Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization
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Nordstrom X Nike Present the Cortez Market in Los Angeles
Nordstrom X Nike Present The Cortez Market In Los Angeles June 14, 2017 Olivia Kim Launches Curated Sneaker Boutique at One-Day Pop-Up Market with New Limited Edition Sneaker Multimedia Press Kit SEATTLE, WA (June 14, 2017) – On June 17, Nordstrom and Nike will host the Cortez Market, a one-day pop-up market and shopping experience including Los Angeles’ first look at the ‘Nordstrom x Nike’ Sneaker Boutique curated by Olivia Kim, the Vice President of Creative Projects at Nordstrom. The ‘Nordstrom x Nike’ Cortez Market takes over the corner of La Cienega and Melrose Avenue from 10 a.m. to 5 p.m. and will feature a ‘Nordstrom x Nike’ pop-up van as well as apparel, accessory, lifestyle and décor items from a curated group of Kim’s designer friends and friends of friends, including Poketo, Dr. Collectors, Hansel from Basel, Sakara, Fair Season Vintage, and jewelry by Jessica Winzelberg. A customization station, nail bar and food trucks will also be on-site for guests. This year, Nike celebrates the 45th anniversary of the Cortez. Launched as a running shoe in 1972, the Nike Cortez has become an icon moving from the track, to the streets, on the screen and to the stage. The ‘Nordstrom x Nike’ Cortez Market introduces Kim’s inaugural Nike sneaker design, the Nike Cortez Premium iD by Olivia Kim, which also launches June 17 at ‘Nordstrom x Nike’ in select Nordstrom stores. NIKEiD has a long history of collaborating with influential partners to serve every athlete* personally and inspire creativity in the customization of your signature Nike shoe. -
Apparel-Online-India-April-16-30-2016-.Pdf
2 Apparel Online India 3 Apparel Online India 4 Apparel Online India 5 Apparel Online India VOL. XIX Issue 2 Editor-in-Chief DEEPAK MOHINDRA Editor ILA SAXENA Copy Editor VEERESHWAR SOBTI Asst. Copy Editor SAHIL SEHGAL CONTENTS April 16-30, 2016 Asst. Editor-News DHEERAJ TAGRA Asst. Editor NEHA CHHETRI Sr. Correspondent-Textiles SANJOGEETA OJHA Sr. Correspondent-Fashion KALITA LAMBA Sr. Executive-Advertising D K CHUGH Creative Team RAJ KUMAR CHAHAL PEEUSH JAUHARI SATYAPAL BISHT Photo Editor HIMANSHU KUMAR Subscription Enquiry RANI MAHENDRU 011-47390000 Operation Director MAYANK MOHINDRA 09810611487 12 26 29 32 36 Publisher & Managing Director RENU MOHINDRA 09810058986, 9810438653 WorldWrap Head Office Brands let consumers own products through Apparel Resources Pvt. Ltd. mass customization B-32, South Extension-I, New Delhi-110 049 Earlier, only luxury goods makers used to personalize products Phone: 91-11-47390000 based on consumers’ needs and budget... 12 E-mail: [email protected] Web associate: www.apparelresources.com Apparel Online contact: 91-11-47390000 [email protected] BurningIssue [email protected] Failures of SEZs, a concern: Printing Needs solutions, not political perspectives TARA ART PRINTERS PVT. LTD. The failure of the SEZs to generate both business and B-4, Hans Bhawan, B.S. Zafar Marg, 18 employment is again in the limelight.... New Delhi-110002 Tel: 23378626, 23379686 ---------------------------------------------------------- ExporterStrategy SUBSCRIPTION FORM Community Crafts Exports: “Our core business Yes, I wish to subscribe to Apparel Online for is people” BY REGULAR MAIL With strong roots in South Africa, Christiaan Bosman and 20 India Rs. 1800.00 24 issues Cornelia Bosman, Co-founders of Community Crafts Exports are BY COURIER proud to be known as ‘social entrepreneurs’.. -
NIKE Inc. STRATEGIC AUDIT & CORPORATE
