The Japanese Lifeline in Southern California
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(Sponsored content) Monday, June 8, 2020 | The Japan Times | 5 Produced by: GLOBAL MEDIA POST www.gmipost.com CALSOFT SYSTEMS PROVIDES COMPLETE THE JAPANESE LIFELINE IN SOUTHERN CALIFORNIA HIGHPRECISION BUSINESS TECHNOLOGY SOLUTIONS n 1862, six years before it opened up to “Southern California is one of the primary and easy to run a business,” Japan Business the West, Japan sent its first diplomatic gateways to Japan for the United States not Association of Southern California Executive FOCUS FOR THE When starting Calsoft Systems delegation to San Francisco to open an only because of our geographical proximity, Director Yoshinobu Fukushima said. FUTURE 25 years ago, CEO Nem Bajra I foresaw the exciting potential embassy in the United States. The event but also because of our long history of support Those conditions also yielded long-run- ushered in the first wave of Japanese im- for the Japanese and their businesses. Our ning relationships, like that with Japanese If the global economy were a of technology and had a vision migrants, or Issei, to the West Coast. And by year-round pleasant climate, accessibility to lo- flag carrier Japan Airlines. jungle and companies were to contribute to society by “put- 1910, Los Angeles had the largest population cal Japanese and their long-established roots “No doubt that Southern California has the organisms inhabiting that ting humanity into IT.” Amid the of Japanese immigrants, many of them lling help Japanese people decide to make the Los been a loyal business partner for Japan over environment, then the ability continuing rise of globalization, agricultural jobs that were abundant in the Angeles area their home away from home.,” the decades. Japan has also consistently re- to adapt is absolutely essential Bajra knew that every business region. Japan America Society of Southern California lied on this region to boost its tourism and for survival. Amid rapid global- would need cutting-edge tech- Still the home to majority of Americans of Chairman Douglas Montgomery said. inbound trade, resulting in a relationship ization and ongoing disruption nology solutions to optimize its Japanese descent, Southern California hosts Meanwhile, Torrance Chamber of between two nations that is strengthened of industries, entire business performance. nearly 900 Japanese companies, which ac- Commerce President and CEO Donna by a shared culture and history. There is not sectors have undergone irre- As a recognized Microsoft counts for more than 80,000 jobs and pays Duperron also pointed out: “Southern a more familiar and comfortable place for versible changes overnight be- AMERICA NORITSU Gold Certified Partner, Calsoft Noritsu America Corp. President Systems has built an impressive an estimated $6.1 billion in wages annually. It California has always been a hotbed of Japanese than Southern California,” JAL cause of the emergence of new CALSOFT SYSTEMS and CEO Go Yoshii reputation in the U.S. and around also remains the largest foreign investor na- Japanese business activity. Trade-related Vice-President and Southwestern Regional technologies and trends. The Calsoft Systems CEO Nem Barja tion in the area. businesses that came here in their initial Manager Kiichi Nakajima said. companies that adapted their our engineers, we offer profes- the world, particularly among “We believe that there is so much more stages are today highly successful in a wide While the northern area of the state may business models to the disrup- sional technical services to our Japanese companies expanding Bajra recruited technology expert that Japan can contribute to Southern range of essential industries, ranging from be more renowned for its IT sector, Southern tions emerged more focused, customers. We’re very success- to global markets, as a reliable Bo Shao, who is now company California, such as in the area of advanced logistics, food distributors, automotive man- California, mostly due to its ideal climate and ter- streamlined and stronger. ful with companies that require service provider of software de- president. technology for purposes of ensuring clean ufacturers and dealers, computer software rain and abundance of land, has become glob- In Southern California’s own highly skilled maintenance velopment, ERP systems imple- “In the beginning, our friend air and water, as well as zero emissions. and hardware manufacturers.” ally famous for its high quality agricultural prod- “jungle,” Noritsu successfully work, knowledge of what man- mentation, network services and worked for a Japanese tour com- Since their forebears first arrived in 1868, Aside from setting up operations from ucts. Of course, there is also its multibillion-dollar evolved to survive the disrup- ufacturers need, and service consulting. pany, so we simply created soft- Japanese-Americans have helped shape the scratch in Southern California, Japanese com- entertainment sector, which lends its strength to tion in the commercial