Facts, Figures and Media Pack
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insidethegames is the world’s leading source of independent news and information about the Olympic and Paralympic Movement and the Commonwealth Games Facts, figures and media pack www.insidethegames.biz We lead. Others follow. Read daily by leading decision-makers, influential opinion-formers and sports enthusiasts from around the world “The world of sport lives in a fast moving world where instant, regular and accurate information is ever more important. Increasingly people rely on the most relevant web-sites. insidethegames meets all the criteria as an essential provider of all the most up to date news in a user-friendly way.” Sir Craig Reedie, Member of IOC Executive Board and Member of London 2012 Board insidethegames is the leader in its field E-alert subscribers and website readership includes: Readership • Over 15,000 subscribers in 230 countries and territories The Olympic Family • E-alert emailed 7days a week, 52 weeks of the year • Each news story and blog is posted on Twitter, Facebook and LinkedIn • A visitor every second at peak times Additional Stakeholders • Up to 1.6 million page impressions per month • Organisers of other multi-sport events including The • Up to 140,000 unique visitors a month and growing Commonwealth Games, The Asian Games and The Pan • 6/10 PageRank American Games • In April 2012, Klout rated insidethegames.biz as the 3rd most influential • Government agencies and leading politicians Olympics website in the world behind the IOC and London 2012 • Sports and event marketing companies • Alexa.com shows we have 5 x the traffic of our nearest competitor website. Leading News Organisations The General Public and proud Olympic enthusiasts insidethegames is regularly quoted in, amongst others: The Youth Market Financial Times, AFP, Associated ABC, Al Jazeera, BBC, Canal+, insidethegames gave unrivalled coverage of the Press, Press Association, The Times, CBCTV, CNBC, ESPN, Eurosport, inaugural Summer Youth Olympic Games in Fox Sports, France2, Globo, Chicago Tribune, El Globo, Singapore in 2010. NBC, Shanghai Media Group, The Times of India, USA Today, This was repeated in January 2012 for the inaugural Sky News, Sky Sports, ZDF, Winter Youth Olympic Games, when insidethegames Moscow Times, El Mundo, Sydney Russia Today once again provided unbeatable coverage, with a full Morning Herald, New York Times team in attendance in Innsbruck. Why work with insidethegames: insidethegames is the highest ranked insidethegames is the authoritative and Olympics daily news website that has independent website that communicates a link on the BBC website, opening up insidethegames is a free to all website so with the world on a daily basis. insidethegames to in excess of 15 million all users can see all content whether they insidethegames communicates news additional views each day. subscribe to the e-alert or just visit as and stories from the Olympic and Paralympic when to catch up on the latest Olympic Movement as they happen, around the and Paralympic news. clock, to all four corners of the globe. Subscription to insidethegames is free because we believe you cannot put a price on quality. From IOC members, to sponsors, to the man on the street, people can, and do read us at any time, free of charge, all over the world. The insidethegames e-alert is delivered into over 15,000 email in boxes once a day, 7 days a week, 52 weeks of the year. insidethegames has over 10,000 followers on Twitter (@insidethegames), The insidethegames e-alert has a consistent making it Twitter’s highest ranked Olympic website. All our news stories are average open-rate of between 33 -35%. posted to Twitter with a link to insidethegames. Our tweets are regularly read and retweeted, and insidethegames appears on almost 400 Twitter lists. insidethegames reaches: • the IOC members insidethegames has a dedicated facebook page with over 7,000 likers - more than • all 205 National Olympic Committees any other independent Olympics news website. • all 33 Olympic sports International (www.facebook.com/insidethegames). All our news stories are linked to Federations most