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Whiskey, Liquor, and Spirits Guide to the Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits NMAH.AC.0060.S01.01.Whiskey Nicole Blechynden Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF). 2016 Archives Center, National Museum of American History P.O. Box 37012 Suite 1100, MRC 601 Washington, D.C. 20013-7012 [email protected] http://americanhistory.si.edu/archives Table of Contents Collection Overview ........................................................................................................ 1 Administrative Information .............................................................................................. 1 Arrangement note............................................................................................................ 3 Scope and Contents note................................................................................................ 2 Brand Name Index........................................................................................................... 3 Names and Subjects .................................................................................................... 13 Container Listing ........................................................................................................... 15 Subseries : Business Records and Marketing Material, circa 1774-1964 (bulk 1850-1920).............................................................................................................. 15 Subseries : Genre, 1743-1966 (bulk 1865-1966)................................................... 18 Subseries : Subject, circa 1798-1962 (bulk 1890-1962)........................................ 22 Subseries : Warshaw's Whiskey and Wine Survey and Collecting Campaign Records, circa 1952-1962...................................................................................... 23 Subseries : Oversize Material, 1854-1966............................................................. 24 Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits NMAH.AC.0060.S01.01.Whiskey Collection Overview Repository: Archives Center, National Museum of American History Title: Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits Identifier: NMAH.AC.0060.S01.01.Whiskey Date: 1743-1963 (bulk 1846-1962) Extent: 7.38 Cubic feet (consisting of 12 boxes, 2 folders, 11 oversize folders, 1 map case folder, 3 boxes (1 full, 2 partial), plus digital images of some collection material.) Creator: Warshaw, Isadore, 1900-1969 Language: English . Summary: A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Accounting and Bookkeeping forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana Digital Image(s): Whiskey, Liquor, and Spirits: 1743-1963 Content: Administrative Information Acquisition Information Whiskey, Liquor, and Spirits is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased. Forms Part Of Forms part of the Warshaw Collection of Business Americana. • Series 1: Business Ephemera • Series 2: Other Collection Divisions • Series 3: Isadore Warshaw Personal Papers • Series 4: Photographic Reference Material Page 1 of 25 Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits NMAH.AC.0060.S01.01.Whiskey Processing Information In 2016, with funding provided by the Smithsonian Institution's Collections Care and Preservation Fund, the Archives Center at the National Museum of American History implemented the use of minimal level processing standards to increase information about and facilitate access to more of our collections. For this subject, minimal processing included arrangement to the folder level, based on prior processing and preservation action, with retention of the pre-existing arrangement when possible, if applicable. Otherwise, an order was imposed by the Processing Archivist. Some materials were consolidated to eliminate excess bulk but items within folders were not arranged further. The guide may or may not include a more refined list of folder contents. Nonarchival housing was replaced for long-term stability, but staples and other fasteners have not all been removed. The name of this subject category was modified from "Whiskey" to "Whiskey, Liquor, and Spirits" to better reflect the content. Minimal level processing and machine-readable finding aid completed by Nicole Blechynden, September 2016. Preferred Citation Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits, Archives Center, National Museum of American History, Smithsonian Institution Restrictions Collection is open for research. Some items may be restricted due to fragile condition. Conditions Governing Use Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions. Scope and Contents In 1953, Warshaw launched a year-long collecting campaign, soliciting material on whiskey and wine. He expanded this effort to also include items related to the drinking habit of notable persons. This category was originally labeled "whiskey" but has been retitled as the content covers a wide variety of distilled beverages, spirits, liquors, liqueurs, and hard alcohol. The bulk of the content is print material in the form of advertising, circulars, price lists, marketing and promotional items with also a sampling of business records consisting of transactional documents such as receipts, invoices, correspondence, and import/export paperwork. Some bottle labels and a couple of packaging examples are present, as are drink recipe booklets and entertainment/pairing guides. Only a small portion of this series covers regulatory aspects such as licensing and taxation, including a Prohibitionists' Text-Book from 1880. The rich volume of advertising provides much in the way of visuals regarding the culture of drinking and entertainment through several 19th and 20th Century eras. The Warshaw Survey Campaign Records series provides insight to his collection building strategy. Samples of his outbound solicitations exist and to a greater extent, the inbound replies help demonstrate Page 2 of 25 Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits NMAH.AC.0060.S01.01.Whiskey his process and some of the relationships he had with institutions, businesses, and individuals. Of particular note are some of the anecdotal responses, plus several essays and memoir pieces related to the effects of alcohol consumption; not always positive, not always negative. See also Warshaw Collection of Business Americana, Series 2: Other Collection Divisions, Liquor & Wine Labels and Advertisements, 1893-1905, which contains two additional boxes of scrapbooks filled with printed advertisements, dealers' receipts, labels and drink recipe books. Arrangement Whiskey, Liquor, and Spirits is arranged in five subseries. • Business Records and Marketing Material • Genre • Subject • Warshaw's Whiskey and Wine Survey and Collecting Campaign Records • Oversize Material Brand Name Index The following is a list of brand names for various alcoholic beverages and related names that appear on this list is a compilation of those found on materials in the vertical document boxes. It is not a complete list of all the brand names for whiskey. Brand Name Index Brand Name Manufacturer Adam Schneider's Dutch Seagram Distillery Alleghany Phoenix Mills Dist.Co. Ambassador Taylor & Ferguson Ancestor John Dewar & Sons Anderson Co. Club Phoenix Mills Dist. Co. Angostura Bitters Philip Goldberg Antiquary Jas. Hardie Apry Schieffein & Co. Arkansas Traveler Seagram Distillers B & B Wright & Taylor Bailey' s Huey & Christ Page 3 of 25 Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits NMAH.AC.0060.S01.01.Whiskey Banquet Ginter Co. Barton Revere Distilling Co. Bay State Revere Distilling Co. Beechwood Applegate & Sons Beefeater Kobrand Corp. Big Cat General Distillers Corp. Black & White Fleischmann Dist. Black Warrior, The Seagram Distillers Blue Blood Club Kentucky Liquor Co. Blue Ribbon Altschul Distilling Co. Bombay A. M. Penrose Bond & Lillard W.H. McBrayer Bonnie Brae Cobb Hersey Co. Bos Pease Son & Co. Bottoms Up Brown-Forman Distillery Co. Briar Mint Cincinnati Distillers Briar Mint General Distillers Corp. Brunswick Club H.& H.W. Catherwood Buckingham Venable & Heyman Burks Spring Thos. L. Smith & Sons Cabinet
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