YAMAHA CORPORATION OF AMERICA WINTER NAMM 2011 PRESS KIT
VISIT THE YAMAHA WINTER NAMM 2011 EXHIBIT AT THE ANAHEIM MARRIOTT, MARQUIS BALLROOM
ACCESS HIGH-RESOLUTION PHOTOS AND PRESS RELEASES AT HTTP://WWW.YAMAHA.COM/NAMM/EPK
FOR FURTHER INFORMATION, PLEASE CONTACT THE FOLLOWING STAFF AT GILES COMMUNICATIONS:
KEYBOARD DIVISION, CORPORATE LISA CESARANO [email protected] 914-414-1556 (MOBILE)
BAND AND ORCHESTRAL DIVISION VLADIMIR LAPIN [email protected] 215-370-6778 (MOBILE)
PAC, LIVE SOUND, MUSIC PRODUCTION, STEINBERG: MARC FERRIS [email protected] 914-478-1233 (MOBILE)
CORPORATE RELEASES
YAMAHA PIONEERS SOCIAL AND MOBILE MEDIA APPLICATIONS FOR NAMM AND BEYOND
—Customer Experience Group Develops Proprietary Tools to Enhance Experience for NAMM Visitors, Dealers and Customers—
BUENA PARK, Calif.— Last year, at Winter NAMM 2010, Yamaha introduced several leading edge social and mobile media applications designed to enhance the NAMM experience for show visitors. This year, the company’s Customer Experience Group (CEG) raises the stakes with the Yamaha Hub iOS app, available in the App Store for free. The innovative app – singled out by Apple as a “New and Noteworthy” addition to the App Store at its debut – aggregates data about Yamaha products, promotions, content and events at the NAMM show in Anaheim for users of Apple products and features practical functionality that will be useful and informative long after the show is over. “Mobile media devices are clearly the wave of the future,” said Jeff Hawley, Director of the Yamaha Customer Experience Group. “Yamaha is committed to leveraging a strong mobile presence not just at trade shows, but also in our customers’ purses and pockets, as these devices become more sophisticated and ubiquitous.” Based on the template provided by the Yamaha Hub, the multi-media web portal that serves as “the Hub of all things Yamaha,” the new app is segmented by instrument groups and contains all Hub content, complete with an expanded area for video details and links to more information and product pages. Select YouTube and Vimeo content is also incorporated, along with all Yamaha Twitter, Facebook and news feeds. With all content searchable by keyword, the new app also contains a QR code reader. QR codes (short for Quick Response) are square barcodes readable by smartphones and other devices that offer fast links to text or Web content. In addition, the new app supports live HubTV feeds of events and performances at the Yamaha booth in the Anaheim Marriott, Marquis Ballroom. Users of the Yamaha Hub app will be able to share content via email and social media. Yamaha events and clinics posted at EventBrite will be accessible by the app, as will a geo-driven feature that helps users find their closest Yamaha dealer. Additional enhancements will be launched in 2011, when CEG will roll out the Yamaha Hub iOS app in an Android version and, to keep up with improvements on the Web and enhance accessibility, rebuild the browser-based Hub with HTML5, allowing for universal access to Yamaha content and a more app-like experience. Yamaha will also undertake the first High Definition broadcast from the NAMM show floor, powered by the NewTek TriCaster. For more information on Yamaha’s mobile media applications, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522- 9011; e-mail [email protected]; visit www.yamaha.com/press.
YAMAHA’S ALL ACCESS MAGAZINE CELEBRATES 10 YEARS, REVISITS ARTISTS
—Anniversary Issue Answers “Where Are They Now?” —
NASHVILLE, Tenn. - Ten years have passed since the first All Access magazine rolled off the press, and not only has the magazine undergone some major changes since 2000, but the many of the artists have as well. Yamaha proudly celebrates a decade of publishing All Access magazine: the backstage guide to the world of Yamaha by revisiting artists from past issues. Over the years, some of the biggest stars in the music business have graced the pages of All Access, from Ray Charles and Elton John to Jeff Lynne and Alicia Keys. But All Access also made an effort to feature up-and-coming artists with great potential, and many of these artists have turned into superstars. This issue will revisit 20 artists – both the idols and the former newcomers - and provide updates on where they are now, what they have accomplished since their All Access feature, and even more importantly, what is to come. “The last 10 years of producing All Access has been such an overwhelmingly positive experience, both for us and for the artists,” comments Chris Gero of Yamaha Artist Services – Nashville. “We hope you’ll enjoy taking a look back at where we’ve been and reading about what’s to come for some of these amazingly talented musicians. And we look forward to creating 10 more years of amazing experiences with our artists!” In efforts to advance with the times, Yamaha All Access has seen two technological adaptations within the past two years. Last June, Yamaha Artist Services – Nashville launched a brand new online version of the magazine at www.YamahaAllAccess.com. The newly revamped site includes archives of all of the previous features, dating back to the first issue, which featured country female trio SHeDAISY on the cover. In 2009, Yamaha began taking viewers even further behind the scenes with the launch of All Access 360, a collection of fully produced videos offering inside views during the photo shoots and exclusive interviews with the artists. Pick up the special 10 Year Anniversary edition (Winter 2011 issue) at local musical instrument vendors such as Guitar Center and Best Buy. Or Visit www.YamahaAllAccess.com to see the entire spectrum of articles and photography from the past 10 years.
NEW SOUNDS: YAMAHA PRESENTS JUNIOR ORIGINAL CONCERT SERIES
—Two Talented Young Composers from Southern California Will Perform Original Compositions at Winter NAMM Crowd Favorite —
ANAHEIM, Calif.—The Yamaha Music Education System will host its popular Junior Original Concert (JOC) on Thursday, January 13th at 11:30 a.m. in the Yamaha Keyboard Division exhibit area in the Anaheim Marriott Hotel’s Marquis Ballroom. All NAMM attendees are invited to enjoy this free event, which will feature two talented Yamaha Music School students performing their own original compositions. Megan Chang, age nine, a student at Torrance Yamaha Music Center in Torrance, Calif., will perform her solo piano composition entitled “Home.” Sharon Hurvitz, age 12, who studies at Harmony Music World in Fullerton, Calif., will perform her composition “Memories,” written for the piano and violin. The Yamaha Music Education System offers six music courses for children between the ages of three and ten. Classes are held weekly, covering everything from listening skills to keyboard performance. The program began in the mid-1950s in Japan under the direction of Mr. Genichi Kawakami, President of Nippon-Gakki Company, Ltd. (today’s Yamaha Corporation). Mr. Kawakami believed his company was responsible not only for making a quality product, but also for teaching customers how to use it. Consequently, he established the non-profit Yamaha Music Foundation (YMF) in 1966 for the purpose of developing and promoting music education and music popularization activities internationally. YMF guides the worldwide development of the Yamaha Music Education System and also sponsors international events such as the Junior Original Concert (JOC). In the United States, the Music Education Division of Yamaha Corporation of America works in cooperation with Yamaha Music Foundation to design new courses, improve instructional quality, and refine existing programs. For more information, visit Yamaha Corporation of America at Winter NAMM 2011 in the Marquis Ballroom at the Anaheim Marriott Hotel; write Yamaha Corporation of America, Yamaha Music Education System; P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com.
