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MISS KŌ ART, FOOD AND CURIOSITY 49/51 AV. GEORGE V 75008 PARIS MISS KŌ 02
Along the very fashionable Avenue George V, Miss Kō stands out like a warp zone, the place in a video game that whisks you into a parallel dimension. Swept into a mesmerising world, visitors are invited to plunge into one of those crazy décors in which all codes are abolished, becoming actors in their own adventure where every sense is stimulated and astonished. For Miss Kō, AT THE EPICENTRE Philippe Starck pushed ART OF PARIS’ GOLDEN the scripting of space to A WORLD THAT IS STRIKINGLY TRIANGLE, the absolute limit. PHILIPPE STARCK PHILIPPE STARCK “Miss Kō is a place of freedom “Miss Kō is a fantasy created AND CLAUDE from scratch, an exquisite corpse, that, to some degree, a crazy collage where you walk LOUZON HAVE is going to invent itself.” into a faraway ‘court of miracles’ CREATED MISS KŌ, Philippe Starck on a street straight out of Blade A SPECTACULAR Runner, steeped in limitless creative It is more an evolving madness, where artists are freed RESTAURANT WITH installation than a décor; of all boundaries, where technology A SPELLBINDING he designed an immersive shows an exciting tomorrow, SETTING. work in which every detail where industry becomes art.” Ph. S. recounts the story of an imaginary heroine, Miss Kō. Like an alley, stretched across 500m2 of space, leading to the spectacle A faceless Eurasian who of a frenzied, frenetic kitchen, where the eye glimpses enigmatic montages reveals herself in modest and the nose follows inspiring odours, nudity, a body entirely the inside of Miss Kō intrigues and covered in tattoos. Miss Kō challenges the mind. is a mystery that is blurred in the staging orchestrated by “Miss Kō is an adventure in hospitality, the designer. He cultivates one of the riskiest adventures, because an entire environment it is totally phantasmagorical, sort around her that stirs of an insane recreation of a street the senses and fires the somewhere in Asia.” Ph. S. imagination. In the dining room, a few key “Sometimes dreams are elements are pivotal components of the interior design, like the feverish, crazy, strange. massive screen bar, the spectacular You wake up, somehow fresco by David Rochline and the changed, dazzled by what huge teapot-cum-lamp. Everywhere you experienced, relieved around signs that drip with Asian to come to your senses, yet ambiance; grey collides with sad to not be sure of going colours. The furnishings are a mix back. That’s what Miss Kō is. of contemporary items and Far That’s all it is, and it is, East inspiration. above all, that.” Philippe Starck impalpable of details. impalpable most the through space of the vibration and tone the sets who Mekdachi Rami by ornamentation overseen in yet again upon surreptitiouslycalled as memory, and of emotion mechanisms the to triggering comes it when to chance left was that nothing is it clear In this wonderland, DJs. by guest played that is regularly Kō miss the designed soundtrack by composed music by original enhanced is also name, the of worthy like fiction any thisstaging, And staging. of the points focal the spotlights and ceiling of a notion the to erase neon uses bourdon jean-philippe designer dark. and of play light the by blurred are boundaries in which toleading of aspace otherness pure is multisensory, structure inner The that smoulders.” smokes and akitchen coverage Asia, news from of of live images hundreds out spew that screens TV chairs, with Formica wall acement parking-garage Runner: of out Blade Astreet truly insane. Miss Kō is it’s abreath of madness, openness. creativity, friendliness, art, humour, is“It a place of freedom, pulsation. inperpetual throbbing to environment central an are video city, and light neon in that bustling like just Kong bazaar.And, of aHong kitsch the accumulating cabinet curio of a oversized the pigeonholes or masks like technical-looking walls, the line cabinets aluminium Large not.” perhaps Asian, perhaps “A plethora of incomprehensible signs, . A master of the genre genre of the . Amaster orsten karki, who orsten karki, the olfactory the lighting P P
