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Analysis of Promotional Activities of Medium and Large Wine Producers in Croatia
Category: preliminary communication Samardžija, Luka 1 Marinclin, Ivan 2 ANALYSIS OF PROMOTIONAL ACTIVITIES OF MEDIUM AND LARGE WINE PRODUCERS IN CROATIA Abstract: The potential for diversification in segment of wine activities that producers have to make in order to promotion is greatly wide. But it is important to make their market share satisfactory. Since wine is empathize that supply market achieves almost product that is described with large number of perfect offer effect and competition, bought form classification, suppliers have a wide range of domestic and foreign producers is great, so promotional options. However, due to the great promotion efforts are one of the most important competition it is important to make every effort to gain as much of the buyers focus as possible. Keywords: wine, marketing, promotion, export, import Author´s data: 1 Luka Samardžija dipl.oec.; Postgraduate Doctoral Study"Agricultural Sciences" Direction:"Agricultural Economic”; [email protected] 2Ivan Marinclin dipl.ing.; Lead enologist; Kutjevo d.d.; [email protected] International Journal - VALLIS AUREA • Volume 2• Number 2 • Croatia, December 2016 UDK 663.2:339.138(497.5); DOI 10.2507/IJVA.2.2.2.30 About winemaking in Croatia Croatian bureau of statistics and paying agency. Since Paying agency is creating date based on an In Croatian economy branch of agriculture analysis of the national system of identification of production is consider to be one of the strategic land parcels, and records the use of agricultural sectors. This is primarily viewed within its share in land in the Republic of Croatia (ARKOD) it is consider GDP, number of employees, consumption and to be more reliable. -
Vina Croatia
Wines of CROATIA unique and exciting Croatia as a AUSTRIA modern country HUNGARY SLOVENIA CROATIA Croatia, having been eager to experience immediate changes, success and recognition, has, at the beginning of a new decade, totally altered its approach to life and business. A strong desire to earn quick money as well as rapid trade expansion have been replaced by more moderate, longer-term investment projects in the areas of viticulture, rural tourism, family hotels, fisheries, olive growing, ecological agriculture and superior restaurants. BOSNIA & The strong first impression of international brands has been replaced by turning to traditional HERZEGOVINA products, having their origins in a deep historic heritage. The expansion of fast-food chains was brought to a halt in the mid-1990’s as multinational companies understood that investment would not be returned as quickly as had been planned. More ambitious restaurants transformed into centres of hedonism, whereas small, thematic ones offering several fresh and well-prepared dishes are visited every day. Tradition and a return to nature are now popular ITALY Viticulture has been fully developed. Having superior technology at their disposal, a new generation of well-educated winemakers show firm personal convictions and aims with clear goals. The rapid growth of international wine varietals has been hindered while local varietals that were almost on the verge of extinction, have gradually gained in importance. Not only have the most prominent European regions shared their experience, but the world’s renowned wine experts have offered their consulting services. Biodynamic movement has been very brisk with every wine region bursting with life. -
Adriatic Coast Croatia's
Reserve your trip to Croatia today! NOT INCLUDED-Fees for passports and, if applicable, visas, entry/departure fees; personal gratuities; laundry and dry cleaning; LAND PROGRAM | INCLUDED FEATURES | excursions, wines, liquors, mineral waters and meals not mentioned Trip #:6-22944W in this brochure under included features; travel insurance; all items of ZAGREB | SPLIT | HVAR | DUBROVNIK a strictly personal nature. June 13-23, 2017 Send to: Croatia’s Adriatic Coast MOBILITY AND FITNESS TO TRAVEL-The right is retained to decline to ACCOMMODATIONS YOUR EXCITING TRAVEL PROGRAM accept or to retain any person as a member of this trip who, in the The University of