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Rants and Randomness with Luvvie Ajayi Say Yes (With Elaine Welteroth) - Episode 32 Released: June 25, 2019

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Rants and Randomness with Luvvie Ajayi Say Yes (With Elaine Welteroth) - Episode 32 Released: June 25, 2019 Rants and Randomness with Luvvie Ajayi Say Yes (with Elaine Welteroth) - Episode 32 Released: June 25, 2019 My peoples, welcome to Rants and Randomness. I'm Luvvie Ajayi, your side-eye sorceress and ranter in chief. On this episode, I'm bringing you an interview that I had with Elaine Welteroth, former editor in chief of Teen Vogue, journalist, and a judge on Project Runway. Now, she is also a New York Times best-selling author. Her book, More Than Enough, dropped on June 11th, and my girl made it on the list. Flex on them, Elaine. In this conversation, Elaine talks to me about growing up as the girl who always knew what she wanted to be, being an intern who never left and ended up promoting herself, and her journey in this topsy-turvy media world. I'm so proud of her, and I'm excited for you to listen in. So come on through and listen to the New York Times best-selling author, Elaine Welteroth, and I in conversation. Let's jump in. Interview with Elaine Welteroth [00:52] Luvvie: Rants fam, I am so excited to have my girl Elaine Welteroth joining us on this episode. Elaine, yay. Elaine: Yay. I'm so excited to basically do what we do offline on your podcast. Luvvie: Exactly. All of our shenanigans. Elaine: Exactly. Luvvie: So I'ma give people your bio because they already know you're epic, but I'm going to present it to them. Elaine: Oh god. Luvvie: Elaine Welteroth is an award-winning journalist, author, and judge on the new Project Runway. She was most recently editor in chief of Teen Vogue, where she in 2017 became the youngest person ever appointed editor in chief, and in 2012, had been the first African-American ever to hold the post of beauty and health director at a Condé Nast publication. Prior to Teen Vogue, she was a senior beauty editor at Glamour and the beauty and style editor at Ebony. She's now a leading expert and advocate for the next generation of change-makers. She's written for the hit show Grown-ish and has appeared on camera for a range of media outlets, including ABC News and Netflix, and she just dropped her debut book, More Than Enough, which, yes, Elaine, we out Rants and Randomness with Luvvie Ajayi. Say Yes (with Elaine Welteroth) – Episode 32 Transcript here, author. Come on, published author. Know what I mean? So I'm excited to have you. Hey, girl. Elaine: Hey, girl. Listen, if your girl doesn't hype up like Luvvie just hyped me, you need to find a new crew. Luvvie: Look, we got to be the biggest hype squads, like yes, that's my homie, that's my homie, hey. Oh man. Elaine: I love you. Luvvie: So I like starting every episode by asking my guest what did you want to do or be when you were growing up? Elaine: Oh man. The journey to figuring out the answer to that question is in my book because it ain't easy. I wasn't one of those people who popped out of the womb knowing exactly what I wanted to do or be in the world. But I remember being really young and during my bath time, where most kids would have their moms reading them stories, my story time was me being the imaginary interviewer of imaginary celebrities in the bathtub. So I would pretend to be Oprah or Barbara Walters interviewing everybody from Diana Ross to Gandhi to Michael Jackson. I would just make up these elaborate interviews. It's so funny because I think that when we all look back and look at our childhood and how we played, there are so many clues there that can point you in the direction of your purpose and your passions. I think, as you get older, those things can get beat out of you, so if you're lucky, you get to a point where you can fight back and reclaim that little girl, that person that you were before the world started putting limitations on the way you dream. So all that to say, I didn't even know that there was a job title called magazine editor or beauty editor or even editor in chief. I didn't even know that existed. I grew up in a very small town in Northern California where most people don't really ever leave or they definitely don't dream of moving to New York City or working for a magazine one day. So it was a process to understanding that this is something I could do. I just didn't have a lot of examples of role models, people who look like me, doing it big like that. So yeah. Luvvie: So you went from playing with toys and interviewing in the bathroom to doing what you do now, so what was little Elaine like? Elaine: Little Elaine was enterprising and relentless. I think I've always been ambitious. I write about this in my book. I have a chapter called "Brown Girl Boss," and it tells the story of me in fourth grade making my own beauty salon in the backyard of my best friend's house. I don't know when we went from just playing to being hardcore little Brown girl bosses back there trying to ... We weren't even making money, but we were about our business. We built this salon with scrap cardboard that we had gone around the cul-de-sac knocking on doors asking people for, which then became the building blocks of our space. We built our front desk, and then we would steal her mom's folded sheets, and we put those up, and they would be the dividers between our little stations where we did hand massages and head massages and hairstyling and nail polish. We stole her sister's nail polish out of her Caboodle just to build this salon. Rants and Randomness with Luvvie Ajayi. Say Yes (with Elaine Welteroth) – Episode 32 Transcript 2 It's so funny because we even made our own little fake cigarettes that we would buy, quote- unquote "buy," from our own little store in the backyard, and then we'd go around the back of the house and light up our fake cigarettes. Because in my mind, that's what you do when you're the boss of your own life. You run your business, and you can smoke if you want to. It's so funny because I look back, I'm like, "Gosh, I've always had an entrepreneurial spirit." In some way, I think that salon was also us asserting ourselves in an otherwise really white community. We were both two Brown girls. She was Mexican, I was a Black girl, mixed-race girl, and it was our way of adding value to the community, to be seen by these other girls, and eventually some of them even came and started working for us and with us. So I think it's a bit foreshadowing, to look back and see who I was as a little kid, because eventually I did become that boss lady that I had dreamed of being one day. Luvvie: You became the person you didn't see at that point. You post on your Insta Stories about your mom and your family all the time, and I love it, and I always wonder how your family instilled and turned you into this Elaine. Because, a lot of times, we see where people are today, and we never really know their story. Your mom is dope and is in your Insta Stories all the time. Elaine: She is. Luvvie: She's the biggest hype woman ever. So what character traits did she instill in you, and do you still see that in yourself? Elaine: Okay. I'm so glad you're asking me this question because my mom is the dopest. She is the hero of my story, honestly. I think people might come to this book for me, but you're going to walk away just loving my mom. She's who this book is really about because, in so many ways, she shaped the person that I am. I owe so much of the best parts of me to her. I think, as a young Black girl in a predominantly white town, neighborhood, it was really important for me to have a Black mom who was proud of who she was, who was strong and sensitive, and parents who collectively created space for me to explore my identity and to be creative and to not ... They never made me feel like I had to fit into a box. I think the world outside does that enough. They never made me feel like that. Same for my brother. He is a punk rocker and has always been since he came out the womb with his little ... I feel like he came out the womb with an electric guitar, and he takes after my dad a lot, who's an acoustic guitar playing hippie white guy, and my mom's this gospel singing Black woman who was raised in the Black church, born in the South. So my brother is this Brown punk rock kid who never really fit in in any spaces, but he was never about conforming. He was always about staying true to who he is. So I had a lot of role models in my household who encouraged just being an individual.
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