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Apparel-Online-India-April-16-30-2016-.Pdf 2 Apparel Online India 3 Apparel Online India 4 Apparel Online India 5 Apparel Online India VOL. XIX Issue 2 Editor-in-Chief DEEPAK MOHINDRA Editor ILA SAXENA Copy Editor VEERESHWAR SOBTI Asst. Copy Editor SAHIL SEHGAL CONTENTS April 16-30, 2016 Asst. Editor-News DHEERAJ TAGRA Asst. Editor NEHA CHHETRI Sr. Correspondent-Textiles SANJOGEETA OJHA Sr. Correspondent-Fashion KALITA LAMBA Sr. Executive-Advertising D K CHUGH Creative Team RAJ KUMAR CHAHAL PEEUSH JAUHARI SATYAPAL BISHT Photo Editor HIMANSHU KUMAR Subscription Enquiry RANI MAHENDRU 011-47390000 Operation Director MAYANK MOHINDRA 09810611487 12 26 29 32 36 Publisher & Managing Director RENU MOHINDRA 09810058986, 9810438653 WorldWrap Head Office Brands let consumers own products through Apparel Resources Pvt. Ltd. mass customization B-32, South Extension-I, New Delhi-110 049 Earlier, only luxury goods makers used to personalize products Phone: 91-11-47390000 based on consumers’ needs and budget... 12 E-mail: [email protected] Web associate: www.apparelresources.com Apparel Online contact: 91-11-47390000 [email protected] BurningIssue [email protected] Failures of SEZs, a concern: Printing Needs solutions, not political perspectives TARA ART PRINTERS PVT. LTD. The failure of the SEZs to generate both business and B-4, Hans Bhawan, B.S. Zafar Marg, 18 employment is again in the limelight.... New Delhi-110002 Tel: 23378626, 23379686 ---------------------------------------------------------- ExporterStrategy SUBSCRIPTION FORM Community Crafts Exports: “Our core business Yes, I wish to subscribe to Apparel Online for is people” BY REGULAR MAIL With strong roots in South Africa, Christiaan Bosman and 20 India Rs. 1800.00 24 issues Cornelia Bosman, Co-founders of Community Crafts Exports are BY COURIER proud to be known as ‘social entrepreneurs’... Delhi/NCR Rs. 2400.00 24 issues Rest of India Rs. 3600.00 24 issues International USD 264.00 24 issues Tex-File Birla Cellulose’s fluid innovation ‘LIVA’ Name ______________________________________ partners with FDCI at AIFW to reach fashion designer fraternity Designation _________________________________ 22 “We firmly believe that designers show the trend…, Company/Institute ____________________________ they create one…, and we need to work with them... Address ____________________________________ Tel/Mobile ____________ E-mail ________________ H2F TYPE OF BUSINESS Meet the home furnishing firms 'surviving' Exporter Retailer Buying House in remote areas… Any other (specify) ________________________ These companies are not in established hubs or even in those 26 Subscription within India- cities which have proper industrial areas, but are still able to Send Cheque/DD to Apparel Resources Pvt. Ltd. manage their home furnishing export business... B-32, South Extn. Part-1, New Delhi-110049, INDIA International subscription (in Dollar) - Credit Card using www.apparelresources.com ValueAddition Telegraphic transfer to Bank Account No. 03192320003806 Top 5 Metal Details for S/S ’17 Collections! (Swift No:HDFCINBB) with HDFC Bank, D-9, South Extn. Part-2, New Delhi-110049. INDIA After settling fall 2016 collections, it is that time of the year when exporters and designers are now working on S/S ’17 36 collection sampling... 6 Apparel Online India | APRIL 16-30, 2016 | www.apparelresources.com 7 Apparel Online India FROM THE EDITOR-IN-CHIEF’S DESK… INDUSTRY GETTING ‘IMPATIENT’ MINISTRY TALKS, BUT FAILS TO DELIVER… Many interesting concepts have been coined and with the evolving industry, and that too most of the launched by the Modi sarkar, from ‘Make in India’ to time without solid support from the Government. ‘Swachh Bharat Abhiyaan’ to ‘Skill India’ to ‘Start-up I have said time and again that for me the garment India’ to ‘Digital India’…, yet none of them have brought exporter is a ‘super hero’, he is juggling not only in the ‘change’ required either in the living standards with the internal issues of productivity, attrition, of ordinary Indians or the business environment. compliance, resource constraints, rising wages, cost Maybe to correct years of ‘rot’ requires time and one management… and what not…, but is also keeping an should not expect changes overnight… eye on global changes and expectation of the buyers Now I am not an expert to comment on such issues from price pressures to fast deliveries to demand of and my observations are that of a common citizen. new products. However, from the perspective of the Textile and In-between all this he is expected to work on his Garment Industry, I am very opinionated. own with no real support from the various councils The Textiles Ministry is on an overdrive to talk who have been constituted to be his mouthpiece and to industry-informed organizations, consultants, most of the time, the Government only looks upon the associations, industries groups because of PM