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  • June 1-15, 2012
  • Volume 1, Issue 2

`100

Look inside for the sportspersons who could become star endorsers after the London Olympics.

26

PLUS

SATYAMEVA JAYATE

34

12

8

22

Beginner’s Luck?

29

SAB TV

No Laughing Matter 32

IPSOS SURVEY

Sex and the Cellphone 33

PROFILE

  • TIMES OF INDIA
  • DEFINING MOMENTS

Sanjay Thapar

Jam Sessions

Shubha George

RAM

Bates’ new CEO has his work A traffic-stopping

MEC South Asia’s COO and her winning ways.

Listening Posts

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cut out.

commercial for Kerala.

EDITORIAL

This fortnight...

Volume 1, Issue 2

EDITOR

Sreekant Khandekar

ccording to a recent report from Nielsen, Olympians dominate the top five most effective male athlete
A endorsers, while tennis players dominate the top five most effective female athlete endorsers and retired NFL football players constitute three of the top five most effective commentator endorsers in the US.

PUBLISHER

Prasanna Singh

EXECUTIVE EDITOR

Prajjal Saha

That, unfortunately, is not the case in India if one just goes by the money spent –
India still does not have a reliable ‘effectiveness’ index - on brand endorsers who are sportsmen. It’s unimaginable to think of endorsement deals in India with sports other

SENIOR LAYOUT ARTIST

Vinay Dominic

  • June 1-15, 2012
  • Volume 1, Issue
  • 2

`100

LOGISTICS

than cricket – and to a certain extent, tennis. To repeat an oft-repeated lament, cricketers are the only sportspersons who enjoy a high patronage amongst brand marketers in our country.

Rajesh Kanwal

ADVERTISING ENQUIRIES

Neha Arora, (0120) 4077866, 4077837
Noida

But it is also a fact that marketers are always scanning other sports for that elusive celebrity. There are many reasons for this. First, the non-cricket sports celebrities will come cheaper and will also be a clutter-free option for their brands given the fact that a few cricketers endorse brands in each and every category.

Khushboo Varadkar, (022) 40429702-5
Mumbai

[email protected]

Marketing Office

B-3, First Floor, Sector-4, Noida-201301.
Tel: (0120) 4077800.

Look inside for the sportspersons who could become star endorsers after the London Olympics.

26

The Olympics is one sporting event which is expected to throw up a few new names to the advertising circuit and all marketers are keeping a close watch on the biggest sporting event in the world. In this issue, we have tried to predict a few sports personalities who are expected to make it big both at the Olympics and the brand endorsement circuit.

PLUS

SATYAMEVA JAYATE

Beginner’s Luck?

  • 34
  • 12

8

22

Mumbai

29

SAB TV

No Laughing Matter 32

501-502, Makani Center, 5th Floor, Off Linking Road, Bandra (W),
Mumbai - 400050

IPSOS SURVEY

Sex and the Cellphone 33

PROFILE

Sanjay Thapar

  • TIMES INDIA
  • DEFINING MOMENTS

  • JamOSFessions
  • Shubha George

RAM

Bates’ new CEO has his work cut out.

  • A
  • traffic-stopping
  • MEC South Asia’s COO and

her winning ways.

Listening Posts

35

commercial for Kerala.

Tel: +91-22-40429 709 - 712

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S-1, New Bridge Corporate Centre,
777 D, 100 ft Road, Indira Nagar,
Bengaluru - 560038, India

We first spoke to the leading sports editors of the country to find out their favourites among the Indian contingent for this year’s London Olympics. Next, we spoke to marketers, agency heads and celebrity managers asking them to rate the shortlisted sports personalities and their brand endorsement prospects.

Subscription Enquiries

Garima Agnihotri, (0120) 4077837 [email protected]

These players were then judged on parameters like appearance, life story and background. What is interesting is that the quality of metal – gold, silver, bronze did not matter. All marketers want is that they should make it to the medals chart. The buzz will follow.

Owned by Banyan Netfaqs Pvt Ltd and
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CONTENTS

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PORTFOLIO NIGHTS

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FROOTI

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Go faster on digital, urges Ogilvy Asia-Pacific’s COO.

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Change the Game

POV

Notoriety and Fame30

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Lost Between Fans

ASHOK LEYLAND

9XM

Truckers Inc.

