Overnight Thrills for Ice Cream Lovers: the World’S First Ice Cream Hotel Room to Open in Helsinki, Finland
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Overnight thrills for ice cream lovers: The world’s first ice cream hotel room to open in Helsinki, Finland Leading Finnish dairy company Valio and hotel Klaus K Helsinki are opening an ice cream-themed hotel room on 1 March, the first of its kind in the world. This delicious ice cream suite has been named the Sweet Suite, and it is available for reservation from March to September. It is located at the heart of Helsinki. Interior design for the sweet, indulgent suite is the product of the minds of interior designers Anna Pirkola and Kirsikka Simberg. Opening soon, the Valio Jäätelöfabriikki Sweet Suite, named after Valio’s ice cream brand, is a staycation at its best. Immerse yourself in entertainment, lay in the luxurious sheets, soak in a bubble bath – and most of all, enjoy all the ice cream you want. Helsinki is a natural choice for an ice cream-themed suite, as Finns consume the most ice cream in Europe per capita. “Valio Jäätelöfabriikki aims to make you happy. To many, ice cream is a break from the daily grind. We wanted to create a small, surprising experience around delicious ice cream. This luxurious hotel suite and our beloved ice creams are a match made in heaven,” says Valio’s ice cream business manager Tea Ijäs on where the delicious partnership was born. The newly completed hotel suite has been refurbished in a Valio Jäätelöfabriikki inspired decor. The interior design and style is the handiwork of designers Anna Pirkola and Kirsikka Simberg. Hotel guests can expect an ice cream-filled freezer and enchanting details. The Sweet Suite also feature 1930s vintage furnishings and Nordic design. Being a design hotel, Klaus K loved the idea from the get go. “Our customers value a high-quality experience. A hotel room is far more than just a place to sleep in. We believe that Finnish and foreign guests alike will be pleased with this themed suite,” says Hotel Klaus K general manager Hanna Kiuru. The Sweet Suite opens on 1 March, and it will close at the end of September. There is room for two in the Sweet Suite. New surprising flavours on the store shelves Last year, Valio returned to the Finnish ice cream shelves after a 14-year break. The ice cream factory, at the Oulu plant, makes the only entirely Finnish, entirely lactose free family of ice creams. Ice cream lovers have been very excited for the comeback. This spring, Valio is introducing four new surprising and delicious flavours. The new flavours are a rich dreamy chocolate, tart and sweet lemon curd, exotic passion fruit-coconut, and juicy apple-oat pie. They will be available in Finland in our familiar striped tubs, and are guaranteed to be delicious. Press images Interview and call requests through Valio Mediadesk [email protected] VALIO FROM FINLAND – THE WORLD’S MOST INNOVATIVE DAIRY AND FOOD COMPANY Valio, offering the taste of Nordic nature since 1905, is a brand leader and the biggest dairy business in Finland and a major player in the international dairy ingredients market. The company is owned by dairy cooperatives comprising some 5,500 dairy farmers. Wellbeing is at the heart of Valio’s world leading technology innovations, expertise and products that are made from clean Finnish milk and other ingredients. Our product development follows in the footsteps of Nobel Prize winner A. I. Virtanen, and the company holds 350 patents in 50 countries. Our efforts to improve animal welfare are resolute, and we know that only healthy cows can produce premium milk products. Valio’s milk ranks among the cleanest in the world, and we have zero tolerance for antibiotic residue in milk. Valio has net sales of EUR 1.7 billion and is Finland’s biggest food exporter. Valio products are found in some 60 countries and account for 25% of Finland’s total food exports. Valio seeks strong growth in international markets and has subsidiaries in Russia, Sweden, the Baltics, USA and China. Valio – Together we make life better..