DOCSLIB.ORG

Social Media in Asia Kindle

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Social Media in Asia Kindle SOCIAL MEDIA IN ASIA PDF, EPUB, EBOOK Litang Cui | 690 pages | 01 Feb 2014 | Dignity Press | 9781937570361 | English | none Social Media in Asia PDF Book Absolutely Fabulous. Fashion Photography. Douyin is a social software application used to shoot short videos and is one of the top Chinese live- streaming apps. In Bangladesh, social media engagement starts to spike between late February to mid-March when governments started restricting travel into the country while moving to close schools. Catch Beach Club Phuket. The Asia edition of our Internet Statistics Compendium saw significant expansion through But opting out of some of these cookies may have an effect on your browsing experience. The emerging popularity of microblogs is evident in the corporate world also. Functional functional. Performance performance. Pingduoduo is a third-party social e-commerce platform focusing on C2B conglomeration. Founded in , Douban is a forum dedicated to books, movies, music, podcasts Douban FM and now pets! Have you ever wondered which Chinese social media sites are the most popular? However, three out of four of these countries have relatively low number of new cases in the countries. The core of Weitao is to create a user-centric Taobao experience instead of sharing traffic with other third-party review and recommendation services. Taobao is the 4th most popular app in China. Akra Development. This reflects the analysis results that show Zhihu users tend to be more engaged in the Internet, finance and other industries. Learn how to leverage WeChat's new features to increase exposure and engagement. You also have the option to opt-out of these cookies. SMM Training. The team of Huya invests its main resources to provide users with a clear, fast and smooth live viewing experience. As a new business in Phuket, E-Media put us on the map and helped us overcome language barriers while successfully generating and meeting our goal of new memberships within the first 4 months. Sea Canoe 4U. This cookie is set by linkedIn. E-commerce Markets Presents Losses and Opportunities The virus outbreak has affected every industry and sector, and the mobile payment and retail…. The recent advertisement for Xiaohongshu with celebrity presence has attracted younger students with lower spending power. Social Media in Asia Writer Post Views: How Can We Help? Then you can access your favorite statistics via the star in the header. While Social Media is an invaluable and inexpensive way for organisations to build brand awareness…. Accordingly, brands need to expand and experiment. This dossier presents graphs and statistical information on social media in the Asia Pacific region starting with a brief overview on the industry, before moving on to examine the economic impact, leading platforms, and finally consumer behavior. View for free. This is regardless of whether it directly affects your brand, because, at some level, everyone is affected. The increasing popularity of Live Video content and the momentum around Live Shopping experiences highlights just how important social media is as a revenue generation tool. Line is a messaging application that started in Japan following the earthquake in March Read More. Our social media specialists are native to the regional locales of Asia and fluent in English for markets outside of Asia, allowing brands to speak to their audience in their language and on their terms. Other statistics on the topic. When it comes to social media, Asia continues to be of significant interest to marketers, brands and anyone with an interest in social trends around the globe. As elsewhere, social media is massively popular across Southeast Asia. Download now. Aside from India, Facebook is still out front in a number of Asian countries including Thailand, Singapore, Malaysia, Indonesia and the Philippines with m users in total. The ideal entry-level account for individual users. In countries like Thailand and Cambodia, positive sentiment directly correlates with the number of cases in each country — as the number of cases decreases, we are seeing an increase in positive sentiment. Running around at mph with my. In addition to the classic features of messaging apps such as calls and texts, you can follow celebrities, brands and TV show accounts. Such proliferating messages on WhatsApp, which come with attached links, claim that one can earn Rs […]. As a medium for advertising, it also offers unparalleled convenience for users as well as marketers. In Bangladesh, social media engagement starts to spike between late February to mid-March when governments started restricting travel into the country while moving to close schools. QZone, which launched in , is a social networking site based in China. Subscribe to our mailing list. Exceptions