DI27° European Dive Show

promoted by

EU organizer 27° european dive show DI1/3 march 2019 | Bologna/Italy in collaboration with

follow us EU 27 years of Eudi Show 27Eudishowyears 27° In 1982 Assosub faced the fair in Verona for the first time, sea-based, Eudi Show decided to move the event to the 1st edition 1992 Verona european 2nd edition 1993 Verona dive show presenting a new event – Eudi Show, European Dive Show. Fiera del Mare, the Sea Fair, to honour Genova as best as DI It was just a small event, a little over 1000 sqm of exhibition. it could. It was a great success and the event had a really 3rd edition 1994 Verona The Salone della Subacquea (Scubadiving Event) had a good feedback. 4th edition 1995 Roma The event 5th edition 1996 Bologna very good success in that november and, without realizing 6th edition 1997 Bologna it, something new bloomed, something bound to get to our After one first edition in Rome in 1995 (between the editions EUDI SHOW 7th edition 1998 Bologna days. That success, during the following years, always in in Verona and in Bologna), Eudi Show went back to the new european dive show 8th edition 2000 Bologna Verona, pushed through and the exhibition space tripled by fair headquarters in Rome, in Fiumicino, in 2004. The Fair 9th edition 2001 Bologna the end of the third edition. takes place in the bigger context of the Big Blu event, the 10th edition 2002 Verona It represents the most important National appointment for workers very event that launches the new headquarters. The three 11th edition 2003 Verona 2 in the sector: industry, didactics, diving center and aficionados. From 1996 to 2001 the fair moved to BolognaFiere and editions in Rome were a huge success, with over 100.000 3 12th edition 2004 Genova had a great success, in 2001 it coverd 9000 sqm. The big visitors. 13th edition 2005 Genova The 27th edition is held in BolognaFiere from 1st to 3rd March growth was also thanks to the imput of the big firms working 14th edition 2006 Genova In 2010 Eudi Show goes back to Bologna thanks to a new 2019. in the field, in 2000. In the same year the fair detached itself 15th edition 2007 Roma agreement between Confisub and Assosub that reunites the from game fishing (they went together up untill now), and it 16th edition 2008 Roma It creats business opportunities, facilitating the meeting between moved the dates from november to march (this is why there branch. Going back to Bologna was like going back to the 17th edition 2009 Roma supply and demand, and facilitating the choice-making. was no fair in 1999). roots, since at the same time the Fair of Fishing Show was 18th edition 2010 Bologna on. 19th edition 2011 Bologna The need to stick to the new dates (not available during 20th edition 2012 Milano those years in Bologna), together with the idea of creating From 2012, the fair gets to the prestigious headquarters of 21st edition 2013 Milano a sort of travelling fair, steered the decision in the Assosub Milan. It celebrates its 20th edition. The fair is simultaneous 22nd edition 2014 Bologna Council to move back to Verona for two more editions. to the BIT (Borsa Internazionale del Turismo – International 23rd edition 2015 Bologna Tourism Stock) and it finds its new form and visibility. 24th edition 2016 Bologna In 2004 Genova was declared European Capital for Culture 25th edition 2017 Bologna and since much of the culture and tradition of Genova are From 2014 Eudi Show goes back to Bologna and had an 26th edition 2018 Bologna increase with a great succes in later years. 27th edition 2019 Bologna EU 27 years of Eudi Show 27Eudishowyears 27° In 1982 Assosub faced the fair in Verona for the first time, sea-based, Eudi Show decided to move the event to the 1st edition 1992 Verona european 2nd edition 1993 Verona dive show presenting a new event – Eudi Show, European Dive Show. Fiera del Mare, the Sea Fair, to honour Genova as best as DI It was just a small event, a little over 1000 sqm of exhibition. it could. It was a great success and the event had a really 3rd edition 1994 Verona The Salone della Subacquea (Scubadiving Event) had a good feedback. 4th edition 1995 Roma The event 5th edition 1996 Bologna very good success in that november and, without realizing 6th edition 1997 Bologna it, something new bloomed, something bound to get to our After one first edition in Rome in 1995 (between the editions EUDI SHOW 7th edition 1998 Bologna days. That success, during the following years, always in in Verona and in Bologna), Eudi Show went back to the new european dive show 8th edition 2000 Bologna Verona, pushed through and the exhibition space tripled by fair headquarters in Rome, in Fiumicino, in 2004. The Fair 9th edition 2001 Bologna the end of the third edition. takes place in the bigger context of the Big Blu event, the 10th edition 2002 Verona It represents the most important National appointment for workers very event that launches the new headquarters. The three 11th edition 2003 Verona 2 in the sector: industry, didactics, diving center and aficionados. From 1996 to 2001 the fair moved to BolognaFiere and editions in Rome were a huge success, with over 100.000 3 12th edition 2004 Genova had a great success, in 2001 it coverd 9000 sqm. The big visitors. 