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Vol. 11 No.3 / 2020 ISSN: 1847-9375 Business Systems Research | Vol Vol. 11 No.3 / 2020 ISSN: 1847-9375 Business Systems Research | Vol. 11 No. 3 | 2020 Impressum Focus and Scope Business Systems Research Journal (BSR) is an international scientific journal focused on improving the competitiveness of businesses and economic systems. BSR examines a wide variety of decisions, processes, and activities within the actual business setting and the systems approach framework. Theoretical and empirical advances in business systems research are evaluated regularly. Special attention is paid to educational, social, legal and managerial aspects of business systems research. In this respect, the BSR journal fosters the exchange of ideas, experience, and knowledge between regions with different technological and cultural traditions, in particular in transition countries. Papers submitted for publication should be original theoretical and practical papers. The journal also publishes case studies describing innovative applications and critical reviews of theory. Abstracted/indexed in: Cabell's Directory, Clarivate Analytics’ The Emerging Sources Citation Index (ESCI) Web of Science, CEJSH (The Central European Journal of Social Sciences and Humanities), Celdes, CNKI Scholar (China National Knowledge Infrastructure), CNPIEC, DOAJ, EBSCO - Business Source, ERIH PLUS (European Reference Index for the Humanities and Social Sciences), Google Scholar, Hrcak, Inspec, J-Gate, JournalTOCs, Naviga (Softweco), Primo Central (ExLibris), ProQuest (relevant databases), ReadCube, Research Papers in Economics (RePEc), Summon (Serials Solutions/ProQuest), TDOne (TDNet), TEMA Technik und Management, Ulrich's Periodicals Directory/ulrichsweb, WorldCat (OCLC) Editor-in-Chief Mirjana Pejić Bach, University of Zagreb, Faculty of Economics & Business, Department of Informatics, Croatia Associate Editors João Varajão, Universidade do Minho, Portugal Josip Stepanić, University of Zagreb, Faculty of Mechanical Engineering and Naval Architecture, Department of Non-destructive Testing, Croatia Nataša Šarlija, University of Osijek, Faculty of Economics in Osijek, Croatia, Croatia Advisory Board Sarunas Abramavicius, ISM University of Management and Economics, Lithuania David Al-Dabass, Nottingham Trent University, School of Computing & Informatics, United Kingdom Jakov Crnkovic, University at Albany, School of Business, USA Martin Fieder, University of Vienna, Rector's Office, Austria Anita Lee Post, University of Kentucky, School of Management, Decision Science and Information Systems Area, United States Gyula Mester, University of Szeged, Hungary Matjaž Mulej, International Academy of Cybernetics and Systems, Austria, University of Maribor and IRDO Institute for development of social responsibility, Slovenia Olivia Par-Rudd, OLIVIAGroup, United States Ada Scupola, Department of Communication, Business and Information Technologies, Roskilde University, Denmark Tadas Šarapovas, ISM University of Management and Economics, Lithuania Ajay Vinze, Arizona State University, WP Carey School of Business, United States i Business Systems Research | Vol. 11 No. 3 | 2020 Editorial Board Nahed A. Azab, School of Business, American University in Cairo, Egypt Sheryl Buckley, University of South Africa, School of Computing, South Africa Terence Clifford-Amos, Université Catholique de Lille, France Josef Basl, University of Economics, Prague, Czech Republic Nijaz Bajgorić, University of Sarajevo, School of Economics and Business, Bosnia and Herzegovina Rajeev Dwivedi, Institute of Management Technology, India Inês Dutra, Universidade do Porto, Portugal Francisco Garcia, Universidad de Salamanca, Spain B. B. Gupta, National Institute of Technology Kurukshetra, India Mojca Indihar Štemberger, Faculty of Economics, University of Ljubljana, Slovenia Božidar Jaković, University of Zagreb, Faculty of Economics & Business, Department of Informatics, Croatia Mira Krpan, University of Zagreb, Faculty of Economics & Business, Department of Economic Theory, Croatia Helmut Leitner, Graz University of Technology. Institute for Information Systems and Computer Media (IICM), Austria Sonja Sibila Lebe, Faculty of Economics and Business, Maribor, Slovenia In Lee, School of Computer Sciences, Western Illinois University, USA Olivera Marjanović, University of Sydney, Faculty of Economics & Business, Department of Business Information Systems, Australia Irena Palić, University of Zagreb, Faculty of Economics & Business, Department of Statistics, Croatia Sanja Pekovic, University Paris-Dauphine, France Lei Ping, Shanghai University of International Business and Economics, China Markus Schatten, University of Zagreb, Faculty of Organization and Informatics, Croatia Vanja Šimičević, University of Zagreb, Croatian Studies, Department