books and e-Books: Lagardère Publishing • Travel Essentials, Duty Free & Fashion, and Foodservice: Lagardère Travel Retail • Press, Audiovisual (Radio, Television, Audiovisual Production), Digital and Advertising Sales Brokerage: Lagardère Active • Sponsorship, Content, Consulting, Events, Athletes, Stadiums, Shows, Venues and Artists: Lagardère Sports and Entertainment 1945: at the end of World 1986: Hachette regains 26 March 2003: War II, Marcel Chassagny founds control of Europe 1. Arnaud Lagardère is appointed Matra (Mécanique Aviation Managing Partner of TRAction), a company focused 10 February 1988: Lagardère SCA. on the defence industry. Matra is privatised. 2004: the Group acquires 1963: Jean-Luc Lagardère 30 December 1992: a portion of Vivendi Universal becomes Chief Executive Publishing’s French and following the failure of French Offi cer of Matra, which Spanish assets. television channel La Cinq, has diversifi ed into aerospace Hachette is merged into Matra and automobiles. to form Matra-Hachette, 2007: the Group reorganises and Lagardère Groupe, a French around four major institutional 1974: Sylvain Floirat asks partnership limited by shares, brands: Lagardère Publishing, Jean-Luc Lagardère to head is created as the umbrella Lagardère Services (which the Europe 1 radio network. company for the entire became Lagardère Travel Retail ensemble.
    [Show full text]
  • VFL Record Rnd 6.Indd
    VFL ROUND 6 MAY 18-19, 2013 $3.00 ZZebrasebras fi nndd wwinninginning fformorm WWAFLAFL 117.16.1187.16.118 d VVFLFL 115.11.1015.11.101 Give exit fees the boot. And lock-in contracts the hip and shoulder. AlintaAlinta EnerEnergy’sgy’s Fair GGoo 1155 • NoNo lock-inlock-in contractscontracts • No exitexit fees • 15%15% off your electricity usageusage* forfor as lonlongg as you continue to be on this planplan 18001800 46 2525 4646 alintaenergy.com.aualintaenergy.com.au *15% off your electricity usage based on Alinta Energy’s published Standing Tariffs for Victoria. Terms and conditionsconditions apply.apply. NNotot avaavailableilable wwithith sosolar.lar. EDITORIAL State football CONGRATULATIONS to the West Australian Football League for its victory against the Peter Jackson VFL last Saturday at Northam. The host State emerged from a typically hard fought State player, as well as to Wayde match with a 17-point win after grabbing the lead midway Twomey, who won the WAFL’s through the last quarter. Simpson Medal. Full credit to both teams for the manner in which they What was particularly pleasing played; the game showcased the high standard and quality was the opportunity afforded to so many players to play football that exists in the respective State Leagues. State representative football for the fi rst time. There were One would suspect that a number of players from the game just four players returning to the Peter Jackson VFL team will come under the scrutiny of AFL recruiters come the end that defeated Tasmania last year. of the year. Last year’s Peter Jackson VFL team contained And, the average age of the Peter Jackson VFL team of 24 six players who are now on an AFL list.
    [Show full text]
  • The 2021 Guide to Manuscript Publishers
    Publish Authors Emily Harstone Authors Publish The 2021 Guide to Manuscript Publishers 230 Traditional Publishers No Agent Required Emily Harstone This book is copyright 2021 Authors Publish Magazine. Do not distribute. Corrections, complaints, compliments, criticisms? Contact [email protected] More Books from Emily Harstone The Authors Publish Guide to Manuscript Submission Submit, Publish, Repeat: How to Publish Your Creative Writing in Literary Journals The Authors Publish Guide to Memoir Writing and Publishing The Authors Publish Guide to Children’s and Young Adult Publishing Courses & Workshops from Authors Publish Workshop: Manuscript Publishing for Novelists Workshop: Submit, Publish, Repeat The Novel Writing Workshop With Emily Harstone The Flash Fiction Workshop With Ella Peary Free Lectures from The Writers Workshop at Authors Publish The First Twenty Pages: How to Win Over Agents, Editors, and Readers in 20 Pages Taming the Wild Beast: Making Inspiration Work For You Writing from Dreams: Finding the Flashpoint for Compelling Poems and Stories Table of Contents Table of Contents .......................................................................................................... 5 Introduction ................................................................................................................. 13 Nonfiction Publishers.................................................................................................. 19 Arcade Publishing ..................................................................................................
