2019 LISTEN · ACT · RESOLVE · IMPROVE Customer Experience Bulletin
August 2019 Customer experience journey Welcome to the Public Transport Ombudsman’s first annual bulletin on the customer experience of public transport in Victoria. We have used the information we received from people and groups over the past year to plot the customer experience journey. The customer experience journey is divided into six categories and depicted below. Over the following pages we take a look at the major issues and the pain points Journey1 that arose on the customer experience journey in the past financial year. planning and wayfinding TICKETS Buying2 and managing your ticket
3On your journey
Complications4 and disruptions
5Claims, compensation and contact centre
Community6 experience
TEL: 1800 466 865 | EMAIL: [email protected] | PTOVIC.COM.AU
LISTEN · ACT · RESOLVE · IMPROVE Journey1 planning and wayfinding TICKETS Buying2 and managing your ticket
3On your journey
Complications4 and disruptions
5Claims, compensation and contact centre
Community6 experience
PUBLIC TRANSPORT OMBUDSMAN 2019 CUSTOMER EXPERIENCE BULLETIN
LISTEN · ACT · RESOLVE · IMPROVE 01 Journey planning and wayfinding
Planning and wayfinding are with the availability and People left the train after being how people navigate around consistency of information, advised by the train driver that public transport. They include with 73 complaints about trains did not appear to be going planning your journey online information on websites, apps anywhere, only to be ushered before you leave home, getting and available via social media. back onto the train by station information at stops, platforms staff. Trains began running We heard from passengers and onboard, reading timetables again shortly, however the Metro that different communication and using online information Notify app continued to say channels can provide and social media to stay that trains were suspended. inconsistent and even informed when things change. contradictory advice that In response to this experience Inadequate information impacts their ability to and others we have heard has a significant impact on plan and get around. about, we are exploring the the accessibility of public issue of inconsistent and transport – imagine seeing missing information through our “Listen for announcements” …imagine seeing systemic issues process and on the information screens at “Listen for announcements” will engage with public transport Flinders Street station when you on the information screens operators about improvements have a hearing impairment, or at Flinders Street station as part of that process. We knowing you have to be vigilant when you have a hearing encourage operators and PTV about the number of stations impairment… to continue to improve the you travel by train if you have consistency of information a vision impairment because provided across all channels We heard about a recent the onboard announcements to ensure accessibility for all. disruption on a metropolitan are not always in sync with train line that resulted in We conducted 34 investigations the correct station. contradictory advice via Twitter, into complaints about In the past year we received the Metro Notify app and information, timetables, 271 complaints, containing 298 announcements on board the websites and social media. issues, relating to information train and at a station platform. One third of the investigations about service delivery and Passengers were advised that were into V/Line’s timetables. A complaint can trains would not be running management of information contain more than one issue. and bus replacements had provided during disrupted been arranged, and at the and cancelled services. People who complained to same time that trains were us were generally dissatisfied about to start running again.
TEL: 1800 466 865 | EMAIL: [email protected] | PTOVIC.COM.AU
LISTEN · ACT · RESOLVE · IMPROVE omplaint issue types
Issues Information Website/Social Media (73) total: Availability (93) Timetables (92) Information Accuracy (40)