Profitable Growth for All Ford Motor Company 2012 Annual Report Operating Highlights Revenues 2012 2011 Worldwide wholesale unit volumes by automotive segment (in thousands) Ford North America 2,784 2,686 Ford South America 498 506 Ford Europe 1,353 1,602 Ford Asia Pacific Africa 1,033 901 Total 5,668 5,695 Revenues (in millions) Automotive $ 126,567 $ 128,168 Financial Services 7,685 8,096 Total $ 134,252 $ 136,264 Financial Results Income before income taxes (in millions) Automotive $ 6,010 $ 6,250 Financial Services 1,710 2,431 Total $ 7,720 $ 8,681 Amounts Attributable to Ford Motor Company Net income (in millions) $ 5,665 $ 20,213 Diluted net income per share of Common and Class B Stock $ 1.42 $ 4.94 Cash and Spending Automotive capital expenditures Amount (in billions) $ 5.5 $ 4.3 As a percentage of Automotive sales 4.3% 3.3% Automotive cash at year end (in billions) Automotive gross cash (a) $ 24.3 $ 22.9 – Cash net of Automotive debt 10.0 9.8 Shareholder Value Dividends paid per share $ 0.20 $ 0.00 Total shareholder returns % (b) 23% (36)% (a) Automotive gross cash includes cash and cash equivalents and net marketable securities. (b) Source: Standard & Poor’s, a division of the McGraw Hill Companies, Inc. Content On the Cover 1 More Products People Want The One Ford plan enables accelerated development of products 2 A Message from the Executive Chairman that customers truly want and value, resulting in a full-line of cars, 3 A Message from the President and CEO utilities and trucks that meet and exceed owner expectations 7 Board of Directors and Executives across global markets. The upper photo includes the stylish Ford 8 Shareholder Information Focus hatchback, the sporty subcompact Fiesta ST and the 9 Financial Content distinctive Escape utility vehicle. From left to right, lower photos 161 Global Overview illustrate the innovative new Lincoln MKZ, the family-friendly Ford B-MAX and the iconic F-150 pickup truck. Ford Motor Company | 2012 Annual Report More Products People Want Ford designs, builds and sells cars, utilities and trucks of all sizes to meet the needs of a diverse global customer base. From small cars such as the Ka and Fiesta to large trucks like the venerable F-150 and Super Duty, Ford Motor Company vehicles cover the full spectrum of global automobile requirements. Fiesta C-MAX Mondeo Small Medium Large Sporting a refreshed look, the Fiesta boasts The C-MAX Hybrid and C-MAX Energi The Mondeo, known as the Fusion in North the three-cylinder 1-liter EcoBoost engine plug-in hybrid, two ecofriendly yet practical America, will debut its striking new look next providing better power and fuel efficiency vehicles large enough to fit a family, year in Europe. Both offer a wide array of than previous models. The Ka and Figo debuted in 2012. In the same segment, driver assist technologies. Fusion offers a CARS round out a global lineup that offers the redesigned Ford Focus is one of the Hybrid and Energi plug-in hybrid, providing premium features in smaller packages. top-selling vehicles in the world. enhanced fuel economy in a stylish package. EcoSport Kuga Explorer Small Medium Large The EcoSport, a market leader in The redesigned Kuga offers class-leading The redesigned, sleeker Explorer South America, debuted globally. technology, fuel efficiency, safety, and combines enhanced fuel economy This SUV is specifically designed comfort in Europe, South America and with new safety features such as Curve for the urban environment in South Asia. Known as Escape in North America, Control, which can slow the vehicle by America, India and Thailand and is three robust engine options provide strong up to 10 mph if it senses a curve is being now offered in China. fuel economy and technological features. taken too fast. UTILITIES Transit Ranger F-Series Connect Small Medium Large The Transit Connect provides highly The new Ranger is the truck for work and F-Series Trucks are the ultimate configurable interiors, generous cargo play in Europe, South America, Asia and work tool for various industries. The space, easy loading and unloading, Africa; offered in three versatile cab dependable F-150 is the top-selling and exceptional maneuverability bodystyles. It comes with a choice of two light-duty pickup in the U.S. and the with car-like driving dynamics and powerful and economical diesel engines, F-Series Super Duty is the most TRUCKS safety features. and with a 4x2 or 4x4 drivetrain. popular heavy-duty truck. Lincoln MKZ Lincoln MKC Concept The new Lincoln brand will be defined Lincoln introduced the MKC Concept, For detailed product and by great new luxury vehicles, such as the a vision of how Lincoln will enter the financial information, view our new MKZ, that feature unique style and industry’s fastest-growing segment – full online annual report at: