COASTAL CONSERVANCY

Staff Recommendation December 13, 2007

TALL SHIPS EXPOSITION FESTIVAL OF 2008

File No. 07-095-01 Project Manager: Cina Loarie

RECOMMENDED ACTION: Authorization to disburse up to $450,000 as three separate grants of $150,000 each to the San Francisco Maritime National Park Association, the Maritime Institute, and the Maritime Museum of to plan and host the Tall Ships Exposition Festival of 2008 at the Ports of San Francisco, Los Angeles and San Diego during the summer of 2008.

LOCATION: Ports of San Francisco, Los Angeles and San Diego (Exhibit 1: Location and Site Maps)

PROGRAM CATEGORY: Urban Waterfronts

EXHIBITS Exhibit 1: Location and Site Maps Exhibit 2: Summaries of Festivals Exhibit 3: Photos Exhibit 4: Letters of Support

RESOLUTION AND FINDINGS:

Staff recommends that the State Coastal Conservancy adopt the following resolution pursuant to Sections 31300-31316 of the Public Resources Code: “The State Coastal Conservancy hereby authorizes disbursement of an amount not to exceed four hundred fifty thousand dollars ($450,000) in the form of three separate grants not to exceed one hundred fifty thousand dollars ($150,000) each, to the San Francisco Maritime National Park Association, the Los Angeles Maritime Institute, and the Maritime Museum of San Diego, to plan and host Tall Ships Exposition festivals at the Ports of San Francisco, Los Angeles and San Diego, including but not limited to, the sponsorship of visits by historic tall sailing ships, international maritime training vessels, and other unique craft, and the development of related activities which will promote access to urban waterfronts.”

Staff further recommends that the Conservancy adopt the following findings: TALL SHIPS EXPOSITION 2008

“Based on the accompanying staff report and attached exhibits, the State Coastal Conservancy hereby finds that: 1. The proposed project is consistent with the purposes and objectives of Chapter 7 of Division 21 of the Public Resources Code, regarding urban waterfront restoration. 2. The proposed project is consistent with the Project Selection Criteria and Guidelines adopted by the Conservancy on September 20, 2007. 3. The San Francisco Maritime National Park Association, the Los Angeles Maritime Institute, and the Maritime Museum of San Diego are nonprofit organizations existing under Section 501(c)(3) of the U.S. Internal Revenue Code, and whose purposes are consistent with Division 21 of the Public Resources Code.”

PROJECT SUMMARY: This project will assist three nonprofit organizations – the San Francisco Maritime National Park Association, the Los Angeles Maritime Institute, and the Maritime Museum of San Diego - to plan and sponsor the Tall Ships Exposition Festival of 2008 at the Ports of San Francisco, Los Angeles and San Diego. The events will be held over five day periods in July and August and will feature visits from historic tall ships and working craft from around the world, in conjunction with multi-cultural waterfront educational and recreational activities (Exhibit 2: Summaries of Festivals). Previous tall ship exposition festivals in San Francisco, Los Angeles and San Diego were highly successful, providing a unique waterfront educational and recreational experience for both children and adults. The three venues are located in coastal cities where tourism is a major component of the local economy. The festivals draw upon the romance, history, and ambiance of waterfronts as attractive venues. Because of their compelling imagery, newsworthy quality and evocations of heritage, tall ships exposition festivals can energize perceptions of waterfronts as desirable destinations to wide audiences. Each event will host at least four to six “Class A” tall ships and six to ten “Class B” tall ships (Exhibit 3: Tall Ship Photos). Each of the three festivals will incorporate a host of waterfront themes and activities including a parade of tall ships, onboard visits by the public, live entertainment, folk heritage demonstrations, day and mock battles, boat races, maritime educational programs, theatrical performances, food and merchandise sales, and parking, security and first aid arrangements. The combined events are expected to cost around $2,100,000. Much of this expense will be underwritten by a combination of in-kind contributions, private sponsorships, volunteerism, philanthropy, passport (ticket) sales, and operational revenues, but support from the Conservancy and potentially other public entities is essential to fill funding gaps. Most of the maritime nations of the world, including those of the Pacific, maintain national tall ships as educational and diplomatic platforms, many of which participate in the California tall ship festivals. In each port, tall ship events serve to invigorate relations between California and its foreign maritime trading partners. The upcoming festivals are expected to significantly stimulate economic activity in the waterfront areas of the three coastal cities. In keeping with

