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Four Swedish Companies Celebrate Long-Term Commitment to Brazil

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Four Swedish Companies Celebrate Long-Term Commitment to Brazil SEPTEMBER - DECEMBER 2019 ordic ight NA JOINT SWEDCHAM / NBCC PUBLICATION L Four Swedish companies celebrate long-term commitment to Brazil WWW.SWEDCHAM.COM.BR WWW.NBCC.COM.BR THE LONGEST JOURNEY – WITH THE GREENEST TRUCK For the third year in a row Scania has won the VerkehrsRundschau and Trucker Magazine “Green Truck” award in the most comprehensive test of fuel consumption and CO2emissions in the industry. And while we are incredibly proud of this accomplishment, that doesn’t mean we’ve arrived at our destination. Because while continuously lowering fuel consumption is a constant strive for scania – building a sustainable transport industry is more than an individual achievement. We all need to keep pushing forward. This is a celebration of that continued journey. Together. 2019 GREEN TRUCK AWARD 2018 WINNER 2017 WINNER SCANIA R 500-SERIES SCANIA R 450-SERIES Anuncio_210_280_Swedcham_green_truck.indd 1 24/07/2019 16:13:01 SEPTEMBER - DECEMBER 2019 >> contents NordicLight is the quarterly publication of Swedcham and NBCC THE LONGEST JOURNEY 4. Four major Swedish companies and members of 6. Electrolux marks 100th anniversary in Sweden with Swedcham celebrate long-term commitment to Brazil. Better Living Program for more sustainable living. – WITH THE GREENEST TRUCK (Cover Steve Allen Photo) For the third year in a row Scania has won the VerkehrsRundschau and Trucker Magazine “Green Truck” award in the most comprehensive test of fuel consumption and CO2emissions in the industry. And while we are incredibly proud of this accomplishment, that doesn’t mean we’ve arrived at our destination. Because while continuously lowering fuel consumption is a constant strive for scania – building a sustainable transport industry is more than an individual achievement. We all need to keep pushing forward. This is a celebration 8. Ambassador Per-Arne Hjelmborn bids farewell after 28. Saab has been active in defense and security market five years in Brazil. for more than 80 years. of that continued journey. Together. 34. Swedish community in São 37. Meet Marianne Fosland, 38. DNV GL expands portfolio Paulo celebrates National Day. Norway’s new Consul General in Rio de for offshore operations in Brazil Janeiro. Others 2019 8. Embassy Update >> 16. Business Sweden >> 18. Otávio Lucchese GREEN TRUCK AWARD 22. Brazilcham News >> 30. Sweden in São Paulo >> 37. NBCC pages 50. Swedcham News >> 60. Finance Committee 2018 WINNER 2017 WINNER SCANIA R 500-SERIES SCANIA R 450-SERIES 62. Legal Framework for Business Development >> 64. Human Capital Anuncio_210_280_Swedcham_green_truck.indd 1 24/07/2019 16:13:01 Swedish companies celebrate long-term commitment to Brazil Sandvik Sandvik is celebrating its 70th anniversary in Four major Swedish companies and long- Brazil this year. An engineering group in mining standing members of Swedcham are cele- and rock excavation, metal-cutting and materials technology, Sandvik arrived in Brazil in 1949 with brating their anniversaries in Brazil. the name Aços Sandvik Ltda. NordicLight hereby wishes to congratulate Sandvik’s world history dates back to 1858 in Sweden, with Göran Frederik Göransson, pioneer them for their many years in this country in the production of steel through the Bessernet and with Swedcham: Sandvik (70 years), process. In 1862, Göran built a steel factory that Alfa Laval (60 years), Volvo (40 years) and was called Sandvik. In 1949, Brazil didn’t have a defined industrial Höganäs (20 years). base and people were just beginning to dream about large refineries and the automotive indus- try. Nevertheless, in an evident demonstration of entrepreneurial insight and confidence in this country, Swedish executives decided to start up the company’s activities as an importer and distributor of rock drills--a product of major importance at the time as mining and civil construction companies were starting to develop in this country. Sandvik has become the market leader in Brazil in the areas in which it operates as a main sup- plier of products and services in several industrial segments--with subsidiaries/divisions, production units, training centers, sales representatives, special- ists and distributors based in Brazil’s major cities. The first Sandvik office and warehouse in São Paulo State in 1949. Sandvik DO4221, Sandvik Mining and Rock Technology. 4 SEPTEMBER - DECEMBER 2019 Alfa Laval’s HQ in Petropolis in Rio de Janeiro State in the 1960s. Alfa Laval tion) and São José dos Pinhais/PR (parts distribu- In December, Alfa Laval will be celebrating the tion center). 