DOCSLIB.ORG

Japan's Motorcycle Wars

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Japan's Motorcycle Wars Japan’s Motorcycle Wars alexander.indd 1 4/14/2008 9:29:25 PM alexander.indd 2 4/14/2008 9:29:25 PM Jeffrey W. Alexander Japan’s Motorcycle Wars An Industry History alexander.indd 3 4/14/2008 9:29:25 PM © UBC Press 2008 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, without prior written permission of the publisher, or, in Canada, in the case of photocopying or other reprographic copying, a licence from Access Copyright (Canadian Copyright Licensing Agency), www.accesscopyright.ca. 17 15 14 13 12 11 10 09 08 5 4 3 2 1 Printed in Canada with vegetable-based inks on FSC-certified ancient-forest-free paper (100% post-consumer recycled) that is processed chlorine- and acid-free. Library and Archives Canada Cataloguing in Publication Alexander, Jeffrey W. (Jeffrey William), 1972- Japan’s motorcycle wars : an industry history / Jeffrey W. Alexander. Includes bibliographical references and index. isbn 978-0-7748-1453-9 1. Motorcycle industry – Japan – History. 2. Motorcycling – Japan – History. I. Title. HD9710.5.J32A43 2008 338.4’762922750952 C2007-907431-6 UBC Press gratefully acknowledges the financial support for our publishing program of the Government of Canada through the Book Publishing Industry Development Program (BPIDP), and of the Canada Council for the Arts, and the British Columbia Arts Council. This book has been published with the help of a grant from the Canadian Federation for the Humanities and Social Sciences, through the Aid to Scholarly Publications Programme, using funds provided by the Social Sciences and Humanities Research Council of Canada, and with the help of the K.D. Srivastava Fund. Printed and bound in Canada by Friesens Set in Minion, Meta, and ITC Machine by Artegraphica Design Co. Ltd. Copy editor: Sarah Wight Proofreader: James Leahy UBC Press The University of British Columbia 2029 West Mall Vancouver, BC V6T 1Z2 604-822-5959 / Fax: 604-822-6083 www.ubcpress.ca alexander.indd 4 4/14/2008 9:29:25 PM For Carolyne alexander.indd 5 4/14/2008 9:29:25 PM alexander.indd 6 4/14/2008 9:29:25 PM Contents Illustrations / viii Acknowledgments / xi Introduction: Why the Motorcycle? / 3 1 Japan’s Transportation Revolution, 1896-1931 / 18 2 Motorcycle and Empire: A Study in Industrial Self-Sufficiency / 44 3 Know Your Customers: Designing Products for an Impoverished Postwar Market / 65 4 Know Your Competitors: Finding a Niche in a Crowded Manufacturing Field / 85 5 The Rise of the Big Four / 109 6 Bitter Realities: Going Bankrupt in Japan / 166 7 Sales and Safety / 197 Appendix A: Motorcycle Production, Use, and Exports / 225 Appendix B: Profiles of Motorcycle Manufacturers / 229 Notes / 233 Glossary / 255 Bibliography / 258 Index / 266 alexander.indd 7 4/14/2008 9:29:25 PM Illustrations F i g u r e s 1 The origins of Japan’s wartime motorcycle manufacturing companies, 1881-1945 / 49 2 Number of motorcycle manufacturers in Japan, 1946-75 / 101 3 The origins of Japan’s successful postwar motorcycle manufacturing firms, 1937-63 / 110 4 The development of the Kawasaki Corporation, 1896-2006 / 157 T a b l e s 1 Wheeled vehicles in Japan, 1913-37 / 36 2 Traffic accidents, fatalities, and injuries in Japan, 1925-43 / 37 3 Motorcycle driver-licensing restrictions, 1919 / 38 4 Motorcycle driver-licensing restrictions, 1933 amendment / 45 5 Production of motorized vehicles, 1930-45 / 53 6 Production of Mitsubishi’s Silver Pigeon scooter, 1950-64 / 70 7 To¯yo¯ Motors production and prices by product class, 1949-59 / 74 8 Production of two-wheeled motor vehicles, 1946-50 / 79 9 Motorcycle and