Second-Hand Fashion

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Leggi l'articolo su beautynews Second-hand Fashion Accelerated by the Covid-19 recession—and spearheaded by eco-conscious Gen Z and millennials—the luxury resale market is fast becoming a talisman for the reinvention of luxury itself, and a vital lifeline for the future of fashion. With Gucci recently following in the footsteps of Stella McCartney and Burberry in joining forces with digital consignment store The RealReal, it’s safe to say that 2020’s shift in global ethics has finally diminished the tumultuous relationship between luxury, and the stigma of the second-hand clothing. For 80 per cent of millennials and Gen Z—who will make up 60 per cent of the luxury market by 2026 according to BCG,—the perception of second-hand clothing remains untainted, with young consumers feeling equal amounts of guilt towards buying fast fashion as they do about eating fast food. “Covid has forced us to stop so many things, and crucially to stop shopping and consuming in the relentless way that we did before,” says London-based stylist and editor Bay Garnett, whose podcast ‘This Old Thing?’ gives space for people like Chloë Sevigny and Christina Ricci to discuss their love of second-hand clothing: “vintage is only going to keep getting bigger in 2021” she adds. As the retail sector shrinks by 15 per cent, GlobalData estimates that the second-hand sector will have grown by 69 per cent between 2019 and 2021 – a sentiment which is supported and echoed by a number of new independent fashion publications, who are explicitly working to destigmatize recycled and second-hand clothing. Having launched in late September as a digital platform and limited edition print magazine, Display Copy “doesn’t feature a single new fashion item” declares editor-in-chief Brynn Heminway, who released four cover stories shot by photographers Mark Borthwick, Daniel Jackson, Amy Troost and Andy Harrington, featuring Paloma Elsesser, Saskia De Brauw, Hélène Fillières and Noah Carlos (who were each pictured wearing second-hand pieces, from Stephen Sprouse biker shorts to Wallis Simpson’s velvet shoes, as well as archive pieces from Louis Vuitton, Dior and Chanel). (Continues) Main photo: Dutch model Saskia de Brauw photographed by Amy Troost for “Display Copy”, a magazine that only features second-hand items. Read the full article in the December issue of Vogue Italia pagina 1 / 1 Powered by TCPDF (www.tcpdf.org).

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Facultad De Comunicación Rev. Mayo 10
UDEP - FACULTAD DE COMUNICACIÓN REV. MAYO 10, 2021 ERIC SALVADOR MAYORGA GUTIÉRREZ “Lo que llevas es la manera de presentarte al mundo, sobre todo en la actualidad, cuando los contactos humanos son tan efímeros. La moda es un lenguaje instantáneo”.1 “Cuando alguien me pregunta cómo puede ser elegante, vestir bien, le digo que estudie. Que estudie la moda, las películas, el arte y después, que se estudie a sí mismo”.2 ANTECEDENTES Luana Llosa estaba interesada en la moda desde muy joven porque le encantaban los diseños y los colores. Cuando estaba en el colegio seguía con mucho entusiamo las pocas revistas que llegaban a la ciudad de Piura y que las amigas de su mamá le prestaban con mucho entusiamo. Universidad de Piura. Caso de Marketing “Prada, el precio de la moda”. Los casos desarrollados en la Universidad de Piura se realizan únicamente para su discusión durante las clases. No es objetivo servir de fuentes de datos o de ejemplo de una buena o mala gestión administrativa, comercial o de otro tipo. Copyrigth 2021. No se permitirá la reproducción, almacén, uso o transmisión en forma alguna. 1 10 Frases icónicas de Miuccia Prada. http://vein.es/10-frases-iconicas-de-miuccia-prada/ visto el 11 de mayo a las 11:30 a.m. 2 . IDEM. 1 Su carrera profesional en una empresa internacional le dio la oportunidad de viajar con frecuencia a la ciudad de Milán, sede principal de la corporación donde laboraba, y de estar en contacto directo con las tendencias de la moda en el mundo ejecutivo.
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