Broadcasting Ii Nov 6
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"lhe Filth Estate R A D I O T E L E V I S I O N C A B L E S A T E L L I T E Broadcasting ii Nov 6 If Time Is Mo Local News Idas Been ` sing. Introducing the All News Channel. The revolutionary 24 -hour news service produced by Conus Communications and Viacom International. The All News Channel features national and international news, Washingtcsn news, business news and medical news Just as important, it allows stations in large and small markets to create a 24-hour news service with a completely local identity. And it gives you 24 new hours of local advertising availability every day. To learn more, call 612/642-4645. Or write: Conus Communication! 3415 Universi vgue Minneápolis, MN 55414. ALL NEWS CHANNEL ADDING URS R NEWS DAY --t-.z atrn%or.:; ,4re4 , t. N ' 2T19£ -IV MXVr, 4f Z Z i svs--inr -- N .r 91 Iyy 59£ 7.1 Z T Tí.+" 9£ 1I`Ia-L*MYYM*rY-l1I1--lr*IOo/\AON((')17 Most talk show hosts discuss the news. Jesse Jackson makes it. Tasse Jackson ones of merica One Hour. Once A Week. One Of A Kind. Fall 1990. Produced by Quincy Jones Productions in association with Jesse L. Jackson Sr. Productions Inc. and distributed by WARNER BROS. DOMESTIC TELEVISION DISTRIBUTION A W Communications Company Vol. 117 No. 19 Broadcasting ci Nov 6 loading their November sweeps practice of prohibiting No schedules, concentrating radio and TV coverage of its movement on must instead on regular series. proceedings. carry Both cable and broadcast industries dig their heels in on channel positioning. Some 54/ EUROPEAN ACT 86/ CELLULAR LINK wonder if must -carry agreement will ever be reached. Association of Commercial Broadcast journalists are Television, newly formed wondering how they managed PAGE 35. lobbying group of private before cellular phones came broadcasters in Europe, says on market several years ago. its members want to become involved in joint What the FCC let cinema and TV co- 111/ CABLE CLASSIC production deals. Bravo and American Movie go. ..Material aired and dismissed by FCC gives Classics' Josh Sapan has hitched his wagon broadcasters further keys to commission's to the 62/ DECADE OF wiring of the nation. definition of indecency. PAGE 36. 'NIGHTLINE' What began as late -night news coverage of Iranian DEPARTMENTS hostage crisis in 1979 has New season become ABC news institution. Advertisers Index 110 rating Business 70 shakeout. .As 63/ RADIO NEWS By the Numbers 10 returns continue to ABC News's Jim Farley says Cablecastings 56 come in on first -year cutting radio news- information Changing Hands 84 programing to save costs is network shows, Closed Circuit 6 short -term solution that casualties emerge, undermines medium's Datebook 18 second -half season strength. Editorials 114 commitments are given, Fates & Fortunes 107 Fifth Estater 111 and others await their 64/ ON THEIR OWN For the Record 93 fate. PAGE 37. 'Anything But Love' gets nod BROADCASTING'S ongoing In Brief 112 from ABC series on AM radio examines In Sync 78 AM stand -alones and their International 54 38/ 'COSBY' FCC to deny renewal of quest for perfect programing Journalism 62 RENEWAL WFMT(FM) Chicago on niche. Law & Regulation 78 grounds owner that station's Masthead 32 Some stations express used money from fund- The Media 83 discontent over Viacom's raiser to support co-owned TV 66/ BROADCASTERS' proposal to IinkDifferent station. RESPONSE Monday Memo 33 World to basic Cosby renewal Those targeted by FCC's On Radio 64 deal. indecency judgments seek Open Mike 26 46/ FOX BELIEVES clearer guidelines and Programing 46 New animated version of question enforcement process. Stock Index 12 40/ SPECTRUM SHIFT Peter Pan is chosen as first half - Syndication Marketplace 50 House to new bill reallocate hour weekday strip on Technology 74 available radio spectrum gets Fox Kid's Network. 70/ COME OCTOBER Where Things Stand 88 support of FCC Chairman After hitting some snags, Alfred Sikes and former NTIA Arbitron says its proposed 46/ A MINUTE directors. Bush LAUGH ScanAmerica service is on HBO unveils schedule and Broadcasting (ISSN 0007 -2028) is pub- administration favors track and will be operational lished 52 Mondays a year by Broadcasting alternative plan. next October. Publications Inc., 1705 DeSales Street, N.W.. Washington, D.C. 20036. Second -class post- age paid at Washington, D.C., and additional 74/ -UP offices. Single issue $2 except special issues 41/ WORLD SMPTE WRAP $3.50 (50th Anniversary issue $10). Sub- SERIES FALLOUT Those attending this year's scriptions. U.S. and possessions: one year Society of Motion Picture and $70, two years $135, three years $190. Ca- nadian and other international subscribers ABC's coverage of World Television Engineers Series, interrupted add $20 per year. U.S. and possessions by California Equipment Exhibit get look at $235 yearly for special delivery, $100 for earthquake, ends up losing new products and prototype first -class. Subscriber's occupation required. money for network. Annually: Broadcasting o Cable Yearbook hosts for its new ad- supported technologies. $115, Across the Dial $6.95. Microfilm of Comedy Channel. Broadcasting is available from University Microfilms, 300 North Zeeb Road, Ann Arbor. 