    [Show full text]
  • Winter 2012 Book Worm
    Discover and rediscover the joy of reading. Children’s Activities Stories, songs, rhymes and craft Tuesdays 11-12 noon Barmera Don’t forget Baby Rhyme Time sessions on Tuesday at 10.30 a.m. Bookworm during term time. June 2012 All Welcome! Barmera Library & Council Customer Service Centre Newsletter School Holiday Activities Hello again! Time for the winter edition of the Barmera Bookworm. A picture is worth a thousand words, as the old saying goes and so we thought we’d July 3rd and 10th tell you what we’ve been up to lately in a series of pictures. Here they are! 2 - 3 p.m. Fun for all ages! Contact us for more details! NEW! Barmera Library has three new Kindle Touch Screen E-Book readers. Over 100 books on each, with something to appeal to all readers. Very easy to use and great fun! Come and check them out soon. DATES TO WRITE IN YOUR DIARIES Kristin Weidenbach, author of Mailman of the Outback was our 1st July - Monster Book Sale at Berri Town Hall 10 a.m. - 3 p.m. guest at Barmera Library in May .She spoke to around 50 26th July -2.30 p.m. Author Wendy Altschwager visiting Barmera Year 7 students about how she Library at 2.30 p.m. Free afternoon tea provided. made an adult book into a children’s picture book. Children then workshopped Country Music Week saw the staff all some ideas around this theme join in the spirit of the festival. In case of distilling the longer script to National Year of Reading joined with the Monday 9.30 - 1.00 you don’t recognise us—left to right keep the essential story while Sue, Virginia, Jodie and Peg.
    [Show full text]
  • Jean-Yves Mollier
    French publishing in World War Two: A habitus of submission? Jean-Yves Mollier The present article sets out to explore the situation of French publishing between June 1940 and August 1944. Before addressing the main argument, however, it is important to bear in mind that it is difficult to understand this key sector of French cultural life in the period immediately prior to the Nazi occupation without looking back at its development over the preceding decades and even centuries. Similarly, understanding the deeper meaning underlying the attitude of the leading publishers who occupied the higher echelons of the publishing union means bearing in mind their “centuries-old habitus of submission”1 to authority. Take for example the “voluntary delegation of notables representing Paris's industrial sector” led by the industrialists Emile Menier and Jean- François Cail and the printer Henri Plon to the Elysée Palace on December 19, 1851 to thank Louis- Napoléon Bonaparte for “guaranteeing the defence of order, family, and property” after seizing power in a coup seventeen days earlier.2 Though it is important not to overstate the importance of such an event in the contemporary context, it can be seen as symbolic of a craven attitude to power that remained largely unchanged in the summer of 1940. Napoleon I and his successors set up a system to police the book trade, with inspectors whose task it was to keep a close eye not only on ports and borders, but also printers, bookshops, pedlars, second-hand bookshops, and any other premises or itinerant points of sale where books could be acquired.
    [Show full text]
  • The Mathematics of Bookselling : a Monograph Pdf, Epub, Ebook
    THE MATHEMATICS OF BOOKSELLING : A MONOGRAPH PDF, EPUB, EBOOK Leonard Shatzkin | 112 pages | 01 Dec 1997 | Idealogical Press | 9780878380251 | English | United Kingdom The Mathematics of Bookselling : A Monograph PDF Book We specialize in building quality collections and welcome offers of individual books or collections for purchase or sale on consignment. Any store routinely dealing directly with more than 20 publishers and distributors will almost certainly improve their financial performance by cutting that back and consolidating. I carefully grade all my books, and have concern for the needs of both the collector of rare books and those wishing to purchase less common books at good prices. Forgot password? What would have happened? Search within book. This chapter discusses the history of bookselling in Ireland before the 17th century. Currently we have over 15, books listed and have approximately another , yet to inventory and list. Fireside Bookshop is now based in Littlehampton in West Sussex. In fact, if you think about that for even a couple of minutes, it seems nuts. Our online address is www. Only after repeated pleadings from his comrades, particularly the late Shloime Mendelsohn, did he agree to attempt it. Solutions that were immediate, practical, and necessary. We specialize in quality, scholarly books in the sciences, humanities and religion. Books and, ultimately, other content too will be merchandised in unique ways across countless web sites curating and presenting content choices for their own communities and audiences. We have very good customer service. Authors of talent, vision, and intellect would find it more difficult to be published than ever before.