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prior years, the combined festivals are expected to draw around 600,000 more people than in 2002 and 450,000 more than in 2005, including about 40,000 visitors to the ships at each port. Planning for multi-million dollar waterfront revitalization projects in all three venues has to some degree been influenced by the success of prior tall ships exposition festivals, and support for maritime heritage, public programming and space for future festivals has been built into the urban design of these projects. Tall ships exposition festivals of the future are likely to continue contributing to the preservation of waterfronts as an important cultural resource. The three organizations sponsoring the events are uniquely qualified to plan and implement tall ships expositions. They are all engaged in educational and recreational activities related to maritime history and sponsor numerous maritime programs. Of particular note are the organizations’ youth programs geared for students who would not otherwise have the opportunity to learn about maritime history or activities. Both the Los Angeles Maritime Institute and the Maritime Museum of San Diego hosted tall ships exposition festivals in 2002 and 2005, the latter year in part helped by grants from the Conservancy. Also with the help of the Conservancy, in 2002 and 2005, San Francisco sponsored the tall ships exposition festivals, but it is no longer functioning as a maritime educational organization. The San Francisco National Maritime Park Association, the San Francisco partner for the current project, is eager to assume this role. For more than 50 years, the Association has worked to bring maritime history alive for visitors to the San Francisco Bay Area. In 1954 it acquired the Balclutha, later renovating and opening it for public tours. It has played an integral role over the past four decades in the development of Victorian Park and Hyde Street Pier as historical sites, now a National Historic Park. The Association operates Age of Sail, an education program serving more than 10,000 schoolchildren. It also sponsors several yearly events, including Fourth of July fireworks, a Fleet Week festivity, and the annual Maritime Heritage Awards and Gala. Site Description: The three festivals will be held at the Ports of San Francisco, Los Angeles and San Diego. In San Francisco, the specific venue includes 1.7 miles of waterfront docks, parks, and performance areas, beginning at Fort Mason and ending at South Beach Harbor. In Los Angeles the festival will take place within the industrial port area of San Pedro, and in San Diego, the festival will be located along about one mile of waterfront within the City center (Exhibit 1: Location and Site Maps). All of these areas are working waterfronts combined with varying public amenities. In the case of San Francisco and San Diego, the waterfronts are located in highly scenic areas with expansive views of surrounding bays. Visitors use bike and walking paths to enhance their visit. In Los Angeles, the major feature is the working waterfront of San Pedro, but there too, bicycle and walking paths enhance the visitor’s experience. Project History: The Conservancy’s involvement with tall ships has been extensive and on- going, beginning in 2002 with a $50,000 grant to Sail San Francisco to promote tall ships festivals in coastal ports that summer. Festivals were held in San Diego, Los Angeles and San Francisco, all of which successfully drew large numbers of visitors to the three waterfront areas. In February, 2003, the Conservancy provided a $300,000 grant to the Maritime Museum of San Diego to restore the tall ship Californian, a replica of an 1848 revenue cutter. The ship is docked in the Port of San Diego, but periodically sails up the coast to San Francisco as a means of promoting interest in tall ships and urban waterfronts.

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In May, 2005, the Conservancy provided grants to Sail San Francisco, the Los Angeles Maritime Institute and the Maritime Museum of San Diego to sponsor tall ships exposition festivals in all three areas that year. Again, the festivals were extremely successful, assuring a continued demand for similar events in the future. In 2006, the Conservancy provided funds to the Los Angeles Maritime Museum to help restore one of its training vessels, the Swift of Ipswich, a replica of an historic . Also in 2006, the Conservancy provided a grant to the Maritime Museum of San Diego to begin coordination with Los Angeles and San Francisco for the events in 2007 which it is currently underway. Finally, in September, the Conservancy provided $2,000,000 in loans and grant funds to the San Diego Maritime Museum to build a replica of Cabrillo’s ship San Salvador, the first Spanish galleon to reach California.

PROJECT FINANCING:

Coastal Conservancy: $ 450,000

Others (government, foundation and corporate grants and/or donations; revenues (ticket sales, etc); in-kind services): 1,650,000

TOTAL $ 2,100,000

The expected sources of funds for this project are the FY 2007 appropriation to the Conservancy from the California Environmental License Plate Funds which may be used for any purpose consistent with Division 21 of the Public Resources Code, and FY 2006/2007 appropriations to the Conservancy from the Coastal Access Account that may be used to provide public access to the shoreline of the sea (these funds will only be used for the San Diego and Los Angeles locations). The Tall Ships Expositions of 2008 are expected to draw about 1,500,000 people to the waterfronts of three major California port cities, strengthening the public’s view of waterfronts as attractive visitor destinations. Waterfront facilities in each of the three locations will be operated during this time to accommodate the increased public access expected as the result of the festivals.