KEYBOARD DIVISION
YAMAHA DCFX DISKLAVIER MARK IV PRO CONCERT GRAND PIANO COMBINES SUPERLATIVE TECHNOLOGY AND CRAFTSMANSHIP
ANAHEIM, Calif. — Yamaha today introduced the DCFX Disklavier Mark IV PRO™ concert grand piano at Winter NAMM 2011. The handcrafted instrument incorporates the unsurpassed functionality of the Yamaha Disklavier PRO™ performance-reproducing piano into the acclaimed CFX concert grand. “With the DCFX, superb craftsmanship and peerless technological innovation meld to form an instrument of remarkable versatility and potential for countless educational and performance applications,” says Yamaha Disklavier Marketing Manager Jim Levesque. “Its stunning performance and re-performance capabilities make it ideal for recording, composing, music broadcasting, conservatory study and film scoring.” The hand-built Yamaha CFX concert grand piano is the result of nearly two decades of product development with input directly from many distinguished pianists from around the globe. Since its introduction at Winter NAMM 2010, the CFX has already been celebrated for being the piano of choice by the winners of the 2009 Hamamatsu International Piano Competition, the 8th National Chopin Piano Competition in Miami, and most recently, at the 16th International Chopin Competition in Warsaw in October 2010. Engineered to the exacting standards of professional music production, the Disklavier PRO™ Series is designed with greater emphasis on leading-edge sensor and playback technologies for unsurpassed digital and acoustic performance. Merging top-tier technology into professional-caliber Yamaha grands, the Disklavier PRO™ Series delivers the ultimate in power, precision and control, offering advanced components and technologies including a Sound Muting System, XG instrument tone generation, MIDI and PC connections, a SmartKey™ play-assist system, expanded memory, and a convenient pocket remote control. The Disklavier can now also be controlled by an innovative iPhone application. Remote Lesson – a pioneering, Internet-based educational application – will be a key application for the instrument. “With Remote Lesson, transcontinental piano lessons, master classes and performances are possible between two Internet-connected Disklavier pianos,” added Levesque. “It shatters geographic and logistical barriers by enabling students and teachers located thousands of miles from each other to work together in real time on pacing, dynamics, color control and other sophisticated musical and pedagogical nuances.” Disklavier users can also videotape their performances and enjoy them later while the instrument’s playback and the television's image are in perfect step with each other. This technology has been used to such dramatic effect in the Minnesota International Piano-e-Competition. In addition to drawing on its 108-year heritage of manufacturing the world’s finest pianos, the Yamaha CF Series represents 19 years of research and development conducted by Yamaha craftsmen, designers and engineers to create this extraordinary handcrafted piano series. The process culminated with a series of top-secret, in-depth evaluation sessions conducted in New York, Paris and Tokyo with top artists and Yamaha Artist Services over the last few years. Offering the pianist outstanding expressiveness and singing legato tone, the Series also provides unprecedented power and tonal projection. For more information on the new DCFX, visit Yamaha Corporation of America at Winter NAMM 2011 in the Marquis Ballroom at the Anaheim Marriott Hotel; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com.
SMALL SIZE, BIG SOUND: THE AVANTGRAND N1
—New Hybrid Instrument is the Most Compact Piano Available That Channels the Sound and Action of a Nine-Foot Concert Grand—
ANAHEIM, Calif.—Yamaha Keyboard Division introduces the AvantGrand N1, an entry-level version of the company’s acclaimed AvantGrand hybrid piano technology, which delivers the tone and touch of a nine-foot Yamaha CFIIIS concert grand piano in a smaller, more affordable package than the two other models in the series: the N2 upright and the flagship AvantGrand N3 hybrid piano. The AvantGrand N1 offers advanced piano sound reproduction without the tuning, cost or footprint of a comparable stringed instrument. Serious players who live in small spaces or who have limited budgets need not sacrifice the feel and sound of an acoustic grand. With the introduction of the AvantGrand, Yamaha ignited a revolution in the approach to sampling – the recording and playback of the notes of the actual acoustic piano. Treating the soundboard not simply as a point source of sound but as a plane, Yamaha took samples at four positions, adding optimum center and rear locations to the traditional left and right. As a sound source, Yamaha carefully selected the best single instrument from among its CFIIIS full concert grand pianos for sampling. The end result of these efforts is that AvantGrand series instruments recreate the original sound of a superb grand piano almost to perfection. Meanwhile, the instrument’s speaker system has been designed to ensure that this sound is heard best at the playing position. A three-way system, featuring woofer, mid-range and tweeter speakers reproduce the rich, natural resonance of the soundboard accurately. What’s more, each of the low-, mid-, and high frequency bands has been given its own amplifier to prevent interference between bands. This innovative configuration allows the instrument’s outstanding sound system to reproduce the nuances of each individual note. The AvantGrand N1 also offers remarkable piano action. The nuanced touch and response of the grand piano are essential measurements of piano quality. The N1 offers the player a specially developed grand piano action that mirrors that of the grand piano, providing an impressive sensitivity for the entire range from pianissimo through to fortissimo, and the ability to translate even the swiftest trills of the pianist with transparency. “Yamaha brings its hybrid technology to an expanded market with the release of the AvantGrand N1,” said Mark Anderson, Yamaha Keyboard Division marketing director. “It features the same exquisite sampling found in the other AvantGrand models. Encased within a compact, upright piano footprint, the N1 offers grand piano action and sound, making it a viable alternative to an acoustic upright or a smaller grand piano.” Beyond the AvantGrand’s compact size, striking design, sound, touch and functionality, teachers, students, performers, hobbyists, apartment dwellers, schools and institutions with small practice rooms will appreciate the competitive price point compared to concert acoustic pianos, and the fact that the instrument requires no tuning. In addition to the remarkable grand piano sound sample, the N1 also features electronic piano and harpsichord voices. The AvantGrand N1 (MSRP: $9,999) is scheduled to ship in April 2011. For more information, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott Marquis ballroom, write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
BÖSENDORFER 200DE3: FIRST NON-YAMAHA PIANO TO INCLUDE GROUNDBREAKING DISKLAVIER TECHNOLOGY
—Classic Model Piano Now Offers New High-End Performance Reproduction Capabilities—
ANAHEIM, Calif.—Yamaha today introduces the Bösendorfer 200DE3, the first non- Yamaha piano to feature the company’s award-winning Disklavier performance reproducing technology, which is integrated inside the new model as part of the handcrafted manufacturing process. The Bösendorfer 200DE3 derives from the vaunted Bösendorfer 200, which has enjoyed enormous popularity with music schools and professional teachers at conservatories for over 50 years. Its compact size makes it equally at home in private spaces. The model features the famous, rich and moving Bösendorfer sound, along with superior quality workmanship and optimal use of materials to create lasting value and the best sound possible. “This is the first time that we have extended the Disklavier system to another manufacturer’s name and in this case it enhances both brands,” said Mark Anderson, Marketing Director, Yamaha Keyboard Division. “Because consumers are confident in the reliability and performance capability of the Disklavier technology and in Yamaha pianos, they will perceive an enhanced value for the Bösendorfer 200DE3, which embodies Yamaha’s commitment to upholding the Bösendorfer legacy while adding sophisticated technological enhancements that have many practical benefits,” said Anderson. By keeping Bösendorfer’s brand integrity intact and adding an advantageous performance reproduction system that only Disklavier technology can bring, Yamaha has created the perfect complement to Yamaha’s high-end Disklavier piano line. Faculty and students at top colleges and music conservatories will appreciate the expanded capabilities that this reproducing technology provides, including the ability to conduct remote lessons and master classes on pianos networked over the internet, which virtually eliminates geographical boundaries between teacher and student. A great piano like Bösendorfer is a logical place to expand Disklavier technology from its role enhancing the capacity of quality Yamaha pianos. For almost a quarter century, the award-winning Disklavier performance reproducing piano systems have combined old-world craftsmanship with a range of 21st century features. Disklavier offers a sophisticated, whisper-soft playback system that turns any room into a concert hall. Special music CDs ship with the system, so it’s possible to start enjoying content as soon as the Bösendorfer 200DE3 is delivered. The built-in Disklavier system further expands the Bösendorfer’s capabilities by offering remote control operation along with USB recording and playback. The DisklavierRadio function offers uninterrupted streams of music over 11 different channels delivering classical, jazz, pop and other styles. The unit comes with ample storage space so users can document and share their own performances. For more information on the Bösendorfer 200DE3, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, Keyboard Division, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com.