Going in for a ‘pan-India’ approach.
As brands take on controversial stars, is the line between fame The brand’s usage of Rajesh

Getaway Time

  • and notoriety blurring?
  • Khanna raises questions.

afaqs! Reporter, June 1-15, 2012

3

GLOBEONE

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he BRIC Branding Survey, Adidas (79 per cent), consumer a representative survey of goods brand Nivea (73 per cent) and German brands in the emerg- insurance player Bajaj Allianz (68 per

T

ing BRIC countries commissioned cent). Automotive brands BMW (65 by Germany-based brand and mar- per cent) and Mercedes-Benz (60 keting communication consultancy per cent) followed.

Dabur> The Consumer goods firm is expanding the reach of its ‘NewU’ retail chain through an online portal. Also, the company’s subsidiary, H&B Stores which currently operates 44 ‘NewU’ stores with a majority of them in the NCR region and Bangalore, is planning to open 30 new stores in the next twelve months. This year however, in order to drive profits faster, the company is focusing on stores in the range of 500 square feet to 750 square feet. Of the total product mix at the NewU stores, about 18 per cent is private label items.

  • globeone, found how nearly half of
  • What is interesting is the fact

theurbanIndianpopulationhasapos- that despite some leading automotive itive perception of German brands. companies hailing from Germany,
The survey was based on over only BMW and Mercedes-Benz
4,000 interviews with consumers in made it to the top five most popular BRIC countries, conducted by inde- brands among Indians. Other popupendent market research institutes lar auto brands included Audi (53 per cent), Skoda (46 per

Woodland> The sports and apparel brand is planning to foray into adolescents range in the Indian market by August, this year. Woodland Worldwide, the company that owns and markets the Canadian brand in India, claims to be ready with 10 footwear styles and many styles of functional apparel for 13-year-olds. The company plans to introduce equipment for skateboarding, surfing, rappelling, mountain biking and rafting. It plans to promote itself in schools by associating with adventure camps.

cent) and Volkswagen (42 per cent).
Also, 69 per cent of the respondents associate German brands mainly with the auto industry; while Machinery (49 per cent), pharmaceuticals and medicine (43 per cent), home appliances (42 per cent) and football (39 per cent) follow.
Indian consumers from the upper middle class and higher income segments rank German brands highest on the attributes of excellent quality, high in 2011. In India, 1,000 consumers were interviewed.

The survey was based on 4,000 interviews with consumers in BRIC countries, conducted by independent

The survey found that while 42 per cent of the respondents did not have any definite preference, 33 per cent said that they liked German brands and 16 per cent said they liked German brands very much, while only 9 per cent expressed their disapproval.

The company has bought the brand licence for 10 years and will pay royalty to the promoters of Hitkari Potteries.

Future Group> The company has acquired the brand rights of bone china crockery brand Hitkari with intentions to relaunch the once-popular brand in the mass-to-premium segment. The company has bought the brand licence for 10 years and will pay royalty to the promoters of Hitkari Potteries. It also plans to work with third-party crockery designers and man-

market research institutes.

ufacturers in few Asian countries.

durability and outstanding design,
The appeal of foreign brands, the study revealed.

Krispy Kreme> The American doughnut maker which operates around 700 stores worldwide, has signed its first franchisee deal in India with Bedrock Food Company as it intends to open 35 outlets in five years. These outlets will be in six states in Northern India. Bedrock Food Company also has the development rights for Subway and at present operates approximately 185 Subway restaurants. Presently, Krispy Kreme’s coffee and doughnuts are available in 21 countries.

  • particularly those with German ori-
  • “In India, it is important to

gin, is strongest for consumers from address the aspirations and needs the upper middle class and high- of the expanding middle class,” says er income segments, with 71 per Tina Marie Monelyon, country cent and 63 per cent, respectively. manager of globeone India. Interestingly, half of the surveyed Indian middle class consumers like sumers relied on word-of-mouth to German brands. learn about foreign brands in India.
A major chunk of the Indian con-
It was found that 59 per cent of While 24 per cent relied on such testhe urban Indian consumers could timonials, 23 per cent revealed how spontaneously name one or more they still rely on television for inforGerman brands. It is noteworthy that mation on brands of foreign origin. the brands with the highest aware- Print (18 per cent) and internet (14 ness are sportswear bellwether per cent) followed.

Amway India> The direct selling company is eyeing a total turnover of `2,500 crore in 2012, up by 17 per cent over last year’s sales as it plans to continue to focus on the health and beauty segment to propel its sales. The company is planning to launch more products through direct selling, apart from competing in the Fast Moving Consumer Goods ( FMCG) space. Besides, Amway will invest a sum of `400 crore to set up its own manufacturing facility in next two years.

