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Fwchart MASTER Copyright © 2004 Sporting Goods Intelligence All rights reserved. Unauthorized distribution or duplication is prohibited. Sporting Goods Intelligence International Branded Athletic Footwear Market Revised 9/25/04 Estimates in Millions of $US at Wholesale 2003 Sales Per Cent Change 2002 Sales Per Cent Change COMPANY U.S. Non-U.S. Licensed TOTAL Share '03 vs. '02 U.S. Non-U.S. Licensed TOTAL Share '02 vs. '01 1 Nike (1) $3,005 $3,186 $45 $6,236 33.27% 7.4% $3,052 $2,753 $0 $5,805 34.12% 4.8% 2 Adidas (2) $750 $2,028 $215 $2,993 15.97% 6.8% $761 $1,817 $225 $2,803 16.48% 15.8% 3 Reebok $1,036 $725 $75 $1,836 9.80% 11.8% $932 $631 $79 $1,642 9.65% -1.0% 4 New Balance $891 $186 $151 $1,228 6.55% -3.8% $910 $180 $187 $1,277 7.51% 12.0% 5 Puma $173 $802 $139 $1,114 5.94% 45.1% $121 $459 $188 $768 4.51% 16.4% 6 Converse $245 $0 $570 $815 4.35% 40.5% $181 $24 $375 $580 3.41% 43.9% 7 ASICS $178 $476 $38 $692 3.69% 5.5% $172 $448 $36 $656 3.86% 16.3% 8 K-Swiss $372 $57 $0 $429 2.29% 52.1% $245 $37 $0 $282 1.66% 19.5% 9 Fila $135 $150 $50 $335 1.79% -30.1% $132 $285 $62 $479 2.82% 10.9% 10 Vans (1) $204 $103 $5 $312 1.66% -3.7% $220 $98 $6 $324 1.90% -8.2% 11 American SG (3) $200 $91 $7 $298 1.59% 3.5% $205 $53 $30 $288 1.69% 18.5% 12 Mizuno $43 $172 $30 $245 1.31% -1.6% $37 $182 $30 $249 1.46% -33.4% 13 Keds/Pro Keds $153 $27 $40 $220 1.17% -2.2% $161 $24 $40 $225 1.32% -3.0% 14 Hi-Tec $50 $110 $10 $170 0.91% 7.6% $40 $108 $10 $158 0.93% -2.5% 15 Foot-Joy $123 $42 $0 $165 0.88% 5.8% $125 $31 $0 $156 0.92% -0.6% 16 Lotto $7 $117 $40 $164 0.87% 42.6% $6 $77 $32 $115 0.68% 40.2% 17 Brooks $43 $22 $60 $125 0.67% 16.8% $36 $16 $55 $107 0.63% 4.9% 18 And 1 $83 $40 $0 $123 0.66% -8.9% $95 $40 $0 $135 0.79% 13.4% 19 Saucony $82 $31 $0 $113 0.60% 1.8% $83 $28 $0 $111 0.65% 0.9% 20 Tommy Hilfiger $97 $0 $0 $97 0.52% -4.9% $102 $0 $0 $102 0.60% 6.3% Top Brands $7,870 $8,365 $1,475 $17,710 94.49% 8.9% $7,616 $7,291 $1,355 $16,262 95.59% 7.8% Others $383 $600 $50 $1,033 5.51% 37.7% $200 $400 $150 $750 4.41% 0.0% TOTALS $8,253 $8,965 $1,525 $18,743 100.00% 10.2% $7,816 $7,691 $1,505 $17,012 100.00% 7.4% EXCHANGE RATES: 2003 - Euro E.885/$; Japan ¥115.9/$ 2002 - Euro E1.063/$; Japan ¥125.4/$; U.K. £.668/$ NOTES: (1) Nike & Vans - 12 months ended November 30 (2) American Sporting Goods includes sales from the Ryka, Avia, Turntec and Nevados brands (3) Adidas U.S. Sales include all of North America Page 1 of 7 Copyright © 2004 Sporting Goods Intelligence All rights reserved. Unauthorized distribution or duplication is prohibited. Sporting Goods Intelligence International Branded Athletic Footwear Market Revised 9/25/04 Estimates in Millions of $US at Wholesale 2001 Sales Per Cent Change 2000 Sales Per Cent Change COMPANY U.S. Non-U.S. Licensed TOTAL Share '01 vs. '00 U.S. Non-U.S. Licensed TOTAL Share '00 vs. '99 Nike (1) $3,128 $2,413 $0 $5,541 34.99% -2.0% $3,327 $2,328 $0 $5,655 36.19% 4.0% Adidas (2) $700 $1,505 $215 $2,420 15.28% -1.5% $840 $1,367 $250 $2,457 15.73% -0.7% Reebok $931 $635 $93 $1,659 10.48% 0.8% $926 $494 $226 $1,646 10.54% 2.8% New Balance $794 $153 $193 $1,140 7.20% 3.6% $750 $140 $210 $1,100 7.04% 23.6% Puma $82 $420 $158 $660 4.17% 71.0% $58 $193 $135 $386 2.47% 10.9% Converse $133 $0 $270 $403 2.54% 12.9% $144 $65 $148 $357 2.28% -6.1% ASICS $156 $404 $4 $564 3.56% -5.1% $143 $451 $0 $594 3.80% 8.0% K-Swiss $205 $31 $0 $236 1.49% 6.8% $197 $24 $0 $221 1.41% -22.5% Fila $120 $265 $47 $432 