motorized-bicycle driver-licensing restrictions, 1947 / 86 10 Motorcycle and motorized-bicycle driver-licensing restrictions, 1952 / 87 11 Motorcycle and motorized-bicycle driver-licensing restrictions, 1956 / 88 12 Production of two-wheeled motor vehicles, 1951-60 / 88 13 Traffic fatalities, vehicles, and paved highways in Japan, 1945-60 / 89 14 National highways and paved highways in Japan, 1949-65 / 104 15 Transport share of automobiles and railways, 1950-65 / 105 16 Production values for the top industries in Hamamatsu, 1970 / 204 17 Traffic fatalities, vehicles, and paved highways in Japan,1961 -70 / 217 18 Traffic fatalities, vehicles, and paved highways in Japan,1971 -80 / 221 A.1 Motorcycle production in Japan by company, 1955-2006 / 226 A.2 Motorcycles in use in Japan by type, 1955-2005 / 227 A.3 Japan’s motorcycle exports, 1950-2005 / 228 alexander.indd 8 4/14/2008 9:29:25 PM P h o t o s Following page 84 1 The To¯kaido¯ between Kyoto and Edo (now Tokyo), 1865 2 Woman in a basket palanquin, circa 1870 3 Building Rabbit scooters, 1959 4 Three models of the Fuso¯ Silver Pigeon 5 Fuji Industries’ 500,000th Rabbit scooter rolls off the assembly line, 1964 6 Rikuo 750 cc RTII motorcycle by the Rikuo Motor Company, 1958 7 The All-Japan Motorcycle Rider Association race at Tamagawa Olympia Speedway, 6 November 1949 8 The crowd at Tamagawa Olympia Speedway on race day, 6 November 1949 9 A young rider competing at Tamagawa Olympia Speedway, 6 November 1949 10 The 50 cc Honda A-Type, 1947 11 The 98 cc Honda Dream D-Type, 1949 12 The 146 cc Honda Dream E-Type, 1951 13 The 50 cc Honda F-Type Cub, 1952 14 Suzuki Loom Company Shop, Hamamatsu, 1909 15 Suzuki sarong weaving machine, 1930 16 The 750 cc Suzuki Suzulight automobile, 1937 17 Suzuki’s head office and plant, Hamamatsu, 1947 18 The 36 cc Suzuki Bike Power Free cyclemotor, 1952 19 Suzuki employees fabricating the 36 cc Bike Power Free cyclemotor, 1952 20 Suzuki rider Yamashita Rinsaku after winning the second Mount Fuji Ascent Race, 1954 21 Suzuki Racing Team riders atop the 90 cc Colleda CO at the first Asama Highlands Race, 1955 22 Suzuki’s riders line up at the Isle of Man TT Race, 8 June 1962 23 The 125 cc Yamaha YA-1, the Red Dragonfly, 1955 24 The 148 cc KE-1 motorcycle engine by Kawasaki Machine Industries, 1952 25 The 125 cc KB-5 motorcycle engine by Kawasaki-Meihatsu, 1955 26 The 125 cc Meihatsu 125 Deluxe, 1956 27 The 125 cc Kawasaki New Ace, 1960 Illustrations ix alexander.indd 9 4/14/2008 9:29:26 PM 28 The 650 cc Kawasaki W1-650, 1965 29 The Kawasaki KA-2, 1967 30 To¯hatsu Motor Company promotional bike parade along the Ginza, Tokyo, 23 April 1951 31 The 50 cc Honda Super Cub C-100, 1958 32 The grand opening of an American Suzuki dealer, 1966 33 The 750 cc Honda CB750 Four, 1968 34 Two young men on a motorcycling trip pose with their Hondas, 1970 35 Suzuki’s first overseas motorcycle assembly plant, Thailand,1967 36 Sumo wrestlers discuss a colleague’s motorcycle, Chiba prefecture, 1966 37 The National Police Agency shiro-bai (white bike) police force reaches three thousand officers and machines, 5 May 1969 x Illustrations alexander.indd 10 4/14/2008 9:29:26 PM Acknowledgments In the summer of 2001, I came across a photographic catalogue of many of the motorcycles built in Japan since 1945, and I examined it with surprise. Some of the earliest machines looked exactly like British and American motorcycles dating to the 1930s and 1940s, but the many Japanese firms that had produced them had long since gone out of business. Further searches for any trace of these companies turned up very little, for I soon discovered that while there are many scholarly volumes on the history