include Indonesia, Thailand, and the Philippines, where citizens appear to be more positive than the others. It uses a freemium model whereby the application and website are free, but you have to pay to gain access to premium features. After a strong showing in Q3 , global social media ad spend continued its meteoric rise in Q4 with an overall Social Media in Asia Reviews International and Asian companies need to adapt to these changes of habit and track Asian social media networks in their social listening analysis to get an accurate view of the mentions about them and of the industry as a whole. Register for free Already a member? Naturally, overall public sentiment towards COVID and all facets surrounding the topic has been negative. Due to previous production and fake import scandals sometimes with lethal outcomes , consumers are not so trusting of official advertisements in China anymore. More information can be found in our Cookies Policy and Privacy Policy. Profit from additional features with an Employee Account. Francisca said that she has no idea how she contracted the Covid virus as she has followed SOPs to the tee. If you have any questions or would like more information, please feel free get in touch. Explore More. Weibo, the abbreviation of MicroBlog, is a blogging platform used for social networking and sharing short real-time messages. Released in April , Tencent video is an online video platform with popular content and professional media operation capabilities. As of the first quarter of , Huya Live has about January 21, With rapid mobile and e-commerce growth in the region , more data has emerged than ever before. For instance, what people are doing on Twitter can give you a good sense of whether your Did-You-Know 2-minute video can be better formatted as a simple poll post to increase engagement. When tying back content to Covid, Brands must remember to tread carefully. Each market in Asia comes with unique search engines, language challenges, and user habits. The cookies is used to store the user consent for the cookies in the category "Non Necessary". You can also easily create polls that your followers can take part in. You need a Single Account for unlimited access. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. For example up to early March, Indonesia was still reporting zero cases of the virus within the country yet social media mentions started to spike as early as February. Although another Chinese live-streaming app, Mei Pai is a favorite software application for young people who love to broadcast live, short videos including beauty content, talent shows, food shows, music, hot topics, and original and funny videos. VIP is claiming to be the third-largest e- commerce platform with total net revenue of You've read your last free article for the month. To optimize ad relevance by collecting visitor data from multiple websites such as what pages have been loaded. GPS 0 30 minutes This cookie is set by Youtube and registers a unique ID for tracking users based on their geographical location. Users can broadcast to the public or a private group. Figure 1 — Spike in social media mentions in Asia over the past quarter. Comment now. Similar to the other apps they aim to sell, engage or entertain. It provides comfortable living with instant shopping and instant delivery service. The users of Xiao Hong Shu, are both consumers and sharers. Our next article discusses connecting Chinese social media platforms to e-commerce solutions. Here are 5 Asian social media networks that you should be following: Sina Weibo Sina Weibo is a Chinese social media website, created in , and similar to Twitter. More than 7, companies trust Statista. Social Media in Asia Read Online It will be interesting to see how certain services will grow in countries where we are likely to see a large increase in social network penetration over the coming year. The number of brands working with influencers with an audience of more than K returned to almost pre-pandemic levels at the close of , as brands shift their focus away from influencers with smaller audiences. As of the first quarter of , Huya Live has about This unique video experience allows the internet-based barrage to exceed the limit of time and space to build wonderful synchronicity. Basic Account. View for free. Here are a few of them: Messaging: You can send messages, pictures, videos or voice recordings to anyone. However, it is also important to recognize that Pinduoduo is still in its infancy and cannot be guaranteed to be successful. Qzone allows users to customize their experience, from background music to wallpaper on personal pages. Users can broadcast to the public or a private group. The table below gives a detailed breakdown of internet usage in each of the four Southeast Asian countries that spend the most time online. You need a Single Account for unlimited access.