QUOTE OF THE FORTNIGHT

‘‘Traditional Indian meals are quite healthy, but as more people become conscious of their physical well being, they start looking for healthier options even when they feel peckish between meals.’’

Sony India> The company is
Sony India

had spent `360 crore on marketing in 2011-12.

all set to up its marketing spend by 25 per cent to `450 crore in the country, this fiscal in order to push its sales. Sony India had spent `360 crore on marketing in 2011-12 fiscal. The company is also targeting a 30 per cent jump in turnover this fiscal from `6,313 crore posted in fiscal 2011-12. In order to cater to business growth, the company is also looking to increase the number of its distribution network from 10,400 in 2011-12 to 12,200.

NIKHIL SEN, MD, UNIBIC BISCUITS INDIA ON FMCG COMPANIES EXPANDING TO HEALTHY PRODUCT RANGE IN THE ECONOMIC TIMES.

afaqs! Reporter, June 1-15, 2012

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he Directorate of Advertising per rating point) per 10 seconds, and Visual Publicity (DAVP) across all time-bands, all channels.

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has scrapped the previous However, the previous rate card condition that only channels with of DAVP stated different rates for 0.02 per cent of All India channel different channels as per different share will get a share of the spends. time-slots. To list a few, a 10-secIn fact, as per the new directive, all onder on Star Plus during prime channels which are more than six time would cost anywhere between months old are eligible to get a share `45,000 and 50,000; while the same

India Today Group> The Aditya Birla Group has agreed to make a financial investment of 27.5 per cent in Living Media India, the publishing wing of India Today Group, through its private investment company. The transaction is subject to customary approvals. Living Media is the holding company that owns 57.46 per cent in TV Today Network. Besides, Living Media has interests in magazines including India Today, its flagship magazine, newspapers, books, radio, television, printing and internet.

  • of the booty.
  • time-band on Zee TV would be

DAVP, the nodal agency for gov- `30,000-35,000. At the same time, ernment advertisements in India, the ad rates for the regional channels, has announced new guidelines for too, varied from Sun TV being paid empanelment of private cable and about `27,000 for prime time slot, satellite television channels for the while on Zee Marathi, the same band central government and various min- costs about `15,000. istries. It states that out of the total budget for the television ad campaign (about `300-350 crore), 40 per cent would be allotted to the regional channels.

Cogmat> Digital media agency Cogmat has won the digital duties of Mumbai-based high street fashion brand Benzer. No formal pitch was held for the account. Cogmat was chosen after it approached Benzer with a plan of the digital initiatives. The brand spends close to 10 per cent of its marketing budget on the digital platform. Cogmat will work to build a large online community of users who love high-street ethnic Indian wear with the help of social media marketing and online reputation management for Benzer and its e-commerce portal, www.benzerworld.com.

A few broadcasters from regional channels reveal that these rates were decided long ago, in 2009. The directorate claimed that the rates were on the basis of ratings garnered by the channel. However, it must be noted that the top channels’ flock has seen a continuous shuffle since then.
Interestingly, the

Out of the total budget for the
TV ad campaigns, 40 per cent would be allotted to the regional

directorate had spent about `280 crore in 2009-10 on advertising, while in 2010-11, the spends went up to `300 crore. Also, the spend on newspapers have touched about `380 crore in 2010-11.
According to the

Lokmat Media Group> The Lokmat Media Group has decided to increase its focus on the ad and circulation departments to drive its growth agenda in a more meaningful manner in Maharashtra and Goa. Towards this end, the company has renamed its two departments as AIM and RACE, respectively. While AIM, the ad department, stands for ‘aiding impact monetisation’, RACE, the circulation department, stands for ‘reader acquisition and content engagement’.

Also, on the website of the directorate, the advisory letters verified the extension of the rates since a long time.
The air time has also been divided

channels.

existing regulation, any channel with 0.02 per cent of all India channel into six bands - 7 am to 9 am, 9 am to share is eligible for empanelment. 12 noon, 12 noon to 7 pm, 7 pm to 8 This has been scrapped and as per the pm, 8 pm to 10 pm and 10 pm to 11 new guidelines, any channel which pm. The new guidelines state differis more than six months old can be ent rates for cricket matches. empanelled and get a share of the booty, implying that more channels there will be a cap of 2 per cent while can opt for DAVP empanelment. allocating the ad budget to compa-
It has also stated that it will not nies which have one, two or three pay for ticker/scroll ads from now channels, and the cap will be of 5 per onwards, as running of scrolls on the cent for the companies with four or lower part of the screen apparently more TV channels.