HIGH STYLE, LOW MAINTENANCE: THE YAMAHA CLAVINOVA CLP SLIMLINE SERIES
—New Series Offers Enhanced Grand Piano Touch in a Slim, Stylish Cabinet—
ANAHEIM, Calif.—Yamaha today introduced the Clavinova CLP Slimline Series digital pianos, featuring enhanced technologies and elegant piano craftsmanship. On display at Winter NAMM 2011, the new line, which includes the CLP-S406 and CLP-S408, is perfect for in-home use, offering high-quality sound and realistic piano action. Ideal for contemporary décor environments with limited floor space, it is also well suited for institutions and houses of worship. The new Clavinova Slimline Series offers an improved piano touch and tone in a cabinet that’s high on style, but low in square footage. Available in two finishes, and Black Walnut (CLP-S308) and Polished Ebony (CLP-S408), the CLP Slimline models look as great as they sound. The series boasts advanced Yamaha digital piano touch and tone all bundled into a compact, yet elegantly designed cabinet. While both the CLP-S406 and CLP-S408 offer Yamaha’s outstanding Graded Hammer 3 action, the CLP-S408 debuts a new feature called Linear Graded Hammer. The system replicates the nuance of a traditional piano with 88 unique levels of gradations from top to bottom. Additionally, both models include Intelligent Acoustic Control to maintain a full, rich sound with balanced highs and lows through all volume levels. All models plug directly into a house sound system and retain their built-in speakers as monitors. “Piano customers are more particular than ever about the design and appearance an instrument will have in their living rooms,” says Dane Madsen, Yamaha Electronic Keyboard Marketing Manager. “Beyond its technological enhancements, the new CLP Slimline Series offers a stylish alternative to more traditional looking instruments. The understated elegance of the CLP-S408 is ideal for customers who put a premium on design, but are short on floor space.” Key new features shared by all models in the CLP Slimline Series include a USB audio recorder, which lets pianists capture performances, document and store piano lesson material or record original compositions on high-quality audio files. Now, it’s easier than ever to share high-quality recordings of your performance with family and friends. Yamaha’s goal to “bring the joy of playing piano to everyone” led to the creation of the Clavinova digital piano in 1983. Over the last quarter century, the Clavinova has evolved into the world’s most popular and musically empowering digital piano. The new CLP Slimline Series offers features targeted at the piano purist, emphasizing piano touch and tone above all else, but still providing simple, practical functions that all pianists can appreciate. Meticulous craftsmanship has earned Clavinova digital pianos consistent acclaim from Musical Merchandise Review magazine and many other respected music industry leaders. Learn more at www.clavinova.com. Shipping in May 2011, the CLP-S406 carries an MSRP of $5,299 and the CLP-S408 carries an MSRP of $6,099. For more information on the Yamaha Clavinova CLP Slimline Series digital pianos, visit Yamaha Corporation of America at Winter NAMM 2011 in the Anaheim Marriott Hotel, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
YAMAHA CLAVINOVA CLP400 SERIES PLEASES THE PIANO PURIST
—Versatile and Elegant Digital Piano Offers High-Quality Sound and Realistic Piano Action—
ANAHEIM, Calif.—Yamaha today introduced the Clavinova CLP400 Series digital pianos featuring enhanced technologies and elegant piano craftsmanship. On display at Winter NAMM 2011, the new line is perfect for in-home use due to its superior sound and weighted piano-style keys that are perfect for building and maintaining proper finger technique. Sporting completely redesigned cabinetry with front legs and a more powerful sound system, the CLP400 models feature a new Panel Reveal Key Cover that discreetly hides all panel buttons, removing any visible sign of technology, giving the console models a more classic, acoustic upright look. “In today’s piano market, customers are more particular than ever about design and appearance,” says Dane Madsen, Yamaha electronic keyboard marketing manager. “The new CLP line, in addition to its technological enhancements, has raised the bar as to just how close a digital piano can look like an acoustic piano.” Key new features shared by all models in the CLP line include a USB audio recorder, which lets pianists capture performances, document and store piano lesson material or record original compositions on high-quality WAV files. Now, it’s easier than ever to share high-quality audio recordings with family and friends. An Intelligent Acoustic Control function automatically adjusts EQ tone control according to the volume you set, assuring that these instruments maintain a full, rich sound with balanced highs and lows at all volume levels. Each model offers Yamaha’s outstanding Graded Hammer 3 action, but the CLP470 and CLP480 debut a new Graded Linear Hammer feature, which replicates the nuance of a traditional piano with 88 levels of gradations from top to bottom. Other models include the CLP430, CLP440 and the CLP465GP, which provides grand piano looks at an upright piano price. Yamaha’s goal to “bring the joy of playing piano to everyone” led to the creation of the Clavinova digital piano in 1983. Over the last quarter century, the Clavinova has evolved into the world’s most popular and musically empowering digital piano. The new CLP-400 Series offers a feature set targeted at the piano purist emphasizing piano touch and tone above all else, but still providing simple, practical functions that all pianists can appreciate. Meticulous craftsmanship has earned Clavinova digital pianos consistent acclaim from Musical Merchandise Review magazine and many other respected music industry leaders. Starting at an MSRP of $2,899, the CLP400 Series will ship in Spring 2011. Learn more at http://www.clavinova.com. For more information on the Yamaha Clavinova CLP400 Series Digital Pianos, visit Yamaha Corporation of America at Winter NAMM 2011 in the Anaheim Marriott Hotel, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
YAMAHA OFFERS FIRST NORTH AMERICAN VIEWING OF BÖSENDORFER AUDI DESIGN GRAND PIANO AT WINTER NAMM 2011
—Legendary Car Maker and Celebrated Keyboard Manufacturer Join Forces To Create One-of-A-Kind Piano —
ANAHEIM, Calif.— To celebrate its centenary, German automaker Audi teamed up with renowned Austrian keyboard builder Bösendorfer to produce a uniquely beautiful grand piano. Yamaha is pleased to display the groundbreaking Bösendorfer Audi Design Grand Piano in its premium piano room at Winter NAMM 2011. “One look at the Audi-designed Bösendorfer tells you this is no ordinary grand piano,” says Mark Anderson, Director of Marketing for Yamaha’s Keyboard Division. “Like the Yamaha Modus digital piano, this remarkable instrument lies at the cusp of exceptional aesthetic design and exquisite music making.” The result of a longstanding relationship between the two companies, the Bösendorfer Audi Design Grand Piano made its world debut at Audi’s 100th anniversary celebration at the Audi Forum in Ingolstadt, Germany in 2009. Bösendorfer dealers are invited to view this stunning instrument and consider local promotional campaigns in conjunction with their local Audi dealer. To create the remarkable design, the Audi Design Studio team in Munich set out to tackle the task of housing a concert grand piano in an Audi “outer skin,” reinterpreting Audi’s design philosophy in the form of a grand piano. Audi’s design team cooperated closely with the specialists at Bösendorfer, to create a remarkable cabinet that would not impact the piano’s sound. While the piano’s acoustics remain unaffected, the Audi Design grand piano is certainly different. Incorporating important aspects of Audi automobile design, the piano features generous surface areas, sleek lines, sharply drawn edges and logically positioned joints. One of the most striking features, the lid, extends without a break down to the base – an innovation that yields a large, one-piece surface. To reduce the sense of weight on the treble side, a slim aluminum-look leg is used. In the same spirit of purist design, the designers have concealed the hinges in the lid above the keyboard. The lid itself can be opened with an unobtrusively integrated handle. Priced at $140,000, the instrument can be ordered at audi@Bösendorfer.com. For more information, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott Marquis ballroom, write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
GOING GREEN: THE NEW SLIM, LIGHT, COMPACT YAMAHA PIAGGERO NP SERIES ULTRAPORTABLE DIGITAL PIANOS