Load more

Recommended publications
  • Universal Music Group and Tencent Music Entertainment Group Enter Into Strategic Agreement Significantly Expanding Chinese Music Market
    UNIVERSAL MUSIC GROUP AND TENCENT MUSIC ENTERTAINMENT GROUP ENTER INTO STRATEGIC AGREEMENT SIGNIFICANTLY EXPANDING CHINESE MUSIC MARKET – Provides Vast Multi-Platform Distribution and Marketing Opportunities Across China – Companies to Develop Abbey Road Studios China to Create World-Class Recording Studio and Accelerate Development of Local Talent SHENZHEN and SANTA MONICA, MAY 16, 2017 – Universal Music Group (UMG), the world leader in music-based entertainment, and Tencent Music Entertainment Group (TME), a leading digital music distribution platform in China, today announced the signing of a landmark licensing agreement that will significantly expand the Chinese music market. Under the terms of the multi-year agreement, TME will distribute music from UMG’s roster of record labels and global recording stars on its streaming platforms QQ Music, KuGou and Kuwo. TME will also be UMG’s master distribution and licensing partner to exclusively sub-license UMG’s content to third- party music service providers in China. Both parties will work together to find new ways to develop artists, to innovate business models and to reinforce a robust copyright protection environment. In addition, TME will support UMG artists to promote their music, leveraging Tencent online properties and other media channels. In China, TME is one of the largest music platforms, providing over 17 million songs to 600 million monthly active users. TME is a strong advocate of authorized music and has earned industry recognition for driving growth in the digital music industry, with more than 15 million paying subscribers. UMG represents one of the most comprehensive catalogues of recordings and songs across every music genre.
    [Show full text]
  • Social Media Contracts in the US and China
    DESTINED TO COLLIDE? SOCIAL MEDIA CONTRACTS IN THE U.S. AND CHINA* MICHAEL L. RUSTAD** WENZHUO LIU*** THOMAS H. KOENIG**** * We greatly appreciate the editorial and research aid of Suffolk University Law School research assistants: Melissa Y. Chen, Jeremy Kennelly, Christina Kim, Nicole A. Maruzzi, and Elmira Cancan Zenger. We would also like to thank the editors at the University of Pennsylvania Journal of International Law. ** Michael Rustad is the Thomas F. Lambert Jr. Professor of Law, which was the first endowed chair at Suffolk University Law School. He is the Co-Director of Suffolk’s Intellectual Property Law Concentration and was the 2011 chair of the American Association of Law Schools Torts & Compensation Systems Section. Pro- fessor Rustad has more than 1100 citations on Westlaw. His most recent books are SOFTWARE LICENSING: PRINCIPLES AND PRACTICAL STRATEGIES (Lexis/Nexis, 3rd ed. forthcoming 2016), GLOBAL INTERNET LAW IN A NUTSHELL (3rd ed., West Academic Publishers, 2015), and GLOBAL INTERNET LAW (HORNBOOK SERIES) (West Academic Publishers, 2d ed. 2015). Professor Rustad is editor of COMPUTER CONTRACTS (2015 release), a five volume treatise published by Matthew Bender. *** Wenzhuo Liu, LL.B., LL.M, J.D., obtained China’s Legal Professional Qual- ification Certificate in 2011. In 2014, she became a member of the New York state bar. She earned an LL.M degree from the University of Wisconsin Law School in Madison, Wisconsin in 2012 and a J.D. degree from Suffolk University Law School in Boston. She was associated with Hunan Haichuan Law Firm in Changsha, China. Ms. Liu wrote a practice pointer on Software Licensing and Doing Business in China in the second and third editions of MICHAEL L.
    [Show full text]
  • Chapter Iv Strategy Analysis
    CHAPTER IV STRATEGY ANALYSIS 4.1 Marketing Mix 4.1.1 Products Through the multiple Internet platforms in China, Tencent offers diversified services which include QQ, Weixin or Wechat for communications; Qzone for social networking; QQ Game platform for online games; QQ.com for information; Soso for search engine; Paipai and Tenpay for ecommerce transaction. The company’s business scope mainly covers four ereas: Internet value-add service (IVAS), mobile and telecommunication value-add services (MVAS), online advertising and e-Commerce transactions, to meet the various needs of Internet users including communication, information, entertainment, ecommerce and others. 4.1.2 Price Table 4. 1 Tencent major products and services’ usage fees Usage fee Communications QQ Free Weixin/Wechat Free Value-Added Services (VAS) a) Social Networks QQ Membership RMB 10 per month Super QQ Membership RMB 20 per month 26 Qzone Free; monthly subscription fee for VIP privileges (RMB10); and items sales from apps on open platform Tencent Microblog Free; monthly subscription fee for VIP privileges (RMB10); QQ Show (Avatars) Free; Monthly subscription fee for VIP privileges (RMB10); or item sales QQ Music Free; Monthly subscription fee for VIP privileges (RMB10); or item sale QQ mail Free Mobile VAS Monthly subscription fee for VIP privileges (RMB5-15); or item sales (RMB1- 2 per item) b) Online Games QQ Game Platform Monthly subscription fee for VIP privileges (RMB10-15) or item sales ACGs Monthly subscription fee for VIP privileges (RMB10-30) or item sales MMOGs Monthly subscription fee for VIP privileges (RMB20) or item sales; Time-based Mobile Games Monthly subscription fee for VIP privileges (RMB10) or item sales c) eCommerce Paipai.com Free Tenpay Free Online Advertising Brand display Inventories on QQ.com and verticals; online video platform; QQ IM, Mobile Browser etc; Pricing mainly by cost per time (CPT) or cost per day(CPD).