With this, the network enters the estimated `125 crore Punjabi broadcast market.

P7>Pearls Punjabi, a new channel will include genres such as news, music, gurbani (religious content), fiction and non-fiction. While regional has been a growing focus for TV broadcasters in India, Punjabi television seems to be garnering attention within that pie. Within this, Pearls Broadcasting Corporation, which until now operated the news channel P7, has now forayed into the entertainment broadcast segment and an estimated `125 crore Punjabi broadcast market.

The policy also made it clear that contravenes Rule 10 of the Cable Television Network Rules 1994.
The policy stipulates that a channel, once empanelled, shall remain

Indiaparenting.com>Parenting website Indiaparenting. com has launched an interest and issue-based social network, YippeeClubs (www.yippeeclubs.com). The newly launched network allows users to share photos, videos and make friends. It also allows users to join ‘clubs’ which are groups based on particular interests or issues. YippeeClubs. com offers more than 600 clubs spanning five main categories: lifestyle, love and relationships, parenting, health and sports, and interests and hobbies.

The DAVP has announced a flat on the panel of DAVP for a period of rate of `23,000 per CPRP (cost three years.

QUOTE OF THE FORTNIGHT

‘‘We have a limit mentioned in the Cable Act. If at all there is a need for regulating duration of advertising, it possibly

Zee News>Zee News extended its ‘Saaf Pani Swasth Bharat’ campaign to Uttar Pradesh. The initiative is the channel’s endeavour to apprise people about the importance of clean water and draw attention towards the plight of the Ganges. As part of the marketing campaign, Zee plans to educate people on how to save water by telecast of educational TVC, with tips to save water and informative programming. A two-month long expedition with elite Indo-Tibetan Border Police Force is also a part of the campaign.

could have waited some more time for the digitisation process to settle down.’’

BARUN DAS, CEO, ZEE NEWS TO ECONOMIC TIMES ABOUT TRAI’S REGULATION OF 12 MINUTE CAP ON ADS

afaqs! Reporter, June 1-15, 2012

6

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uring March and April, well by the CCC. The clinic’s ad the Consumer Complaints read ‘Hair re-growth - also treatCouncil (CCC) of the ment for hair falling, baldness,

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Advertising Standards Council of alopecia, and thinning of hair’. India (ASCI) upheld complaints The complaint against Fit and against 12 advertisements, most of Fine Slimming Centre and Beauty them part of the healthcare and per- Clinic’s ad claiming - ‘Reduce up

Cannes 2012> For the second consecutive year, Leo Burnett won the AAAI-Cannes Young Lions Creative Competition. Vasanth Clement Ebenezer (art director) and Harshvardhan Tanwar (copywriter) of Leo Burnett Mumbai were the winners. Meanwhile, Thinkpot Productions, in association with Swiss International Airlines and afaqs!, announced the winners of the second edition of the Roar Your Way to Cannes (RYWTC) contest. These include Gururaj Rao, creative supervisor, Ogilvy Mumbai and Adarsh Atal, creative copywriter, Lowe Lintas & Partners.

  • sonal hygiene sector.
  • to 5 kg. Lose up to 15 inches with

The print ad of Euro Fashion ultra lypolysis program. Advanced
Inners raised concerns. The ad treatment free’ - was upheld with showed “Naked men holding cock- the advertiser failing to provide erels against their pelvic region substantial data or supporting techwhile asking ‘what’s your size?’” nical information with details of The CCC agreed that the ad seemed reports of tests/trials conducted by indecent, vulgar and repulsive, likely an independent recognised testing to cause grave or widespread offence institution. and the advertiser was asked to stop the campaign.
Vodafone otherwise popular of Stoss Welle Healthcare, Shree with its campaigns was under the radar in April for its TVC, which
Other ads in the healthcare sector that were pulled up included ads

