Media Information
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MEDIA INFORMATION ***SPEED™ NOTE*** SPEED CENTER EARNS RECORD NUMBERS AS FANS SHOW CONCERN FOLLOWING NATIONWIDE CRASH According to Nielsen Media Research , SPEED Center , SPEED’s flagship motor sports news program, scored its highest rating in show history with a .95 (1,107,000 viewers; Live + Same Day), for extended live coverage from the aftermath of Saturday’s last-lap Nationwide Series crash that resulted in injuries to race fans. SPEED Center executed its first post-accident cut-in at approximately 4:45 p.m. ET during a replay of NASCAR Sprint Cup Series final practice, before coming on at 5:15 with Adam Alexander hosting, Krista Voda reporting from the Daytona International Speedway infield media center, Bob Dillner reporting from the scene and Wendy Venturini reporting from Halifax Medical Center, where 12 of the injured race fans had been taken. SPEED analyst and former driver Kyle Petty offered analysis from the track, while SPEED.com Editor-in-Chief Tom Jensen collected news and information. SPEED Center offered interviews and press conference coverage, including eyewitness accounts, driver reaction and medical updates from appropriate facilities. Live coverage from the scene continued with minimal commercial interruption until 7:30 p.m. ET, with additional updates delivered on-screen via SPEED Ticker throughout SPEED coverage off the Monster Energy Supercross race from Atlanta. About SPEED™ SPEED, anchored by its popular and wide-ranging coverage of NASCAR, is the nation’s first and only cable television network dedicated to automotive and motorcycle racing, performance and lifestyle. Now available in nearly 86 million homes in North America, SPEED, a member of the FOX Sports Media Group, is among the industry leaders in interactive TV, video on demand, mobile initiatives and broadband services, including SPEED2, a groundbreaking new broadband network featuring live, streaming and on-demand events complementing offerings of the linear network. For more information, please visit SPEED.com, the online motor sports authority and follow us on Twitter: @SPEED. About FOX Sports Media Group FOX Sports Media Group (FSMG) is the umbrella entity representing News Corporation’s wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FSMG includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FSMG includes FOX Sports, the sports television arm of the FOX Broadcasting Company; Fox’s 20 regional sports networks, their affiliated regional web sites and FSN national programming; SPEED and SPEED2; FOX Soccer, FOX Soccer Plus and FOX Soccer 2Go; FUEL TV; FOX Deportes and FOX College Sports. In addition, FSMG also encompasses FOX Sports Interactive Media, which includes FOXSports.com on MSN, Whatifsports.com Scout.com and Yardbarker.com. Also included in the Group are Fox’s interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network and FOX Sports Skybox restaurants. --www.SPEED.com-- .