CONSISTENCY WITH CONSERVANCY'S ENABLING LEGISLATION: This project would be undertaken pursuant to Chapter 7 of the Conservancy’s enabling legislation, Public Resources Code Sections 31300-31316, regarding urban waterfront restoration. Pursuant to Section 31301, the Legislature found that the “encouragement of tourism, public access to the coast, and planned private sector development is a benefit to the citizens of the state, as well as the local citizenry in affected urban waterfront areas”. This project will accomplish these goals by encouraging tourism, promoting public access to urban waterfronts, and providing commercial enterprises the opportunity to participate in these events. Section 31305 directs the Conservancy to stimulate urban waterfront projects that exhibit “innovation in sensitively integrating manmade features into the natural coastal environment.”

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By focusing on beautiful tall ships sailing in nearby waterways and docked at waterfront piers, and encouraging visitors to explore the craft, the festivals provide a creative venue to enhance public perception of the compatibility between manmade maritime features and the natural coastal environment. Consistent with Section 31307 the Conservancy may award grants to nonprofit organizations for the restoration of urban coastal waterfront areas. This project will enable three nonprofit organizations focused on maritime issues to present a positive image of the waterfront environment, which will increase public support for urban waterfront restoration. Section 31308 authorizes the Conservancy to provide up to the total cost of any urban waterfront project. Consistent with Section 31316, the Conservancy may award grants in coastal waterfront areas for activities that facilitate environmental education related to coastal and ocean resources, including events emphasizing maritime history. Tall ships festivals provide outstanding venues for maritime history education, offering the public opportunities to visit the types of ships that were used for active trading along California’s coast for many decades.

CONSISTENCY WITH CONSERVANCY'S 2007 STRATEGIC PLAN GOAL(S) & OBJECTIVE(S): The proposed project is consistent with Goal 3 of the Conservancy’s Strategic Plan, which is to revitalize coastal and inland waterfronts by concentrating resources in areas where economic development is most needed and has the greatest impact, and that are under pressure to convert waterfront lands to uses that are not coastal or waterfront dependent. The proposed project will occur within the Ports of San Francisco, Los Angeles and San Diego, California’s three largest seaport cities, where economic development is most needed, and will have the greatest impact due to the large urban populations of these cities, and where waterfront lands are under pressure to convert to non-coastal dependent uses. Consistent with Goal 3, Objective B, the proposed project directly funds events that increase public access to, and enjoyment of, waterfront areas. Due to the Tall Ships Exposition Festival of 2008, the number of visitors to the San Francisco, Los Angeles and San Diego port areas is expected to continue increasing far beyond the number that would normally visit during a four to five day period in the summer.

CONSISTENCY WITH CONSERVANCY'S PROJECT SELECTION CRITERIA & GUIDELINES:

The proposed project is consistent with the Conservancy's Project Selection Criteria and Guidelines adopted September 20, 2007, in the following respects:

Required Criteria 1. Promotion of the Conservancy’s statutory programs and purposes: See the “Consistency with Conservancy’s Enabling Legislation” section above.

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2. Consistency with purposes of the funding source: See the “Project Financing” section above. 3. Support of the public: The proposed grants to the San Francisco National Maritime Park Association, the Los Angeles Maritime Institute, and the San Diego Maritime Museum have wide public and government support. Many letters of support have been received, including those from Assemblypersons Joel Anderson, Betty Karnette, Mark Leno, Fiona Ma, Fabian Nunez, Lori Saladana and Mark Leno; Senators Denise Moreno Ducheny, Christine Kehoe, Alan Lowenthal, Carole Migden and Leland Yee; Honorable Gavin Newsom and the Honorable Jerry Sanders; the San Francisco Maritime National Historic Park; the Port of San Diego; Pier 39; the Fisherman’s Wharf Merchants Association; and the San Francisco Chamber of Commerce (Exhibit 4: Letters of Support). 4. Location: The festivals will be held within the coastal zones of Los Angeles and San Diego, and within San Francisco Bay. 5. Need: Since the inception of the Conservancy’s involvement in tall ships festivals, other government agencies and nonprofit organizations have come forward to contribute to these events. However, Conservancy funds continue to be needed to fill funding gaps due to larger costs related to expanding the events to include a greater array of educational and recreational experiences. 6. Greater-than-local interest: Past festivals have attracted visitors from a wide region, including many from out of the state, and even out of the country. The 2008 festival is expected to continue this trend.