of Japan’s automobile industry, there is next to nothing written about its motorcycle industry. I had discovered what every researcher seeks – a hole in the literature. This book, which began at the Uni- versity of British Columbia, is my humble effort at filling a part of that hole. This project was made possible through funding from the Social Sciences and Humanities Research Council of Canada. Further financial assistance was extended by the University of British Columbia and UBC’s Centre for Japanese Research (CJR). I must thank my advisor, William Wray, for his support of this investigation and for providing the autonomy that enabled its progress. The director of the CJR, David Edgington, also provided terrific guidance. Thanks to Diana Lary, the former director of UBC’s Centre for Chinese Research, who has been hugely supportive over the last several years. Special thanks to Michael Cusumano of MIT for his helpful comments and for his encouragement. Thanks also to the patient staff of the UBC Library. Their efforts gave me access to Japanese company histories from the excellent collections of the University of California at San Diego, Ohio State University, the University of Chicago, Duke University, and the libraries of the University of Southern California. Special thanks to Ken Coates of the Japan Studies Association of Canada (JSAC) and the University of Waterloo for terrific advice. Thanks also to Carin Holroyd of the Asia Pacific Foundation of Canada for her kind support, and for the foundation’s provision of a research internship in 2005. My gratitude extends also to Maruhashi Shigeharu of the Yamaha Motor Company in Iwata City and to Terada Isao of the Suzuki Motor Company in Hamamatsu City for inviting me to inspect their companies’ operations and speak with their engineers in June 2002. Thanks also to the Honda Motor Com- pany, Fuji Heavy Industries, the Yamaha Motor Company, Kawasaki Motors, and Mitsubishi Motors for providing historical photographs.
Load more

Recommended publications
  • Adventure Cyclist GO the DISTANCE
    WAYPOINTS 8 MECHANICAL ADVANTAGE 56 OPEN ROAD GALLERY 63 ADVENTURE CYCLIST GO THE DISTANCE. APRIL 2011 WWW.ADVentURecYCLing.ORG $4.95 The Second Annual Cyclists’ Travel Guide INSIDE: 2011 TOURING BIKE BUYEr’s GUIDE | KEEPING THE KIDS HAPPY GPS AND E-MAPPING | THE MIRROR LEGEND SHARE THE JOY GET A CHANCE TO WIN Spread the joy of cycling and get a chance to win cool prizes n For every cyclist you sign up through a gift membersip or who joins through your referral, you score one entry to win a Novara Verita (rei.com/ product/807242) valued at over $1,100. The winner will be drawn from all eligible members in January of 2012. n Recruit the most new members in 2011, and you’ll win a $500 Adventure Cycling shopping spree. n Each month we’ll draw a mini-prize winner who will receive gifts from companies like Old Man Mountain, Cascade Designs, Showers Pass, and others. n The more new members you sign up, the more chances you have to win! Adventure Cycling Association adventurecycling.org/joy Adventure Cycling Corporate Members Adventure Cycling’s business partners play a significant level of support. These corporate membership funds go toward role in the success of our nonprofit organization. Our Corporate special projects and the creation of new programs. To learn more Membership Program is designed to spotlight these key support- about how your business can become a corporate supporter of ers. Corporate Members are companies that believe in what we Adventure Cycling, go to www.adventurecycling.org/corporate or do and wish to provide additional assistance through a higher call (800) 755-2453.