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FRESCO OF ADAVIDOF ROCHLINE THE BACKDROP CLOSE-UP its broader artistic vision. artistic broader its and detail least inits both striking apurely is tale, admirably visual as to serve curiosity,designed visual This glance. by and gaze interact who characters by fantastical punctuated repeated, ivy, not asingle pattern with dense like much so surface covering the manga, afuturistic does it as wallpaper like much as looks and wall long a15-metre- spans work The gouache. watercolour,combining and pencil atechnique using produced carefully was for which this backdrop, canvas the for strokes sketched broad he the Starck, TogetherRochline. Philippe with and revered by so Baudelaire beautiful to strange-yet- the homage void, the of horror the underlines it fascinate, images abundant The poetic. foremost and is first thiswork disconcerting, Though nonconformist and of time.” Cocteau our the of out anovel, like someone character, mysterious avery been (David long “He Rochline) has of says Starck,him: who Philippe with wish of collaborating his long-held fulfils artist of Miss Kō. iconoclastic The is his interpretation by David Rochline fresco monumental the saturated, and teeming fantastic, Lush and teapots.” too-bright large, monstrously acid, on frescoes aquarium detergent Wonderland, in bottles through the steam of their preparations, world yelling of cooks anarchistic enigmatic Miss Kōthe over reigns a of portrait David Rochline “The
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the boundaries of the walls. of the boundaries the escaping of limits, that shakesloose environment the humanising focus, the ensnaring eye the and attracting that morph, faces thatrice move and of grains are concrete the walls On designer.by the broader vision meticulously composed apixel ina becomes programme each which in oeuvre video fledged dalbin by label designed of adragon passage nonchalant the by punctuated channels, Asian monitors that ceaselessly broadcast of hundreds surface its on juxtaposes Starck that creation by Philippe original an dazzle, hypnotising and sharing friendly fomentation, frenzied of its embodiment the place, of the signature26 It is the piece metres. afull stretching of screens bar double is space of a the backbone The alley.of the character magical the heighten screens these Like flashes, of Paris. exquisite inthe districts poet a rebel muse, of amodern story the tells of messages inaudible cascade The misinformation...”and “An of screens news exaggeration screenings. and images with Runner,Blade Miss Kō is burgeoning movie of the atmosphere cyberpunk reference to the assumed An that really isn’t.” especially aneighbourhood in humorous, very of being brink the that to right madness comes Kō“Miss of is neo-Asian akind NEWS BREAKING CLOSE-UP
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ART born of a new culinary order. of culinary anew born amelange French serving cuisine, and tradition Asian in both bearings its finds and that seeks gastronomy into astonishing customers thrusts Miss Kō location. the that mirrors amenu from dishes while sampling own pace at space her histhe or experience everyone let They for two. intables d’hôte and table sushicounter,the the around bar, screen facing spectacular the V, Avenueon George around terrace the between divided are of this throughout the joyous atmosphere spread seats 200 The viewpoints. appropriation scenarios there as are many as offers alley incandescent of gravity, of thisinterpretation an centre new is the Asia in which future, of vision aglobalised The STREET FOOD FOOD “court of miracles” “court Ph. S. Ph.
At Miss Kō, salad Niçoise the sashimi. tuna and pizzetas Japanese pairing hybrid explosive an sashizzas, with surprises he and Monot for Fabrice It undertaking is anew indelight. to wriggle buds taste causes and curiosity piques menu sushi, the Baron” “Red inthe tuna with ink to Roquefort cuttlefish with tinged From buns burger and textures. flavours contrasting with dishes and salads composes yakitori, and rolls spring buns, bo reinvents sushi, jiaozi, He creation. inculinary trails new blazes He cuisine. Asian traditional revisiting and in interpreting flair his own finds Fabrice cuisine, Monot in Japanese Street NYC), Bond London, experts NYC (Nobu & Swift Martin and Rodriguez Linda from guidance With TWIST AND MIX ASIAN with the menu. the with different at Miss Kō,starting is palate.Everything for the unfurls specialties melting-pot of land unknown An brunch. Sunday and week, of the pudding to likerice share, the desserts family-style serves Miss Kō also consumption, to intheir up cosy like who those For indulgence. ultimate the as reputation the having established already imperial, aHimalayan and shu-shus special mango, fresh and mousse coconut with tapioca sum, dim jowl chocolate-banana-filled with by cake, cheek chocolate and like cheesecake Western classics with desserts, inthe continues style Orient-Express the And to savoury,sweet to crispy. tender from rolls and sushirocks the Meanwhile, dough. dumpling pot-sticker from kimono a custom fashions bourguignon boeuf the and garb spring dons foiegras the Asian, is unabashedly bouillabaisse the Far of the airs East, on takes MISS K MISS 04 Ō