Additional Criteria 7. Urgency: The three festivals will be held during the summer of 2008 and planning and fundraising must be completed within the next several months. The Conservancy’s participation has been and continues to be a vital part in promoting these important waterfront events. 8. Leverage: See the “Project Financing” section above. 9. Innovation: The tall ships exposition festivals are highly creative events, offering the public quality experiences in maritime history and waterfront recreation with a multi- cultural focus. As such, they are an innovative means to attract visitors to urban waterfront environments. 10. Readiness: The three grantees are experienced in sponsoring public events, and are actively promoting the 2008 festivals. 11. Realization of prior Conservancy goals: See “Project History” section above. 12. Cooperation: The tall ships exposition festivals are cooperative events, participated in and funded by a multitude of public and private entities.

CONSISTENCY WITH COASTAL ACT: The Coastal Act specifically addresses public access. Public Resources Code Sections 30210

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states the following: “[M]aximum access, which shall be conspicuously posted, and recreational opportunities shall be provided for all the people consistent with public safety needs and the need to protect public rights, rights of private property owners, and natural resource areas from overuse.” The ships participating in the festivals will be open to the public and the events will provide public access opportunities within these three important urban waterfronts.

CONSISTENCY WITH LOCAL COASTAL PROGRAM POLICIES: The Local Coastal Programs of San Diego and Los Angeles Counties contain policies to develop their waterfronts to serve open space and park functions, and to make them both physically and visually accessible to the public. In the land use section of the City of Los Angeles’ San Pedro Coastal Land Use Plan, the Port of Los Angeles is recognized as “the predominate influence on the economic well-being of the [San Pedro] community”, with a specific objective to “promote the development of the Port to meet the needs of…recreational users”, a primary goal of this project. In the waterfront section of the City of San Diego’s City Center/Pacific Highway Corridor Local Coastal Plan the waterfront is recognized as “downtown [San Diego’s] most important resource” and states that development should emphasize “significant parks and open spaces with pedestrian and visual access to and along the water, supported by public and visitor oriented activities”. The festival will promote this goal by providing an exciting visitor oriented activity within the waterfront environment. CONSISTENCY WITH SAN FRANCISCO BAY PLAN: The San Francisco Bay Plan (amended January, 2006) contains policies that promote urban waterfronts within its jurisdiction to serve open space and park functions, and to provide both physical and visual access. Specifically, under Part I, Major Plan Proposals at Page 4, paragraph 4, the Act states that “…shoreline parks, beaches, marinas, fishing piers, scenic drives, and hiking or bicycling pathways should be provided in many areas. The Bay and its shoreline offer particularly important opportunities for recreational development in urban areas…Highest priority should be given to recreational development…” This project will encourage the development of the San Francisco urban waterfront for recreational purposes by providing an attractive public event that will promote public access, educational experiences and recreation. COMPLIANCE WITH CEQA: The Tall Ships Exposition festivals are part of the normal operations of the existing facilities of the Ports of San Francisco, Los Angeles and San Diego, for a public gathering, where there is a history of such gatherings. This project is therefore categorically exempt from the California Environmental Quality Act under 14 Cal. Code of Regulations Section 15323. Upon approval, staff will file a Notice of Exemption.

7 of 7 EXHIBIT 1: Project Locations

San Francisco Waterfront Hyde St. Pier Pier 39 Pier 45 Pier 33 Pier 31

Aquatic Park North Point St. Pier 27 Bay St. The Embarcadero Pier 23 MARINE Pier 19 Piers 17 and 15 EDUCATIONAL Pier 9 VILLAGE Pier 3 Pier 1

Ferry Building INTERNATIONAL Justin Herman Plaza Embarcadero SAIL VILLAGE Center The Embarcadero San Francisco - Oakland Bay Bridge

ENVIRONMENTAL Pier 30/32 VILLAGE Pier 36 Pier 38 Pier 40

AT&T Park

King St. EXHIBIT 1: Project Locations

Los Angeles Waterfront

San Diego Waterfront

Exhibit 2: Summaries of Festivals

SAN FRANCISCO July 23 – 28, 2008

PHOTOGRAPHY: GEORGE C. KNIES Exhibit 2: Summaries of Festivals

FESTIVAL OF SAIL SAN FRANCISCO

Hosted by the San Francisco Maritime National Park Association & the SF Maritime National Historical Park The Festival of Sail will transform the piers of San Francisco into an international nautical attraction As many as 15 Tall Ships® and other fascinating vessels from around the world will visit San Francisco The five-day event will educate youth and adults alike on the magical history of these beautiful vessels Various educational organizations in and around the San Francisco Bay Area will be highlighted Festival of Sail San Francisco will present three distinct Villages along the waterfront with a multitude of fun and educational activities for all ages Exhibit 2: Summaries of Festivals