    [Show full text]
  • The Rivendell Reader a Look @ Lugss
    $3.50, unless you subscribe T H E R I V E N D E L L R E A D E R Issue No. Issue No. Spring 2004 Spring 2004 32 A Secret Magazine for Bicycle Riders 32 When Song Censors Worried About Louie Louie his year Shimano introduced Saint, a blackish-grey A front derailleur that matches the radius of the smaller big component group for downhill and stunt riding. rings and works well on bikes with low bottom brackets. All Imagine the possibilities if Shimano put its engineers they’d have to do is make a shorter cage and radius it differently. T and weight behind a touring group at the Ultegra This is asking a lot, but: A matching 7-speed indexable bar-end level. Here’s what I’d like to see: shifter would be great. You can tour with STI, but bar-end shifters A 132.5mm rear hub, which would fit in either a 130mm make more sense, and seven rear cogs is plenty for non-racing frame or a 135mm frame. Both sizes have been common for use. The rear wheel would be stronger, and the chain wouldn’t years now, and the proposed group should accommodate either. require a special pin, as the current 9-speed chains do. The in-between 132.5mm-spaced rear hub would do that. If it Current, interbrand-usable bottom brackets. These days were a 130 or 135, no biggie. I think the concept of “splittin’ the Shimano’s top groups come with the bottom brackets that have diff” might not sit well with Shimano’s engineers.
    [Show full text]
  • Các Kiểu Xe Honda Ở Miền Nam & Thế Giới Trước
    Các kiểu xe Honda ở miền Nam & thế giới trước '75 Trong bối cảnh thị trường xe 2 bánh gắn động cơ vào thập niên 1950, đa số các loại xe sử dụng tại miền nam Việt Nam được nhập từ Âu Châu: Vespa, Lambretta, Puch, Mobylette-Motobécane, VéloSolex, các loại xe gắn động cơ Sachs như Goebels, Phénix… Một phần do độ tin cậy vào hàng hoá của Âu Châu sản xuất, một phần nghi ngờ vào độ bền những sản phẩm Nhật Bản sản xuất sau Thế Chiến thứ hai 1939-1945. Thật ra hàng hoá Nhật Bản sản xuất sau 1945 đáp ứng lại nhu cầu tiêu dùng, tuy không bền chắc bằng những sản phẩm của Âu Châu, nhưng được sản xuất hàng loạt với giá rẻ. Qua thập niên 1950, công nghệ hàng tiêu dùng Nhật Bản đã đạt được tiêu chuẩn quốc tế, nhưng với những nghi ngờ xấu còn lại của người tiêu thụ trong nước, nên những mặt hàng Âu Châu vẫn còn chiếm lãnh thị trường Việt Nam. Trong khi các nước Đông Nam Á như Thái Lan, Malaysia, Cam Bốt đã tiêu thụ hàng hoá Nhật như máy thu thanh radio, máy ảnh, máy ghi âm, máy kéo… và xe máy Nhật. Sơ lược về những xe máy Honda 50cc đầu tiên Ý tưởng sản xuất một xe máy 50cc mới (3.1 cu in) đã được hình thành vào năm 1956, khi Soichiro Honda và Takeo Fujisawa của Honda Motor viếng thăm Đức Quốc (Cộng Hoà Liên Bang Đức, hay Tây Đức lúc ấy) mà họ đã chứng kiến sự phổ biến của xe gắn máy, và xe máy hạng nhẹ.