National on our Facebook page, and delivered to the news feeds of all our Facebook fans. Federations • the general public. “insidethegames is the No.1 place to go to for Olympic news. It is fresh, informative and tells the truth. It is absolutely essential for us in the organising committee that we know what is going on. I read my e-notification and the website every day. Duncan Mackay is one of the best Olympic journalists I know.” Igor Stolyarov, VP Sochi 2014 Organising Committee, Marketing, Communications, Press Operations, Licensing, Brand, Games Look, Internet, Ticketing “If you need to make an informed decision about what is happening in the Olympic world, you cannot do that if you do not regularly read insidethegames.” Luciano Barra, Deputy CEO Turin 2006 Winter Olympics and Member of 2004 Athens IOC Coordination Commission Major Subscribers - a portfolio of companies already connected to insidethegames SPORTS GOVERNING ITTF (Table Tennis) Sochi 2014 Glasgow City Council South West Development Agency Channel 4 BODIES ITU (Triathlon) Toronto 2015 Glasgow City Marketing Bureau SPARC (Sport & Recreation NZ) CNBC IVF (Volleyball) Wroclaw 2017 Go South Go Sport Canada Deutsche Welle ABAE (Boxing) IWAS (International Wheelchair and BID COMMITTEES Government Office for the South Sport England Disney AIBA (Boxing) Amputee Sports Federation) East Sport Event Denmark Dubai Sports Channel ASOIF (Summer Olympics) IWASF (Wheelchair fencing) Baku 2020 Government Olympic Executive Sport in Greece ESPN ATP (Tennis) IWF (Weightlifting) Buenos Aires 2018 Greenwich Council Sport Northern Ireland ESPN Star Sports Badminton World Federation LTA (Tennis) Doha 2020 Herts is Ready for Winners Sport Scotland Eurosport Commonwealth Games Federation MLS (Soccer) Glasgow 2018 Partnership Sports Council of Wales FOX Sports Australia EAA (Athletics) NBA (Basketball) Guadalajara 2018 Inspire LeicesterShire Tourism Calgary France 2 EHF (Handball) NBA Europe Istanbul 2020 Irish Sports Council UK Sport Globo English Institute of Sport Olympic Council of Asia Madrid 2020 London Assembly UKTI ITN European Olympic Committee Pan American Sports Organisation Medellin 2018 London Borough of Hackney Victorian Major Events Company, ITV Sport European Paralympic Committee PGA Tour (Golf) Poznan 2018 London Borough of Newham Melbourne NBC FA (Football) RFU (Rugby) Rotterdam 2018 London Development Agency Visit Britain Nippon Television FEI (Equestrian) Sports Coach UK Tokyo 2020 London First Visit Scotland RAI FIBA (Basketball) The World Series of Wheelchair London & Partners Wonderful Copenhagen RTE FIE (Fencing) Racing NATIONAL BODIES Manchester City Council BROADCASTERS SBS TV FIFA (Football) UCI (Cycling) & GOVERNMENT New Zealand Major Events Setanta FIG (Gymnastics) UEFA (Football) AGENCIES North West Development Agency ADRADR Shanghai Media Group FIH (Hockey) UIPM (Modern Pentathlon) NSW Sport & Recreation Al Jazeera Sky Haliz Advantage West Midlands FILA (Wrestling) UKA (Athletics) Own The Podium Australian Broadcasting Corporation Sky Italia Ajuntament de Barcelona FINA (Aquatics) WSF (Squash) Qatar Diar BBC Sky Turkey FIS (Skating) WTA (Tennis) Auckland City Council Qatar Tourism Authority BSkyB Queensland Events Sportvision Nigeria FISA (Rowing) WTF (Taekwondo) Birmingham City Council Canal + Royal Parks Telstra FISU (University Games) Canadian Sports Centre, Ontario CBCTV Singapore Sports Council TV FITA (Archery) ORGANISING Canadian Tourism Commission CBS South African Sports Commission TVNZ IAAF (Athletics) COMMITTEES Cheshire East CCTV IBAF (Baseball) City of Toronto Beijing 2015 IBF (Basketball) Commission for a Sustainable Brazil 2014 London 2012 ICC (Cricket) Cali 2013 Coventry Inspires ICF (Canoeing) Glasgow 2014 Culture and Sport Glasgow IFNA (Netball) Gold Coast 2018 Department of Culture Media and “insidethegames provides authorative and insightful comment, IJF (Judo) Kazan 2013 Sport IOC (International Olympic DIIRD, Victoria information and analysis, not just on London 2012, but on the Committee) Lillehammer 2016 Dubai Sports City IPC (International Paralympic LOCOG/London 2012 Olympic Movement. 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