NIKE Inc. STRATEGIC AUDIT & CORPORATE A Paper Presented as a Final Requirement in STRAMA-18 -Strategic Management Prepared by: IGAMA, ERICA Q. LAPURGA, BIANCA CAMILLE M. PIMENTEL, YVAN YOULAZ A. Presented to: PROF. MARIO BRILLANTE WESLEY C. CABOTAGE, MBA Subject Professor TABLE OF CONTENTS Page No. I. Executive Summary ……………………………………………………………………...……1 II. Introduction …………………………………………………………………………...………1 III. Company Overview ………………………………………………………………………….2 A. Company Name and Logo, Head Office, Website …………………………...……………2 B. Company Vision, Mission and Values……………………………………………….…….2 C. Objectives …………………………………………………………………………………4 D. Organizational Structure …………………………………………………….…………….4 E. Corporate Governance ……………………………………………………………….……6 1. Board of Directors …………………………………………………………….………6 2. CEO ………………………………………………………………….………….……6 3. Ownership and Control ………………………………………………….……………6 F. Corporate Resources ………………………………………………………………...……9 1. Marketing ……………………………………………………………………….….…9 2. Finance ………………………………………………………………………………10 3. Research and Development ………………………………………………….………11 4. Operations and Logistics ……………………………………………………….……13 5. Human Resources ……………………………………………………...……………14 6. Information Technology ……………………………………………………….……14 IV. Industry Analysis and Competition ...……………………………...………………………15 A. Market Share Analysis ………………………………………………………...…………15 B. Competitors’ Analysis ………………………………………………………...…………16 V. Company Situation.………… ………………………………………………………….……19 A. Financial Performance ………………………………………………………………...…19 B. Comparative Analysis……………………… -
Kickstart Catalog Ideas
Kickstart Catalog Ideas Brand: Nike 1: What symbols and signs can be combined to generate a new meaning, representing the product or serviceʼs advantage? The Nike swoosh can be used as a checkmark on a checklist to convey the idea of accomplishment (like accomplishing tasks on a list), and communicate the “Just Do It” concept. 2: What opportunities for ambiguity, double meanings or wordplay are there in the words you use to describe the benefit? The Nike Shox line of shoes could be used to replace the shock paddles used during defibrillation, using the double meaning/wordplay to associate the shoes with reviving life. 3: Can you construct rhymes, puns or other kinds of wordplay from the product or brand, which will underline the subject? For the NIKEiD line of customizable shoes, a list of “Iʼd (or iʼD) like to _______” statements could be depicted, followed by “What is your iʼD? Customize your footwear to fit your fitness goals with NIKEiD.” 4: How can the benefit be depicted by inverting something familiar into its opposite? Using pictures of either acts of laziness, competing brands, or just general bad ideas, invert the tagline to “Just donʼt do it” to contrast it with the positive outcomes of using the brand. 5: How will the product change the userʼs future? Using a split-screen execution, a commercial could show how an internʼs future is different with and without a pair of Nike shoes that he keeps handy to run a crucial errand. (The future with the Nike shoes shows the intern getting a once-in-a-lifetime opportunity, while in the other future he is fired.) The tagline might say “Just in the Nike of time” for an extra wordplay effect. -
How Sina Weibo Can Be Used to Extend Your Reach in Mainland China Stephy Tang
How Sina Weibo can be used to extend your reach in Mainland China Stephy Tang Learn how the top 10 global apparel brands are using social media marketing in Mainland China. Reports INTRODUCTION In May 2013, WPP and Millward Brown released According to eMarketer’s research, Facebook is the their 2013 BrandZ Top 100 List naming the leading social media platform in the world. Data most valuable brands in the world. In the apparel shows that 51% of all Internet users visit Facebook category, Zara, with a brand value of over $20 at least once a month. Actually, this is not a billion, surpassed Nike as the most valuable surprise. apparel brand worldwide. H&M, Zara’s biggest competitor, took third place at almost $13 billion However, following Facebook, things get more while Canada-based yoga and lifestyle brand interesting. The remaining 4 of the top 5 social Lululemon, with a value of over $3.7 billion, is a media networks fall in very close competition, new face on the list, which came into the 6th place. with Sina Weibo, the popular Mainland Chinese platform, coming in fifth place. It accounted for 21% penetration of active Internet users, just 1% less than Twitter. That’s definitely a surprise. Source: 2013 BrandZ Top 100 List, WPP and Millward Brown. May 21st, 2013. Page 44. Diagram 1: Top 10 Apparel Brands It cannot be denied that the competition among the apparel industry is increasingly fierce. As social networks become increasingly popular and social technologies become more mature, companies are quickly being convinced of the power behind social media. -