standard in culinary renewal.” culinary in standard make Miss Kō the gold the restaurant It is absolutely to essential for me trulyaromatic. It’s aflavour clash. more intense,mild, more and that simultaneously tastes are diverse dishes with to license me prepare thatgives project Kō“Miss is afantastic that world is Miss Kō.this dream-like centre of into very them the leading lips, their pass let them who those that flavours revolutionary overwhelm master mixologiesbartenders of bar, screen the Miss Kō’sBehind juice. aloe vera fiercely competes with tea jasmine while iced spirits, Thai and liqueurs Japanese with space Rye whiskey menu. shares cocktail markedlyoff-beat and original completely the from help with about thiscomes youhaveis where and fun, quarter...Miss of the airs Kō polished the and of fashion dictates all rejects that senses, shakesup and codes to create:that scrambles ensemble an that’s what team the endeavoured afunny, and place, irrational freedom, toof forge aplace concept was The V? tea Avenue on a bubble George of sampling dreamed hasn’t Who Fabrice Monot Monot Fabrice
FOOD order to core. the order established thatfresco shakesthe likeRochline what the youthink, what youknow, youquestion where Miss Kō is aplace generosity; sharing, ofIt conviviality, is acelebration “At Miss Kō, 1+1 =3.” moments. and of intense meetings encapsulation an impressions, fleeting of free-flowing, A gallery happening. to anon-stop be designed is polymorphic, place The it. piques and stimulates here everything to menu, From the décor the to curiosity. acall as of curiosity object an Miss much Kō is as all ways doing.” of eating and of a blend all cultures, all ethnicities, pot, amelting worldthe will become, of myone visions world, for the what That’s street. Asian of bustling kind a chefs, guest movienights, artists, “A centre, social true with guest A POLYMORPHOUS PLACE CURIOSITY
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It’s contagious. contagious. It’s world of Miss Kō, not even us. the in is“Nothing normal alternative world. reinvented for aperpetually Miss Kō is ashowcase cocktail, to evening’s the first brunch here... from spotlight in the ever senses, five the around structured events mind-blowing alongside to menu, the variety and texture new add great chefs with collaborations new Regular week. each events original schedules and direction artistic clique la The Miss KōMiss Kō fascinates. surprises, group handles the the handles group MISS K MISS P h . S. 05 Ō
CURIOSITY © Sophie Delaporte Philippe Starck Philippe designer.” to fulfil my asa duty I believe I need to be humorous: this is what ecological, political, ethical, “Subversive, STARCKPHILIPPE ANDDESIGN STAGING CREDITS
embody “less is “less more”.embody that objects always designed has Starck Philippe digitisation, and of convergence phenomena the nature. Foreshadowing and of man heritage dual of the respectful and that is action-oriented ecology of ademocratic vectors thus are miracles His technological design. of contemporary criteria the and envelope the pushed ceaselessly has he cars, to electric turbines individual from alive, intensely and fantastic, stimulating, to sites hotels that are inspiring from megayachts, revolutionary to to juicers furniture from daily lives, inour found Products to design... iconic design iconic –have from him intelligence buoyed of utility the –and of utility intelligence the tohis desire defend for ideas, his passion streamlining, constructive and decline to positive his commitment world, the to change his determination lifestyles, new inimagining his enthusiasm changes, of contemporary understanding his deep implications, to ecological respect with vigilance His early to take has part.” everyone but toagenius, be has one “No career: this began first since he inhis approach found humour the with up is summed and by all shared be should subversive duty and pragmatic benevolent, and poetic and political, rebellious that thiseminently Starck believes possible. as people many for as life to takes, make it abetter form a vision: inwhatever for creation, amission, Starck has Philippe forgotten. are fundamentals the not mean should inventiveness, protean his tireless reputation, to his global come, and completed both of projects, His thousands MISS K MISS 06 Ō