    [Show full text]
  • From Mass Production to from Mass Production to Mass
    European Mana gement Journal Vol. 14 No. 5 pp. 442-450 1996 ~ Pergamon Copyright © I990 Elsevier Science Ltd rinted in Great Britain. All rights reserved S0 2 63 -2 3 73 (9 6) 00 03 7- 0 0263-2373/96 I5.00+ 0.00 From Mass Production to MassThe Case Customization of the National Indust rial Bicycle Company of Japan SURESH KOTHA Assistan t Professor of Business Policy and Operations Mana gem ent Stern School of Business Ne w York University By means of a detailed study of the National customization, firms can produce enough variety in I n d u s t r ial Bicycle C o m p a n y o f J ap a n (NIBC), products and/or services so that nearly everyone finds Suresh Kotha examines the dynamics of imple- exactly what he or she wants at a reasonable price (Pine, menting mass customization in a firm that pursues 1993). both mass production and mass customization in two different factories. NIBC reaps superior return s According to Kotler (1989) the concept of 'mass market' b y e m p l o y i n g a s y s t e m w h i c h i n c r e a s e s i n t e r a c ti o n is dead and market segmentation has now progressed to b e t w e e n t h e m a s s production and mass custom the era of mass customization. Kotler and others argue f a c tories and encourages k n o w l e d g e c r e at io n .
    [Show full text]
  • Miyata Catalogue 85
    MIYATA THERIGHI' E OF REFERENCE rHE RIGHr APPROACH fHE RIGHr sruw The first mistake you can make when buying a Metallurgy is not alchemy but if Miyata tech­ bicycle, is buying a bicycle. Quite understand ­ nicians have failed to create gold from base met­ ably You have an end-use in mind so it seems als, they have succeeded with something nearly reasonable to insp ect an end product. And yet, as valuable . Chrome molybdenum alloyed steel. It the collage of components you see has little to do is milled into exc eedingly lightweight, amazingly with what you get. The right frame of reference is strong tubing. Miyata tubing. We call it Cr-Mo. We looking for the right frame. are the only bicycle manufacturer that processes its own tubing, and , as such , we do not have to settle for merely double butted tubes. We have rHE RIGHr OESIGN advanced to triple, even quadruple, butting. It begins with geometry: the relationships be­ Butting simply means making the tubes tween the major tubes that comprise the frame. thicker on the ends-where they butt together­ Tube lengths and the angle at which they intersect than they are in the middle. It makes the tube determine how well suited the frame is for a specif­ stronger where the frame is potentially weaker. ic task. For example: a racing frame's seat and However, not every joint head tubes are more vertical than other frames. re Ce i Ve s th e s am e ____ STRENGTH RETENTIO The top tube is _shorter, and so is the overall wheel ­ stress, so every joint ! base.
    [Show full text]
  • Konya Bölgesi Otomotiv Sektörü
    KONYA BÖLGESİ OTOMOTİV YAN SANAYİ SEKTÖRÜ İÇİN İHRACAT PAZAR ARAŞTIRMASI 1. GİRİŞ Dünyada gelişmiş ve gelişmekte olan hemen hemen her ülkenin lokomotif sektörlerinden biri de otomotiv ve otomotiv yan sanayi sektörüdür. Türkiye’de otomotiv ve otomotiv yan sanayi sektörü başta Marmara Bölgesi olmak üzere, çeşitli illerimizde ciddi gelişimler göstermiştir. Özellikle Bursa, İstanbul, İzmir, Kocaeli, Konya, Ankara, Adana ve Manisa Türkiye’de otomotiv ve yan sanayisinin geliştiği iller içerisinde en önemli yeri tutarlar. Türkiye’de otomotiv ve bu sektöre bağlı yan sanayi 1950’li yıllarda cılız hareketlerle başlamasına rağmen, ilk ciddi gelişim Devrim adı verilen Türk imalatı otomobillerin üretimi ile başlamıştır. Ancak Türkiye’de seri halde otomobil üretiminin Anadol markası ile 1966 yılında başladığı bilinmektedir. 