Kentucky Alumni Association opinion of AHI Travel is unfit for travel or whose physical or mental Paid c/o AHI Travel condition may constitute a danger to themselves or to others on the (With baggage handling.) • Informative educational programs, Special Price* AHI Travel International Tower-Suite 600 trip, subject only to the requirement that the portion of the total Full Price Special Savings Postage U.S. presented by local experts, will enhance your Std. Presorted 8550 W. Bryn Mawr Avenue amount paid which corresponds to the unused services and accommo- • Three nights in Zagreb, Croatia, at the deluxe dations be refunded. Passengers requiring special assistance, includ- $3,695* insight into the region. Chicago, IL 60631 ing without limitation those who permanently or periodically use a $3,945 $250 Regent Esplanade Zagreb Hotel. wheelchair, must be accompanied by someone who is fit and able to MAXIMUM OF Please contact AHI Travel at 800-323-7373 with questions regarding this trip or to SMALL GROUP assist them, and who will be totally responsible for providing all • Two nights in Split at the first-class Cornaro • The following excursions: 28 TRAVELERS make a reservation. -
Wwciguide May 2020.Pdf
From the President & CEO The Guide The Member Magazine Dear Member, for WTTW and WFMT Thank you for your viewership, listenership, and continued support of WTTW and Renée Crown Public Media Center 5400 North Saint Louis Avenue WFMT. Now more than ever, we believe it is vital that you can turn to us for trusted Chicago, Illinois 60625 news and information, and high quality educational and entertaining programming whenever and wherever you want it. We have developed our May schedule with this Main Switchboard in mind. (773) 583-5000 Member and Viewer Services On WTTW, explore the personal, firsthand perspectives of people whose lives (773) 509-1111 x 6 have been upended by COVID-19 in Chicago in FIRSTHAND: Coronavirus. This new series of stories produced and released on wttw.com and our social media channels Websites wttw.com has been packaged into a one-hour special for television that will premiere on wfmt.com May 18 at 9:00 pm. Also, settle in for the new two-night special Asian Americans to commemorate Asian Pacific American Heritage Month. As America becomes more Publisher diverse, and more divided while facing unimaginable challenges, this film focuses a Anne Gleason Art Director new lens on U.S. history and the ongoing role that Asian Americans have played. On Tom Peth wttw.com, discover and learn about Chicago’s Japanese Culture Center established WTTW Contributors Julia Maish in 1977 in Chicago by Aikido Shihan (Teacher of Teachers) and Zen Master Fumio Lisa Tipton Toyoda to make the crafts, philosophical riches, and martial arts of Japan available WFMT Contributors to Chicagoans. -
WINE BOOK United States Portfolio
WINE BOOK United States Portfolio January, 2020 Who We Are Blue Ice is a purveyor of wines from the Balkan region with a focus on Croatian wineries. Our portfolio of wines represents small, family owned businesses, many of which are multigenerational. Rich soils, varying climates, and the extraordinary talents of dedicated artisans produce wines that are tempting and complex. Croatian Wines All our Croatian wines are 100% Croatian and each winery makes its wine from grapes grown and cultivated on their specific vineyard, whether they are the indigenous Plavac Mali, or the global Chardonnay. Our producers combine artisan growing techniques with the latest production equipment and methods, giving each wine old-world character with modern quality standards. Whether it’s one of Croatia’s 64 indigenous grape varieties, or something a bit more familiar, our multi-generational wineries all feature unique and compelling offerings. Italian Wines Our Italian wines are sourced from the Friuli-Venezia Giulia region, one of the 20 regions of Italy and one of five autonomous regions. The capital is Trieste. Friuli- Venezia Giulia is Italy’s north-easternmost region and borders Austria to the north, Slovenia to the east, and the Adriatic Sea and Croatia, more specifically Istria, to the south. Its cheeses, hams, and wines are exported not only within Europe but have become known worldwide for their quality. These world renown high-quality wines are what we are bringing to you for your enjoyment. Bosnian Wines With great pride, we present highest quality wines produced in the rocky vineyards of sun washed Herzegovina (Her-tsuh-GOH-vee-nuh), where limestone, minerals, herbs and the Mediterranean sun are infused into every drop. -