—High Quality Piano Voices and Basic Piano-Centric Features Enable Practicing or Performing Piano Music Anywhere—
ANAHEIM, Calif.—Yamaha today introduced the Piaggero NP Series ultraportable digital pianos at Winter NAMM 2011. Designed to appeal to piano purists seeking an extremely portable instrument, this new line offers high quality piano Voices and basic piano-centric features for practicing or performing piano anywhere. Extremely lightweight, the Piaggero NP Series “goes green” with an energy-saving Energy Conservation Optimized (ECO) power-down feature. The power-saving mode automatically engages after 30 minutes of inactivity and can be over-ridden if the user so desires. “We’ve found that there are many electronic keyboard customers who aren’t necessarily interested in an instrument that does everything,” says Dane Madsen, Yamaha Electronic Keyboard Marketing Manager. “Many players just want something that feels right and has a great piano sound. The new Piaggero NP-31 and NP-11 deliver these essentials in an ultraportable package that can go anywhere you can.” Added Madsen, “The extreme portability of the NP-11 and NP-31 make them great choices for the “on-the-go” musician. Now, the keyboard player can have a nice piano touch, tone and portability on par with an acoustic guitar.” The new Piaggero NP Series offers classic Yamaha piano tone and 76 full-sized keys in an ultra-portable package weighing in at just 12 pounds (NP-31). Operating on just 6 AA batteries, users don’t even need a power outlet to play their piano wherever their music takes them. Yamaha has added a new 61-key model (NP-11), as well as an easy-to-use panel design with dedicated Voice-select buttons. The Piaggero has a built-in metronome with adjustable tempo and time signature that will appeal to the pianist who knows that practice makes perfect. The NP-31’s Graded Soft Touch Action emulates the graded resistance of an acoustic piano without the added weight of hammers. Additionally, the NP-31 and NP-11 make for a convenient note-entry MIDI controller with ultra-natural piano voices built-in for home studio use. According to Madsen, “No other controllers in this price range feel or sound as good as the Piaggero.” In 2010, Yamaha launched the highly successful Piaggero Series of ultra-portable digital pianos, including the NP-V60 and NP-V80 models. Combining the words piano and leggero, Italian for "light," these new 76-key digital pianos emphasize portability, interactive features and superior piano Voice quality. Shipping in May 2011, the Piaggero NP-31 carries an MSRP of $399, while the Piaggero NP-11 has an MSRP of $249. For more information about the Yamaha Piaggero NP Series, visit Yamaha Corporation of America at Winter NAMM 2011 in the Anaheim Marriott Hotel, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
ACOUSTIC INSPIRATION: YAMAHA DEBUTS THE XA SERIES OF CONSERVATORY GRAND PIANOS
—Offering Superb Sound, Broad Dynamic Range and Fine Expressive Control, the C3XA and the C6XA Models Take Music Making to New Levels—
ANAHEIM, Calif.— Yamaha Keyboard Division will display two new additions to its popular line of Conservatory Grand Pianos at Winter NAMM 2011, including the new 6’1” C3XA and the 7’ C6XA grand pianos. The Yamaha Conservatory Collection has long been the heart of the Yamaha grand piano line, offering advanced sound, an extensive dynamic range and fine expressive control. Striking the perfect balance of tone and clarity, the C3XA and the C6XA represent the next generation of conservatory grands. Both models offer beautiful warmth across all areas of the keyboard and a round, full depth of tone in the bass. “Fine acoustic pianos require an amazing tonal richness, and the new XA Series delivers that ideal balance of tone, clarity and warmth, making these pianos an absolute joy to experience,” said Mark Anderson, Director of Marketing/Acoustic Piano Marketing Manager, Yamaha Keyboard Division. “Yamaha continually strives for the finest sound and touch and the two new XA models represent the epitome of this craftsmanship.” Shipping in September 2011, the new C3XA and C6XA Conservatory Grand Pianos will receive their first dealer showing at Winter NAMM 2011. For more information on Yamaha’s acoustic piano offerings, visit Yamaha Corporation of America at Winter NAMM 2011 in the Marquis Ballroom at the Anaheim Marriott Hotel; write Yamaha Corporation of America, Keyboard Division, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com.
IN THE BLACK: YAMAHA YDP-161B IS THE PERFECT PRACTICE AND PERFORMANCE PIANO
—Latest Arius Model Comes in Black—
ANAHEIM, Calif.—Yamaha introduces the 88-note Graded Hammer action Arius YDP- 161B Digital Piano at Winter NAMM 2011. The new model is perfect for home use as a practice and performance piano and features high-quality AWM Dynamic Sampled piano Voices. The new black walnut finish adds an attractive option to the already popular Arius line and the key action helps build proper finger technique for playing on an acoustic grand piano. “Anyone who walks into a piano store quickly realizes that the most popular color for pianos is black,” said Dane Madsen, marketing manager, Yamaha Electronic Keyboards. “Though Rosewood has become the most common color in digital pianos for decades, the Arius YDP-161B in black walnut will undoubtedly be a welcome color option for digital piano customers.” Providing true piano touch and tone, the YDP-161B is perfect for beginners and experienced pianists alike. The half-damper effect gives players expressive control over sustained sounds when pedaling for a more realistic acoustic piano experience. The two- track song recorder, which captures and reproduces any performance, is ideal as both a musical scratch pad and for using built-in recordings of standard piano repertoire during practice. Another great feature is the ability to mute either hand of the 50 preset songs, letting players practice each hand independently at their own tempo until they’re ready to put the two parts together. Dual headphone jacks allow two people to sit at the instrument and play, practice or teach in privacy without making a sound out of the speaker system. The entire instrument is covered by Yamaha’s Rock Solid Reliance warranty covering both parts and labor for three years, which is an exceptional time period for both the home electronics and musical instrument industries. The YDP 161B (MSRP: $1,899) is expected to ship in February 2011. For more information about the YDP-161B, visit Yamaha at Winter NAMM 2011 at the Marriott Hotel Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone 714-522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
YAMAHA TYROS4 ARRANGER WORKSTATION OFFERS EXCEPTIONALLY EXPRESSIVE, REALISTIC SOUNDS
—Unprecedented Life-Like Choir Sounds Join Radically Improved Instrument Samples in Upgrade to Industry-Leading Keyboard—
ANAHEIM, Calif.—If you can dream it, Yamaha’s Tyros4 Arranger Workstation keyboard can perform it with such incredible realism that the music seems to breathe. Representing the pinnacle of technological innovation in a musical instrument, the Tyros4 offers more elite, professional-level features than any Arranger Workstation keyboard that has come before. The new Vocal Harmony 2 engine and exclusive built-in vocal Style and Voice content, created with advanced sampling techniques, introduce unmatched control over gospel, pop and classical choirs – even doo-wop vocals. Singing or simply playing along with the Tyros4’s customized back-up vocals is now easier and more fun. Additionally, the critically acclaimed Super Articulation 2 Voice library has been upgraded to bring a new level of realism to non-keyboard instruments like strings, guitars, brass and woodwinds. All of the included Voice libraries, including Super Articulation 2 and Mega Voice-powered accompaniment Styles (interactive patterns that cover an immensely wide range of musical genres), deliver the sounds of top studio musicians to create a personal backing band that delivers uncanny realism. “Tyros4 does for vocal performance what previous Tyros models did for acoustic guitar realism via Mega Voices,” said Dane Madsen, Digital Piano marketing manager, Yamaha Keyboard Division. “Classical and gospel choirs are all inside the workstation just waiting for the player to tell them what to sing next. Yamaha even captured the recordings of these ensembles in their typical acoustic environments, so you get stunning reverbs and an authentic sense of spaciousness that are natural to cathedrals and churches.” Even though the underlying technology is ultra-sophisticated, the result makes the Tyros4 sound more authentic than past