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INSIGHT to data storage — trends, technologies, products Summer 2002 Published by IDEMA®—the trade association for the data storage industry DISKCON USA special preview issue Full technical conference information and registration card inside! insideinsidewhat’s 66 DISKCON USA Preview The Future of Optical Discs: 1818 Choosing a Winner 2222 Secure Erase of Disk Drive Data Critical Dimension Metrology for Next 2626 Generation Thin-Film Recording Head Processes ULTRASONICS Eliminate Damage To Sensitive Parts... Use Ceramically Enhanced Ultrasonics to Achieve .1 Submicron Cleanliness CREST ULTRASONICS SCOTCH ROAD • PO BOX 7266 • TRENTON, NJ 08628 • PHONE: 609-883-4000 • FAX: 609-883-6452 www.crest-ultrasonics.com contents Mark Geenen—President Storage, The Ultimate Technology—the theme for the DISKCON USA 2002 Trade Show and Technical Conference. IDEMA is 6 pleased to welcome you to DISKCON, the world’s only series of DISKCON USA Preview trade shows that is tailored to the HDD industry. Please join us for what promises to be a compelling week of exhibits, new products, technical sessions, standards meetings, and networking. 18 Here are some of the highlights of what you can enjoy The Future of Optical September 16-19 in San Jose: Discs: Choosing a Winner DISKCON trade show: The DISKCON USA trade show is the largest assemblage of exhibitors with products and technologies designed specifically for the HDD industry. Key technologies and 22 equipment that foster our industry’s meteoric improvement in areal density and Secure Erase of Disk Drive Data performance are first seen at DISKCON. Attending the show guarantees that you will be completely up to speed on the industry’s infrastructure. 26 Technical Conference: This year’s Technical Conference features perhaps the best group Critical Dimension of speakers and topics ever offered by IDEMA. Leading Wall Street analysts will give the Metrology for Next straight scoop on how investors view our industry, and when we can expect an upturn in Generation Thin-Film stock prices. "Beyond Magnetic Storage" will feature some of the world’s top academics Recording Head in the field of storage. Sessions on Intermag highlights, HDD design, mobile and Processes consumer storage, and network storage will both educate and inform you. Don’t miss this cost-effective, world-class conference. CEO Kickoff: All the leading HDD companies support IDEMA’s evolving strategy. Bill Watkins of Seagate, Mike Cannon of Maxtor, Matt Massengill of Western Digital, Doug Grose of IBM, Ichiro Komura of Fujitsu, Wayne Fortun of Hutchinson Technology, Ed Braun of Veeco Instruments, and John Dean of Salomon Smith Barney–the HDD industry’s All Star Team—will kick off the DISKCON USA 2002 show with a fast-paced, compelling panel discussion on our industry and IDEMA’s future role. It is safe to say that this session will be a highlight long remembered. Keynote Dinner: One of the prime networking events of the DISKCON week is the Keynote Dinner. This year Matt Massengill, Chairman and CEO of a resurgent Western Digital, is our featured speaker. Mr. Massengill will discuss not only the turnaround at WD, but also the bright future for our industry. He is also one of the more entertaining public speakers in the HDD business, so this is a "can’t miss" event. Charity Golf Tournament: For the seventh consecutive year, IDEMA will host the Mark Geenen Technology for Youth Charity Golf Tournament. This year, the event moves to Coyote Creek Golf Club, a feature stop on the Senior PGA Tour. Not only is the course a challenge for low handicappers, but also it is a pleasure to play for recreational golfers. We are teaming up once again with Ronnie Lott’s All Stars Helping Kids organization. We had a tremendous event in 2001, and this year’s will be even better with a new playing format, a silent auction, and a LIVE auction that promises to be highly entertaining. The charity golf tournament is the perfect opportunity to entertain customers or to treat your colleagues. Reflecting our dynamic industry, IDEMA is adopting a new strategy that is bound to have far-reaching effects on the disk drive business. DISKCON USA 2002 is a launch point for this new strategy, so you don’t want to miss a single event. See you at DISKCON 2002 in San Jose! Summer 2002 • INSIGHT 3 INSIGHT Editor IDEMA—U.S. Board of Directors—U.S. Board of Directors—Japan Sally Bryant 3255 Scott Boulevard Gerard “Tex” Schenkkan, Maxtor Tsuneo Suganuma—Chair [email protected] Suite 2-102, Santa Clara, CA Rich Rutledge, Western Digital Hitachi, Ltd. 408.330.8106 95054-3013 USA Phone: 408.330.8100 Dave Wickersham, Seagate Akira Kakehi—Co-Chair Fujitsu, Ltd. Creative Director Fax: 408.492.1425 Technology Mike Russak, Komag Shun Kaneko—Director