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    C NTENT 17-30 April 2017 www.contentasia.tv l www.contentasiasummit.com Telkomsel, CatchPlay roll out in Indonesia 2GB data sweetener for SVOD movie package Indonesian telco Telkomsel has added Taiwan’s CatchPlay SVOD to its Video- MAX entertainment platform, bundling movies with a 2GB data sweetener and the promise of “smooth streaming” on Telkomsel’s 4G mobile network. The package costs Rp66,000/US$5 a month. CatchPlay has also acquired exclusive digital rights for award winning Indo- nesian movie, Solo, Solitude, which will stream on the platform in May. In addition to the monthly subscription option, a multi-layered pricing strategy offers consumers in Indonesia free mem- bership and one free CatchPlay movie a month, with a pay-per-view option for lo- cal and library titles at Rp19,500/US$1.50 each or new releases for Rp29,500/ US$2.20 each. CatchPlay CEO, Daphne Yang, de- scribed Indonesia as a market of “huge potential in terms of individuals who use the internet for video streaming”. CatchPlay titles include La La Land, Lion and Lego: Batman Movie. New titles this month are Collateral Beauty, starring Will Smith; Sing with Matthew McConaughey and Reese Witherspoon; and Fences with Denzel Washington and Viola Davis. CatchPlay also has a distribution deal with Indihome in Indonesia. The platform is available in Taiwan, where it launched in 2007, Singapore and Indonesia. www.contentasia.tv C NTENTASIA 17-30 April 2017 Page 2. Korea’s JTBC GMA bets on love triangles in new drama breaks new ground 3 wives, 3 husbands, 3 mistresses drive day-time hopes with Netflix 21 April global debut Philippines’ broadcaster GMA Network global linear network GMA Pinoy TV on has premiered its new afternoon drama, 18 April.
  • Group Ceiling As on 16Th Dec 2012 .Xlsx

    Group Ceiling As on 16Th Dec 2012 .Xlsx

    List of empanelled Channel groups & ceilings (w.e.f 26th dec 2012) Ceiling as per revised Sl.NO. Company Name Channel Name guidelines ETV Bangla ETV Marathi ETV Gujarati ETV Oriya ETV Telugu ETV Kannada 1 Ushodaya Enterprised Ltd. 12% ETV Urdu ETV MP ETV UP ETV Bihar ETV - 2 ETV Rajasthan 2 Jaya TV Jaya TV 2% Colors MTV 3 Vaicom 18 Nick 8% VH1 SONIC News Live 4 Pride East Entainments Pvt. Ltd Rang 8% RAMDHENU Cartoon Network 5 Turner International(Affidavit not given) 8% Pogo 6 UTV Entertainment Television Ltd. UTV ACTION TELUGU 2% Discovery Animal Planet TLC 7 Discovery Communication India 8% DISCOVERY TURBO DISCOVERY CHANNEL TAMIL DISCOVERY SCIENCE TV9 Karnataka TV1-Telugu TV 9 Associated Broadcasting Company Pvt TV9(Telugu) 8 8% Ltd TV9(Maharashtra) TV9(Gujarat) NEWS 9 PTC News 9 G-Next Media Pvt Ltd PTC Chak De 8% PTC Punjabi Kairali 10 Malayalam Communications Ltd 8% WE B4U Music 11 B4U Broadband(Affidavit not given) 8% B4U Movies Asianet Plus Suvarna 12 Asianet News Network Pvt. Ltd. Sitara 8% Asianet News Suvarna News Vijay TV Star Pravah Star Jalsha 13 Star India Pvt. Ltd. Star Plus 12% Star Utsav Star Gold Channel V NE Hi FI NE TV Hamar TV 14 Positiv Television Pvt. Ltd. 8% NE Bangla HY TV Focus TV Raj TV Raj Digital Plus Raj Music 15 Raj Television Network Ltd. Vissa 12% RAJ MUSIC KARNATAKA RAJ NEWS 24X7 Raj News Telugu 16 M.H One TV Network Ltd. Shradha MH One 2% NTV Rachna Television Pvt. Ltd.(Only affidavit 17 8% submitted and not acceptance) Bhakti TV Vanitha TV O TV Tarang 18 Odisha Television Ltd.
  • PDF ATF Dec12

