ESTIMATE OF GLOBAL SALES VALUES FROM TUNA FISHERIES STUDY FOR PEW CHARITABLE TRUSTS Photo: bluefin tuna Sakaiminato port, Japan. Courtesy of Yasuhiro Sanada PHASE 2 REPORT FEBRUARY 2016 BY WINDRUSH, WARBORNE LANE TELEPHONE: +44 1590 610168 PORTMORE, LYMINGTON FAX: +44 1590 636 585 HAMPSHIRE SO41 5RJ
[email protected] UNITED KINGDOM http://www.consult-poseidon.com 1059-REG/R-02/E Estimate of the global sales values from tuna fisheries - Phase 2 report TABLE OF CONTENTS 1 BACKGROUND ................................................................................................................. 6 2 METHODOLOGY AND APPROACH USED DURING PHASE 2 ................................................. 7 2.1 INTRODUCTION - FOUR MAIN PRODUCT CATEGORIES TO BE VALUED .................................................... 7 2.2 APPROACH USED TO GENERATE PRICES FOR EACH OF THE FOUR PRODUCT CATEGORIES ........................... 7 2.2.1 Canned tuna ...................................................................................................................... 7 2.2.2 Sashimi grade tuna i.e. high value non-canned tuna ...................................................... 12 2.2.3 ‘Domestic’ consumption of tuna ..................................................................................... 14 2.2.4 By-products of canning.................................................................................................... 15 3 PHASE 2 RESULTS AND DISCUSSION ...............................................................................