Digital Transformation in the Sports Apparel Industry: the Case of Nike, Inc
Digital Transformation in the Sports Apparel Industry: The Case of Nike, Inc. Master Thesis submitted in fulfilment of the Degree Master of Science in Management (Entrepreneurship, Innovation & Leadership) Submitted to Prof. DDr. Arno Scharl Lukas J.M. Stangl 1521009 Vienna, 10th August 2020 I AFFIDAVIT I hereby affirm that this Master’s Thesis represents my own written work and that I have used no sources and aids other than those indicated. All passages quoted from publica- tions or paraphrased from these sources are properly cited and attributed. The thesis was not submitted in the same or in a substantially similar version, not even partially, to another examination board and was not published elsewhere. 10.08.2020 Date Signature I II ABSTRACT The global revenue of the sports apparel industry is larger than it has ever been before. Digital transformation has been a driver for the industry, leading to digital innovations within the industry. This has led to the fall of market leaders while creating opportunities for new market entrants by capturing market share through leveraging new technolo- gies. The company Nike, Inc. has been the market leader in the sports apparel industry for several decades and is known to be a forerunner in innovation. The purpose of this research is to examine how digital transformation has affected Nike, Inc. and the sports apparel industry and how it will shape the future. A secondary aim is to investigate how Nike’s customers perceive these changes and to scrutinize their digital needs and expec- tations. This research furthermore aims to conclude about the digital needs and expec- tations of Nike’s customers and if they align with Nike’s strategy. -
ANNUAL REPORT Pargesa E 2016 Holding SA Pargesa Holding SA 11, Grand-Rue Pargesa Holding SA CH – 1204 Genève T +41 (0) 22 817 77 77 [email protected]
2016 PARGESA HOLDING SA PARGESA Pargesa Holding SA ANNUAL REPORT Pargesa E 2016 Holding SA Pargesa Holding SA 11, Grand-Rue www.pargesa.ch Pargesa Holding SA CH – 1204 Genève T +41 (0) 22 817 77 77 [email protected] Pargesa Holding SA Annual Report 2016 Pargesa Holding SA Annual Reportreport 20152016 2 Pargesa Holding SA Annual Report 2016 Contents Contents Structure and key data 4 Board of Directors, Committees, Auditor and Management 6 Letter from the Chairman 8 01 Business report 11 Introduction 12 Highlights 12 2016 consolidated results 15 Adjusted net asset value 19 Proposals at the Annual General Meeting of 4 May 2017 22 02 Group portfolio 25 GBL 26 Imerys 28 LafargeHolcim 30 SGS 32 adidas 34 Pernod Ricard 36 Umicore 38 Total 40 Other GBL assets 42 03 Corporate Governance report 49 04 Compensation report 61 05 Consolidated financial statements 67 06 Parent company financial statements 145 3 Pargesa Holding SA Annual Report 2016 Structure and key data Structure and key data Organisation chart at 31 December 2016 (1) Pargesa Holding SA 50.0% (2) Sienna Capital Other (5) 53.9% 9.4% 16.2% 7.5% 7.5% 17.0% 0.7% Incubator Strategic investments (3) investments (4) EUR 14’615 (6) EUR 730 (6) EUR 955 (7) (1) Shareholdings are expressed as a percentage of the capital held. (2) 51.9% of voting rights, taking into account the suspended voting rights relating to treasury shares. (3) Investments generally larger than EUR 1 billion, primarily in listed companies in which the Group can exercise clear influence. -
From Wikipedia, the Free Encyclopedia Audi Type Private Company