1970’lerde yeni montaj hatlarının kurulmasıyla birlikte başka marka araçların da ülkemizde seri üretiminin yapıldığı görülmektedir. Otomotiv ve otomotiv yan sanayisiyle ilgili altyapı ve üst yapı yatırımları, Türkiye’nin 1980’ler ile 1990’lı yıllarında bu sektörü hızla ülke ekonomisi içerisinde üst sıralara taşımıştır. Özellikle 1996 yılında Gümrük Birliği Anlaşmasının yürürlüğe girmesi, sektörü büyük oranda dış rekabete açmış ve hızla değişen küresel koşullara uyumunu sağlamıştır. Bugün otomotiv yan sanayi sektörü Türkiye’nin en önemli imalat ve ihracatçı sektörlerinden biridir. Aşağıdaki tabloda otomotiv yan sanayi sektörünün son on yıllık ihracat ve ithalat rakamları gösterilmektedir. YILLAR OTOMOTİV AKSAM VE OTOMOTİV AKSAM VE
    [Show full text]
  • Yamaha Motor Company
    YAMAHA MOTOR COMPANY Challenge The Need for Speed Solve database access performance problems emerging after redesigning Whoever first said “Instant gratification isn’t fast enough” could easily have the application and switching to a new been referring to a business website user’s experience. For Yamaha Motor application server Europe, a supplier of motorcycles and related motorized products, this has certainly been the case with the operationally-critical dealer website. The Solution Replacement of default Microsoft site connects their 1,500 European dealers with the Yamaha distributors in SQL Server drivers with Progress® 12 countries. The website is designed so that dealers can quickly order spare DataDirect ® JDBC drivers parts for one of Yamaha’s dozens of motorized products as well as register warranties and process warranty claims. The Yamaha dealer site plays Benefit an important but understated role for the Yamaha brand in Europe. The 10X improvement in page load time; experience of owning a Yamaha product is influenced by the ease of service. 20X improvement in database access performance By efficiently connecting dealers and distributors, the Yamaha dealer site ensures a positive impression of the brand for the end customer, the person who actually bought the water vehicle or motorcycle. “For users of our website, there are only two acceptable speeds for the underlying application and database: Fast and faster,” said Kees Trommel, Division Manager Information Systems at Yamaha Motor Europe. “With hundreds of data points, such
    [Show full text]
  • 2021 Off Road Competition
    2021 Off Road Competition VICTORY Tune. Race. Win. Back in 1955, when Yamaha Motor Company Developed from the race-winning factory bikes, For the last 40 years the PW50 has been the was founded, the engineers who developed the all-new 2021 YZ250F gets a more powerful mini-bike of choice with first-time junior riders, the first ever Yamaha motorcycle decided that engine together with a sharper handling chassis as it is designed specifically to suit their needs the best way to test it to the limit was to race to make it quicker, smoother and more agile. and skills – to enjoy their first motorcycle and it. And it won first time out. Now, after seven Both the YZ250F and YZ450F get radical new to start making memories. The smooth fully- decades of winning, the company’s commitment Icon Blue bodywork with bold graphics. And automatic gearbox makes for rider-friendly to racing is as strong as ever. 2020 started on a the hot news for 2021 is the launch of the performance and easy handling, making it the high with the 250SX West Coast Championship YZ250F Monster Energy Edition and YZ450F ideal first bike to own and maintain. win for Dylan Ferrandis. The Monster Energy Monster Energy Edition – the ultimate factory- Star Yamaha Racing team rider defended his style special editions. For 2021 the legendary The 2021 range also includes the full range of title to score back-to-back 250SX West Coast YZ250 is once again joined by the YZ125, YZ85 TT-R50, TT-R110 and TT-R125 4-stroke models.