    PDF ATF Dec12

    > 2 < PRENSARIO INTERNATIONAL Commentary THE NEW DIMENSIONS OF ASIA We are really pleased about this ATF issue of world with the dynamics they have for Asian local Prensario, as this is the first time we include so projects. More collaboration deals, co-productions many (and so interesting) local reports and main and win-win business relationships are needed, with broadcaster interviews to show the new stages that companies from the West… buying and selling. With content business is taking in Asia. Our feedback in this, plus the strength and the capabilities of the the region is going upper and upper, and we are region, the future will be brilliant for sure. pleased about that, too. Please read (if you can) our central report. There THE BASICS you have new and different twists of business devel- For those reading Prensario International opments in Asia, within the region and below the for the first time… we are a print publication with interaction with the world. We stress that Asia is more than 20 years in the media industry, covering Prensario today one of the best regions of the world to proceed the whole international market. We’ve been focused International with content business today, considering the size of on Asian matters for at least 15 years, and we’ve been ©2012 EDITORIAL PRENSARIO SRL PAYMENTS TO THE ORDER OF the market and the vanguard media ventures we see attending ATF in Singapore for the last 5 years. EDITORIAL PRENSARIO SRL in its main territories; the problems of the U.S. and As well, we’ve strongly developed our online OR BY CREDIT CARD.
  • Annual Report (October 1, 2010-March 31, 2011) Dhirubhai H

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    Broadcast Network Annual Report (October 1, 2010-March 31, 2011) Dhirubhai H. Ambani (December 28, 1932 - July 6, 2002) Reliance Group - Founder and Visionary Reliance Broadcast Network Limited Reliance(formerly Broadcast Reliance Network Media World Limited Limited) Board of Directors Contents Page No. Shri Gautam Doshi Notice of Annual General Meeting ................................4 Shri Rajesh Sawhney Shri Anil Sekhri Directors’ Report ..............................................................8 Shri Darius Jehangir Kakalia Shri Pradeep Shah Management Discussion and Analysis ....................... 12 Shri Prasoon Joshi Practicing Company Secretary’s Certificate on Corporate Governance ......................... 18 Company Secretary and Manager Shri Gururaja Rao Corporate Governance Report ..................................... 19 Investor Information ..................................................... 29 Auditor M/s. Chaturvedi & Shah Auditors’ Report on Financial Statements .................. 35 Annexure to Auditors’ Report ...................................... 36 Registered Office Balance Sheet .............................................................. 38 401, 4th Floor, Infiniti Link Road, Oshiwara, Andheri West Mumbai 400 053 Profit and Loss Account ............................................... 39 Maharashtra, India Cash Flow Statement ................................................... 40 Registrar and Transfer Agent Schedules and Notes .................................................... 41 Karvy Computershare Private
  • List of TV Channels Avai Channels Available on DD Free Dish

    List of TV Channels Avai Channels Available on DD Free Dish

    List of TV Channels available on DD Free Dish GENERAL ENTERTAINMENT CHANNEL(GEC) DD NATIONAL DD BHARATI DD URDU DD KISAN DD RETRO DANGAL BIG MAGIC ABZY COOL SHEMAROO TV SONY PAL STAR UTSAV COLORS RISHTEY ZEE ANMOL MOVIES(HINDI) MOVIE PLUS MAHA MOVIES B4U MOVIES MANORANJAN TV B4U KADAK ABZY MOVIES ENTERR10 MOVIES SURYA CINEMA DHINCHAAK RISHTEY CINEPLEX ZEE ANMOL CINEMA ABZY DHAKAD STAR UTSAV MOVIES SONY WAH MUSIC B4U MUSIC ZING MTV BEATS MASTIII 9XM NEWS DD NEWS LOK SABHA TV RAJYA SABHA TV DD INDIA NDTV INDIA REPUBLIC TV BHARAT ZEE NEWS ABP NEWS AAJ TAK TEZ News 18 INDIA INDIA TV NEWS 24 NEWS NATION ZEE HINDUSTAN TV9 BHARATVARSH SAMAY SUDARSHAN NEWS ARYAN TV NATIONAL NEWS STATE UP/UK LIVE TODAY VIP NEWS ANB NEWS NEWS INDIA 24X7 JANTANTRA TV SPORTS CHANNELS DD SPORTS REGIONAL CHANNELS DD RAJASTHAN DD ORIYA DD PODHIGAI DD PUNJABI DD SAHYADRI DD YADAGIRI DD MALAYALAM DD BIHAR DD NORTH-EAST DD UP DD SAPTGIRI DD MP DD ARUNPRABHA DD BANGLA DD CHANDANA DD GIRNAR DD KASHIR MANORANJAN FAKT MARATHI ZEE PUNJABI SHEMAROO MAHA PUNJABU CHARDIKLA TIME TV POPULAR TV MOVIES MARATHIBANA BHOJPURI B4U BHOJPURI BIG GANGA DABANGG BHOJPURI CINEMA ZEE BISKOPE SURYA BHOJPURI FILAMCHI DEVOTIONAL AASTHA SANSKAR SADHNA BHAKTI LORD BUDDHA SATSANG VEDIC HD CHANNELS DD NEWS DD STATE CHANNELS DD MANIPUR DD MEGHALAYA DD MIZORAM DD TRIPURA DD NAGALAND DD HARYANA DD JHARKHAND DD HIMACHAL DD DD RAIPUR DD GOA PRADESH UTTARAKHAND FOREIGN CHANNELS BTV KBS CO-BRANDED CHANNEL DD SWYAM Prabha 1-22 DD eVidya 1-12 DD Vande Gujarat 1-16 DD DigiShala Genre wise list of DD Free Dish Channels S.
  • Rating Rationale Facility* Limits (` Cr) Tenure Rating Previous Present