Audi From Wikipedia, the free encyclopedia Audi Private company Type (FWB Xetra: NSU) Industry Automotive industry Zwickau, Germany (16 July Founded 1909)[1] Founder(s) August Horch Headquarters Ingolstadt, Germany Production locations: Germany: Ingolstadt & Neckarsulm Number of Hungary: Győr locations Belgium: Brussels China: Changchun India: Aurangabad Brazil: Curitiba Area served Worldwide Rupert Stadler Key people Chairman of the Board of Management, Wolfgang Egger Head of Design Products Automobiles, Engines Production 1,143,902 units (2010) output (only Audi brand) €35.441 billion (2010) Revenue (US$52.57 billion USD) (including subsidiaries) €1.850 billion (2009) Profit (US$2.74 billion USD) €16.832 billion (2009) Total assets (US$25 billion USD) €3.451 billion (2009) Total equity (US$5.12 billion USD) Employees 46,372 (2009)[2] Parent Volkswagen Group Audi do Brasil e Cia (Curitiba, Brazil) Audi Hungaria Motor Kft. (Györ, Hungary) Audi Senna Ltda. (Brazil) Automobili Lamborghini Subsidiaries Holding S.p.A (Sant'Agata Bolognese, Italy) Autogerma S.p.A. (Verona, Italy) quattro GmbH (Neckarsulm, Germany) Website audi.com Audi AG (Xetra: NSU) is a German automobile manufacturer, from supermini to crossover SUVs in various body styles and price ranges that are marketed under the Audi brand (German pronunciation: [ˈaʊdi]), positioned as the premium brand within the Volkswagen Group.[3] The company is headquartered in Ingolstadt, Germany, and has been a wholly owned (99.55%)[4] subsidiary of Volkswagen AG since 1966, following a phased purchase of its predecessor, Auto Union, from its former owner, Daimler-Benz. Volkswagen relaunched the Audi brand with the 1965 introduction of the Audi F103 series. -
2K Sports Teams with Nike to Offer the Ultimate Basketball Experience
2K Sports Teams with Nike to Offer the Ultimate Basketball Experience September 21, 2005 8:02 AM ET NEW YORK--(BUSINESS WIRE)--Sept. 21, 2005--2K Sports, a publishing label of Take-Two Interactive Software, Inc. (Nasdaq: TTWO), and Nike, Inc. (NYSE:NKE) today announced they have partnered to deliver a new level of authentic basketball experience in the fall 2005 release of the NBA 2K6 video game. This relationship marks the deepest integration into video games ever for Nike, with authentic footwear, the use of performance attributes associated with specific footwear models and the first ever video game integration of the Nike iD shoe customization function. In addition to Nike footwear, the game also will feature athletes wearing other Nike brands including Jordan and Converse. "The relationship between 2K Sports and Nike is about the natural union of two leading brands synonymous with sports, competition and innovation," said Erik Whiteford, vice president of marketing, 2K Sports. "Through this relationship, our aim is to deliver a truly unique basketball experience that taps into the intense passion and energy of the sport." "Partnering with an industry leader like 2K Sports allows us to deliver new and rich experiences with the Nike brand and also to provide more authentic gameplay for the consumer," said Ralph Greene, US Basketball Brand Director, Nike. Among the most compelling elements of the partnership is the integration of the Nike iD shoe customization feature within the game functionality. In 24/7, NBA 2K6's Streetball Mode, players dribble across North America and compete in various streetball tournaments. -
Change and Change Management in Adidas AG Thibault Parmentier, Emmanuelle Reynaud
Strategic case: Change and change management in adidas AG Thibault Parmentier, Emmanuelle Reynaud To cite this version: Thibault Parmentier, Emmanuelle Reynaud. Strategic case: Change and change management in adidas AG. 2018. hal-02073700 HAL Id: hal-02073700 https://hal-amu.archives-ouvertes.fr/hal-02073700 Submitted on 20 Mar 2019 HAL is a multi-disciplinary open access L’archive ouverte pluridisciplinaire HAL, est archive for the deposit and dissemination of sci- destinée au dépôt et à la diffusion de documents entific research documents, whether they are pub- scientifiques de niveau recherche, publiés ou non, lished or not. The documents may come from émanant des établissements d’enseignement et de teaching and research institutions in France or recherche français ou étrangers, des laboratoires abroad, or from public or private research centers. publics ou privés. Strategic case: Change and change management in adidas AG CCMP 2018 – O0006(GB) Authors: Thibault PARMENTIER, Emmanuelle REYNAUD Institution: IAE Aix Marseille Contents I. adidas history 1924–2017 from a change perspective .................................. 