Modi’s industry as one that is always ‘asking for drawbacks’. push for action… Verbally many things are assured No one has strongly put the industry on the national and off the record admissions are made, but to me it agenda… making sure that the Government seems that things are not moving, perhaps because understands the huge employment-generating the bureaucrat taking the lead does not understand opportunities that the industry has, provided of the industry. They are either not the right person to course, if it expands! Even the much hyped Common head the team, as they are on a short stint, or it is their Textile Policy is still to see the light of the day… Of last posting…, so the passion is missing. Above all it course, what actually will be the defining points in is the common perception among them that the textile the policy that could be instrumental in giving the industry is all about the handicraft and handloom industry the much-needed push, is another debate. industry, which clouds every mind... Though announcement of Apparel Parks have How can any team at the Ministry support the garment become almost a norm for the Textiles Ministry business if they don’t even understand the basic when attending any state function, the failure of difference between this labour-centric industry and these parks is common knowledge. In fact, a strong other high-tech or capital-intensive industries? Maybe committee should be formulated to look into all the it should be made mandatory for them to spend the private- and Government-initiated parks to investigate first two months of their posting just visiting numerous the reality… as land grabbing in the name of SEZs players in the industry – from spinning to garmenting – is becoming the next big scandal in the making. The to understand the nuances and sore points…; a lesson questions being raised regarding the Brandix Apparel learnt on the playfield is a hard lesson to forget. Park, is only the tip of the iceberg…, many unexplored worms are lying in cans waiting to be unearthed! They also need to study in-depth why our competitors are doing better…; just saying that they have We need action, not words…! It is about time the advantage of lower wages is not the right approach. Government starts implementing schemes, taking In today’s competitive environment, even in our hard measures to bring about changes and stops labour-intensive industry, wages alone are not the worrying about treading an a few toes. Even the best differentiator and it is about time that the bosses in the of intentions are of no value if they are not translated Ministry understand and appreciate this fact. into something tangible! It may sound like ‘I’ve given up hope’, but that is The industry is tired of hearing the same old certainly not the truth… Having run Apparel Online excuses… as every year we hear that the FTA will be on the principles of positivity for the last 20 years, signed, labour laws will be changed, industry-friendly I have seen many ups and downs of the industry… budget will be announced and new policies that will I have seen the abolishing of the quota regime; the give thrust to the industry are in the making… Can we emergence and implementation of the compliance hope for at least some of them to come true in 2016! concepts; the phenomenal growth of competitive My ‘impatience’ at the inactiveness of the Ministry manufacturing destinations like Bangladesh and is a reflection of the many discussions I have with Vietnam; the slow, but definite pull-out of China from the industry. People are slowly losing faith and the the textile industry, the recessions in global markets…; positive spirit of two-and-a-half years ago is dying and above all, the struggle of the industry to keep pace out… When will acche din come? 8 Apparel Online India | APRIL 16-30, 2016 | www.apparelresources.com 9 Apparel Online India MINDTREE Harpreet Singh, Director, Golden Art The recently concluded Première Vision (PV) Paris (16-18 Feb. 2016) Exports, Noida Such international fairs witnessed 55,025 visitors from 123 countries. France leads with more certainly deserve visits, but I feel that being than 15,070 visitors while 1,258 visitors were from Japan (10th in a buyer-driven market with companies like rank); however, the event did not notice enthusiastic visitation from MIND us just following the buyer’s orders rather India as compared to the size of Indian textile and apparel industry. What could be the reasons for the same? Share your views and than focusing more on own PD, we do not experience regarding the same. If you did visit this addition of PV, really get value. It might help to develop one’s TREETOPIC OF DEBATE what did you achieve that others missed…, please share. own designs and to grab more orders but we don’t have enough resources to focus on PD; secondly, capacities are limited and to Aastha Kapoor, Creative Director, than that.
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