2.73% -7.5% $115 $307 $45 $467 2.99% -10.7% Vans (1) $253 $100 $0 $353 2.23% 13.9% $216 $94 $0 $310 1.98% 33.0% American SG (3) $174 $42 $27 $243 1.53% 6.1% $164 $40 $25 $229 1.47% 1.8% Mizuno $38 $234 $102 $374 2.36% -6.5% $32 $267 $101 $400 2.56% 117.4% Keds/Pro Keds $170 $20 $42 $232 1.47% -11.8% $191 $17 $55 $263 1.68% -4.4% Hi-Tec $44 $108 $10 $162 1.02% 9.5% $44 $98 $6 $148 0.95% -2.6% Foot-Joy $126 $31 $0 $157 0.99% -3.7% $131 $32 $0 $163 1.04% 12.4% Lotto $5 $52 $25 $82 0.52% 24.2% $4 $37 $25 $66 0.42% -27.47% Brooks $36 $11 $55 $102 0.64% -32.5% $41 $15 $95 $151 0.97% -22.6% And 1 $95 $24 $0 $119 0.75% 32.2% $81 $9 $0 $90 0.58% NA Saucony $86 $24 $0 $110 0.69% -25.2% $127 $20 $0 $147 0.94% 11.4% Tommy Hilfiger $96 $0 $0 $96 0.61% -7.7% $104 $0 $0 $104 0.67% -11.9% Top Brands $7,372 $6,472 $1,241 $15,085 95.26% 0.9% $7,635 $5,998 $1,321 $14,954 95.71% 5.0% Others $200 $400 $150 $750 4.74% 11.9% $156 $300 $214 $670 4.29% -11.0% TOTALS $7,572 $6,872 $1,391 $15,835 100.00% 1.4% $7,791 $6,298 $1,535 $15,624 100.00% 4.2% EXCHANGE RATES: 2001 - Euro E1.117/$; Japan ¥121.5/$; U.K. £.694/$ 2000 - Euro E1.082/$ (Adidas); Euro E1.080/$ (Puma); Italy £it2117/$; Japan ¥107.5/$; U.K. £.660/$ Page 2 of 7 Copyright © 2004 Sporting Goods Intelligence All rights reserved. Unauthorized distribution or duplication is prohibited. Sporting Goods Intelligence International Branded Athletic Footwear Market Revised 9/25/04 Estimates in Millions of $US at Wholesale 1999 Sales Per Cent Change 1998 Sales Per Cent Change COMPANY U.S. Non-U.S. Licensed TOTAL Share '99 vs. '98 U.S. Non-U.S. Licensed TOTAL Share '98 vs. '97 Nike (1) $3,325 $2,115 $0 $5,440 36.28% 2.2% $3,252 $2,072 $0 $5,324 35.40% -17.3% Adidas (2) $845 $1,394 $236 $2,475 16.51% -4.9% $910 $1,318 $375 $2,603 17.31% 28.1% Reebok $909 $459 $233 $1,601 10.68% -15.3% $1,062 $550 $279 $1,891 12.57% -18.7% New Balance $550 $120 $220 $890 5.94% 41.3% $346 $80 $204 $630 4.19% 13.5% Puma $43 $179 $126 $348 2.32% -3.1% $34 $191 $134 $359 2.39% -4.3% Converse $132 $100 $148 $380 2.53% -11.8% $167 $142 $122 $431 2.87% -26.9% ASICS $140 $410 $0 $550 3.67% 13.6% $134 $350 $0 $484 3.22% -3.0% K-Swiss $264 $21 $0 $285 1.90% 77.0% $145 $16 $0 $161 1.07% 37.6% Fila $114 $367 $42 $523 3.49% -15.8% $230 $340 $51 $621 4.13% -39.8% Vans (1) $158 $75 $0 $233 1.55% 24.6% $143 $44 $0 $187 1.24% 6.3% American SG (3) $160 $40 $25 $225 1.50% Mizuno $12 $143 $29 $184 1.23% 39.4% $12 $120 $0 $132 0.88% -12.0% Keds/Pro Keds $200 $15 $60 $275 1.83% -0.7% $202 $15 $60 $277 1.84% 4.5% Hi-Tec $43 $105 $4 $152 1.01% 2.0% $53 $95 $1 $149 0.99% -14.4% Foot-Joy $128 $9 $8 $145 0.97% 8.2% $101 $28 $5 $134 0.89% -7.6% Lotto $0 $70 $21 $91 0.61% -13.33% $8 $82 $15 $105 0.70% -31.82% Brooks $61 $20 $114 $195 1.30% 15.4% $53 $14 $102 $169 1.12% 6.3% Saucony $115 $17 $0 $132 0.88% 51.7% $68 $19 $0 $87 0.58% 10.1% Tommy Hilfiger $118 $0 $0 $118 0.79% 57.3% $75 $0 $0 $75 0.50% Top Brands $7,317 $5,659 $1,266 $14,242 94.98% 3.1% $6,995 $5,476 $1,348 $13,819 91.88% -9.5% Others $166 $350 $237 $753 5.02% -38.3% $454 $540 $227 $1,221 8.12% -4.7% TOTALS $7,483 $6,009 $1,503 $14,995 100.00% -0.3% $7,449 $6,016 $1,575 $15,040 100.00% -9.1% EXCHANGE RATES: 1999 - Euro E.935/$; Germany DM1.836/$; Italy £it1817/$; Japan ¥113.9/$; Great Britain £.617/$ 1998 - Euro E.893/$; Germany DM1.759/$; Italy £it1759/$; Japan ¥130.9/$; Great Britain £.602/$ Page 3 of 7 Copyright © 2004 Sporting Goods Intelligence All rights reserved.
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