art in design

The Rise of Deborah Iskandar Private Museums Art Consultant —

Deborah Iskandar in is Principal of ISA Advisory, which advises clients on buying and selling art, and building Until recently, the popular destinations for art lovers in Indonesia had been collections. An expert , Bandung or . But now things are rapidly changing as private art on Indonesian and international art, she museums are opening in cities all over Indonesia. A good example is Solo, a city in has more than 20 Central also known as Surakarta, which boasts an awe-inspiring combination years of experience in Southeast of history and culture. It offers many popular tourist attractions and destinations, Asia, heading including the Keraton Surakarta, and various markets. However, despite the both Sotheby’s and Christie’s historical and cultural richness of Solo, it was never really renowned for its art until Indonesia during recently, with luxury hotels increasingly investing in artworks and the opening of her career before 02 establishing ISA Art a new private museum. Advisory in 2013. She is also the Founder arlier this year, Solo finally got its own on those who are genuinely interested in increasing of Indonesian prestigious private museum called their knowledge about art. Luxury, the definitive Tumurun Private Museum. Opened in online resource for April, the Tumurun exhibits contemporary Tumurun prioritises modern and contemporary Indonesian’s looking E to acquire, build and and from both international and local art so that the public, and the younger generation artists and is setting out to educate the people in particular, can learn and understand about style their luxury of Solo about how much art contributes and the evolution of art in Indonesia. The museum homes. adds value to a culture. Originally intended to holds an impressive collection of 200 artworks showcase a collection of vintage cars owned by sourced from galleries, auctions and exhibitions, ISA Art Advisory® H.M. Lukminto, the founder and former owner of with each piece having been carefully selected Jl. Wijaya Timur Raya PT Sri Rejeki Tekstil. The Lukminto family, being for its uniqueness in order to highlight the No. 12 enthusiastic art collectors, decided they would diversity of art. The museum emphasises a clear Jakarta 12170, also display pieces of art to achieve a more creative distinction between the contemporary and modern Indonesia and artistic ambiance. Their artwork collection collections, as they want guests to recognise t. +6221 723 3905 includes and by modern the particular characteristics of their respective e. vip.enquiries@ isaartadvisory.com and contemporary artists from Indonesia and histories and styles. The layout of the museum abroad. Besides promoting artistic knowledge, the has been designed to reflect this differentiation; museum’s mission is to increase local awareness the is displayed on the ground on the importance of art conservation. The main floor, while the modern art collection is exhibited reason it was established as a private museum was on the first floor. The Tumurun Private Museum that it could filter out visitors who might only be group strongly believes that if the public can learn interested in taking a few snaps and, instead, focus to value art, it would be an important step in the

1-3 Tumurun Private Museum emphasises modern and contemporary art. They screen their visitors to make sure they enter to actually learn and appreciate the evolution of art in Indonesia, not only to snap a 01 few photos and leave.

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advancement of Indonesia as a nation. Consequently, awareness and appreciation for art. More than 600 their goal is to acquire more Indonesian artworks so artworks are on permanent display, demonstrating that they can simultaneously promote and preserve the complex artistic and cultural diversity of the local art. Asia-Pacific region. Museum Pasifika also hosts 03 04 regular temporary exhibitions as part of their effort As the number of private art museums in Indonesia to promote art and, as a result, their endeavours continues to grow, their role in encouraging art have encouraged a fruitful interaction between appreciation is steadily expanding on a national the local and foreign communities in Bali. As one scale. The Jakarta-based Museum of Modern and of its missions, the museum cites preserving and Contemporary Art in (MACAN) and Akili divulgating the multifaceted traditions of the region’s Museum of Art (AMA), as well as the Pasifika Museum inhabitants, while presenting them next to significant located in Bali, are all evidence of the progress works from the 20th century. being made in increasing the public’s exposure to art. Museum MACAN was founded by Haryanto The Indonesian public’s knowledge and appreciation Adikoesoemo in 2017 and it is the first institution of art has witnessed a gradual rise, thanks to the of its kind in Indonesia. It was created following efforts of the private museums mentioned here and Adikoesoemo’s decade-long vision, as he aimed to other similar institutions. The Tumurun Museum in provide a platform for Indonesian and international Solo is a welcome addition to this exclusive group. The artists to instigate a conversation and for the country’s booming art market, the growing number of Indonesian public to be included in the exchange. art tourists and their impact on the national economy are further reasons to invest in art education. It is Likewise, the Akili Museum of Art, established in great to see that while attitudes towards art are 2006, is particularly influential in its contribution changing and the general level of awareness is to art awareness; its collection bridges modern and increasing, the number of museums is also on the contemporary artworks, reflecting the timeline increase. There is clearly a demand for culture when of Indonesia’s . The founder of AMA, people want to discover and get immersed in local Rudy Akili, and his family play a crucial role in the and foreign artistic heritage. Art brings huge value growth of art appreciation in Indonesia by regularly to the culture and the whole nation, therefore it organising large-scale exhibitions showcasing local is important to not only preserve existing works, and international artists. Their modern art collection but also to encourage future artists to create, by includes pieces by acclaimed artists such as Affandi, understanding and showing that their work matters. Hendra, Srihadi Soeharsono and other prominent names. Rudy also exhibits contemporary works from 04 Akili Museum of Art is an exhibition space that brings the art young emerging artists such as Eko Nugroho, Jompet collections of Rudy Akili, with the richness of style and artistic Kuswidananto, Entang Wiharso, Christine Ay Tjoe, approach. AMA now accommodates the collections of prominent and S. Teddy D. and Wimo Ambala Bayang, and many young artists with a “bridge” between them to show the ongoing others. Furthermore, the chosen artworks tend to movement in the history of . 05 Museum Pasifika, located in Nusa Dua, Bali, was established as a have a socio-political theme, making this collection permanent institution to showcase the styles and forms of humanity exceptionally valuable as a direct reflection of to study and enjoy. Museum Pasifika: Selected Artwork of Asia Pacific Indonesia’s expansive socio-political history, narrated is a tribute to the artistic and cultural heritage of the region and is a required resource for all interested in the fascinating and complex through the unique perspective of art. region we know as Asia Pacific. 06 The museum of Modern and Contemporary Ari in Nusantara Established in 2006, the Museum Pasifika based in (Museum MACAN) is the first institution of its kind in Indonesia. It provides public access to a significant and growing collection 06 Nusa Dua in Bali, is another institution dedicated to of modern and contemporary arts from Indonesia and around the spreading artistic knowledge and increasing public world.

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