incarnations. The expanded Super Articulation 2 Voices bring non-keyboard instruments to life with humanistic techniques and automatically switch to various attacks (note-on), main-bodies (sustain), and note releases (decay), based on how the player hits the keys. Playing a Saxophone Voice with smooth legato technique makes the passage sound like it is being delivered all in one breath by a horn player, for example, but playing staccato notes creates a sound where the notes seem like they are blown individually. Placing notes together – or spaced far apart – automatically determines how a note might bend up or down to arrive at the next note in a passage. This work is all done seamlessly inside the instrument and comes very naturally to any keyboardist, regardless of playing ability. And with Tyros4, there’s more room than ever to explore your creative expression: the new Flash Expansion Board stores custom sample data (instrument recordings) either purchased online or sampled by the end user, which stays in the keyboard even after the power is turned off. Previously, custom samples had to be re- loaded every time players powered-up. It also includes hard-disk recording that captures anything played or sung through a new XLR balanced microphone combo-jack. MP3 audio files can be stored as part of the registration set up for instant recall and playback. This next-generation Tyros can reproduce instruments and arrangements from over 500 different styles of music from around the world with the press of a button – 50 more than Tyros 3. Studio-style DSP effects like reverb, chorus and EQ add an extra element of pro- level sound quality to the 2,153 dynamic instrument Voices, 30 organ flutes and 44 drum sets. Multi-pads allow for special phrases, and even trigger selected samples in sync with a particular style in real time. The Music Finder feature lets players dial up song title-sorted setups to get them playing quicker and easier. They can even create custom set lists that take them from one setup to the next at the touch of a button. Custom Registrations benefit players who like everything set a particular way, but One Touch Settings, another great feature that gets keyboardists up and playing faster, automatically suggest appropriate Voices for the chosen performance Style. “Tyros4 is the freshest and most content-rich Arranger Workstation on the market,” said Madsen. “Its advanced Yamaha voicing technology, including Ambient Sampling and Wave Cycling, achieves incredibly realistic sounds that are easily playable. These technologies, along with Yamaha’s proven Super Articulation 2 Voices for non- keyboard sounds, enable keyboardists to experience a new dimension of realism without having to change the way they play.” For more information on the Yamaha Tyros 4, visit Yamaha Corporation of America at Winter NAMM 2011 in the Anaheim Marriott Hotel, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
BY POPULAR DEMAND: YAMAHA INTRODUCES THE T121 SC 48” UPRIGHT PIANO
—Strategic New Offering Fills Market Niche—
ANAHEIM, Calif.—In response to dealer requests, Yamaha offers a new mid-priced 48” upright piano with a soft-close fallboard, the T121 SC. This new model is strategically priced between the popular T118 and U1 upright pianos. “The T121 SC was born out of demand from the marketplace,” said Mark Anderson, Director of Marketing, Yamaha Keyboard Division. “It is a high-quality 48” upright with an amazing finish, remarkably smooth and responsive action and tone that is richer than others in its class. Add a cool, soft-close fallboard, and we’ve created a quality instrument that will bring a lot of joy to our customers for many years to come.” Yamaha’s T Series upright pianos offer exceptional performance and quality for the home, church or school. Using a U1-class scale design, the T Series combines bright, clear tone and refined good looks at a price that makes them a real bargain. The Series features spruce keys, a solid spruce soundboard, Grand Piano key travel and full-length ribs. The T121 SC (MSRP: $6,499) is scheduled to ship April 2011. During the NAMM show, Yamaha offers free freight to qualified dealers. For more information, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott Marquis ballroom, write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
WIDE OPEN SPACES: THE NEW PSR-E233 AND PSR-E333 PORTABLE KEYBOARDS
—Ideal for First-Time Keyboard Students, The Series’ Ultra-Wide Stereo DSP Button Adds A Unique Sense of Spaciousness To Sound—
ANAHEIM, Calif.—Yamaha today launched the PSR-E233 and PSR-E333 portable keyboards at Winter NAMM 2011. Geared towards first-time keyboard buyers, the series is ideally suited for beginner musicians learning to play for the first time. The keyboards offer built-in speakers featuring the Ultra-Wide Stereo DSP button, which creates greater separation and a more spacious sound. Only a company like Yamaha - which pioneered sound projector technology in home theater - could add such sophisticated functionality to an entry-level keyboard. “Entry-level keyboard customers are used to seeing 61 black and white keys with a panel of buttons and a display,” says Dane Madsen, Yamaha Electronic Keyboard Marketing Manager. “It's the new Ultra-Wide Stereo DSP button that makes the new PSR-E Series stand out from the crowd. It creates the same 3D sense of space you'd experience with an elite surround sound system – at an incredibly affordable price.” Additional features include the Yamaha Education Suite―built-in lessons that let users teach themselves to play, a new power-saving mode and 61 full-sized keys. These highly affordable models also let users play along with a band using any of the 100-plus built-in accompaniment Styles, or use the dedicated Portable Grand button to instantly call-up a great sounding grand piano. The PSR-E333 adds a USB port for computer connectivity, touch sensitive keys for expressive, piano-style playing and a more powerful speaker system for a fuller sound. Connected to a computer, (PSR-E233 via optional MIDI interface) both models are also excellent XG-lite sound sources for use with a variety of music software. “The new PSR-E233 and PSR-E333 are great instruments for introducing or re- introducing players to making music. Playing along with the built-in Styles is a fun way to develop a good sense of time and rhythm without the strict feeling of a metronome. They're also an excellent ‘band’ that will always follow you whenever inspiration strikes,” added Madsen. Shipping in May 2011, the PSR-E233 will be available at an MSRP of $169, while the PSR-E333 will be available at an MSRP of $269. For more information about the Yamaha PSR-E233 and PSR-333 portable keyboards, visit Yamaha Corporation of America at Winter NAMM 2011 in the Anaheim Marriott Hotel, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit www.yamaha.com/press.
PRO AUDIO AND COMBO DIVISION
JOIN THE CLUB: STEVE JORDAN HELPS DESIGN NEW CLUB CUSTOM DRUM SETS
—Perfect Blend of Past and Present—
ANAHEIM, Calif.—Yamaha Drums introduces the Club Custom drum sets at Winter NAMM 2011, a set that combines classic and modern qualities. This new series, which features a stunning painted lacquer finish that allows the shells to vibrate, mixes a classic vintage-era tone with today’s finest craftsmanship. The kits project well in live performance situations, cutting through amplified instruments, and their warm tone and fast decay provide enhanced articulation. “Vintage drums are in demand these days by younger drummers looking for more ‘organic’ sounds and by experienced drummers seeking the sounds and looks that they got started with,” said Dave Jewell, marketing manager, Yamaha Drums. “Our Club Customs have a warm, old-school tone combined with enough projection to cut through a wall of guitars along with rugged modern hardware to meet the demands of today’s drummers.” Club Custom kits feature Kapur shells, an exotic tone wood exclusive to Yamaha, first used on the flagship PHX drum set. The painting technique, also exclusive to Yamaha, helps create finishes never before seen in lacquer. Steve Jordan, drummer extraordinaire, who has performed with a long list of some of the biggest names in jazz and popular music, including Stevie Wonder, the Rolling Stones and Bruce Springsteen, helped design the kit’s specifications and look. “A few years ago, when I visited Japan, I requested that Yamaha create a drum set with these qualities and it’s exciting to see this new Club Custom kit come out now,” said Jordan. For more information on the new Club Custom Drum Sets, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522- 9011; e-mail [email protected]; visit www.yamaha.com/press.