    [Show full text]
  • Paradox Interactive Listing Attracts Tencent As Fan and Long-Term Investor
    FOR IMMEDIATE RELEASE Paradox Interactive listing attracts Tencent as fan and long-term investor Leading online games publisher and platform to contribute to Paradox’s future journey (May 27, Stockholm) Tencent Holdings Limited, which operates China’s largest social network and online games platform, has subscribed to and been allocated shares in the initial public offering of Paradox Interactive (”Paradox”) on Nasdaq First North Premier. Tencent has been allocated 5.28 million shares at the offering price of SEK 33 per share, and hold 5% equity interest in Paradox Interactive post transaction. Fredrik Wester and Spiltan will continue to be key shareholders in Paradox with 33.3 % and 30.5 % shareholdings, respectively. A long-time fan of Paradox games, Tencent will work to explore opportunities with Paradox to build up the emerging grand strategy, simulation, and story-driven RPG fan bases in China. Tencent has a history of supporting new game genres in China, where it operates globally renowned titles such as League of Legends, Cross-Fire, Dungeon & Fighter, Call of Duty Online, FIFA Online and Need for Speed, as well as many popular locally-developed games. Tencent also has a track record of building strong partnership with game industry leaders, such as Activision Blizzard, Riot Games, CJ Netmarble and Miniclip, via equity investment and support in distribution and operations. Fredrik Wester, CEO and principal owner of Paradox, said: “Tencent approached us as big fans of our grand strategy games and with a genuine interest in Paradox and our onward journey. It has always been very important for us that any partners we bring on board can contribute in a unique and attractive way to Paradox and have a long term commitment to the company.
    [Show full text]
  • Social Media Ruler: Facebook
    SOCIAL MEDIA RULER: FACEBOOK Presented by 50 RULERS OF ENGAGEMENT Presented by NAB Show CATEGORY COMPANY A small group of big SVOD Netflix Search Google companies dominate a Wearables Apple Box Office Disney dizzying array of products Streaming Audio Spotify Smart Speakers Amazon and services aimed at Social Media Facebook Messaging Facebook your eyes and ears. App Stores Apple Operating Systems Microsoft In the grand scheme of how a global ing with each other across a broad swath Cloud Services Amazon pandemic will reshape the future, there are of overlapping business interests, from Smartphones Samsung more profound issues to consider than the TV stations to app stores to video game PCs/Tablets Apple impact COVID-19 is having on the media consoles to smart watches. and technology businesses. But even as so These companies are the “Rulers of TV Networks Disney much is disrupting these industries, some Engagement.” Variety Intelligence Platform TV Stations Nexstar things don’t change: Their competitive and the National Association of Broad- framework remains intact. casters present a topline examination of Pay TV Comcast From 30-minute TV shows to 3-milisec- the trends and rivalries that distinguish SVOD Aggregators Amazon ond search-engine returns, a mega-war is the many different markets in the atten- being waged for mindshare across billions tion economy. In the slides that follow, we Virtual MVPDs Disney of devices worldwide. While the media examine 25 such competitive sets. Connected TV Roku business is at the epicenter of this frenzy, Take a front-row seat to the biggest Game Publishers Tencent it’s the technology giants who have esca- business battleground on the planet.