    [Show full text]
  • The 25Th Taipei Int'l
    Taipei World Trade Center TWTC Nangang Exhibition Hall The 25th Taipei Int’l I2047 JIE SU KANG I2046 KE TUNG KENG GREEN GIANT KENT JOY Tern PACIFIC TRANS CHIUAN FA I2030 I2035 I2046 I2038 I2039 I2040 I2041 I2042 U- DAR HAR SOURCE CHUAN- APROVE IUVO TEFUA UNIQUE LEECHE SOLU- YOAN CHIEN FON MONIC KTM Gazelle ASI XIN Bicycle Parts & Accessories I2001 I2002 I2003 I2004 I2005 I2008 I2010 I2011 I2012 I2015 I2017 I2018 I2019 I2020 Image Pavilion LEV BRIGHT SUNG JIUN MATRIX SPANK THA- TUN PETER'S JO- ADVERTI METALS PROPALM BIKEFORCE DNM DURMAS GOOD HORSEHAUNG WEI CHIEH SING UNISTONE ZAW TIEN YI DAR YANTEC INDUSTRIES MES EYES GON Complete Bicycles I0001 I0003 I0004 I0006 I0008 I0009 I0010 I0012 I0013 I0015 I0017 I0019 I0021 I0022 I0024 I0026 I0027 I0028 Overseas Exhibitors Joint-booth Exhibitors CHERN SYMBIOSIS KAMI SHIANG ASHIMA CHEPARK IRWINGAWA I0802 I0301 I0501 I0901a I1002 I1101 EXUSTAR EXU- IBERA TEXPORT DYNAMIC KENG STAR MASSLOAD KEVITA SUZICO S-TECH FORMOSA M & K TANGE INE DESIGN I1401 I1102 I1202 I1301 Media I0201a I0401 I0601 I0701 I0804 I0904 I1003a I1103 CHUHN-E YUAN COLO- HOME JANG EXU- U- ASSIZE INNOVA PROWELL LUNG POWERWAY FINA GLORY ARIX YEU KCNC JEDAN URY SOON HORNG STAR MOUTH I0303a I0503a I0605 I0705a I0903a I1005a I1006 I1105 I1106 I1205a I1206 I1305a I1306 I1405 WHEEL FASEN LOONEY-MAX CHUEH MIT CYCLE WHEEL WELL APSE ORA SG SPORTS I0102 I0606 I0205a I0307 I0405 I0507 I0607 I0705 I0806 I0907a REIN GREAT FORCE HUMPERT- XTENSION AMEN NEO ASIA GO TUM SHOUH I0810 I0909a GUNIOR I1210 - SUN C6 BARADINE SHINE-HO MAC MAO JIUH- CHANG I1110 I0311 I0911a I1007a I1107 I1209a I1309a I1310 YEH BEVATO I0511 Q-LITE I0211a I TEK I0411 I0611 LI WULER LING TAIWAN A-PRO HUA CASTELLO JOY APREBIC YOUN JOHNSON ASTROACCORD I1014a I1313 I1314 TRO ASSESS VISCOUNT MARWI TECH LIVE HELIO-SER I0112 I0213a I0313 I0413a I0513 I0613a I0711 I0812 I0914 I1013a I1114 I1218 I1317 .
    [Show full text]
  • TVS Srichakra Ltd.P65
    SECTOR: AUTO ANCILLARY TVS Srichakra Ltd STOCK INFO. BLOOMBERG 19 July 2012 BSE Sensex: 17,185 SRTY.IN Buy REUTERS CODE S&P CNX: 5,216 TVSC.BO Initiating Coverage `326 (` CRORES) We recommend to BUY TVS Srichakra Ltd (TVSSL) for a one- Y/E MARCH FY12A FY13E FY13E year price target of `465 - 7XFY12 earnings. Net sales 1,396 1,512 1,694 INVESTMENT ARGUMENTS: EBITDA 131 141 156 Strong player in 2 wheeler tyres RPAT 40 51 67 Adspends to aid replacement market growth BV/Share (`) 184.8 234.2 303.5 Operating leverage to come into play Adj. EPS (`) 51.8 66.3 87.4 GROWTH DRIVERS EPS growth (%) 1.0 28 32 Strong player in 2 wheeler tyres: TVSSL, after MRF, is the 2nd P/E (x) 6.3 4.9 3.7 largest player in 2 wheeler tyres with sales of 1.67 cr 2-wheeler and P/BV (x) 1.8 1.4 1.1 3-wheeler tyres in a 6.7 cr 2/3 wheeler tyre market. The company is EV/EBITDA (x) 4.2 3.8 3.2 a supplier to leading players in this segment such as Hero Motocorp, Bajaj Auto and TVS Motors. The company has, also, been makring Div yld (%) 4.1 4.4 4.8 efforts to break into new OEM customers with positive results that ROE (%) 31 32 33 will over a period of time get reflected in numbers. The company RoCE (%) 26 26 27 derives 58% of its revenue from the OEM segment. As 2-wheeler sales grow 12-15% p.a.