‘BOP ‘TIL YOU DROP: YAMAHA CRAFTS STAGE CUSTOM BIRCH BEBOP DRUM SET
—Professional Features Available on an Affordable Kit—
ANAHEIM, Calif.—Yamaha’s Stage Custom Birch drum set is very popular with working drummers and schools that seek a high quality kit at a nice price. For jazz drummers and educators who need a compact kit for small stages and easy load-ins, the new Stage Custom Birch Bebop drum set fits the bill. Schools seeking good-looking, functional drum sets will also appreciate the quality offered by this new kit. “Many working drummers like having a second kit for casual gigs and this new configuration gives drummers who work small clubs a high-quality alternative without breaking the bank,” said Dave Jewell, marketing manager, Yamaha Drums. “And, with school budgets getting tighter these days, this kit is perfect for middle and high school jazz bands.” Dealers have long requested a Stage Custom Birch drum set in this configuration. Top-tier features include rugged hardware, 100 percent birch shells that offer a cutting low-end sound and a flawless lacquer finish for great sustain. For more information on the new Stage Custom Birch Bebop drum sets, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; visit www.yamaha.com/press.
ENCORE: THE RECORDING CUSTOM HERITAGE DRUM SET REISSUES THE MOST RECORDED DRUMS IN HISTORY
—45th Anniversary Limited Edition Run of 45 High-End Drum Sets—
ANAHEIM, Calif.—To celebrate the upcoming 45th anniversary of the first edition of the vaunted Recording Custom drum set, Yamaha Drums is manufacturing 45 kits built to the original specifications of the most recorded drums in of all time in the most popular colors from the past, including 15 each of Mellow Yellow, Piano White and Hot Red. Each individually numbered drum set will include a certificate to honor the proud history of this groundbreaking kit, which is widely regarded as one of the finest sets of drums ever manufactured. “The Recording Custom Heritage drums will be an exciting offering for long-time fans of this renowned series,” said Dave Jewell, marketing manager, Yamaha Drums. “Built to original specifications, with 60-degree bearing edges and pre-YESS mounts, this limited edition run will be in high demand from studios, collectors and pro drum shops.” For drummers of the classic rock era, the Recording Custom kits set the benchmark for excellence and enjoy an unparalleled history of success and innovation. Trends may come and go, but the Japanese Hokkaido birch shells on the Recording Custom and pristine interior and exterior finishes deliver a sound that discriminating ears considered to be “pre-EQ’d,” making them perfect for the studio or for using multiple microphones in any situation. They even hold their own when used without microphones, with power and tone to spare. For more information on the new Recording Custom Heritage Drum Sets, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, Buena Park, CA 90622; telephone (714) 522-9011; e- mail [email protected]; visit www.yamaha.com/press.
YAMAHA ROLLS OUT GIGMAKER DRUM KITS
—Pro Features on an Entry Level Drum Set—
NASHVILLE—Yamaha Drums introduces a new series of GigMaker drum sets at Summer NAMM 2010. Though geared toward first-time players, the kits feature Yamaha hardware with hex tom ball joints for precise positioning along with five new eye- catching glitter wrap finishes. “With professional features at an affordable price, GigMaker is the go-to drum set for beginner and intermediate players alike who need an entry-level set but don’t want to skimp on quality, tone and playability,” said Dave Jewell, marketing manager, Yamaha Drums In addition to the matching wood snare drum and Yamaha’s double-braced hardware, the GigMaker drum sets include matching wood bass drum hoops for superior tone and durability, and come in 20” and 22” configurations. The new kits, constructed with basswood and poplar shells, are available as shell packs, complete configurations with hardware, or packaged complete with Paiste 101 cymbals. For more information on the new GigMaker drum sets, visit Yamaha at Winter NAMM 2011 at the Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; visit www.yamaha.com/press.
A-SERIES: NEW, BOLD GENERATION OF YAMAHA ACOUSTIC-ELECTRIC GUITARS REDEFINES TONE, FEEL AND PLAYABILITY
—A New Look, A New Feel, A New Sound for Yamaha Guitars—
ANAHEIM, Calif. — A new generation of Yamaha acoustic-electric guitars is on the way. Yamaha Guitars is proud to expand on its successful line-up of acoustic-electric guitars with the unveiling of the new A-Series handcrafted guitars. Featuring a new look, a new feel and a new sound, the A-Series launches Yamaha into a previously untapped market segment by providing a professional instrument designed to be the workhorse of any steel-string guitarist’s arsenal. Offered in a dreadnought cutaway and a concert size cutaway, the A–Series represents a departure from the look of Yamaha’s acclaimed FG Series and L Series guitars. From the new headstock design to the touch-of- class rosette and mahogany binding, Yamaha has focused on every detail to create the feel and playability sought by today’s acoustic-electric guitar player. Featuring a slim neck profile and a rounded fretboard edge, the A-Series delivers ease and comfort. Yamaha also increased its traditional string spacing and lowered the action to accommodate today’s players. In addition, the semi-open pore finish on the necks of the A-Series maintains the wood’s feel, yet also enhances playability. Tone is always key to an acoustic electric guitar and Yamaha has overachieved with the A-Series. Dreadnought and concert shapes are offered in Mahogany back and sides and Rosewood back and sides. All models feature solid spruce tops and are outfitted with new S.R.T. (Studio Response Technology) electronics developed by Yamaha. The new S.R.T. preamp, an exclusive Yamaha technology, incorporates a piezo pickup system with a built-in microphone modeling technique specific to each guitar model. The S.R.T. system lets players choose from three different mic settings that can be blended with the piezo pickup, delivering on the often-elusive dream of providing studio- quality sound while playing live on stage. In addition, the S.R.T. system’s feedback detector cancels feedback frequencies in live situations. “We often hear stories from artists and customers that their first guitar was a Yamaha and now, with the new A-Series, their next guitar should also be a Yamaha,” said Dennis Webster, Marketing Manager, Yamaha Guitars. “The new handcrafted A- Series guitars exhibit many firsts for Yamaha acoustic-electric guitars while delivering an outstanding look, unbelievable tone, and a comfortable feel. With these incredible guitars, Yamaha will reach new players.” Armando Vega, Product Manager, Yamaha Guitars, said “this guitar is definitely designed for frequent performers who require a reliable workhorse that looks great, feels great and sounds amazing in all applications. The A-Series provides the ultimate performance-level ‘bang-for-your-buck’ guitar by offering quality build and materials, leading edge electronics and a neck profile that is a thrill to play instead of a chore.” The A-Series guitars are expected to ship in May 2011. For more information, visit Yamaha at Winter NAMM 2011 in the Marriott Marquis Ballroom; write Yamaha Corporation of America, Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; email [email protected]; or visit www.yamaha.com/press.