About Croatia
C R O The Republic of Croatia is an European country situated along the Adriatic Sea and its hinterland. It stretches from the slopes of the Alps and deep into the Pannonian Valley to the banks of the A Danube and Drava rivers. Thus according to its natural characteristics, as well as its cultural and historical development, Croatia can be divided into three geographically distinct zones: - the Coastal region - the Mountain region - the Pannonian region – Like many countries in Western Europe, Croatia was founded on the ruins of the Roman Empire. When they arrived in the territory of present-day Croatia, the Croats were politicaly organized in T principalities. In 925, Croatian King Tomislav united the principalities, establishing the first Croatian state. Later, Croatia retained its legal status and autonomy within the framework of the Hungarian empire, and the Habsburg Monarchy. The main executive power of Croatian state is the government (in Croatian: "vlada"), presided by the Prime Minister. The Croatian legislature is the Hrvatski sabor. I Area: 56,542 km2, with an additional 31,067 km2 of territorial waters. Population: 4.437.460 Capital: Zagreb (779.145 inhabitants - the administrative, cultural, academic and communication centre of the country). Length of coast: 5,835 km - including 4,058 km of island, islet and reef coastline. Number of islands, islets and reefs: 1,185. The largest islands are those of Krk and Cres. There are 67 inhabited islands. Population nationality: The majority of the population are Croats. National minorities include A Serbs, Moslems, Slovenes, Italians, Hungarians, Czechs, Slovaks, and others. Official language and alphabet: Croatian language and Latin alphabet. -
VINA CROATIA Taste the Place
Contacts CROATIAN CHAMBER OF ECONOMY AGRICULTURE, FOOD INDUSTRY AND FORESTRY DEPARTMENT Managing Director: Ms. Božica Marković ASSOCIATION OF WINEMAKERS HRVATSKA GOSPODARSKA KOMORA Contact person: Mr. Igor Barbarić CROATIAN CHAMBER OF ECONOMY Phone: +385 1 482 6066Fax: +385 1 482 6068 e-mail: [email protected] Web: www.hgk.hr Zagreb, October 2016 VINA CROATIA taste the place... CROATIA Geographical Position: Croatia extends from the eastern edges of the Alps in the northwest to the Pannonian lowlands and the banks of the Danube River in the east. Its central region is spanned by the Dinara and Velebit mountain range, which climatically divides the country into two halves, the Continental and the Coastal sub-regions. Its southern region extends along the coast of the Adriatic Sea Surface: Mainland: 56,594 sq. kilometers (21,851 sq. miles). Territorial waters: 31,067 sq. kilometers (12,000 sq. miles). Population: 4.5 million. Composition of population: 90% Croats; 10% mixed minorities (Serbs, Slovenes, Hungarians, Bosnians, Italians, Czechs and others). System of Government: Multi-party parliamentary republic. Capital: Zagreb (780,000 inhabitants) Coastline: Croatia’s coastline stretches for a total 5,835.3 km (3,107 miles) along the Adriatic Sea, a number that includes 4,058 km (2522 miles) of shoreline from 1,185 islands, solitary rocks and reefs. There are 47 inhabited islands, of which Cres and Krk are the largest. Highest Peak: Dinara (1,831 meters, or 6,007 feet) Climate: Croatia has two basic climate zones, Continental and Coastal. The interior Continental zone is moderately rainy with warm, humid summers and cold, wet winters and a forest climate with snow falls on the highest peaks. -
Sharing Bread and Giving Thanks Lidia Bastianich
