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Guideline for Sustainable Bcycle Tourism

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Guideline for Sustainable Bcycle Tourism WP3 Ecotourism planning Guidelines for sustainable bicycle tourism Output 3.3 April 2021 Version 1.1 Authored by: Dipl.-Ing. Dr. Florian Aschauer Joachim Gauster, B.Sc. Lukas Hartwig, M.A. Dipl.-Ing. Dr. Roman Klementschitz Ass.Prof. Dipl.-Ing. Dr. Meschik Michael Dipl.-Ing. Dr. Paul Pfaffenbichler Dipl.-Ing. Dr. Wiebke Unbehaun Institute for Transport Studies University of Natural Resources and Life Sciences, Vienna Peter Jordan Straße 82, A - 1190 Vienna, Austria Tel: +43 1 47654-85620 E-mail: [email protected] Open Access: This e-book is published under the Creative Commons Attribution 4.0 International licence (http://creativecommons.org/licenses/by/4.0/deed.en), which permits use, copying, adaptation, distribution and reproduction in any medium and format, provided you properly credit the original author(s) and source, include a link to the Creative Commons licence, and indicate whether any modifications have been made. The images and other third party material contained in this book are also subject to the said Creative Commons licence, unless otherwise stated in the caption. If the material in question is not covered by the aforementioned Creative Commons licence and the action in question is not permitted under statutory provisions, the consent of the respective rights holder must be obtained for the further uses of the material listed above. DOI: 10.5281/zenodo.4812801 Project co-funded by the European Union funds (ERDF, IPA) Content Executive Summary ................................................................................................................................................... 3 Scope of these guidelines ......................................................................................................................................... 4 Bicycle based eco-tourism......................................................................................................................................... 5 History of bicycle based eco-tourism .............................................................................................................................................................. 5 Cycling as eco-tourism ........................................................................................................................................................................................ 6 Positive impacts of cycle based eco-tourism ................................................................................................................................................. 7 Customer segmentation ..................................................................................................................................................................................... 7 Diversifying trends in supply, demand and motivation ................................................................................................................................ 9 Planning for different types of cyclists .................................................................................................................. 11 Cyclist’s needs ..................................................................................................................................................................................................... 11 Design principles ................................................................................................................................................................................................ 11 How to start bicycle tourism in your region? ........................................................................................................ 15 Developing touristic bicycle routes ................................................................................................................................................................ 15 Initial steps to climate-friendly mobility offers in tourism ........................................................................................................................ 16 Infrastructure for high-level bicycle tourism ......................................................................................................... 19 Basic parameters of bicycle infrastructure .................................................................................................................................................... 20 Design elements of cycling facilities .............................................................................................................................................................. 21 Types of track sections ...................................................................................................................................................................................... 23 Intersections, roundabouts .............................................................................................................................................................................. 25 Bridges, tunnels, over-/underpasses .............................................................................................................................................................. 26 Route signposting and information ............................................................................................................................................................... 27 Bicycle parking .................................................................................................................................................................................................... 29 Shelters, resting places, service points .......................................................................................................................................................... 29 Lighting ................................................................................................................................................................................................................ 31 Maintenance ........................................................................................................................................................................................................ 31 Transport services and intermodality ..................................................................................................................... 33 Modes of public transport ................................................................................................................................................................................ 33 Intermodality ....................................................................................................................................................................................................... 35 Information and promotion ............................................................................................................................................................................. 36 Bicycle rental schemes ............................................................................................................................................. 38 Conventional rental bikes ................................................................................................................................................................................. 38 Shared bikes ........................................................................................................................................................................................................ 39 Accommodation and gastronomy .......................................................................................................................... 41 Accommodation ................................................................................................................................................................................................. 42 Gastronomy ......................................................................................................................................................................................................... 45 Marketing, communication, and information ........................................................................................................ 46 Offers and products ........................................................................................................................................................................................... 47 Proposed marketing strategies ....................................................................................................................................................................... 48 Information material .......................................................................................................................................................................................... 51 Measuring bicycle based eco-tourism .................................................................................................................... 52 Counting bicycle traffic ..................................................................................................................................................................................... 52 Surveying behaviour of bicycle-based tourism ............................................................................................................................................ 54 Success
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