41/ CITIZEN 78/ COURT BAN Mich. 48106 (35mm, full year $55). Postmas- CHALLENGE 47/ MINUS THE GLITZ ter. please send address corrections to Supreme Court majority Broadcasting. 1705 OeSales St.. N.W., Group of Chicagoans asks Networks move away from decides to adhere "to its past Washington. D.C. 20036. A In I In /rncTry IIon AnV \X \"/ELL ATP. FORCE BASE, Al, PROPERTY J. S. AIR FORCE /PORT r .TRUCK Skip Holmes Pnsident (old General Mai:ti ter Gannett Outdoor KanaasCibt Jlia ouri When Skip Holmes targets new outdoor business, he arms himselfwith MARini The MART Consumer the "professional marketing habits -all provided in business and increased Intelligence System is the resource" around Kansas City. enough depth for accurate sales,do what Skip Holmes "focal point" in Gannett MART is specifically target marketing. does. Arm yourself with Outdoor's selling strategy. single source, with the largest "That's important to our MART information first. Call And that spells success consumer sample size in the advertisers," says Skip Holmes. us today. 1 -800-733 -MART. when targeting new busi- nation -ranging from 5,000 But the level of support from ness and increasing sales to 18,000 per market. Retail - Impact Resources is even more MA`'' RT in a relatively flat business oriented consumer informa- important to him: "Far greater environment. tion includes shopping than I get from any other data tej IMPACT What's more, MART has behavior, store preference, source. It's phenomenal." RESOURCES helped Gannett become leisure activities and media If you're taking aim on new 125 Dillmoni Drive, Columbus, Ohio 43235 Closed Circuit 1 Closed Circuit 1 Closed Circuit 1 Closed Circ it 1 Closed Circuit 1 Kluge currently owns 73 % -77% negotiating with programers between Democrat Donald HOLLYWOOD of Orion's shares and has in Phoenix, Detroit and Palm S. Beyer and Republican been looking for way to Springs to deliver show via Edwina P. Dalton. One sales Back in the act "enhance" studio's dedicated phone lines. Also in manager of network affiliate in performance. work is delivery of program Washington said Beyer had Two suitors looking to via satellite on barter basis with been responsible for third of acquire MGM/UA High on Arsenio eight minutes of spots station's political advertising Communications from Kirk Popularity of The divided equally between KODJ revenue. Kerkorian have been rumored Arsenio Hall Show, which has carved and stations receiving as reentering picture in light Bortz on the case out place among late night program. of last month's failed talk shows, is in latest Importance of sports acquisition attempt and evident TV -Q scores, measure of programing to broadcasters is subsequent Chapter 11 WASHINGTON popularity of television subject of study National bankruptcy filing by Qintex personalities compiled by Association of Broadcasters Entertainment. One industry Marketing Evaluations Inc. Gold in them thar intends to release at annual analyst says that Philips Arsenio Hall is ranked convention next year (March N.V., Dutch electronics races number one among syndicated 31 -April 3) in Atlanta. NAB manufacturing giant, met Gubernatorial race in talk and news show hosts feels localism is key to with MGM /UA senior executives Virginia between Democrat L. with score of 30. Oprah industry's survival and is in Los Angeles weekend of Douglas Wilder and Winfrey, who topped list last trying to get stations to do more Oct. 28-29 to "express their Republican J. Marshall year, was second with 26. local programing, such as renewed interest" in Coleman has proven However, of all respondents sports. Paul Bortz of Bortz & MGM /UA. Another source with advertising gold mine for queried, 89% were familiar with Co. has been commissioned business ties to MGM /UA stations in Washington, Winfrey, while only 60% to do research on subject. said Orion Pictures, led by which serves Northern Virginia. were familiar with Hall. Scoring principal shareholder John Since beginning of October, behind Hall and Winfrey Kluge of Metromedia Inc., is Wilder has spent $2.2 million on TV's long arm were Maury Povich with 19 and also looking at getting into advertising. Coleman's FBI is apparently impressed Phil Donahue, Sally Jessie bidding action. campaign headquarters did not with effectiveness of Fifth Raphael, Mary Hart, John Tesh "Philips N.V. is so similar have exact figure. Stations Estate crime -solving efforts, and Robb Weller, tied with to Sony, and is very conscious benefiting from campaign most notably syndicated 15.