CREATIVE VOICE Sharing Bread and Giving Thanks with Lidia Bastianich Education for Justice, a project of Center of Concern 1 / 5 Copyright © 2016, Education for Justice, a project of Center of Concern. CREATIVE VOICE Lidia and the Education for Justice Team join together and . 2 / 5 Copyright © 2016, Education for Justice, a project of Center of Concern. CREATIVE VOICE Lidia Matticchio Bastianich is an Emmy award-winning public television host, a best-selling cookbook author, restaurateur, and owner of a flourishing food and entertainment business. She is the chef/owner of four acclaimed New York City restaurants – Felidia, Becco, Esca and Del Posto, as well as Lidia’s Pittsburgh and Lidia’s Kansas City – along with her daughter Tanya. She is also founder and president of Tavola Productions, an entertainment company that produces high quality broadcast productions. Lidia also has a line of pastas and all natural sauces called LIDIA’S. Along with her son, Joe Bastianich, Mario Batali, and Oscar Farinetti, the team opened Eataly, the largest artisanal Italian food and wine marketplace in New York City, Chicago, and Sao Paolo, Brazil. Lidia’s first children’s book,Nonna Tell Me a Story: Lidia’s Christmas Kitchen, was inspired by her five grandchildren. The second installation in the series,Lidia’s Family Kitchen: Nonna’s Birthday Surprise, was released in the Spring of 2013, and her third was released in January 2015. Lidia gives freely of her time and knowledge and is an active member of society who participates in community service activities and special events on behalf of several foundations and Public Television. -
Newsletter 1
Newsletter Summer 2017 CroatiaFest 2017 LIGHTHOUSES OF CROATIA Seattle The 14th Year PHOTOGRAPHIC EXHIBIT Saturday, Sept. 30 Plovput Split - Croatian Lighthouse Authority Croatian Vigil Mass By Mia Brozovich Nacke exhibit of remarkable photographs of 5 p.m., St. Joseph Catholic Croatian lighthouses will be on display at Church, 732 18th Ave. E When Croats left their homeland and the Seattle Center during CroatiaFest. Music by Sinovi first set sail toward America, they carried Tamburitza Orchestra with them centuries of maritime tradition. The traveling exhibit, a series of 29 pho- From Alaska to Anacortes, down the coast tographs, is culled from the permanent Dance and Sing-Along through San Francisco and San Pedro, 6 p.m.-midnight, Russian Croatian fishermen, boatbuilders and sail- See LIGHTHOUSES, page 3 Community Center, ors set down roots on the West Coast, weaving an 704 19th Ave. E. Adriatic fabric of fishing Music by Rakija Bend & Sinovi nets, marine rituals and Admission $10 at the door seaside culture into their American life. Sunday, Oct. 1 It is impossible to think CroatiaFest of Croatia without think- 12-6 p.m. ing of its jagged coastline, Seattle Center Armory its array of islands and its 305 Harrison St., Seattle sublime Adriatic Sea. In Music & Dance fact, Croatia’s territorial Performances, Croatia Travel waters encompass over Today, Historical Exhibits, 7,300 square miles and Film, Lectures, Art Gallery, are home to over 1,200 Souvenirs of Croatia, islands, with 47 inhabited. The country’s 1,100 miles Market Place, Cooking of mainland coast – 3,625 Demos, Crafts for Kids, coastal miles in total, in- Croatian Food Booths, Wine cluding islands and islets Tasting, Traditional Lamb – define its littoral charac- Barbeque ter, lending a slow rhythm and nautical melody to Is- Look for updates at trian days and Dalmatian www.CroatiaFest.org, nights. -
Congratulations to Ldei’S 2017 Award Winners
FALL 2017 Felicitaciones, Complimenti, CONGRATULATIONS TO LDEI’S 2017 AWARD WINNERS Grande Dame Award 2017 Winner 2017 M.F.K. Fisher Awards Grand Prize Winner Lidia Bastianich Sandra Gutierrez ALSO INSIDE: REMEMBRANCES OF M.F.K. FISHER | GREEN TABLES | CLEVELAND LDEI BOARD MEETING Hawaii Dames Jan Yap (left) and Kai’ulani Cowell served over 450 students, teachers, and administrators for Liholiho Elementary School’s Wellness Day (see Green Tables, page 18). Nashville hosted its first “Tour de Farm: Beyond the Bend” followed by dinner for 150 prepared by (from left) Mindy Merrell, Maneet Chauhan, and Jessica Collins. Photo by Christen Clemins. (See Nashville Chapter Program, page 22.) M.F.K.Fisher in 1942-43 while screenwriter for Paramount Pictures/Hollywood. Photo by Man Ray. (See pages 13-15.) FROM THE EDITOR Felicitaciones, Complimenti FALL 2 O17 to LDEI’s Award Winners Why the Spanish and Italian versions of “Congratula- tions?” To exemplify that the “American Dream” is still IN THIS ISSUE thriving. Our two top prize winners were raised in Guate- mala (Sandra Gutierrez) and Italy (Lidia Bastianich) and then became success stories in the U.S. First prize in the FEATURES M.F.K. Fisher Book Category went to Elaine Khosrova, a writer whose mother is Scottish and whose husband’s par- 5 Grande Dame Award Winner ents are German and Iranian, and the second-prize winner, Yasmin Khan, is a British- 8 M.F.K. Fisher Awards Winners Iranian. Of course, all U.S. ancestors 13 Dames Recall Grandest Literary except Native Americans im- migrated from other countries. -