GOOD KARMA: KARMA-LAB RELEASES SOFTWARE FOR THE YAMAHA MOTIF XS AND XF
Cross-Platform KARMA Motif Software to Be Released at Winter NAMM 2011
BUENA PARK, Calif. Yamaha and Karma-Lab announces the development and release of KARMA Motif Software for PC and Mac. This new entry in the renowned developer’s line of software applications brings the award-winning and patented KARMA algorithmic music technology to the Yamaha Motif XS and Yamaha Motif XF platforms. “This exciting new collaboration brings the power of KARMA to a completely new user base using the great sounds and features of the Yamaha Motif series,” said KARMA developer Stephen Kay, who will demonstrate the software at NAMM. “This will add a whole new dimension to the Motif experience.” KARMA Motif debuts the new KARMA 3.0 technology with a host of new features including eight-track design (six KARMA Modules and two Keyboard Layers) per Performance, per-track Volume and Mute stored in each of the 32 Scenes and the ability to individually adjust the mix of all parts in each Scene. Users are also able to control Velocity Response Curves by individually tailoring the velocity response for the left hand keyboard, the right hand keyboard, the input to KARMA from the keyboard, and the 16 Chord Triggers (pads), without editing the Motif's programs or songs. A Fill/Stop Feature allows for the use of one or more modules as a melodic or drum fill with the ability to stop and start other modules automatically. The Advanced Stutter Feature lets users retrigger the entire groove at different rhythmic resolutions, from machine-gun stutters to slow triplet hits. It also features a real-time Master Transpose function, Chord Triggers that can activate pre-programmed chords, hits, sound effects and even the Motif's arps. And, with the new KARMA software, all of the buttons and sliders on the Motif's interface (in Remote Mode) can be used to trigger the Chord Triggers and Fills, the Stutter feature, Scene changes, Scene mixes and real-time algorithmic variations. KARMA Motif's Performances use the Motif's Song/Mixing mode, where each of the 64 songs is a complete KARMA algorithmic music groove with a left hand and right hand zone for controlling KARMA and soloing on top of it. The Motif's arps are also integrated in many performances as additional elements that can be added via the 16 Chord Triggers. While in Song Mode, players are just one step away from recording their KARMA-created musical performances into the Motif's sequencer, or the output can be routed to any DAW for external sequencing. Furthermore, a KARMA Performance can call up any Motif Voice, Performance, Song, Pattern, or Master slot when loading, so that KARMA can be used in any of the Motif's modes. “KARMA is one of the most innovative and interactive music software programs ever developed,” said Athan Billias, Director of Marketing at Yamaha’s Pro Audio & Combo division. “Combined with the incredible variety of Motif arps and unique features, like real-time Loop remix, KARMA and Motif combine to create one of the most powerful music production platforms available today.” KARMA Motif Software for PC and Mac ($199) is scheduled to be available directly from Karma-Lab in April 2011. For more information, visit Yamaha at Winter NAMM 2011, Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; visit www.yamaha.com/press.
MORE POWER TO YOU: YAMAHA INTRODUCES DSR SERIES ACTIVE LOUDSPEAKERS
—Next Generation Speaker Line Incorporates DSP Effects and All-New High Performance Class-D Amplifiers—
BUENA PARK, Calif.—The new DSR Series active loudspeaker line, including the compact and lightweight full-range DSR112, DSR115 and DSR215, along with the DSR118W subwoofer, delivers class-leading power, digital sound processing, plus the all-new D-CONTOUR multi-band dynamic processing. “These loudspeakers deliver top-quality performance and are ideally suited for a wide range of professional applications,” said Wayne Hrabak, marketing manager, Live Sound, Yamaha Pro Audio & Combo Division. “The new features in the DSR line set the standard for affordable active speakers by delivering class-leading power, extreme sound pressure levels and a listening experience that redefines high definition audio.” Leading edge digital technological innovations incorporated into the DSR Series loudspeakers include Integral Digital Tuning, Intelligent Dynamic Control, Powerful Digital Drive and extensive DSP protection. Integral Digital Tuning helps deliver super-clear, high definition sound quality via high-performance 48-bit digital signal processing and advanced acoustic technologies. Digital crossover networks use high-order FIR (Finite Impulse Response) filters for linear phase response, which provides better sound quality than analog crossovers. Intelligent Dynamic Control enhances sound quality with the D-CONTOUR multi-band dynamic processor that monitors output levels and varies the amount of boost in each frequency band, providing an ideal balance of dynamic sound with consistent clarity at all volume levels. Providing the highest level of power in their class, the speakers’ powerful 1300- watt Class-D amplifiers get the most out of the DSR’s lightweight cabinets. Yamaha also developed the PFC (Power Factor Correction) switching mode power supply that helps the entire system achieve its full performance potential. This efficient design allows for convection cooling, eliminating the need for fans. DSR speakers also employ high-power DSP and 24-bit discrete AD and DA converters that deliver superior signal-to-noise ratio and dynamic range. Also providing extensive DSP protection, the new series offers 3-way fail-safe functions for the power supply, amplifier circuits and drivers. In addition to the speaker line’s premium, custom-designed transducers, the exterior finish offers military-grade durability. For more information, visit Yamaha at Winter NAMM 2011, Anaheim Marriott, Marquis Ballroom; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; visit www.yamaha.com/press. BAND AND ORCHESTRAL DIVISION
YAMAHA UNVEILS CUSTOM Z SOPRANO SAXOPHONES —Distinctive Designs Offer Players Beautiful Tonal Colors; New Models Uphold Yamaha Legacy of Collaboration with World’s Greatest Artists—
ANAHEIM, Calif. — Yamaha today introduced the long-awaited YSS-82Z and YSS-82ZR Custom Z Soprano Saxophones at Winter NAMM 2011. The saxophone models were designed in close collaboration with global Yamaha saxophone artists. Yamaha’s Z Series saxophones have become a modern classic and are used by leading professional players worldwide. Their strong, clear sound and excellent playability have set new standards in professional model saxophones. In addition, the Z Series soprano saxophones offer extremely accurate intonation along with comfortable response. In the spirit of the classic Yamaha 62 Series soprano saxophones, the YSS-82Z and YSS-82ZR feature a one-piece neck through bell design. With a direct and powerful sound, the Z Series represents the next step in the evolution of the custom series of Yamaha instruments. “The new Custom Z Soprano Saxophones are revelations for the modern day saxophone player,” said Jonathan Goldman, product specialist, Yamaha Winds. “Their sound is fantastic and the tonal flexibility is truly amazing.” Both models will be available in May 2011 with an MSRP of $5,545.
LIMITED EDITION YAMAHA SLB-200LTD ELEVATES THE SILENT BASS TO A NEW LEVEL
― Innovative Design Enables Supreme Portability Without Sacrificing Tonal Qualities; Features High Grade Maple Neck and Ebony Fingerboard―
ANAHEIM, Calif.—Yamaha Corporation of America, Band and Orchestral Division, introduces the SLB-200LTD Silent Bass, a performance-oriented bass designed with a compact body that makes transport a breeze. The SLB-200LTD’s hollow body design and internally mounted pickup system deliver pizzicato tone that is solid, rich and realistic while fitting naturally into any jazz or pop setting. Built-in electronics offer plug and play simplicity and a detachable frame gives the instrument true feel and playability, as well as excellent support and comfort. Frames remove easily to increase the portability of the instrument. The SLB-200LTD is designed to allow the entire instrument to break down and fit into a compact case, which can be carried comfortably with the shoulder strap. “I love this new Silent Bass,” stated renowned musician and Yamaha Artist Nathan East. “Not only does it sound great, it looks beautiful – I’m especially enjoying the subtle improvements like the wood and the hardware.” Volume, treble, and bass controls on the SLB-200LTD provide straightforward management over the instrument’s tone, while its active electronics eliminate the need of external pre- amplification. “Yamaha designers set out to create a bass that had all the characteristics of an upright acoustic instrument,” said Ken Dattmore, Marketing Manager, Yamaha Strings. “Whether playing arco or pizzicato, the Yamaha Silent Bass delivers true bass feel and tone. The SLB-200LTD advances the Silent Bass to a new level, meeting the demands of the world’s most discerning bassists.” Featuring fine quality materials, the new Bass (weighing at 15.3 lbs) offers a flamed maple neck, high-grade ebony fingerboard, gold-toned geared machine heads and an acoustic body design that enhances tone compared to previous bass models. The limited edition SLB-200LTD is currently available at an MSRP of $4,995.