    [Show full text]
  • Corporate Social Responsibility in Chinese Media Industry Subtitle: a Case Study of CCTV and Tencent Language: English Pages: 35
    Corporate Social Responsibility in Chinese Media Industry A Case Study of CCTV and Tencent COURSE: Master Thesis in Media and Communication Science with Specialization in International Communication, 15 hp PROGRAMME: International Communication AUTHOR: Xuan Wang TUTOR: Renira Gambarato SEMESTER: Spring 2018 JÖNKÖPING UNIVERSITY Master thesis, 15 credits School of Education and Communication Course: Master Thesis in Media and Communication Box 1026, SE-551 11 Jönköping, Sweden Science with Specialization in International +46 (0)36 101000 Communication Term: Spring 2018 ABSTRACT Writer(s): Xuan Wang Title: Corporate Social Responsibility in Chinese Media Industry Subtitle: A Case Study of CCTV and Tencent Language: English Pages: 35 This thesis is a case study about Corporate Social Responsibility in Chinese media industry. The implementation of CSR in state-owned media companies and private media companies are different. The role that the government play in Chinese media companies implementing CSR were barely studied before. Since this thesis is a case study, two media companies were chosen for this study. One is CCTV, a state-owned media company, another is Tencent, a private media company. Document analysis was chosen as the main method for the analysis. Stakeholder theory, corporate political connection, and meta-governance are the main theories used in this study. In this thesis, the analysis of implementing CSR is divided into two dimensions, internally and externally implementing CSR. The internal dimension is further analyzed in three aspects, employees and health at work, shareholders, and public welfare and charitable activities. The external dimension is further analyzed in four aspects, customers, business partners, local community, and government.
    [Show full text]
  • Beyond Borders the Chinese Ecosystem and the Role of Wechat to Reach and Serve Chinese Consumers Digital in China 1 …And the Role of Tencent
    Beyond Borders The Chinese ecosystem and the role of WeChat to reach and serve Chinese consumers Digital in China 1 …and the role of Tencent WeChat 2 …”internet” in China Agenda 3 How does it work and recent examples …Avertising, Official Accounts & MiniPrograms, Pay 4 How to leverage its potential …Reach consumers in China and incoming travellers 2 How China is a ”super force” in mobile internet Digital in China Tencent is on top of this… …and it’s just the beginning 3 Traditionally, marketeers and retailers looked “west” to spot emerging consumer trends and future elements of disruption 4 But the digital (R)evolution has changed the landscape significantly, and China is probably the best suited country to experience this (1/3) Size of adult population (Million) IT’S A BIG, ONE SINGLE COUNTRY 1,051 So digital innovations can scale up quickly 813 200 147 106 78 68 52 48 40 28 17 CHINA USA Brazil Mexico France S.Korea Australia India Japan Germany UK Canada 5 Source: CIA World Fact book But the digital (R)evolution has changed the landscape significantly, and China is probably the best suited country to experience this (2/3) GDP Growth (%) IT’S A BIG, ONE SINGLE COUNTRY So digital innovations can scale up quickly IT (STILL) GROWS A LOT So an increasing number consumers have the resources and the confidence to experience new things 6 Source: World bank But the digital (R)evolution has changed the landscape significantly, and China is probably the best suited country to experience this (3/3) Traditional “Western” family wealth Traditional
    [Show full text]
  • Social Media
    中国媒体概览 China Media Overview Social Media © 2016 Beyond Summits 3 Summary： • 90s generation has become the main users of Chinese social media. 90s generation prefer to watch internet videos, while 80s and 70s prefer to shop online and read news respectively. • Chinese netizens open and use 6-10 media APPs on average every day. The most frequently used social media platforms are WeChat, QQ and Weibo. When they use social media platforms, they outweigh ‘media’ nature of the platforms to obtain news and information as well as share their lives instead of being ‘social’. • WeChat users are younger and more frequently browse the platform. The users not only acquire common socialization by WeChat, but obtain information and life convenience as well. • Most of the Weibo users are male whose ages are relatively older than that of WeChat. Geographically, the Weibo users concentrate in such areas as Shanghai, Zhejiang Province, Jiangsu Province and the Zhujiang Delta. © 2016 Beyond Summits 4 Summary： • Currently, various APPs developed by such Internet tycoons as Baidu, Alibaba and Tencent are taking leading positions in China’s mobile Internet market. • Mobile Social Platforms: Tencent’s two APPs outperformed their competitive APPs. • Mobile Entertainment Platforms: The top3 mobile video APPs are Tencent, Youku and IQIYI. And the top3 mobile music APPS are KUGOU music, QQ music and KUWO music. • Mobile News Platforms: The top5 APPs are Tencent, TOUTIAO, 163 news, SOHU news and IFENG news. • Mobile Tourism: In this October, a merger between QUNAR and CTRIP produced the greatest mobile tourism APP in China. • Mobile E-commerce: TAOBAO outperformed other APPs.
