EVOK REINVENTS ITSELF and REOPENS ITS HOTELS on MAY 25Th

EVOK REINVENTS ITSELF AND REOPENS ITS HOTELS ON MAY 25th.

PRESS RELEASE MAY 2020 3

EVOK REOPENS ITS HOTELS.

An exceptional hotel must get noticed, must stay in your mind, in order to stand out. This is Evok’s bold approach: always going off the beaten path. This is a responsible and committed reopening, which is specially adapted to this new situation at each Evok hotel.

Determined to forge ahead, Evok has designed a new kind of hospitality, and will receive guests in its hotels starting on May 25. While waiting for the official reopening of its restaurants and bars, Evok offers many varieties of food baskets to go and the menus of its four restaurants are available through Evok@home. To relax or indulge, the spas are open. The barber at Brach is also available by appointment. Plus, at Brach there is access to outdoor sports classes in small groups (until the Sports Club can reopen).

EVERY LIFESTYLE HAS ITS STYLE OF LUXURY, AND EVERY STYLE OF LUXURY HAS ITS STYLE FOR REOPENING.

The elegance and difference of Evok are expressed in a selection of offers that are in harmony with the style of luxury that is speci- fic to each hotel: a detail, a special service, a sidecar tour, a private class in etiquette, an itinerary for night owls, a dedicated personal shopper in an iconic department store, the unique view from a room, an exciting happening, an elegant dinner....

Basically, Nolinski is classic French, Brach is relaxed, Sinner is hip, and Cour des Vosges is exclusive. 5

The embodiment of French refinement and art de vivre, Nolinski brings back a focus on the elegance of discreet luxury with (re)discoveries of Paris and lessons in manners and etiquette.

C H A U M E T SIDE CAR F R E N C H & NOLINSKI TOUR ETIQUETTE

Maison Chaumet invites you to Paris is full of wonders that are With lots of congeniality, the French discover its historic mansion at 12 known throughout the world. Yet Etiquette and art de vivre trainers Vendôme. To celebrate its 240th the city still has unknown treasures of Aristocodes will show you all the anniversary, the Maison splendidly and quirky places which, through nuances of the “French Touch.” In celebrates its historic mansion at their mystery or uniqueness, repre- particular, this workshop will let you n° 12, in the heart of this iconic loca- sent a different, hidden side of Paris. in on the art of meals, conversation, tion for Parisian jewelry. Combining One or two people can experience manners, and politeness as well as the tradition and modernity, this rede- all the charms of Paris in a one-and- attitude to adopt in all situations, for signed location brings out the a-half-hour sidecar tour, driven by elegance can become a true commu- best in a store that resembles an one of the Gentlemen Siders of nication tool. These tips can be tested extraordinary Paris apartment. It Retro-Tour, who will share the Pari- out at a gourmet dinner at the Restau- also celebrates culture and heritage, sian art de vivre with you. These rant du Palais Royal. The great skill of represented in its grands salons, and lovers of vintage motorcycles, who Aristocodes lies in making the codes of especially the Salon Chopin, which are globetrotters and inveterate politeness accessible by demystifying is listed as a historical monument. travelers, will show you the best of them, explaining their meaning, and An exclusive, private experience will Paris. Authenticity, humor, commu- adapting them to modern life. let you discover the new setting of nication, and friendliness are their the Maison Chaumet and its newest guiding theme. Starting at €1250 per night jewelry creations. This exceptionally Deluxe room refined day ends with two La Colline Starting at €630 per night Nolinski breakfast included treatments at the Nolinski Spa. Classic room VIP service Nolinski breakfast included Dinner for two (not including drinks) at Starting at €1200 per night VIP service the Restaurant du Palais Royal (1* Michelin) Deluxe room One and a half hour sidecar tour One and a half hour class in French Nolinski breakfast included Etiquette VIP service 2 La Colline treatments Exclusive tour of the Maison Chaumet mansion.

All offers are available by estimate and according to availability : [email protected] 7

Outdoor spaces, luxurious terraces, a rooftop with an unbeatable view over the rooftops of Paris, with the Eiffel Tower right there. It’s a mélange that’s full of life, surprising, and gracious.