13th edition 2005 Genova The 27th edition is held in BolognaFiere from 1st to 3rd March growth was also thanks to the imput of the big firms working 14th edition 2006 Genova In 2010 Eudi Show goes back to Bologna thanks to a new 2019. in the field, in 2000. In the same year the fair detached itself 15th edition 2007 Roma agreement between Confisub and Assosub that reunites the from game fishing (they went together up untill now), and it 16th edition 2008 Roma It creats business opportunities, facilitating the meeting between moved the dates from november to march (this is why there branch. Going back to Bologna was like going back to the 17th edition 2009 Roma supply and demand, and facilitating the choice-making. was no fair in 1999). roots, since at the same time the Fair of Fishing Show was 18th edition 2010 Bologna on. 19th edition 2011 Bologna The need to stick to the new dates (not available during 20th edition 2012 Milano those years in Bologna), together with the idea of creating From 2012, the fair gets to the prestigious headquarters of 21st edition 2013 Milano a sort of travelling fair, steered the decision in the Assosub Milan. It celebrates its 20th edition. The fair is simultaneous 22nd edition 2014 Bologna Council to move back to Verona for two more editions. to the BIT (Borsa Internazionale del Turismo – International 23rd edition 2015 Bologna Tourism Stock) and it finds its new form and visibility. 24th edition 2016 Bologna In 2004 Genova was declared European Capital for Culture 25th edition 2017 Bologna and since much of the culture and tradition of Genova are From 2014 Eudi Show goes back to Bologna and had an 26th edition 2018 Bologna increase with a great succes in later years. 27th edition 2019 Bologna EU 27° european DI dive show The numbers of 2018 Features 2019 th Each and every edition brings news to reach the top 26 edition 27 classes of “Photo and video 2.115.174 with our exhibitors. For 2019 these are the elements to University” Facebook views add to our standard offer: (last two years) Over 3 days: friday, saturday and sunday (to reduce costs and focus the results). 4 30.000 visitors 34 apnoea events Saturday Eudi OFF! opening up till 8 p.m. 5 143 published articles about the fair A wider visitor-target: Free entrance to all the newly patented divers in 2017 285 exhibitors 11.000 events attendees Friday guided visit for schools 282 websites that promoted events: EudiMovie, the event More reasons to visit: 206 sqmt of space EudiPhoto, EudiMovieDiving, Round 5.300 More interactive places with creation of a livingroom for Tables, conferences, debates, technical meeting, a space only for movie, one for social media refresher courses, presentations, and all related initiatives. pool demonstrations 606 sqmt of interactive spaces More than 5.600 operators Friday night happy hour for exhibitors Developing interactivity before, 27 classes by “Master of 413.037 accesses 139 published articles about the during and after: scubadiving” professionals to the website event Many kinds of video contests EU 27° european DI dive show The numbers of 2018 Features 2019 th Each and every edition brings news to reach the top 26 edition 27 classes of “Photo and video 2.115.174 with our exhibitors. For 2019 these are the elements to University” Facebook views add to our standard offer: (last two years) Over 3 days: friday, saturday and sunday (to reduce costs and focus the results). 4 30.000 visitors 34 apnoea events Saturday Eudi OFF! opening up till 8 p.m. 5 143 published articles about the fair A wider visitor-target: Free entrance to all the newly patented divers in 2017 285 exhibitors 11.000 events attendees Friday guided visit for schools 282 websites that promoted events: EudiMovie, the event More reasons to visit: 206 sqmt of space EudiPhoto, EudiMovieDiving, Round 5.300 More interactive places with creation of a livingroom for Tables, conferences, debates, technical meeting, a space only for movie, one for social media refresher courses, presentations, and all related initiatives. pool demonstrations 606 sqmt of interactive spaces More than 5.600 operators Friday night happy hour for exhibitors Developing interactivity before, 27 classes by “Master of 413.037 accesses 139 published articles about the during and after: scubadiving” professionals to the website event Many kinds of video contests EU 27° european DI dive show aged over 35 Visitors focus Visitor’s profile average high education and economic possibilities We give our visitors many reasons not to miss it. AGE EDUCATIONAL LEVEL professionals or self employed over 45 39% partecipation for update courses, news and purchase Our trusted contests EUDI MOVIE, EUDI PHOTO, 9% Middle school from 26 to 35 24% diving activity over 10 times a year , EUDI MOVIE DIVING EUDI SMART 35% purchase equipment in specialized stores from 36 to 45 22% Degree AND ACTION MOVIE all this to make our visitors 56% 6 protagonists of the event. less than 26 15% High Sschool 7 WHAT ASPECTS INTEREST YOU THE MOST? The participation of special guests from the scubadiving firmament: the OCCUPATION meet a celebrity 10% 32% 2017 edition had the honour to host Umberto Pelizzari, contact diving center 12% Business 8% 23% Pipin Ferreras, Gianluca Genoni, organize a trip 3% 16% other 6% Marco Bardi, Cico Natale, Sylvia Earle, 14% partecipate to a workshop 4% 10% see products and services 42% , , 5% Neven Lukas Miguel Lozano purchase 14% execu.ve worker student other freelance oﬃce worker Laurent Ballesta, Alessia Zecchini.

