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Excellence in E-Content and Creativity Cairo Egypt Excellence in e-Content and Creativity Cairo Egypt Turning the UN WSIS targets on local content into global action towards 2015 EXCELLENCE IN E-CONTENT AND CREATIVITY 2011 www.wsis-award.org WSA Strategic Under the patronage of UNESCO Partners and Sponsors United Nations Cultural Organization WSA Winners Events Hosts and Partners WSA Grand Jury Hosts and Sponsors Turning the UN WSIS targets on local content into global action towards 2015 World Summit Award Board of Directors Peter A. Bruck, Chairman, World Summit Award Alexander Felsenberg, CEOFelsenberg Consulting, Jak Boumans, Managing Director, Electronic Media CEO and Chief Researcher, Research Studios Austria Düsseldorf / Berlin, GERMANY Reporting, NETHERLANDS Forschungsgesellschaft, AUSTRIA Dorothy K. Gordon, Director-General, Ghana-India Anya Sverdlov, Managing Director, Actis Christian Rupp, Federal Executive Secretary, Kofi Annan Centre of Excellence in ICT, GHANA Wunderman, RUSSIAN FEDERATION eGovernment, Chancellery Office, AUSTRIA Osama Manzar, Founder & Director, Digital Lumko Mtimde, Chief Executive Officer, Media Catherine Warren, President, FanTrust Empowerment Foundation, INDIA Development and Diversity Agency (MDDA), Entertainment Strategies, CANADA Alfredo Ronchi, General Secretary, MEDICI SOUTH AFRICA Framework, ITALY Elizabeth Quat, Founder & Immediate Past, Reshan Dewapura , Chief Executive Officer, ICT President, Internet Professional Association (iProA), Manar Alhashash, Secretary General, Kuwait Agency of Sri Lanka (ICTA), SRI LANKA CHINA e-Award; e-Leader, UN GAID, KUWAIT Ralph Simon, CEO & Founder, Mobilium Effat El Shooky, Director of Online Distance Latif Ladid, President, IPv6 Forum, LUXEMBOURG International, Chairman Emeritus & Founder, Learning Program, Cairo Regional Center for Mobile Entertainment Forum-Americas, UNITED Rudy Laddaga Lopez Training on Conflict Resolution and Peacekeeping in KINGDOM CEO and Co-Founder, U-TOUR, MEXICO Africa -CCCPA- Cairo, EGYPT WSA e-Content & Creativity _2011 3 CAIRO, H.E. Dr. Mohamed Salem Egypt Minister of of Communications and Information Technology Recalling that the World Summit Award (WSA) is a global activity to select and pro- mote the world’s best e-Content and most in- novative ICT applications, We believe that young Egyptians have innovatively utilized ICT during their revolution in 25th of Janu- ary 2011 to express their hopes and aspira- tions through a peaceful yet firm action considered as our responsibility towards the against a complete era. Arabic-speaking world, thus Egypt tends to We are certain that Egypt can economically play a fundamental role in enriching and rise and lead the whole region in the field of heartening that craving content. ICT as well if we stood up on both feet of in- Egypt’s young calibers are our primary re- novation and e-content creation. Innovation source in realizing such goals, and holding can be our armor while facing many of the the World Summit Award (WSA) in Egypt chronic local community challenges nowa- this year, is a significant testament to the days in the domains of education, health growing impact that our young talents are care, and media. Finding innovative solu- having in the areas of innovation and e-con- tions to the numerous problems existing in tent industry. The fact that these young these areas will surely help creating a huge Egyptians proved themselves and won number of job opportunities and conse- awards reflects how innovative and creative quently fostering the new developed Egypt. they can be. E-content creation is seen as our duty to- We wish you a distinguished and successful wards our local nation to facilitate the inter- WSA event and hope to reap the output of action between the Egyptian nation and the such esteemed hosting in the form of enthu- world, and to unhide Egypt’s cheerful face as siastic young calibers. being safe, prosperous, and inviting all fans to visit. Arabic e-content development is Thank you and good luck! 4 H.E. Dr. Mohamed Salem Content WSA – A global Panopticum of Knowledge and Spirit in e-Content 06 Welcome to Cairo 08 Keystatements 10 Meshing views and use: WSA network and friends 12 share their perspectives on the Internet Participating Countries, Nominations, Winners 18 Winners e-Government & Institutions 21 Winners e-Health & Environment 27 Winners e-Learning & Education 33 Winners e-Entertainment & Games 39 WSA - Content Winners e-Culture & Heritage 45 Winners e-Science & Technology 51 Winners e-Business & Commerce 57 Winners e-Inclusion & Participation 63 Arab e-Content Awards 2011 Winners 71 WSA Grand Jury 2011 74 Cairo ICT is host of a global 86 e-Content Panopticum World Summit Award Winners‘ Events in Cairo, Egypt 88 WSA Eminent Experts Global Network 92 Imprint 96 WSA e-Content & Creativity _2011 5 PETER A. BRUCK WSA – A global Panopticum of Knowledge and Spirit in e-Content Let me invite you to a digital panopticum that exhibits the value of modern ICTs to accomplish a true Knowledge Society. Redress Remix Erada Portal The following examples