TALL SHIP® FESTIVALS

Increase awareness of San Francisco’s historic maritime role Deepen understanding and relations between maritime nations Reinforce the mission of maritime educational institutions Activate and showcase waterfronts as public gathering places Highlight waterfronts as community resources Bring countries together for cultural exchange Exhibit 2: Summaries of Festivals

TALL SHIPS® HISTORY IN SAN FRANCISCO

In 1999 - Tall Ships® from around the world sailed underneath the Golden Gate Bridge, celebrating California’s 150th birthday In 2002 - They continued the tradition visiting West Coast ports In 2005 - Races between ports & Battle Sails set the stage for a spectacular encore in 2008 Exhibit 2: Summaries of Festivals

WEST COAST PORT DATES

West Coast Ports 2008 Dates

Victoria, British Columbia June 26th – 30th

Tacoma, Washington July 2nd – 8th

Port Alberni, British Columbia July 10th – 12th

San Francisco, California July 23rd – 28th

Channel Islands, California August 7th – 10th

Los Angeles, California August 13th – 17th

San Diego, California August 20th – 24th

Dana Point, California September 6th – 7th Exhibit 2: Summaries of Festivals

EVENTS & ATTRACTIONS - HIGHLIGHTS

 Parade of Sail  Interactive Displays  Dockside Receptions  Ship Tours  Concerts  Family Activities  Fireworks Displays  Mock Cannon Battles  Youth Education Programs  VIP Hospitality Functions  International Sail Village  Wine Tasting & Sunset Cruises  Marine Education Village  Themed After Hours Parties  Environmental Village  Crew Entertainment  High Seas Adventure Movies  Pirate School

 2008 Tall Ships Challenge® Pacific Coast Series Exhibit 2: Summaries of Festivals

BENEFITS OF THE FESTIVAL OF SAIL

 Over 1 million attendees over the five-day Festival. Ports on the Festival of Sail circuit consistently enjoy record turnouts.  The opportunity to participate in a truly unique, multi- cultural event that inspires discovery, participation and the imagination of all ages.  $30,000,000 in expected economic impact to the Bay Area.  Enjoy the hospitality, culture and entertainment of one of the truly great international cities in the world.  Preserve the tradition of these extraordinary historical vessels and keep the stories they have to tell alive for generations to come.

 Showcase various countries resources and celebrate their tall ship’s rich maritime history. Exhibit 2: Summaries of Festivals

SUPPORT FOR THE FESTIVAL OF SAIL

"The California coastline will welcome a wonderful and majestic guest next year with the arrival of the U.S. Coast Guard’s tall ship EAGLE. I am pleased that America’s Tall Ship will be visiting three California ports as part of the Tall Ships Challenge,” U.S. Senator Dianne Feinstein (D-Calif.) said. “This will be a rare opportunity for Californians to view one of America’s nautical gems. The EAGLE was last on the Pacific Coast in 1999, and has only made four voyages out of the Atlantic basin in her sixty-year history of service with the Coast Guard. The officers, crew, and cadets of America’s Tall Ship will receive a resounding welcome when they visit the Golden State after sailing majestically through the Golden Gate.”

"The Festival of Sails is an amazing event that adorns the natural beauty of the city ‘s bay and piers with a spectacular display of tall ships and fascinating vessels from around the world,” said Mayor Gavin Newsom of San Francisco. “This exciting event helps preserve the legacy of these maritime vessels and allows people of all ages an opportunity to share in this international cultural exchange." Exhibit 2: Summaries of Festivals

POTENTIAL VISITING TALL SHIPS

 Eagle (US Coast Guard)  Californian (San Diego, USA)

 HMCS Oriole (Canada)  Cuauhtémoc (Mexico)

 Esmeralda (Chile)  Nina & Santa Clara (British Virgin Islands)

 Guayas (Ecuador)  (USA)

 Sagres (Portugal)  Lynx (USA)

 Gloria (Colombia)  Alma (USA)

