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Acquisition of Royal Copenhagen Kari Kauniskangas, President & CEO Helsinki, December 12, 2012 Agenda the Acquisition Royal Copenhagen Introduction Next Steps

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Acquisition of Royal Copenhagen Kari Kauniskangas, President & CEO Helsinki, December 12, 2012 Agenda the Acquisition Royal Copenhagen Introduction Next Steps Acquisition of Royal Copenhagen Kari Kauniskangas, President & CEO Helsinki, December 12, 2012 Agenda The acquisition Royal Copenhagen introduction Next steps Page 2 Fiskars acquires Royal Copenhagen – creates a portfolio of leading Scandinavian design brands Accelerates Strong strategic fit international Shared values and & complementary expansion of Home long heritages offering business Creates unique Strengthens portfolio of position in Scandinavian Scandinavia dining brands and Asia Page 3 Transaction in brief • Fiskars has signed a definitive agreement to acquire 100 % of the shares in “Royal Copenhagen” (Royal Copenhagen A/S and Royal Scandinavian Modern KK Japan) from Royal Scandinavia A/S, whose controlling parent company is the Danish private equity group Axcel • The total consideration payable (debt free enterprise value) is DKK 490 million, or appr. EUR 66 million, less net debt and working capital adjustments as per closing of the transaction • The transaction will be financed through Fiskars’ existing credit programs • Closing of the transaction is expected to take place in Q1 2013 Page 4 Financial effects • Royal Copenhagen will be a part of Fiskars’ Home Business Area • In 2011, Royal Copenhagen’s reported • net sales were DKK 492.3 million (EUR 66 million) • EBIT was DKK 38.7 million (EUR 5 million) • Balance sheet total was DKK 409.4 million (EUR 55 million) • The acquisition is expected to have a positive effect on Fiskars Group’s EBIT from 2013 onwards Page 5 By acquiring Royal Copenhagen Fiskars will • Create a unique consolidated portfolio of leading Scandinavian dining brands (Rörstrand, Royal Copenhagen, Arabia and Iittala) • Complement current offering with hand-painted premium porcelain • Strengthen market presence in Denmark, Japan, Korea and Taiwan Page 6 A unique portfolio of Scandinavian dining brands with strong heritages Royal Iittala Rörstrand Copenhagen Arabia 1881 1726 1775 1873 Contemporary Elegant Hand-painted Homey Scandinavian Swedish Danish Finnish design dining dining dining Page 7 ROYAL COPENHAGEN INTRODUCTION Royal Copenhagen today Overview Founded 1775 Location HQ, Glostrup, Denmark Employees 650 globally Product base Porcelain Industry Luxury products and gifts Page 9 Our heritage Royal Copenhagen’s unique positioning is the result of 235 years of Danish design tradition and craftsmanship Back stamps through time…. Page 10 Assortment Page 11 Core of Portfolio – the blue heritage The product line spans from classic porcelain such as the famous Blue Fluted service from 1775 to the new and modern version called Blue Fluted Mega, which was launched in 2001. Blue Fluted, Royal Copenhagen Blue Fluted Mega, Royal Copenhagen Page 12 Distribution with an even revenue split between Asia and Europe Norway Sweden Germany RC US Italy RC Japan RC Korea RC Taiwan Page 13 Today, Royal Copenhagen is slimmer, more streamlined and profitable • Successful transformation strategy since 2009 – Pruning of markets 2011 – Pruning of concepts Sales – Streamlined supplier base DKK 492 m – Decision to relocate manufacturing to Thailand EBIT • Royal Copenhagen today DKK 38.7 m – Focused and scalable business platform – Clear market strategy with focus on home markets and selected expansion markets – Clear product strategy – Production re-located to best-in-class-facility in Thailand – Focus on retail to further optimize the execution of the brand Page 14 The assortment’s “inner logic” is used to bring clarity & uniqueness to consumers and the business system Three strong platforms The Fluted The Elements The Laced Base Base Base Mix&Match Within platforms Trimmed narrow assortment maintaining depth in main concepts • Flexible and strong business model • Only porcelain • Few platforms gives flexibility in production Page 15 Next steps • Closing of the transaction expected to take place in Q1 2013 • Royal Copenhagen to be consolidated into Fiskars’ financial reporting as of closing • Progressive integration, in synch with Fiskars’ internal change programs Page 16 Lasting everyday design, since 1649 .
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