60th anniversary since the foundation of its first Celebrating its 40th anniversary in Brazil, Volvo headquarters in Brazil, with units in São Paulo and has for several consecutive years been appointed Rio de Janeiro for the sale of its products. one of the best companies to work for in Brazil by In 1962, Alfa Laval acquired a factory in São the prestigious ranking Você S/A of Editora Abril. Paulo, where it began local production in 1966. In “Without a doubt, Volvo do Brasil has become a order to meet the rising demand from its clients in reference not only on the local market, but also in Brazil, Alfa Laval kept on growing and innovating in our global organization and throughout the world,” the nationalization and diversity of products for the says Wilson Lirmann, President of Grupo Volvo most varied market segments--such as fruit juice, América Latina. vegetable oil, naval, industrial automation, petro- It was Volvo do Brasil that launched (way back chemicals, etc. in 1992) the first bi-articulated bus in the world! In order to meet growing demand, Alfa Laval The project was developed in Curitiba but today moved to a new, larger headquarters in São Paulo in the BRTs (Bus Rapid Transits as they are known) are 2008 and in 2011 it acquired Aalborg in Denmark, seen in Bogotá (Colombia), Rio, Goiania and Belo which completed its portfolio for the oil and gas Horizonte, among other cities. and naval sectors Currently, Alfa Laval Brasil has three units that are located in São Paulo, and Rio das Ostras and Petropolis in Rio de Janeiro State. Volvo A synonym of high technology, security and inno- vations, Volvo has throughout the last four decades built a history of constant evolution in Brazil, a tra- jectory that has revolutionized cargo and passenger transport here. Every day, more than 3,700 employees build the future of commercial transport at Volvo’s factories in Brazil. Based in Curitiba in the state of Paraná (where it produces heavy and semi-heavy trucks, engines and bus chassis), Volvo also has units in Pederneiras/SP (construction equipment produc- Nordic Light 5 Höganäs Founded in 1797, Höganäs is the largest company in the world dedicated exclusively to the development and production of metal powders, with clients in 75 countries. The Swedish company has been meeting de- mands for all of South America for 20 years in Mogi das Cruzes, State of São Paulo, with a production and distribution of around 60,000 tons per year. “Our 20th anniversary celebration in Brazil has a special meaning for us,” says Adriano Machado, President of Höganäs in South America. Brazil accounts for more than 95% of South American business and is expected to be one of the three economies with the largest growth by 2030. Höganäs plant in São Paulo State. Electrolux celebrates 100 years in Sweden with action plan for sustainable living lives for the better over the last 100 years,” said Jonas Samuel- son, CEO at Electrolux. “At the same time, the way all of us live our lives today also poses a great challenge for a sustainable future. As a global leader in home appliances, Electrolux has a tremendous opportunity to eliminate barriers that are keeping customers and the industry from making sustainable choices.” “That’s where the Better Living Program comes in: it’s a to-do list which sets the direction of our company on a global level. Everything from product development to the way we do business and communicate with consumers will be impacted by this”. Four new 2030 targets have been defined, aligned with the United Nations Sustainable Development Goals and integrated (From the left) Leif Johansson, Michael Treschow, Hans Stråberg, Jonas Samuelson and Anders Scharp, all global CEOs along these 100 years. with Electrolux overall sustainability strategy: • Make sustainable eating the preferred choice t its headquarters in Sweden on August 29, Elec- • Make clothes last twice as long with half the environ- trolux introduced the Better Living Program, a mental impact plan to enable better and more sustainable living • Make homes free from harmful allergens and pollutants. for consumers around the world through 2030. • Make our business circular and climate neutral. The program was launched to coincide with the As a first action, the company intends to annually fund the company’s 100-year anniversary. Electrolux Food Foundation until 2030, with an expected AWith bold targets focusing on better eating, better garment total of SEK 100 million. The additional funding will contribute to care and a better home environment, the initiative widens the making sustainable eating the preferred choice as the foundation scope of Electrolux commitment to sustainability and enables supports employee and partner initiatives. For example, by 2030 the company and its brands to contribute in a meaningful way the Food Foundation seeks to offer education for children and on key global challenges. culinary training programs for unemployed and professionals to “At Electrolux, we take a lot of pride in the way our appli- at least 300,000 people, and support millions of people in need ances have helped shape hundreds of millions of people’s home through global and local programs and partners. 6 SEPTEMBER - DECEMBER 2019 Home of industrial ideas. Nosso espírito é inovador, nossas ações buscam fazer melhor sempre.
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