    [Show full text]
  • Project Report on Comparative Analysis of 4-Stroke Bikes
    Project Report On Comparative Analysis Of 4-Stroke Bikes Submitted towards the Partial fulfillment of Master of Business Administration (Affiliated to U.P. Technical University, Lucknow) Under the guidance of: Submitted by: Supervisor Name Your Name Roll: - CONTENTS A) Title page B) Acknowledgement C) Certificate 1) INTRODUCTION 2) INDUSTRY OVERVIEW 3) COMPANY PROFILE 4) MARKETING STRATEGIES 4) LITERATURE REVIEW 5) RESEARCH METHODOLOGY 6) DATA ANALYSIS AND INTERPRETATION 7) FINDINGS 8) SUGGESTIONS 9) CONCLUSION 10) REFERENCES AND ANNEXURES ACKNOWLEDGEMENT We express our sincere gratitude to our project guide Mr. Gaurav Kumar Verma for giving us the opportunity to work on this project. We are thankful to our Project Guide for their guidance and encouragement without which the satisfactory completion of our project would not have been possible. They have been a constant source of inspiration to us, showing all the patience and abundant encouragement throughout the project duration. Also, we are thankful to the librarians and staff of our institute, for their continued support and invaluable encouragement. Above all, we are thankful to the “Almighty” and to our parents for their blessings, humble support and showing their belief in us. TRIBHUVAN NARAYAN INTRODUCTION INTRODUCTION HISTORY OF BIKES Through the years… Bob Stark has been involved with Indian motorcycles throughout his entire life. Bob's father became an Indian dealer in 1918, after returning from military service during World War I. Bob still has a photo of his mother riding in a sidecar in 1923. Since Bob was born in 1934, his parents were involved with Indian cycles long before that. At the age of 10 Bob started staying around his fathers shop, and developed quite an interest in the Indian cycles.
    [Show full text]
  • REBATES FINALLY ANNOUNCED! P. 03
    JUNE 2021 MG NISSAN TESLA LEAF ZS EV MODEL 3 was $61,990 was $48,990 was $69,990 NOW NOW NOW $53,565 MG ZS EV $40,365 TESLA MODEL 3 $61,365 KIA NIRO RENAULTZOE HYUNDAIIONIQ was $77,990 was $65,990 was $79,990 NOW $69,365 NOW $57,365 NOW $71,365 KIA MITSUBISHI SORENTO OUTLANDER REBATES FINALLY was was $73,990 $52,490 ANNOUNCED! NOW NOW $68,240 $46,470 p. 03 P. 04 P. 08 P. 15 EVA'S RACE READY WHEN CAN I GET AN EV UTE? FLEETS LOVE KONA EV Drive your business forward with 1 EVS Call AND Steve BEYOND OwensJUNE 2021 now| WWW.EVSANDBEYOND.CO.NZ on 021 947 752 FINALLY, By Geoff Dobson, A FEEBATE SCHEME Editor V dealerships are bracing for an onslaught of enquiries EV dealers we spoke too are uncertain about that but expect and sales. auction prices in Japan to rise and demand to soar – which may EThat’s now that the Government has announced a counter any “devaluation”. “feebate” scheme in the form of the Clean Car package The “feebate” doesn’t cover motorcycles as they are not presented by transport minister Michael Wood on June 13 – considered polluting to the extent utes and other vehicles are, more of which features in this issue. but electrics are moving ahead in that field too. It’s the EV boost many have been looking for, although some And there’s concern EV education may need to be stepped up to fine-tuning still has to be done – probably through an “EV explain their benefits and bust some of the myths about them sector leadership group” Wood intends establishing shortly.
    [Show full text]