innovative technology. These elements small luxury utilities. The MKC Concept enable Lincoln to appeal to today’s new builds on the foundation of the Lincoln www.annualreport.ford.com luxury customer. design DNA found in the new MKZ. LINCOLN Ford Motor Company | 2012 Annual Report 1 “ WE ARE ANTICIPATING NEW CHALLENGES AND OPPORTUNITIES THAT ARE EMERGING, SPECIFICALLY THOSE AROUND THE FUTURE OF TRANSPORTATION.” A Message from the Executive Chairman In 2012 Ford Motor Company continued to go further to meet Looking further ahead, we are anticipating new challenges the needs of our customers, the challenges of our industry and opportunities that are emerging, specifically those and the issues confronting our world. Our efforts produced around the future of transportation. Currently there are strong financial results and our fourth year in a row of a billion vehicles on the road worldwide, a number that positive net income. is expected to double by 2020 and double again by mid- century. As the number of vehicles on the road continues to We expect 2013 to be another strong year for our company. grow, mobility issues are expected to emerge in many major We anticipate our outstanding performance in North urban areas, potentially presenting a serious challenge to America will continue, with higher pre-tax profits than in economic, social and environmental progress. 2012. We are refreshing our entire product line in South To help address this issue, we are committed to being the America and continuing to invest for growth in Asia Pacific automotive leader in wireless communication technology, Africa. The transformation of our European operations, developing vehicles that communicate with each other and which is aimed at achieving profitability under difficult the world around them to improve safety and reduce traffic economic conditions, is on track and ongoing. congestion. We will continue to focus on producing vehicles with best- As we move forward, our employees around the world in-class quality, fuel efficiency, safety, smart design and continue to work together as a global team. We have a value – built on global platforms. They will help us toward great plan, outstanding leadership and positive momentum. our goal of increased global sales and market share, as We are determined to keep going further so that we well as support our ongoing commitment to reducing the can continue rewarding our shareholders and all of our environmental impact of our vehicles and operations. stakeholders. Our strong showing in the electrified vehicle market is a Thank you for your continued support of our efforts. good example of how great products can help build a strong business as well as a better world. In 2012 we introduced six new electrified vehicles in North America, including hybrid, plug-in hybrid and pure battery electric models. By offering a variety of vehicles, we make it easier for customers to William Clay Ford, Jr. embrace fuel-saving technologies. Executive Chairman March 14, 2013 As a result of our aggressive move into this growing segment we sold more hybrids in the U.S. in the fourth quarter of 2012 than in any other quarter in our history, and that strong momentum has continued in 2013. 2 Ford Motor Company | 2012 Annual Report “OUR PROVEN ONE FORD PLAN PUT US ON THE PATH TO PROFITABLE GROWTH, AND WE ARE CONFIDENT IT WILL KEEP US ON THAT PATH GOING FORWARD.” A Message from the President and CEO Ford Motor Company continued on our path to deliver Great Products profitable growth in 2012 by following our proven One Ford The great products that we build at Ford drive our success. plan, despite the ongoing challenges in the global market. We launched 25 vehicles and 31 powertrains globally in 2012, a testament to our ongoing commitment to product Along the way, we achieved several important milestones, development. We also announced plans to revitalize our including restoring Ford’s investment grade status and Lincoln brand as the Lincoln Motor Company, which will reclaiming the Ford Blue Oval, resuming regular dividend introduce an exciting new lineup of great luxury vehicles. payments to our shareholders and achieving 14 straight quarters of operating profit. Our plan is centered on serving customers in all markets around the world with a full family of vehicles – small, medium In a strong North America market, we set full year records for and large; cars, utilities and trucks – that offer the very best pre-tax profit and operating margins. In South America, we quality, fuel efficiency, safety, smart design and value. are in the middle of launching a new global product lineup. In Europe, we responded to challenging economic conditions The best way to measure the success of our products is sales, by beginning a transformation plan to aggressively and 2012 was a strong year.