    Rating Rationale Facility* Limits (` Cr) Tenure Rating Previous Present

    Rating Rationale Brickwork Ratings assigns/reaffirms the rating of ‘BWR AA (SO)’ with Stable Outlook for the Bank Loan Facilities aggregating ` 250 Cr of Reliance Broadcast Network Limited Brickwork Ratings (BWR) has assigned/reaffirmed the following Rating1 for the Bank Loan Facilities of Reliance Broadcast Network Limited (‘RBNL’ or ‘the Company’). Limits (` Cr) Facility* Tenure Rating Previous Present Fund Based BWR AA (SO) 230 230 Long Term Term Loan [BWR Double A Non-Fund Based (Structured Obligation)] - 20 Long Term Bank Guarantee Outlook: Stable Total 230 250 INR Two Hundred and Fifty Crores Only *Details of the Bank Facilities is as per Annexure I Instruments with this rating are considered to have high degree of safety regarding timely servicing of financial obligations. Such instruments carry very low credit risk. The letters ‘SO’ indicate the credit enhancement factored on account of the ‘Letter of Comfort’ issued by Reliance Capital Limited in favour of the Banks. BWR has principally relied upon the audited financial results of the Company up to FY16, estimated/ projected financials, publicly available information and information/clarifications provided by the Company’s management. The rating has factored, inter alia, the credit enhancement in the form of Letter of Comfort of one of the shareholder in the Company, viz., Reliance Capital Limited (RCL), (Rated: BWR AAA), which forms the basis for ‘Structural Obligations’ suffix. The rating has not factored a possible change in the ownership/promoter holding of the company, as a result of the proposed strategy of the Reliance Group to exit non-core businesses. In the event of such a change, the rating would be revisited.
  • RTL Group and Reliance Broadcast Network Limited Sign Joint Venture Agreement

    RTL Group and Reliance Broadcast Network Limited Sign Joint Venture Agreement

    RTL Group and Reliance Broadcast Network Limited sign joint venture agreement Luxembourg/Mumbai, 30 May 2011 – RTL Group, the leading European entertainment network, and Reliance Broadcast Network Limited, one of India’s youngest media conglomerates, today announced the signing of a joint venture agreement to launch thematic television channels in India, operated by an equally owned joint venture company. The initial scope of the investment will include two English-speaking TV channels; a reality channel with international content, mainly from RTL Group’s production arm FremantleMedia; and a channel primarily targeting male viewers with action-oriented content. Andreas Rudas, Executive Vice President Regional Operations & Business Development Central and Eastern Europe of RTL Group, says: “RTL Group believes strongly in the Indian market – a market with a young population which loves TV and impressive potential for further growth. We are thrilled to have such a strong local partner as Reliance Broadcast Network for our first broadcasting venture in Asia.” Tarun Katial, CEO of Reliance Broadcast Network Limited, says: “This joint venture brings Europe’s leaders to India, and Reliance Broadcast Network is proud to be at the core of creating a revolution in the Indian English entertainment space. We are committed to offering Indian audiences unprecedented international television content, and RTL Group’s extensive library and lineage compliment the partnership perfectly. The synergies, values and visions that both companies share will allow this joint venture to offer value to audiences and marketers alike.” For further information please contact: Oliver Herrgesell Corporate Communications Phone: +352/2486 5200 [email protected] About RTL Group RTL Group is the leading European entertainment network, with interests in 41 television channels and 34 radio stations in 10 countries and content production throughout the world.