    [Show full text]
  • VFL Record 2014 Rnd 23.Indd
    VFL FINALS WEEK 3 PRELIMINARY FINALS SEPTEMBER 13-14, 2014 $3.00 WWilliamstownilliamstown rrunun aawayway wwinnersinners PPortort MMelbourneelbourne 116.23.1196.23.119 d SSandringhamandringham 111.6.721.6.72 AFL VICTORIA CORPORATE PARTNERS NAMING RIGHTS PREMIER PARTNERS OFFICIAL PARTNERS APPROVED LICENSEES EDITORIAL Morrish Medal Alex Carr is the toast of the TAC Cup community following his success in the Morrish Medal, the highest individual honour in the competition. Carr, the younger brother of Williamstown’s Ed Carr and for yet another outstanding the Gippsland Power captain in 2014, produced a stunning season with the honour of being second half of the season to claim the Morrish at the TAC named as the TAC Cup Coach of Cup night-of-nights last Sunday. the Year. After not being on the leaderboard at the midway mark, Completing a great evening for the club, North Ballarat Carr surged home with three best-on-grounds as well as Rebels was named as the recipient of the TAC Cup Speed a single vote in the fi nal four home and away rounds to Hurts Award. Congratulations to all involved at the club. become the sixth Gippsland player and fourth in fi ve years to win the Morrish Medal. Western Jets fi nished second, Northern Knights third with Murray Bushrangers and Bendigo Pioneers highly No other club has produced as many Morrish Medallists as Gippsland Power. commended. It is a credit, obviously, to the talent, commitment and Dandenong Stingrays and Sandringham Dragons won dedication of Carr, but also to Gippsland coach Leigh their way into Preliminary Finals against Calder Cannons Brown, long-serving Talent Manager Peter Francis and all and Oakleigh Chargers respectively.
    [Show full text]
  • Moravian Publication Office
    M O R A V I A N A R C H I V E S Inventory of the records of the Moravian Publication Office 1823 – 1964 MPO Pauline Fox 2012 History The history of bookselling in Bethlehem began in 1745 when the Moravian Church appointed Samuel Powell, landlord of the Crown Inn on the south bank of the Lehigh River, to also manage the new "Bethlehem Buchladen." Eventually the book store, and other branches dealing with printed materi- al, centered near Main Street on the north side of the river. The first established printing press in Bethlehem began operation in 1830, providing local newspapers and advertising. The first official Moravian publication to be issued was the quarterly "Missionary Intelligencer", from 1822 to 1849, edited by the Rev. Henry Van Vleck and printed in New York City. It was then continued as the monthly "Moravian Church Miscellany" from 1850 to 1855. In 1856 a new and expanded weekly "The Moravian" was introduced, with a joint editorial board of Edmund de Schweinitz, L.F. Kampmann, and F. F. Hagen. At first the printing was done in Philadelphia, then transferred to Bethlehem at the end of 1858. The priority of publication of materials for worship, education and commu- nication was stated in the Resolutions of the 1864 Provincial Synod (Northern District) of the Moravian Church: that "a strenuous effort" should be made to create a printing/publication establishment whenever the Provincial Elders deemed "such a step practicable." The cause of publica- tions was strongly supported by Rev. Sylvester Wolle, who was Treasurer of the Provincial Elders Conference and worked in the Publication Office dur- ing the 1860s.
    [Show full text]
  • Reference Document Including the Annual Financial Report
    REFERENCE DOCUMENT INCLUDING THE ANNUAL FINANCIAL REPORT 2012 PROFILE LAGARDÈRE, A WORLD-CLASS PURE-PLAY MEDIA GROUP LED BY ARNAUD LAGARDÈRE, OPERATES IN AROUND 30 COUNTRIES AND IS STRUCTURED AROUND FOUR DISTINCT, COMPLEMENTARY DIVISIONS: • Lagardère Publishing: Book and e-Publishing; • Lagardère Active: Press, Audiovisual (Radio, Television, Audiovisual Production), Digital and Advertising Sales Brokerage; • Lagardère Services: Travel Retail and Distribution; • Lagardère Unlimited: Sport Industry and Entertainment. EXE LOGO L'Identité / Le Logo Les cotes indiquées sont données à titre indicatif et devront être vérifiées par les entrepreneurs. Ceux-ci devront soumettre leurs dessins Echelle: d’éxécution pour approbation avant réalisation. L’étude technique des travaux concernant les éléments porteurs concourant la stabilité ou la solidité du bâtiment et tous autres éléments qui leur sont intégrés ou forment corps avec eux, devra être vérifié par un bureau d’étude qualifié. Agence d'architecture intérieure LAGARDERE - Concept C5 - O’CLOCK Optimisation Les entrepreneurs devront s’engager à executer les travaux selon les règles de l’art et dans le respect des règlementations en vigueur. Ce 15, rue Colbert 78000 Versailles Date : 13 01 2010 dessin est la propriété de : VERSIONS - 15, rue Colbert - 78000 Versailles. Ne peut être reproduit sans autorisation. tél : 01 30 97 03 03 fax : 01 30 97 03 00 e.mail : [email protected] PANTONE 382C PANTONE PANTONE 382C PANTONE Informer, Rassurer, Partager PROCESS BLACK C PROCESS BLACK C Les cotes indiquées sont données à titre indicatif et devront être vérifiées par les entrepreneurs. Ceux-ci devront soumettre leurs dessins d’éxécution pour approbation avant réalisation. L’étude technique des travaux concernant les éléments porteurs concourant la stabilité ou la Echelle: Agence d'architecture intérieure solidité du bâtiment et tous autres éléments qui leur sont intégrés ou forment corps avec eux, devra être vérifié par un bureau d’étude qualifié.
    [Show full text]