photo and sales processes that scale “We’re thankful for our loyal ware for them. The word spread history of the United States and have be- panies have also acquired established busi- the thriving tourism and hospitality sectors. printing industry. Set up in nationwide. Our technical sales customers. Through them, we and we got more business from come a respected, valued community in the nesses here, transforming them into ones Also, several schools and universities have Buena Park in 1978 as the business has grown by 30 per- found our success. Calsoft has al- Japanese companies,” he added. region,” Consul-General of Japan in Los that combine the values and skilled knowl- nurtured dynamic technology and bioscienc- North American subsidiary of cent since we started,” Noritsu ways been in a unique, honored Today, Calsoft has a diverse Angeles Akira Muto said. edge of the Japanese with the resources and es firms, which have ready access to abun- what is now Noritsu Precision America Corp. President and position to bridge American and multilingual sta working close- Last September, Japanese Prime Minister stability of the Americans. dant world-class local talent. Co., Noritsu America Corp. has CEO Go Yoshii said. Japanese business cultures. At ly with clients using the best Shinzo Abe and U.S. President Donald Trump “The United States market has always ap- Recently, the growth of integrated in- loyally served major retailers “Also, Noritsu’s pharmacy the same time, we are a proud Japanese and American manage- signed a trade deal that opened up oppor- pealed to Japanese businesses quick to spot dustries has sparked renewed interest from nationwide, such as Walmart, automation business is doing American company,” said Bajra, ment principles. tunities in industrial goods, agriculture, tech- an opportunity and those with vision because Japan, where businesses are encouraged by Costco and Walgreens, as well quite well. Last year, we entered a Kyoto University graduate who www.calsoft.com nology and digital trade, activities that have of the country’s size and potential. The regu- the government to look outward and expand as professional photographers the medical imaging space by got married in Japan. In 1999, www.spark-365.com thrived in Southern California. lations and systems here make it conducive their operations internationally. and studios through its high- purchasing RFI, a medical imag- quality commercial printers. ing company that provides ser- “Since arriving in 2016, I vice and sales of MRI, CT, and FUJI NATURAL FOODS: SAFETY IS TOPOFMIND TORRANCE: GROWTH DRIVEN BY JAPANESE PARTNERS AKT TRADING: GROWING ASIAN FOOD CULTURE IN THE U.S. have taken pride in being X-ray equipment. Today, phar- able to generate new revenue macy automation and medical For more than 40 years, Fuji Torrance has always valued its streams for the company and imaging are our most profit- Natural Foods has actively advo- Many small- and medium-size Japanese businesses and will I’m pleased to say that our busi- able business segments,” Yoshii cated for higher food quality and food and beverage companies, continue to do so. Amid the on- ness has been growing ever added. safety standards in the United particularly in Japan, have taken AKT TRADING INC. going global turmoil caused by since. Utilizing the high techni- www.noritsu.com States. Beginning its operations notice of a promising opportunity the COVID-19 pandemic, Torrance cal ability and knowledge of www.noritsu-rx.com in 1979 as a sprout grower in in the growing market for Asian is gradually reopening for busi- California, Fuji has developed a food around the world, including ness. In the past year, the city wel- food safety plan that has played in the United States, where the comed back Sanrio and Oriental an important role in the compa- population of Asians continues to Motor. ny’s success. increase. On the road to recovery, the city AJINOMOTO FOODS: Determined to provide cus- Based in Torrance in Los Angeles will step up efforts to attract new PRESERVING HEALTHY tomers with the highest quality County, AKT Trading Inc. has investment and assist existing EATING IN THE AMERICAS and safest sprouts possible, Fuji introduced many products that businesses. It plans to highlight carried out a risk analysis and de- satisfy Americans’ craving for the so-called Torrance Advantage, A melting pot of cultures, the termined which sprouts it would Japanese food across the country. a promotional pitch that attract- United States has a complex food continue growing. Also, an un- “This has always been my and beverage industry and a di- inching commitment to its com- FOODS NATURAL FUJI ed long-time Japanese partners OFFICE OF THE MAYOR dream: to further serve as a like Honda, ANA, Mayekawa and verse culinary landscape, re ect- munity and customers has paid Fuji Natural Foods President City of Torrance Mayor Patrick bridge between the two cultures,” Morinaga. ing the country’s very long histo- o . Today, Fuji Natural Foods is Katsushiro Nakagawa Furey said AKT Trading Inc.