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13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | Mediakit@Pizzamarketplace.Com | @Pizzamarktplace EDITORIAL MISSION 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace EDITORIAL MISSION Be the premier online destination for C-level pizza executives seeking cutting-edge intelligence for their multiunit restaurant concepts. PizzaMarketplace.com’s coverage unearths trends before they manifest and keeps pizza executives informed about all the latest innovations in: • Food & beverage • Digital signage • Equipment & supplies • Franchising & growth • Health & nutrition • Risk management • Marketing • Branding & promotion • Operations management • Ingredients • Supply market dynamics • Staffing & training • Sustainability • Food safety and much more 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace EDITORIAL TEAM EDITOR CONTRIBUTOR NETWORK • Catering | Erle Dardick, MonkeyMedia • Pizza Pulse | Ed Zimmerman, The Food Connector Travis Wagoner is editor of QSRWeb.com • Menu Labeling | Betsy Craig, Kitchens with Confidence, LLC and PizzaMarketplace.com. He spent nearly • Food & Beverage Innovation | Darrel Suderman, Food Technical Consulting and Food 18 years in education as an alumni relations Innovation Institute and communications director, coordinating • Go Mobile | Noah Glass, OLO numerous annual events and writing, editing • Social Loyalty Catalyst | Jitendra Gupta, Punchh and producing a quarterly, 72-plus-page • Loss Prevention | D.B. “Libby” Libhart, LossBusters magazine. Travis also was a ghostwriter • Loyalty Marketing for the Masses | Chris Luo, FiveStars TRAVIS WAGONER for an insurance firm, writing about the • The Digital Diner: Tactics, Tools & Trends that Restaurant Marketers Can Use | Nate Affordable Care Act. Riggs, The Karcher Group • Marketing to Gen Y | Jeff Fromm, Barkley • Building Better Workplaces | Jason Hamilton, Snagajob • Brand Strategy: Delivering on a Promise | Marla Topliff, Rosati’s Pizza • PCI Compliance & Network Security | Brad Cyprus, Vendorsafe • Pizza Technology Insights | Duessa Holscher, Granbury Restaurant Solutions • Marketing | Barry Klein, Marketing Consultant • Shift vs. Hourly & Meal Credits: The More You Know, the More You Can Add to Your Bottom Line | Rich Casmass, Valiant, Restaurant Division • Food & Beverage | Suzy Badaracco, Culinary Tides • Talent, Technology & Trends | Nate DaPore, PeopleMatter • Industry Trends & Insights | Janet Eden-Harris, Market Force Information • The Franchise Guru | Harold Kestenbaum, Gordon & Rees, LLP • Restaurant News | Valerie Killifer, P-O-P Content & Communications • Building Better Workplaces | Amanda Richardson, Snagajob • How to Choose the Right Kitchen Equipment Supplier | Rob Connelly, Henny Penny • The Business of Food Safety | Paul McGinnis, Ecolab, Food Safety Specialties Division • Next Generation Supply Chain Management | Jon Sooy, Golden Pacific Systems • Food Culture Trends | Melissa Abbott, Hartman Group • Selling Digital Menu Boards | Scott Sharon, Vertigo Group USA • Brand Practice | Lori Walderich, IdeaStudio • Serving Up Social Media | Lisa DiVirgilio, WyckWyre • Tech Speak | Shawn Chute, Sutus • Fast Casual Pizza Insights | Tim McCallum, Raze Media • Slices of Green from Eco Girl | Jennifer Wright, Ecovention, LLC 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace 2016 EDITORIAL CALENDAR Ask us about connecting your brand to any of these topics! JANUARY FEBRUARY MARCH APRIL MAY JUNE • Predicting the top tech and • Franchise vs. corporate: • Top 3 things no pizzeria • 5 trends in specialty pizzas • Latest and greatest in • How restaurants are using menu trends for 2016 Which is best for your owner should ever do mobile marketing digital signage brand? • Gimmick or marketing • WOM marketing: Is it still • Latest and greatest in genius: How did the pizza • Top 5 qualities for your • Time to add happy hour? important? • Beverage Trends: Are you mobile marketing vending machine do? summer employees ahead of your competition? • Update: How restaurant • What 5 qualities do you • An update on menu labeling • Food safety: What are • Top tech trends shown at operators are dealing with need in your frontline • 3 economical ways to the top 8 essentials every NRA ACA employees? update your décor Event Coverage: employee should know? • International Pizza Expo Event Coverage: Event Coverage: Event Coverage: Event Coverage: • NRA Show • Interactive Customer • North America Pizza & Ice • Restaurant Franchising and Experience (ICX) Summit Cream Show Innovation Summit JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER • Why employee training • How to inspire your • 5 craziest