3 II. Smartsheet—an example of change and change management in adidas ....... 5 III. Questions ..................................................................................................... 8 IV. Lexicon ......................................................................................................... 8 V. Appendix ..................................................................................................... -
If the Shoe Fits: a Historical Exploration of Gender Bias in the U.S. Sneaker Industry
Bard College Bard Digital Commons Senior Projects Spring 2019 Bard Undergraduate Senior Projects Spring 2019 If the Shoe Fits: A Historical Exploration of Gender Bias in the U.S. Sneaker Industry Rodney M. Miller Jr Bard College, [email protected] Follow this and additional works at: https://digitalcommons.bard.edu/senproj_s2019 Part of the Behavioral Economics Commons, Economic History Commons, Fashion Business Commons, Finance Commons, Other Economics Commons, and the Sales and Merchandising Commons This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License. Recommended Citation Miller, Rodney M. Jr, "If the Shoe Fits: A Historical Exploration of Gender Bias in the U.S. Sneaker Industry" (2019). Senior Projects Spring 2019. 80. https://digitalcommons.bard.edu/senproj_s2019/80 This Open Access work is protected by copyright and/or related rights. It has been provided to you by Bard College's Stevenson Library with permission from the rights-holder(s). You are free to use this work in any way that is permitted by the copyright and related rights. For other uses you need to obtain permission from the rights- holder(s) directly, unless additional rights are indicated by a Creative Commons license in the record and/or on the work itself. For more information, please contact [email protected]. If the Shoe Fits: A Historical Exploration of Gender Bias in the U.S. Sneaker Industry Senior Project Submitted to The Division of Social Studies of Bard College by Rodney “Merritt” Miller Jr. Annandale-on-Hudson, New York May 2018 ii iii Acknowledgements To my MOM, Jodie Jackson, thank you for being the best mom and support system in the world. -
Nike Restricted Substances List (RSL) and Sustainable Chemistry Guidance (SCG)
Nike Restricted Substances List (RSL) and Sustainable Chemistry Guidance (SCG) Corporate Version Date: August 2011 Always verify the RSL version by visiting: http://www.nikeresponsibility.com/rsl THE INFORMATION CONTAINED IN THIS DOCUMENT IS THE CONFIDENTIAL AND PROPRIETARY INFORMATION OF NIKE, INC. REPRODUCTION OR DISTRIBUTION OF THIS INFORMATION, IN WHOLE OR IN PART, WITHOUT PRIOR WRITTEN CONSENT OF NIKE, INC IS STRICTLY PROHIBITED. Copyright © 2007 by NIKE, INC. All rights reserved. Page 1 of 65 Version Date: August 2011 File:Nike_CorporateRSL_August2011.doc Nike RSL and Sustainable Chemistry Guidance Contents Nike Corporate Restricted Substances List…………………………………………………………………………………….…4 Chemical restrictions for every material and every component used on a Nike Apparel, Equipment and/or Footwear finished product. Nike Corporate RSL Implementation Guide..……………………………………………………………..……………………...14 Compliance timeframes, supply agreements, testing definitions, testing requirements by material type, kid’s sizing table, sample selection criteria, test administration, failure resolution, notes for toys, electronics, and food contact products. Sample selection criteria – Textiles …………………………………………………………………………………………………………………….......18 Sample selection criteria – Leathers……………………………………………………………………………………………………………...…….......20 Sample selection criteria – Plastics, thermoplastics, polymers………………………………………………………………………………………......22 Sample selection criteria – Inks, paints, screen print inks, Heat transfers, & similar embellishments…………………………………………….....24