PRODUCER and Claude Louzon Claude and Starck Philippe screenplay: Original world. revolutionary and acosmopolitan expresses that place anew challenge; Missambitious Kōman, and is anew novelty. and this For art sharing, to world more dining the to open wanted He trends. and concepts is acreator now he of catering by thisexperience, Strengthened others. many Street, Il Naturale and Moutarde Fruit, du Le Paradis including concepts, successful many Louzon force is the behind Claude arestaurateur, as years thirty With LOUZON CLAUDE Renaissance artists. of tradition untainted inthe man honest an is also he but that, all director, Starck is indeed Philippe art Inventor, creator, designer, architect, Branson. Richard and likeClinton Bill speakers renowned of & Design), ranks the joining Talks (Technology, Entertainment TED famed inthe to take part be invited to Frenchman first the was that he solutions essential such result in vital, so are His visions
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on a 45rpm called La Règle du Jeu (The Rules of the Game) in 1973, his artistic and theatrical work remains partly inspired by the rock spirit of his early days, but also explores many other worlds. Worlds that merge in DISTRIBUTION five shows for which he is composer, Innovation is the impetus and author, principal performer, set and research focus of Label, where costume designer, and stage director. work is structured by savoir-faire as applied to the quest for excellence. LEADING ROLE The first, entitledA toutes Label crafts creative encounters; les gloires de France (To all the it is an independent firm working in MISS KŌ Glories of France), was performed creative consulting and production She is an uprooted Eurasian who has in 1975. Followed by Gabriel ou and publication of contemporary travelled extensively. She is beautiful, le néoclassicisme à la portée de creation: artwork, live entertainment DISTRIBUTION bewitching and sensual. She opens tous (Gabriel or Neoclassicism for and branded content. her culinary and artistic “world” Everyone) and Coulisses-cocktail to Parisians. Through inspired dishes (Cocktail in the Wings) shown at from Asia and other lands, as well Le Palace. In 1987, his new international as her own artistic discoveries, she creation, Paris-Gypsy, was put on LIGHTING wove a world of her own. An offbeat at Paris’ Festival d’Automne and JEAN-PHILIPPE BOURDON universe in a realm of colour and the Festival de Saint-Denis. Lastly, Director of photography for French contrast. It was only after three in 2009, the play Pouêt Pouêt television, including the Taratata years of development and countless (Beep beep), Monsieur Milord show since 1995, Jean-Philippe meetings with artists and designers enchanted audiences at the Bourdon specialises in “light design” that the Miss Kō project was born... Théâtre du Rond-Point. through which he creates dimension and relief, generates suspense and As a visual artist, David Rochline interferes in phantasmagorical worlds designs movie sets and costumes like that of Miss Kō. GUSTATIVE IDENTITY (including for Jean-Michel Ribes), FABRICE MONOT music videos, photographs, After being classically trained in the fashion photography, and exhibition culinary arts, Chef Fabrice Monot scenography (Ray Ban, Andy Warhol, OLFACTORY IDENTITY gleaned vast experience with a Meilleur Salon du Design, and others.). RAMI MEKDACHI Ouvrier de France at the Centre de His drawings and paintings are Rami Mekdachi is a tremendously Recherche et d’Études des Chefs in exhibited regularly. discriminating perfumery specialist. Jouy-en-Josas. He could then be found Artistic Director for Costes perfumes, at the helm in the kitchens of the Eau de Colette, Chloé candles, River Café and in the pages of Gault Roger Vivier eaux de toilette, et Millau after just a year and a half. SOUNDTRACK Bensimon colognes, Lacoste candles, ORSTEN KARKI and Van Dinh candles and…the He then dazzled at Le Bar Fly, then Orsten Karki is a one-of-a-kind Miss Kō room fragrance. In his words, at Le Bound, before taking up the Finnish artist. A music lover since a place without fragrance is a place reins as Executive Chef at Miss Kō, he was a child, he has a penchant without memory. “Perfume is an where his twenty years’ experience for film scores, accompanied by essential accessory, a kind of symbolic will let him practice his gift of the mechanics of hip-hop, over nearly link between a moment, a place generating dialogue between culinary classical melodies on the piano… and a feeling.” cultures, as well as collaborate with in short, a very original gem. greatest names in gastronomy.
VISUAL IDENTITY FRESCO ERIC DALBIN DAVID ROCHLINE Paris-based Label Dalbin, founded Painter, illustrator, designer, singer, in 2003 by Eric Dalbin, pairs visual actor, David Rochline has more arts with music. Dalbin’s creations than one string to his bow. Singing are used by cultural institutions, to the music of Alain Bashung luxury brands and collectors. OPENING FEBRUARY 2013
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