HOW FREQUANTLY PURCHASING BEHAVIOUR A lot of courses, stages and technical meeting 67% DO YOU TRAIN? 49% Conferences 35%

2% 12% 12% The famous prizes Tridente d’oro Rossana 7% 6% 5% 4% over 10 (me 10 (me a 5 (me a year 3 (me a year no more Speciality Internet Other Major Sport store Maiorca a year year store distributors EU 27° european DI dive show aged over 35 Visitors focus Visitor’s profile average high education and economic possibilities We give our visitors many reasons not to miss it. AGE EDUCATIONAL LEVEL professionals or self employed over 45 39% partecipation for update courses, news and purchase Our trusted contests EUDI MOVIE, EUDI PHOTO, 9% Middle school from 26 to 35 24% diving activity over 10 times a year , EUDI MOVIE DIVING EUDI SMART 35% purchase equipment in specialized stores from 36 to 45 22% Degree AND ACTION MOVIE all this to make our visitors 56% 6 protagonists of the event. less than 26 15% High Sschool 7 WHAT ASPECTS INTEREST YOU THE MOST? The participation of special guests from the scubadiving firmament: the OCCUPATION meet a celebrity 10% 32% 2017 edition had the honour to host Umberto Pelizzari, contact diving center 12% Business 8% 23% Pipin Ferreras, Gianluca Genoni, organize a trip 3% 16% other 6% Marco Bardi, Cico Natale, Sylvia Earle, 14% partecipate to a workshop 4% 10% see products and services 42% , , 5% Neven Lukas Miguel Lozano purchase 14% execu.ve worker student other freelance oﬃce worker Laurent Ballesta, Alessia Zecchini.