of World on one of the dark spots in Canadian history. Egyptian Winner in the category e-Inclusion Summit Award (WSA) Winners will illumi- Using animation techniques, newly com- and Participation, “Erada Portal”, responds to nate why a trip through this catalogue is posed music and interactive testimonial in- the fact that approximately 9.4 million peo- worthwhile. They just show the tip of the terviews Redress Remix focuses on a culture ple in Egypt suffer from impairment as fig- iceberg in outstanding e-Content and narra- gap in history and calls the attention of the ures from 2007 indicate. It gives persons with tives that inspire, inform, include and allow next generation. disabilities a helping hand and empowers for the equitable exchange of information them to get along independently and con- and knowledge. tribute meaningfully to society. The platform How e-Content producers include underdogs works in Arabic and thus makes sure to be and even treat depression understood by its target group. Redress Remix shines the light on a dark spot An entirely revolutionary opportunity to in Canadian history deal with a depression gives “SPARX” from Quality not Monetary Content When Canada needed workers for the Pacific New Zealand, winner in the category e- Railway in the 19th century, many Chinese Health and Environment. What can we learn from the depicted e-Con- were brought directly from their country. Developed by a team of specialists in treat- tent solutions? They sensitize us to the fact Once the railway was finished and cheap ing adolescent depression from the Univer- that “monetary” content does not necessarily labour was no longer needed, the Canadian sity of Auckland, SPARX helps young peo- mean “quality” content. Today huge amounts government placed a head tax of up to $ 500 ple to combat depression playfully. SPARX of money are spent on equipment, gadgets to each Chinese willing to enter Canada. is an animated 3D game where users rid a and other technologies. Far less is invested Further the Exclusion Act from 1923, also fantasy world from gloom and negativity. on quality stories, knowledge or insight. known as “Humiliation Day”, prevented Young people tackle and solve a series of Chinese from bringing their wives and quests, learn to think, talk and act in a con- The World Summit Award addresses this children to Canada in order to curtail immi- structive way, are encouraged to analyse and issue and creates awareness of the certainty gration. compare their traditional behaviour to the that contents not technologies offer rich “Redress Remix”, WSA winner in the cate- improved one, and apply these skills in opportunities for local and regional eco nomic gory e-Culture and Heritage, shines the light everyday situations. development. Why so? 6 WSA – A global Panopticum of Knowledge and Spirit in e-Content World of the Habsburgs SPARX Redress Remix Contents are tied to culture and language – volved sharing the conviction that quality the “Cairo spring of technologies” at the creative producers have culturally restricted contents are essential for a true Information inter national trade fair Cairo ICT 2012. Let audiences and markets if they are not by Society. me also use the opportunity to acknowledge chance part of the Hollywood business. the Information Technology Industry Devel- WSA – A global Panopticum of Knowledge and Spirit in e-Content opment Agency (ITIDA) and the Minister of WSA showcases how local communities can Amidst the spring of technologies: Communications and Information Techno- be included creating economic oppor tunities The WSA Winners Events in Cairo logy H.E. Mohamed Salem who welcomes and meaningful jobs. WSA provides In this catalogue WSA showcases 40 the WSA in Cairo as Patron. evidence that local solutions working in winners’ projects selected from over 460 native languages can have a huge global im- WSA winners from Europe lead in numbers sub missions and 105 UN member states on pact. As a platform WSA gives unique ex- – 19 projects will be honoured at the Win- the basis of content depth and a value add posure to the best content creators apart ners’ Events from 26th to 29th April 2012 in for users. Lean back and dive into the from their origin, status or native language Cairo. China, India, New Zealand and Singa- world’s digital heritage in e-Business and and supports them in their cultural and pore won two awards each by producing Commerce, e-Science, e-Education, e-Cul- linguistic diversities. content rich websites with impact. Egypt, ture, e-Environment, e-Entertainment and e- host of the WSA Winners’ Events, takes An Austrian initiative WSA was born in the Participation. home one Award for Erada Portal. cradle of the UN World Summit on the Infor- Without the expertise and the tremendous mation Society. The engine that drives Together with my fellow WSA directors and dedication of our WSA jurors generously World Summit Award is fuelled by the heu- the WSA team in Salzburg, I hope you enjoy hosted by the Internet Professional Associa- ristics of an inclusive Information Society.
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