pizza toppings • What upselling techniques • Food-cost roundup • How do you handle holiday is critical to customer franchisees to invest in work best? scheduling? experience technology • How to keep up with fast • 5 ways to increase traffic casual pizza chains • Loss prevention: How to during busy shopping • How to increase customer • How to build a solid social • Are local and organic protect your business from season dwell time media campaign working for you? • Update: the latest and employee theft greatest with gluten-free • 3 tips for improving • Year in review • What is keeping restaurants • 5 ways to improve delivery- crusts Event Coverage: customer loyalty in the new from embracing beacons? driver safety • Fast Casual Executive year Event Coverage: Summit Event Coverage: Event Coverage: • FSTec • Women’s Foodservice Forum • CONNECT Mobile Innovation • MUFSO Executive Summit Summit Editorial calendar is subject to change. Send press releases and news to [email protected]. 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace AUDIENCE PROFILE MONTHLY SITE AVERAGES SUBSCRIBERS AND FOLLOWERS 52,687 page views 15,700+ email newsletter subscribers 38,048 visits 4,800+ social media followers 31,093 unique visitors As of 9/3/2015. Includes Twitter, LinkedIn, Facebook. 12-months ending 8/31/2015 (Google Analytics) A HIGHLY ENGAGED AUDIENCE THAT TAKES ACTION 60% VP-LEVEL 25% DIRECTORS AND UP AND MANAGERS shared or discussed content with 80% others 53% visited an advertiser’s website 85% requested additional information ARE SENIOR LEVEL 30% from an advertiser DECISION MAKERS OR KEY INFLUENCERS recommended the purchase of an *Subscriber data 22% advertiser’s product/service visited an advertiser’s booth at a 11% tradeshow *Subscriber survey (Q. Which of these actions have you taken as a result of visiting our site?) 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace AUDIENCE PROFILE COMPANIES REPRESENTED IN OUR AUDIENCE INCLUDE: • Ameci Pizza and Pasta • Garlic Jim’s Famous Gourmet Pizza • Mazzio’s Italian Eatery • Pizza Pro • America’s Incredible Pizza • Gatti’s Pizza • Mellow Mushroom • Pizza Ranch • Amici’s East Coast Pizzeria • Giordano’s Restaurant & Pizzeria • Minsky’s Pizza Café/Bar • Rocky Rococo • Aurelio’s Pizza • Giovanni’s Pizza • Monical’s Pizza • Rosati’s Pizza • BC Pizza • Godfather’s Pizza • Mountain Mike’s Pizza • Round Table Pizza • Bertucci’s Italian Restaurant • Happy Joe’s Pizza & Ice Cream Parlor • Nancy’s Pizza • Sbarro • California Pizza Kitchen • Hungry Howie’s Pizza & Subs • Noble Roman’s Pizza • Shakey’s Pizza • Capital Pizza • Incredible Pizza Franchise Group • Oggi’s Pizza & Brewing Co. • Simple Simon’s Pizza • Chuck E. Cheese’s • Jerry’s Subs & Pizza • Papa Gino’s Pizzeria • Snappy Tomato Pizza • CiCi’s Pizza • Jet’s Pizza • Papa John’s • Stevi’ B’s Pizza • Dion’s Pizza • Jimmy’s Pizza • Papa Murphy’s • Straw Hat Pizza • Domino’s Pizza • Johnny’s Pizza/Johnny Busco’s Pizza • Peter Piper Pizza • Toppers Pizza • Donatos Pizza • LaRosa’s Pizzeria • Pizza Factory • Uno Chicago Grill • DoubleDave’s Pieworks • Ledo Pizza • Pizza Guys • Valentino’s • East of Chicago Pizza • Little Caesars Pizza • Pizza Hut • Villa Fresh Italian Kitchen • Extreme Pizza • mamma ilardo’s pizzeria • Pizza Inn • Vocelli Pizza • Figaro’s Pizza • Marco’s Pizza • Pizza King • Woodstock’s Pizza • Fox’s Pizza Den • Mary’s Pizza Shack • Pizza Patron • zpizza 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace CORE PROGRAM A Core Program is your springboard to a successful marketing campaign on PizzaMarketplace.com and puts your company at the fingertips of potential buyers as they browse our Supplier Directory. It provides you with both brand awareness and lead generation opportunities. The Core Program includes these key elements: COMPANY SHOWCASE PRODUCT/SERVICES SHOWCASE SUPPLIER DIRECTORY LISTING 13100 Eastpoint Park Blvd. | Louisville, KY 40223 | 502.241.7545 | [email protected] | @pizzamarktplace CORE PROGRAM PREMIUM ENHANCED BASIC COMPANY SHOWCASE Company Overview 500 word limit 250 word limit 100 word limit Contact Info (mailing address and phone number) Contact Form for LeadGen Link to your Website Links to your Social Media pages (Facebook, Google+, LinkedIn, Pinterest, Twitter, YouTube) Featured Product widget Featured Publications widget PRODUCT/SERVICE SHOWCASES Number of Products/Services (maximum) 8 4 0 SUPPLIER DIRECTORY LISTING Number of Categories (maximum) 4 2 1 LEAD GENERATION Company RFI’s These leads are generated when a user visits your Company Showcase and uses the contact form on the page to submit a request for information (RFI) about your offerings. 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