HOW FREQUANTLY PURCHASING BEHAVIOUR A lot of courses, stages and technical meeting 67% DO YOU TRAIN? 49% Conferences 35%

2% 12% 12% The famous prizes Tridente d’oro Rossana 7% 6% 5% 4% over 10 (me 10 (me a 5 (me a year 3 (me a year no more Speciality Internet Other Major Sport store Maiorca a year year store distributors EU 27° european DI dive show Visitors Why exhibiting EUDI - OUTDOOR Because you’ll be granted to reach your clients and meet new ones, to Second year contemporary WHAT SPORT DO YOU PRACTICE OUTDOOR? strengthen your brand awareness with Outdoor Expo. During first 27% edition we asked to visitors if and to increase your sales volume. 21% 8 they practice other sports and 17% 16% 9 the result: 52% of them practice The exhibition layout and the events that gravitate around it are the strong 9% 2% it more than one time a month. 5% 1% assets of the Salone. Many opportunities for exhibiting firms to present their products directly from inside the fair quarters. Free interactive spaces for all

other skiing the exhibitors. running nothing trekking alpinism climbing snowboard paragliding Sky running

HOW OFTEN DO YOU PRACTICE THIS SPORT?

52%

21% 14% 13%

several (mes a 5 (mes a year 1 (me a year never month EU 27° european DI dive show Visitors Why exhibiting EUDI - OUTDOOR Because you’ll be granted to reach your clients and meet new ones, to Second year contemporary WHAT SPORT DO YOU PRACTICE OUTDOOR? strengthen your brand awareness with Outdoor Expo. During first 27% edition we asked to visitors if and to increase your sales volume. 21% 8 they practice other sports and 17% 16% 9 the result: 52% of them practice The exhibition layout and the events that gravitate around it are the strong 9% 2% it more than one time a month. 5% 1% assets of the Salone. Many opportunities for exhibiting firms to present their products directly from inside the fair quarters. Free interactive spaces for all other skiing the exhibitors. running nothing trekking alpinism climbing snowboard paragliding Sky running

HOW OFTEN DO YOU PRACTICE THIS SPORT?

52%

21% 14% 13% several (mes a 5 (mes a year 1 (me a year never month EU The interactive 27° available for european spaces DI dive show How to exhibit The fair The exhibiting fair is divided into 3 big areas: the exhibitors: The pavillion EU SHOP EU APNEA EU EXHIBITING LUIGI european european european DI dive show AREA DI dive show VILLAGE DI dive show AREA FERRARO The exhibiting pavillion is number 30, with a total area of The type of available spaces is, inside the pavillion, divided An are where sales are An area dedicated to apnea firms and where a The area where STAGE

16 13.500 sqmt. The exhibition is articulated according to the into modules, according to a premade grill. Anyway for any allowed, with specialized stage is available, for all the presentations and al the firms are PEDONALE grid in the map. The pavillion has two accesses: Michelino the specific or peculiar requests, the organization is able to offer shops. events of the sector. ENZO 10 nearest to the entrance and Costituzione and, inside, there are “custom” solutions to everyone. Priority is given according to 11

FERMATA BUS MAIORCA two coffee on the same floor and another one upstairs in the chronological prenotation order, and compatibly to available STAGE pavillion.47 spaces. 21 28 44 29 CARRABILE On the first floor there are 4 conference rooms and a nonservice presidiato Non furnished modules with unlimited length and width VIDEO & EU SHOP PHOTO european bar, plus organization office and all the technical services. (basic ground markings): multiple 4x4 modules DI dive show AREA UNIVERSITY 30 4x4 modules and their multiples, furnished with walls and other furniture. The basic furnishing consists of walls, a EU EXHIBITING VIDEO SUB european DI dive show AREA PAD. 30 EUDI SHOW standard banner, a small internal warehouse (1x1 mt), CAFÉ

AREA MALL table, 3 chairs, reception desk, stool, lights, moquette, daily INGRESSO MICHELINO EU APNEA RISTORANTE european dive show INGRESSI AL PADIGLIONE 30 AL PADIGLIONE INGRESSI cleaning service, electricity up to a 5kw. It’s also possible to DI VILLAGE SOCIAL AREA