LE BON MARCHÉ LET’S GET GLASS RIVE GAUCHE & BRACH A PICTURE! HOUSE

In May, 2019, Le Bon Marché Rive For a special souvenir of your stay, It’s as if the Brach kitchen garden Gauche launched its new Salons take home an original color or black has entered the terrarium that you Particuliers dedicated to Stylist and and white photo of your children, can take back from your stay, after Personal Shopping services. In this you and your loved one, or you and custom-making it to your specifica- setting with a refined décor, Le Bon your friends. You will leave with a tions. The plants living in these glass Marché uses its expertise to help 30x45 cm print as well as a selection bubbles need very little care. You’ll you find the perfect outfit, whether of 10 great photos and a photomon- then enjoy dinner on the terrace for it’s for a special event, a unique gift, tage. Brach offers you great photo more of the green side of life! or just for everyday life. Nothing can locations: the lobby, the terrace, the compare to the eye of a professional kitchen garden, etc. Starting at €850 per night to perceive your personality, identify Classic room your perfect look, and choose outfits Starting at €990 per night Brach breakfast included to bring it to life. This subtle process, Deluxe room VIP service which requires time and thought, will Brach breakfast included Two hours terrarium workshop take place in the comfort of salons VIP service Dinner on the terrace for two (€150 value) furnished with collector’s pieces filled One and a half hour photo shoot with natural light: a truly living place, full of history, as the founder’s offices Marguerite & Aristide Boucicault, use to be.

Starting at €880 per night Deluxe room Brach breakfast included VIP service Two hours with a private stylist in the salons particuliers at the Bon Marché Rive Gauche for 2 (private transportation included)

All offers are available by estimate and according to availability : [email protected] 9

Liberated from all standards, whether nearby or far apart, Sinner combines opposites and sums up all on its own a new vision of an inspired artistic stay.

STREET ART TRANSFORMATION PARIS BY NIGHT

For decades, women and men have For one night, become someone Enjoy the romanticism and magic of systematically made free art in public else. A make-up artist will transform the lights of Paris. With your special spaces without permission, and Paris you into an icon of Paris nightlife. someone, discover the beauty of the is definitely one of the great world Sparkles, sexy eyes, a sculpted face, City of Light in a sidecar. It’s another capitals of this movement. During along with hairstyle and clothing will side of Paris, including a Cham- a stroll in the city with Antoine, a make you unrecognizable — a diffe- pagne tasting and a picnic basket in lifelong Parisian and the founder of rent you, a magical queen. front of the Eiffel Tower. Your driver “Paris with a Parisian,” discover the will make several stops so you can reasons that led to the appearance Starting at €1090 per night capture this moment. You will be of this movement, the difference Deluxe room driven by one of the Gentlemen between street art and graffiti, the Sinner breakfast included Siders of Retro-Tour, who can be legal issues, and the unique character VIP service quiet or talkative in accordance with of urban art in Paris. With his own Makeup, wig, and clothing on loan your wishes. These lovers of vintage particular style, Antoine explores motorcycles, who are globetrotters historic events and architectural and inveterate travelers, will show features to try to understand their you the best of Paris. Authenticity, workings and to help visitors grasp humor, communication, and friend- the secrets of the city. liness are their guiding theme.

Starting at €750 per night Starting at €950 per night Deluxe room Deluxe room Sinner breakfast included Sinner breakfast included VIP service VIP service Two and a half hour tour Two hours sidecar tour with champagne and picnic basket

All offers are available by estimate and according to availability : [email protected] 11

An exclusive location and a hotel unlike any other, Cour des Vosges invites you to travel through time as the past and present echo one another. Discover the traces of a classic time, on foot or on a private boat tour.

ROYAL TOUR LA DOLCE VITA F LOW E R ON THE SEINE TIME

Beginning in the 16th century, royal A few steps away from Cour des Enjoy a magical view of the garden of power was consolidated and Paris Vosges, climb aboard an Italian boat the Place des Vosges and the beau- was established as the capital of the that was designed and produced tiful light of the location to work kingdom. The French nobility came in Venice, in the pure tradition of on the colors of a custom-made in droves to settle in the city. The Riva and Chriscraft. From the Eiffel bouquet of fresh or dried flowers. Marais, a former warehouse neighbo- Tower to the upstream tip of the Île A special moment spent with the rhood, became their preferred area Saint-Louis, discover the most beau- house florist followed by tea-time in the 17th century. The Hôtel de tiful monuments of Paris from a new with a pastry by Yann Brys, Meilleur Montbrun, the site of Cour des angle. Ouvrier de France. Vosges, was built in 1606. This tour On board, leather, chrome, and invites you on a trip through time to walnut are in dialogue with the Starting at €850 per night discover not only the remaining aris- stone and steel of the hundred-year- Superior room tocratic palaces, but also daily life in old bridges of Paris. In the glassed-in Cour des Vosges breakfast included the Paris of Louis XIV. With his own cabin or in the back of the boat, VIP service particular style, Antoine explores which is open and private, enjoy a One and a half hour floral design class historic events and architectural bottle of champagne as you skim the Tea time for 2 features to try to understand their water’s surface with an unbeatable workings and to help visitors grasp view of the monuments of Paris. the secrets of the city. Starting at €2490 per night Starting at €1020 per night Suite Deluxe room Cour des Vosges breakfast included Cour des Vosges breakfast included VIP service VIP service Dinner for two (not including drinks) at the Two hours history tour Restaurant du Palais Royal (1* Michelin) One and a half hour boat ride