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PRESS RELEASE Meet & Greet At PRESS RELEASE (Vaughan, ON, October 18, 2011) Meet & Greet at Toronto Snowmobile Show Team Rockstar Energy Polaris Racing was in full force at the Toronto Snowmobile Show on the weekend of October 14-16 at the International Centre in Toronto. 1 Team owner Andre Laurin made a big splash at the show—not only with Rockstar Energy Polaris Racing’s 2011 Canadian Pro Open Champion, Iain Hayden—but with a full-on display of sponsor banners, the 2012 IQ racing sleds, and the team’s immaculate looking white and black sponsor logos festooned transport rig. Snowmobile enthusiasts and snowcross racing fans flocked to the Rockstar Energy Polaris Racing display booth like snow drifting up against a fence, looking for information and autographed posters. Hayden was kept busy signing autographs and trading racing stories with fans, many of which follow the Canadian snowcross series every winter. Although Hayden’s teammate, Lee Butler, was unable to attend the show due to other commitments, the team took the opportunity to introduce newly signed member, JB Dennis, to the public. Dennis, who garnered a third place ranking in both the Canadian Semi-Pro Stock and Open Championship last season as a privateer Polaris driver, will make his debut in the Pro Lite Class for Rockstar Energy Polaris Racing this season. “We’re very pleased with the turnout at the show. It’s a positive indication that people are interested in the team and what makes it tick. It says a lot when some of the same faces you see at the races show up at the snowmobile show and come by to say hello and offer encouragement for the upcoming season,” Laurin said. In addition to mixing with racing fans and snowmobile enthusiasts, Laurin took advantage of the opportunity to sit down and socialize—if not talk shop—with representatives of most of the team’s sponsors, who were also in attendance with their own booths. “It’s probably the most relaxed environment that we can meet anybody and everybody before we get down to the business of racing. Once the season starts we’re behind the doors and don’t have much time for socializing,” Laurin said. See the crew in Duluth November at ISOC round 1 “ROCKSTAR is the world's most powerful energy drink. Enhanced with the potent herbal blend of Guarana, Ginkgo, Ginseng and Milk Thistle, ROCKSTAR is formulated to provide an incredible energy boost for those who lead active and exhausting lifestyles - from athletes to rock stars. ROCKSTAR ENERGY DRINK is available in eighteen amazing flavors: Original, Sugar Free, Zero Carb, Juiced Mango Orange Passion Fruit, Juiced Guava, Juiced Pomegranate, Tropical Punched, Punched Citrus, Roasted Mocha, Roasted Latte, Roasted Light Vanilla, Roasted Espresso, Energy Cola, Recovery Lemonade, Recovery Grape, Recovery Orange, Pink, and 2X. ROCKSTAR ENERGY DRINK is available at convenience and grocery retail outlets across the United States, Canada, Australia, Austria, Belgium, France, Ireland, New Zealand, Japan, Germany, Switzerland, Finland, Spain, The Netherlands, the United Arab Emirates, Greece, Mexico, the Philippines and throughout the United Kingdom. 2 ROCKSTAR ENERGY DRINK supports the active Rockstar lifestyle. In Motocross, Music, Supercross, FMX, Off Road Racing, MotoGP, Road Racing, Rally Racing, Rallycross, Snowboard, Snowmobile, Ski, Surf, Skate, Wake, MMA, Boxing, Bull Riding, BMX, and BMX Racing. Go to www.rockstar69.com or www.facebook.com/rockstar for athlete, music, and event updates. Check out videos, profiles, and product information. 3.
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