CABINA ELETTRICA C

TORRINO 45 3 have 4x2 modules with similar characteristics. PAD. 36 COLLEGAMENTO 26 COLLEGAMENTO CONFERENZE PAD. 26 OUTDOOR EXPO 26 EX EUDI ROOM 36 EU The interactive 27° available for european spaces DI dive show How to exhibit The fair The exhibiting fair is divided into 3 big areas: the exhibitors: The pavillion EU SHOP EU APNEA EU EXHIBITING LUIGI european european european DI dive show AREA DI dive show VILLAGE DI dive show AREA FERRARO The exhibiting pavillion is number 30, with a total area of The type of available spaces is, inside the pavillion, divided An are where sales are An area dedicated to apnea firms and where a The area where STAGE

CABINA ELETTRICA C

TORRINO 45 3 have 4x2 modules with similar characteristics. PAD. 36 COLLEGAMENTO 26 COLLEGAMENTO CONFERENZE PAD. 26 OUTDOOR EXPO 26 EX EUDI ROOM 36 EU 27° european DI dive show Many good The market Italian market: according to the latest reasons to be there estimates divers are around 600.000, a third of which re considered active. The Conferences and the Workshops organized by EUDI SHOW, that have always characterized 12 13 Socio-demographic profile: the event, are like a call for the many visitors looking for tech news, norms updates, new are between 24 and 54 years old projects and ideas. mainly men Eudi Show grants visibility to all the exhibiting firms, this visibility is supported by an action of love travel and search of adventure wide range communication with media coverage on the main media channels related to the sector, special pre and post fair on national and above-average income international industry related press, direct mailing actions towards selected operators, a website professionals or self employed person constantly updated with news related to the industry and, starting from this year, a massive social media action. EU 27° european DI dive show Many good The market Italian market: according to the latest reasons to be there estimates divers are around 600.000, a third of which re considered active. The Conferences and the Workshops organized by EUDI SHOW, that have always characterized 12 13 Socio-demographic profile: the event, are like a call for the many visitors looking for tech news, norms updates, new are between 24 and 54 years old projects and ideas. mainly men Eudi Show grants visibility to all the exhibiting firms, this visibility is supported by an action of love travel and search of adventure wide range communication with media coverage on the main media channels related to the sector, special pre and post fair on national and above-average income international industry related press, direct mailing actions towards selected operators, a website professionals or self employed person constantly updated with news related to the industry and, starting from this year, a massive social media action. EU 27° european DI dive show Visibility Communication media Each and every exhibitors will be featured, with no added costs, on: Catalogo Visibilità e sponsorizzazioni A valuable media support, generale Online catalogue | Printed catalogue | a media mix able to reach more Map (handed to all the visitors) than 1.000.000 contacts: Publicity and articles in Italian and foreigners 14 specialized magazines 15

EU26° Upon request, free access to promoting and introduction spaces: european DIdiveshow Direct communication with our database seguici su EU 2/4 march 2018 | Bologna Italy | www.eudishow.euin collaborazione con | [email protected] 26° organizzato da european promosso da dive show LUIGI FERRARO STAGE main sponsor DI 2/4 march 2018 | Bologna Italy | www.eudishow.eu | [email protected] (previous editions visitors) in contemporanea con: sponsor promosso da organizzato da in collaborazione con seguici su ENZO MAIORCA STAGE SOCIAL AREA Internet portals, community, social network... EU VIDEO & PHOTO UNIVERSITY 26° european diveshow VIDEO SUB CAFÉ Interested companies DI2/4 march 2018 | Bologna/Italy can ask for a personalized Upon reservation (costs to be determined according to the fees) conference room, ranging sponsorship that from 20 to 160 seats.

promosso da: organizzato da: in collaborazione con: www.eudishow.eu Ph Graziano Varesco [email protected] will increase seguici su their visibility EU 27° european DI dive show Visibility Communication media Each and every exhibitors will be featured, with no added costs, on: Catalogo Visibilità e sponsorizzazioni A valuable media support, generale Online catalogue | Printed catalogue | a media mix able to reach more Map (handed to all the visitors) than 1.000.000 contacts: Publicity and articles in Italian and foreigners 14 specialized magazines 15

an event by

1·2·3 MARZO 2019 BOLOGNA Quartiere Fieristico

In contemporanea www.outdoorexpo.eu 27°edizione seguici su

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