    [Show full text]
  • Announcement of the Annual Results for the Year Ended 31 December 2018
    Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement. ANNOUNCEMENT OF THE ANNUAL RESULTS FOR THE YEAR ENDED 31 DECEMBER 2018 The Board is pleased to announce the audited consolidated results of the Group for the year ended 31 December 2018. The results have been audited by the Auditor in accordance with International Standards on Auditing. In addition, the results have also been reviewed by the Audit Committee. FINANCIAL PERFORMANCE HIGHLIGHTS Unaudited Three months ended 31 31 Year- 30 Quarter- December December on-year September on-quarter 2018 2017 change 2018 change (RMB in millions, unless specified) Revenues 84,896 66,392 28% 80,595 5% Gross profit 35,152 31,495 12% 35,480 -1% Operating profit 17,288 25,724 -33% 27,861 -38% Profit for the period 14,026 21,622 -35% 23,405 -40% Profit attributable to equity holders of the Company 14,229 20,797 -32% 23,333 -39% Non-GAAP profit attributable to equity מ holders of the Company 19,730 17,454 13% 19,710 EPS (RMB per share) - basic 1.505 2.206 -32% 2.469 -39% - diluted 1.489 2.177 -32% 2.440 -39% Non-GAAP EPS (RMB per share) מ basic 2.087 1.852 13% 2.085 - מ diluted 2.065 1.827 13% 2.061 - — 1 — Year ended 31 December Year- on-year 2018 2017 change (RMB in millions, unless specified)
    [Show full text]
  • Social Media Strategy
    – REPORT Best Practice Guide Social Media Strategy This report aims to identify best practice approaches, techniques, measurement considerations, challenges and opportunities for creating your social media strategy. Social Media Strategy Best Practice Guide Published August 2019 Econsultancy London Econsultancy New York Econsultancy Singapore 4th Floor, Wells Point 205 Hudson Street, 10 Anson Road No part of this publication may be reproduced or 79 Wells Street 7th Floor New York, International Plaza #36-01 transmitted in any form or by any means, electronic London, W1T 3QN New York, 10013 Singapore, 079903 or mechanical, including photocopy, recording or any United Kingdom United States Tel: +65 6909 9150 information storage and retrieval system, without prior Tel: +44 (0)20 7970 4322 Tel: +44 (0)20 7970 4322 permission in writing from the publisher. Copyright © Econsultancy.com Ltd 2019 Email: [email protected] Website: http://econsultancy.com Contents 1. Introduction 4 1.1 About this report 4 1.2 Research aim and methodology 4 1.3 About Econsultancy 5 1.4 About the author 5 1.5 Expert contributors 5 1.6 Executive summary 6 2. Defining Social Media 8 2.1 What is social media? 8 2.2 Characteristics of social media 9 2.3 Categories of social media 9 2.4 The evolution of social media 12 2.5 Key trends in social media 13 2.6 Facebook Apps and WeChat’s developing ecosystems 13 2.7 Social media payment wallets and cryptocurrency 14 2.8 The changing face of social content 15 2.9 Rapidly evolving advertising 20 2.10 Content saturation and platform algorithms 21 3.