Emeritus Christine Carrig Iomega Japan Corporation Sally Bryant, Ed.D. Jim Murphy, Read-Rite Executive Director Hideki Harada—Auditor 408.330.8106 Ed Grochowski, IBM HTA Articles Mark Geenen Rick Penn, Hutchinson Technology Teizo Tarao—Executive Director Article contributions are President Randy Bonner, Magnecomp IDEMA Japan welcome and are subject to editing 408.330.8101 Frank Briezo, KLA-Tencor Shoji Fuchigami by IDEMA. Trudy Gressley Sony Corporation Finance/Office Manager Yuichi Hyakusoku Advertising 408.330.8105 Management Committee— Mediken, Inc. Ad space is available for the Winter Lisa Hood Asia-Pacific Yuji Kubota 2002 Issue. Editorial calendar and Administrative Coordinator Jim Chirico—Chair Toshiba Corporation advertising rates are available 408.330.8100 Seagate Technology online at www.idema.org. Noboru Kubokawa Beth McCullough K.Y. Phua—Vice Chair Institute of Information Tradeshow Coordinator IDEMA Asia-Pacific Technology, Ltd. Subscriptions (Annual Rates) 408.492.1436 Mikio Matsuzaki IDEMA Members: Free S.C. Lee—Singapore Kristen Montan Advisory Chair TDK Corporation Nonmembers: Program Manager, Standards Maxtor Peripherals (S) Pte. Ltd. United States: $80 408.330.8109 Shunichi Murakami Tom McDorman—Malaysia Anelva Corporation Canada & Mexico: $100 Advisory Chair Rest of World: $140 Tadashi Shinohara Communications Committee Western Digital Hitachi Metals, Ltd. For a subscription, register online Richard Penn—Chair Brent Bargmann—Tailand at www.idema.org. Isao Suzuki Hutchinson Technology, Inc. Advisory Committee Chair Hoya Corporation Sally Bryant, Ed.D. Seagate Technology INSIGHT is an association/technical Akira Terada IDEMA Peter Maguire—Philippines journal published quarterly by IDEMA— Alps Electric Co., Ltd. Advisory Chair the trade association for the data storage Jay Kimmal Tetsuo Tsuru Komag, Inc. Lighthouse Worldwide industry. The goal of INSIGHT is to Solutions Pte. Ltd. Hitachi Electronics Engineering inform IDEMA members and industry Keith Goodson Co., Ltd. John Lee—Greater China Advisory professionals worldwide about emerging Seagate Toshihisa Ueno technologies, industry news, as well as Chair Kaifa Magnetics Kobe Steel, Ltd. upcoming IDEMA and industry trade events. INSIGHT is an international S.H. Goh—Education Committe Haruo Urai publication read by more than 15,000 IDEMA—Asia-Pacific Chair NEC Corporation C/O Seagate Technology engineers, scientists, and technical Achieva Hideaki Yamazaki 7000 Ang Mo Kio Ave 5 managers involved in the selection and Spider Systems of Japan, Inc. Singapore 569877 Gary Davis—Membership Chair purchase of materials, equipment, Republic of Singapore Davis Consultants Asia Sdn. Bhd. Takashi Yamazaki supplies, and products used in the Phone: 65.278.9522 William Tan—Standards Chair IBM Japan, Ltd. development and manufacture of data Fax: 65.278.8762 Megatech Electronics Pte. Ltd. storage devices. Chan Leng Wai—Finance Chair Wendy Ang Peoplenet Training Executive Chang Faa Shoon Sok-Yin Hong Seagate Administrative Executive Adam Giandomenico K.Y. Phua Lighthouse © Copyright 2002 IDEMA. All rights Managing Director reserved. No part of this publication may 65.226.3412 B.L. Teh be reproduced without the written MMI permission of IDEMA. IDEMA and IDEMA—Japan T.H. Soh DISKCON are registered trademarks of Wataru Building, 6th Floor Read-Rite Corporation the International Disk Drive Equipment 2-11-9, Nishi Shinbashi Michael Weiss Minato-ku, Tokyo 105-0003 and Materials Association. Other product Veeco Instruments, Inc. names or brands used in this publication Japan are for identification purposes only and Phone: 81.3.3539.7071 Hank Pselos may be trademarks of their respective Fax: 81.3.3539.7072 K.R. Precision companies. Sukh Sandhu Naoko Miura IBM Editor/Seminars Teizo Tarao Executive Director 81.3.3539.7071 Akiko Yamamoto Finance/Standards 4 INSIGHT • Summer 2002 New horizons of growth & opportunity DISKCON USA September 16–19, San Jose, CA Use the following pages as a guide to help you plan your time at DISKCON USA. To register online, visit www.idema.org, or complete the enclosed registration card. Storage, The Ultimiate Technology—requires continual renewal as the key to survive and prosper in this industry. It demands that you improve your products, streamline your processes, and keep up with the pace of technological advancement while adapting to changing business conditions. DISKCON USA 2002 helps you achieve this through its focus on new horizons of opportunity and growth for the data storage industry. Looking to develop new products, expand into new markets, and improve your bottom line? What are the best ways to achieve growth and which are the fertile opportunities? The answers to these questions, and many more, can be found at DISKCON USA 2002. Offering world- class education