Interconnect Improving the Journey Experience Interconnect: Improving the Journey Experience
Interconnect Improving the journey experience Interconnect: Improving the journey experience Piloted in the centre of Birmingham, UK, Interconnect Interconnect delivers a visionary blueprint seeks to improve the journey experience for people living for connecting the journey experience. in and visiting the West Midlands region. The project seeks to improve the quality of information across all media channels, transport services and public environments. Interconnect is a partnership, project In turn the approach is helping attract and innovative design approach focused visitors, tourism and investment that will on improving the ‘interface’ between support new jobs and a stronger economy, people, places and transport systems. building the reputation of the region The project promotes a vision of a internationally and contributing towards world class movement network with social, environmental and economic infrastructure and passenger facilities benefi ts for all. designed to create welcoming places In support of the vision, the Interconnect supported by legible and intuitive partnership is encouraging new ways information systems. of working, enabling organisations Piloted for the fi rst time in the West to plan, develop and deliver effective Midlands region of the United Kingdom, improvements to the journey experience. Interconnect aims to improve the journey The Interconnect partners are sharing experience for people, whether they are knowledge, identifying mutually benefi cial visiting for the fi rst time, or making their opportunities and maximising investment daily commute. – delivering major improvements for Investment in ongoing regeneration everyone who lives and works in, or and renewal projects is delivering radical visits the region. changes to the region. The benefi ts of This publication will be of value to other this investment are being maximised places, cities and regions who wish to by interconnecting transport, tourism, improve the journey experience.
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