    [Show full text]
  • (1) Qualified Institutional Buyers Under Rule 144A Or (2) Non-U.S
    IMPORTANT NOTICE THIS OFFERING IS AVAILABLE ONLY TO INVESTORS WHO ARE EITHER (1) QUALIFIED INSTITUTIONAL BUYERS UNDER RULE 144A OR (2) NON-U.S. PERSONS OUTSIDE OF THE UNITED STATES IMPORTANT: You must read the following before continuing. The following applies to the offering circular following this page (the “Offering Circular”), and you are therefore advised to read this carefully before reading, accessing or making any other use of the Offering Circular. In accessing the Offering Circular, you agree to be bound by the following terms and conditions, including any modifications to them any time you receive any information from us as a result of such access. NOTHING IN THIS ELECTRONIC TRANSMISSION CONSTITUTES AN OFFER OF SECURITIES FOR SALE IN THE UNITED STATES OR ANY OTHER JURISDICTION WHERE IT IS UNLAWFUL TO DO SO. THE SECURITIES HAVE NOT BEEN, AND WILL NOT BE, REGISTERED UNDER THE UNITED STATES SECURITIES ACT OF 1933, AS AMENDED (THE “SECURITIES ACT”), OR THE SECURITIES LAWS OF ANY STATE OF THE UNITED STATES OR OTHER JURISDICTION, AND SECURITIES IN BEARER FORM ARE SUBJECT TO U.S. TAX LAW REQUIREMENTS. THE SECURITIES MAY NOT BE OFFERED, SOLD OR (IN THE CASE OF NOTES IN BEARER FORM) DELIVERED WITHIN THE UNITED STATES, OR TO, OR FOR THE ACCOUNT OR BENEFIT OF, U.S. PERSONS (AS DEFINED IN REGULATION S UNDER THE SECURITIES ACT (“REGULATION S”)) EXCEPT PURSUANT TO AN EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT AND APPLICABLE STATE OR LOCAL SECURITIES LAWS. THIS OFFERING CIRCULAR MAY NOT BE FORWARDED OR DISTRIBUTED TO ANY OTHER PERSON AND MAY NOT BE REPRODUCED IN ANY MANNER WHATSOEVER, AND IN PARTICULAR, MAY NOT BE FORWARDED TO ANY ADDRESS IN THE UNITED STATES.
    [Show full text]
  • China Internet Sector
    China / Hong Kong Industry Focus China Internet Sector Refer to important disclosures at the end of this report DBS Group Research . Equity 15 Mar 2018 2018 Outlook: Bullish; shifting towards online ads HSI : 31,601 Expect market to focus more on online ads with its stronger growth of 29% in 2018F, vs online A N ALYST games’ 24% Tsz Wang TAM CFA, +852 2971 1772 [email protected] Expect more game genres in top 10, but difficult Susanna CHUI +852 2820 4611 to predict successful titles; we like Tencent as it is [email protected] a strong publisher with diversified game genres Online ad budget shifting to “actionable ads”, favourable to Alibaba who currently owns most of actionable ad inventories through Taobao and Recommendation & valuation Tmall T arget Company Price Price Recom 18F 18F Bullish on China’s Internet sector; market focus shifting from HK$ HK$ PE P/S games to online ads. We are bullish on China’s internet sector x x outlook for 2018, as internet companies’ two key segments - Alibaba# 188.41 234.00 BUY 32.9 9.4 (i) online games and (ii) online advertising - are expected to (BABA US) maintain robust growth of 24% y-o-y and 29% respectively in Tencent 462.8 512.0 BUY 38.0 10.3 2018. We expect the market focus will shift from online games (700 HK) to online ads, due to (i) online ads’ stronger growth and (ii) JD.com 44.32 61.00 BUY 248.3 0.8 lower predictability on successful game titles. We therefore (JD US) prefer Alibaba (BABA US), which also trades at a lower multiple Kingsoft 28.35 34.00 BUY 23.2 4.5 to Tencent (700 HK).
    [Show full text]