Vinska Karta Wine List
VINSKA KARTA WINE LIST DRAGI GOSTI, Dobrodošli u restoran Zinfandel’s, nazvan po istoimenom popularnom kalifornijskom vinu koje potječe upravo iz Hrvatske, od vinske sorte grožđa crljenak kaštelanski ili tribidrag. Sve je počelo tridesetih godina devetnaestog stoljeća kada je ova sorta stigla na Istočnu obalu Sjedinjenih Američkih Država iz Carskog rasadnika u Beču. Trebalo je proći još stotinu godina prije nego što su tridesetih godina prošloga stoljeća zasađeni prvi vinogradi zinfandela na Zapadnoj obali. Od tada više nije bilo nikakvih dvojbi niti za vinogradare niti za ljubitelje vina - u Kaliforniji zinfandel doživljava svoj procvat. Danas se zinfandel sadi i u mnogim predjelima svijeta, kao što su Južna Amerika, Južna Afrika i Australija. Već 1967. počelo je istraživanje porijekla zinfandela. Ono je dugo vremena predstavljalo pravu zagonetku za znanstvenike, koji su isprva smatrali da potječe od talijanske sorte “primitivo” iz Puglie. Nakon dugotrajnih istraživanja provedenih diljem Jadranske obale naposljetku je utvrđeno da su korijeni ove sorte u Hrvatskoj. Prvi “osumnjičenik” bio je plavac mali. Međutim, nakon dugogodišnjih ispitivanja nekoliko stotina uzoraka DNK-a sa sigurnošću je potvrđeno da se zinfandel razvio iz hrvatske sorte grožđa crljenak kaštelanski. Sada, kada je ova tajna razjašnjena, prepustite se čarima naše vrhunske kuhinje kao i nenadmašnoj ponudi naših podruma. DEAR GUESTS, Welcome to the Zinfandel’s restaurant, named after the popular Californian wine, which has its origins in Croatia, in the wine grape variety Crljenak Kaštelanski or Tribidrag. It all began in the 1830s, when this variety came to the East Coast of the United States from the Imperial Nursery in Vienna. And it took another hundred years for the first Zinfandel vineyards to be planted on the West Coast in the 1930s. -
2010 James Beard Foundation Awards Nominees Announced
FOR IMMEDIATE RELEASE Press Contacts: Willie Norkin / Jessica Cheng / Rachel Millner Susan Magrino Agency Tel: 212.957.3005 Email: [email protected] / [email protected] / [email protected] 2010 JAMES BEARD FOUNDATION AWARDS NOMINEES ANNOUNCED New York, NY (March 22, 2010) – The James Beard Foundation is proud to announce the final nominees for the 2010 James Beard Foundation Awards, the nation’s most prestigious recognition program honoring professionals in the food and beverage industries, taking place May 2 and 3, 2010 in New York City. The nominees were announced this morning at an invitation-only breakfast at the acclaimed Palace Café in New Orleans’ French Quarter, hosted by Susan Ungaro, President of the James Beard Foundation, and Dickie Brennan, James Beard Foundation board member and Managing Partner of the Palace Café, Dickie Brennan’s Steakhouse and Bourbon House. This is the second year that the Foundation has taken its nominations breakfast “on the road” and Louisiana, with its rich food culture and history, was the ideal setting. Nominees In 55 categories were announced in the Foundation’s various awards programs – Restaurant and Chef, Restaurant Design and Graphics, Books, Broadcast Media and Journalism, as well as honorees in a number of special achievement awards categories, including Who’s Who of Food & Beverage in America, America’s Classics, Lifetime Achievement, and Humanitarian of the Year. A complete list of nominees can be found at the end of this release, as well as on www.JBFAwards.com. “Louisiana, a state that has won ten James Beard Foundation Awards in the past, has an incredibly storied food tradition and we were delighted to announce this year’s nominees in New Orleans,” says Susan Ungaro, President of the James Beard Foundation.