of Sociology, Croatia Nikola Vlahović, University of Zagreb, Faculty of Economics & Business, Department of Informatics, Croatia Ilko Vrankić, University of Zagreb, Faculty of Economics & Business - Zagreb, Croatia, Croatia Jovana Zoroja, University of Zagreb, Faculty of Economics & Business, Department of Informatics, Croatia Zhang Wei-Bin, Ritsumeikan Asia Pacific University, Japan Berislav Žmuk, University of Zagreb, Faculty of Economics & Business, Department of Statistics, Croatia Language Editors Abstract Editing: Andrea-Beata Jelić, Poliglossa Language Centre, Croatia Managing Editors Ljubica Milanović Glavan, University of Zagreb, Faculty of Economics & Business, Croatia Jasmina Pivar, University of Zagreb, Faculty of Economics & Business, Croatia Mihovil Braim, University of Zagreb, Faculty of Economics & Business, Croatia, Student Assistant Publisher IRENET, Society for Advancing Innovation and Research in Economy ISSN Business systems research (Online) = ISSN 1847-9375 Editorial Office e-mail: [email protected] Web: http://www.bsrjournal.org; http://hrcak.srce.hr/bsr; http://www.degruyter.com/view/j/bsrj ii Business Systems Research | Vol. 11 No. 3 | 2020 Business Systems Research A Systems View across Technology & Economics Economic and Business Systems Research Articles Is there a Link between Sustainability, Perception and Buying Decision at the Point of Sale? Julia Lamberz, Thorsten Litfin, Özlem Teckert, Gunther Meeh-Bunse .............................. 1 How Impulsivity influences the Post-purchase Consumer Regret? Katarina Sokić, Đuro Horvat, Sanja Gutić Martinčić ……………………….….................... 14 R&D Investments in the European ICT sector: Implications for Business Performance Jan Hunady, Peter Pisar, Ina Durcekova …..…................................................................... 30 Testing the Twin Deficit Hypothesis: Evidence from the Republic of North Macedonia Vesna Bucevska …….…….…................................................................................................ 45 Information Systems Research Articles Mobile Payment in the Connected Car: Developing Services Based on Process Thinking Lukas F. Petry, Jürgen Moormann …….…….…................................................................... 63 Optimizing the Resource Consumption of Blockchain Technology in Business Systems Vedran Juričić, Matea Radošević, Ena Fuzul .................................................................... 78 Governing IT in HEIs: Systematic Mapping Review Elinda Kajo Meçe, Enida Sheme, Evis Trandafili, Carlos Juiz, Beatriz Gómez, Ricardo 93 Colomo-Palacios …............................................................................................................... BlockChain Platforms in Financial Services: Current Perspective Pablo Garcia Bringas, Iker Pastor-López, Giuseppe Psaila …………………….................. 110 Data Mining Applications in SMEs: An Italian Perspective Amir Topalović, Antonia Azzini ………………….………………............................................. 127 Intelligent Personal Assistant in Business-Context: Key-feature Evaluation for User Acceptance Daniel Hüsson, Alexander Holland, Rocío Arteaga Sánchez ........................................... 147 IoT and Smart Home Data Breach Risks from the Perspective of Data Protection and Information Security Law Goran Vojković, Melita Milenković, Tihomir Katulić …………………………………………. 167 iii Business Systems Research | Vol. 11 No. 3 |2020 Is there a Link between Sustainability, Perception and Buying Decision at the Point of Sale? Julia Lamberz, Thorsten Litfin, Özlem Teckert, Gunther Meeh-Bunse Osnabrück University of Applied Sciences, Faculty of Management, Culture and Technology, Germany Abstract Background: If retailers and brand manufacturers of food succeed in presenting their products at the point of sale, quickly generating a high level of attention, the likelihood of a purchase is significantly increased. Particularly, in recent years, they have been relying on the megatrend of sustainability. The importance of sustainable food has grown accordingly. Hence, an increasing number of manufacturers are challenged to communicate the sustainability of their products via packaging and displays at the point of sale. Objectives: The aim of this article is: to examine to what extent the design of individual packaging and display elements of new sustainable direct juice succeeds in visually communicating sustainability aspects. At the same time the willingness to pay of customers interested in sustainability must be commercialized. Methods/Approach: The focus is on a real shopping situation in conditions that are as regular as possible. The perception of a display must be recorded by eye-tracking technology. A preliminary survey must examine consumers' attitudes towards
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