NEW VOICE FOR TROMBONE PLAYERS: YAMAHA UNVEILS THE YSL-897Z TENOR TROMBONE AT WINTER NAMM 2011
—Custom Z Series Trombone Excels in Any Studio and Big Band Performance Situation; Features Two Interchangeable Leadpipes for Superior Tonal Flexibility—
ANAHEIM, Calif. — Yamaha Corporation of America, Band and Orchestral Division, will debut the YSL-897Z Tenor Trombone at Winter NAMM 2011. Designed with renowned jazz trombonists Andy Martin and Al Kay, the YSL-897Z features two interchangeable leadpipes, giving players the flexibility to cover different styles and offering a wide range of tonal colors. With its compact, well-centered tone and quick response, the YSL-897Z is suitable for all types of trombone performances. Long-lasting nickel-silver tubular braces contribute to the stability of the slide and enhance smooth slide action. Hand-lapped slides ensure an absolutely perfect fit and seal between the slide parts. Such an ideal fit helps to achieve smooth airflow and even action while improving the response and intonation of the instrument. “The YSL-897Z Tenor Trombone combines Yamaha affordability with custom- made, boutique quality,” said Roger Eaton, Director of Marketing, Yamaha Band and Orchestral Division. “It records beautifully and has a great projection for solos. It is truly an exciting new voice for jazz and commercial trombonists.” The YSL-897Z Tenor Trombone comes with an MSRP of $3,080 and is scheduled for a Spring 2011 delivery.
YAMAHA YPC-62R PROFESSIONAL PICCOLO FEATURES NEW WAVE CUT HEADJOINT
—Favorite of Professional Musicians, YPC-62R Boasts High Degree of Hand- Craftsmanship for Unrivaled Intonation and Playability—
ANAHEIM, Calif. — At Winter NAMM 2011, Yamaha Corporation of America, Band and Orchestral Division will introduce the YPC-62R Professional Piccolo featuring a wave cut head joint affording a great amount of stability and control with an extremely focused rich sound. A long-time favorite of professional musicians, the YPC-62 can be found in many top orchestras worldwide. Sharing many of the characteristics of the Yamaha handcrafted series, the YPC-62R features a similar design and boasts a high degree of hand- craftsmanship for excellent intonation and playability. The new wave cut head joint offers a very gratifying response and a wider dynamic range. It features a body of select, carefully seasoned grenadilla for a warm, full tone with strong projection. A split-E mechanism is added for fingering ease and a ribbed key post construction adds strength, while maintaining accurate key action.
“The new YPC-62R Piccolo is ideal for any playing situation and many flutists who double on the piccolo will find its easy response very welcoming,” said Roger Eaton, Director of Marketing, Yamaha Band and Orchestral Division. “Furthermore, its even scale, quality craftsmanship and durability make this model a top choice for school use.” The YPC-62 Professional Piccolo will ship in Spring 2011 with an MSRP of $3,366.
YAMAHA YEP-642II PROFESSIONAL EUPHONIUM OFFERS BROAD SOUND AND RICH PALETTE OF TONAL COLORS
—Allowing the Most Subtly Nuanced Dynamics and Tonal Inflection, the YEP-642II Comes in Lacquer and Silver Models —
ANAHEIM, Calif. — Yamaha Corporation of America, Band and Orchestral Division today introduced the YEP- 642II Professional Euphonium, the result of collaboration with a number of leading British brass band musicians including Bill Millar, Steven Walsh and David King. A part of the Yamaha “Neo” line of brass band instruments, the YEP-642II features a compensating system for superior intonation, ensuring the player superior control over tone. The Euphonium’s hand-hammered yellow-brass bell offers an advanced taper design for maximum projection and a dark tonal color. The non-corrosive, gold-brass lead pipe also has a taper design that allows greater control and response. All slide tubing is nickel-silver for improved tone and corrosion resistance. Ideal for both professional and aspiring euphonium players, the YEP-642II is an upgrade to the YEP-642 and YEP-642S Euphoniums. Available in lacquer and silver finishes, the new design enhances the consistently strong reputation of the previous models. “Equally at home in a solo or ensemble setting, the YEP-642II creates solo lines that come singing through effortlessly and ensemble moments that are balanced with ease,” noted Roger Eaton, Director of Marketing, Yamaha Band and Orchestral Division. The YEP-642II Professional Euphonium will ship in Winter 2011 with an MSRP of $7,816 for the lacquer model and $8,133 for the silver model.
YAMAHA CELEBRATES XENO SERIES’ 20TH ANNIVERSARY WITH YTR-8335RS20TH PROFESSIONAL TRUMPET
—Limited Edition YTR-8335RS20TH Combines Yamaha Handcrafted Engineering with Most Up-to-Date Computer Technology to Create the Ultimate Trumpet—
ANAHEIM, Calif.—Yamaha Band and Orchestral Division will celebrate the 20th anniversary of its Xeno line of trumpets with the American debut of the Limited Edition YTR-8335RS20TH Professional Trumpet at Winter NAMM 2011. Created by skilled instrument designers and with input from the world’s most renowned instrumentalists, Xeno trumpets are renowned for their incomparable hand-craftsmanship augmented by cutting edge manufacturing technology. Focusing on a precise amount of resistance and comfortable playability, the Xeno Series is highly regarded for its extraordinary quality and unparalleled consistency. The YTR-8335RS20TH features a reverse tuning slide, yellow brass bell and silver-plated finish for an optimal level of resistance with a free-blowing feel. Gold- plated finger buttons, top valve caps along with a gold-plated 16C4 Yamaha mouthpiece provide this trumpet with an elegant appearance. Additionally, the accompanying TRC- 20TH double trumpet case offers a classic look with style and function. Ideal for any performing situation, including the concert hall, recording studio, intimate jazz club or even the marching field, the 20th Anniversary Xeno Trumpet provides just the right amount of resistance, allowing smooth pitch transition without over blowing. Yamaha’s corrosion-resistant monel pistons enhance the smooth valve action and long term precise fit. Hand-lapping pistons and slides ensure an absolutely perfect fit and seal between the pistons and casing or slide parts. Such an ideal fit helps to achieve smooth airflow and velvety action while improving the response and intonation of the instrument. “The Limited Edition 20th Anniversary Xeno Trumpet is the result of over two decades of innovation in trumpet research and development,” said Roger Eaton, Director of Marketing, Yamaha Band and Orchestral Division. “Its quality of craftsmanship is truly exceptional and speaks to the fine work of the master Yamaha trumpet artisans.” With a ship date of January 2011, the Limited Edition YTR-8335RS20TH Professional Trumpet comes with an MSRP of $4995. For more information, visit Yamaha Corporation of America at Winter NAMM 2011 in the Marquis Ballroom at the Anaheim Marriott Hotel; write Yamaha Corporation of America, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail [email protected]; or visit http://usa.yamaha.com
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