 Hawaiian Chieftain (USA)  Seaward (USA) Exhibit 2: Summaries of Festivals

SUPPORT FOR THE FESTIVAL OF SAIL

Congresswoman Nancy Pelosi, Speaker of the U.S. House of Representatives Senator Dianne Feinstein San Francisco Mayor Gavin Newsom  Coast Guard Port of San Francisco San Francisco Convention & Visitor’s Bureau San Francisco Chamber of Commerce American Association (ASTA) San Francisco Bar Pilots California Coastal Conservancy Exhibit 2: Summaries of Festivals

ORGANIZING COMMITTEE

• Joanne Fedeyko, Executive Producer & Committee Chair • Greg Ryken, SFMNPA Trustee and Vice-President for the Festival of Sail • Anne Halsted, SFMNPA Trustee • Neil Chaitin, SFMNPA Trustee • Bob Enslow, SFMNPA Trustee • Mike Dowling, SFMNPA Trustee; Senior Vice President, Bank of America • Barbara Pivnicka, President & CEO, San Francisco Global Trade Council; Honorary Consul of the Slovak Republic • Jim Lazarus, Senior Vice President, Public Policy, San Francisco Chamber of Commerce • Peter Dailey, Deputy Director, Maritime, Port of San Francisco • Captain Dwayne Oslund, USN (Ret), Vice Chair, Fleet Week Committee • Ken Neal, Executive Director, Call of the Sea • Alice Cochran, President, Golden Gate Tall Ships Society • Geraldine O’Brien, Arts & Tourism Manager, SF Convention & Visitors Bureau • Anthony Sandberg, President, OCSC Sailing • Clint Collier, International Rear Commodore, IYFR • Carl Nolte, Chairman & CEO SS Jeremiah O’Brien; San Francisco Chronicle • Deborah Novachick, Liaison for the Bay Area Polonia community • Karen Bell, Executive Director, Fisherman’s Wharf Community Benefit District • Renee Dunn, Manager, Public Relations, Port of San Francisco • Denise Turner, Wharfinger, Port of San Francisco • Rodney Fong, Port Commissioner, Port of San Francisco • Tom Thompson, Braddock & Logan Services • Steve Kapp, Partner, NAIBT Commercial • Irene Tibbits, Volunteer Exhibit 2: Summaries of Festivals

CONTACT INFORMATION

Festival of Sail San Francisco

c/o San Francisco Maritime National Park Association

Joanne Fedeyko, Executive Producer (415) 307-1382 [email protected]

WWW.FESTIVALOFSAIL.ORG Exhibit 2: Summaries of Festivals

FESTIVAL OF SAIL SAN FRANCISCO July 23 – 28, 2008 Exhibit 2: Summaries of Festivals

Los Angeles Maritime Institute Tall Ships L.A.

In 2005, over two hundred thousand visitors lined the waterfront in San Pedro over a 4- day period to view dozens of tall ships. While dockside, thousands of spectators had the opportunity to walk the decks and meet the crews of many of these tall ships. These same visitors and crews pumped hundreds of thousands of dollars into the local economies. Hotels, restaurants, gift stores and other merchants all saw a significant increase in their business due to the impact these tall ships had during their visit to the San Pedro waterfront.

In the summer of 2008, tall ships will once again grace Los Angeles Harbor. TallShipsLA! will feature international, regional and local tall ships. The ships slated to be here are historic and new, local to Los Angeles, and from as far away as New Zealand, Ecuador and Mexico.

“Tall Ships” are defined in two ways: by ‘class’ and by their ‘lofty purposes.’ Although tall ships are classified by size and rig, it is the mission of character building and adventure education under sail that adds value and impact to the Tall Ships in the international sail training movement.

• Class A: All vessels regardless of rig over 160 feet, or over 120 feet and square rigged. Most Class A vessels are government owned and operated by the countries’ Navies (or as in the United States the Coast Guard) and act not only for sail training purposes but also more importantly as goodwill ambassadors.

• Class B: Fore and rigged vessels between 100 to 160 feet. A majority of these vessels are owned and operated by non-profit and/or sail training organizations.

• Class C: (All other fore-and-aft rigged vessels over 30 feet at the waterline) most are privately owned and operated.

A HISTORICAL PERSPECTIVE

The supposed ‘last gathering of tall ships’ was in 1956 in Europe, with some two dozen of these ‘endangered’ square-riggers in a race and port festival that instead marked the renaissance of tall ships for sail training. The 40 year legacy of tall ship festivals in the United States began with one simple idea: why not bring all the worlds growing fleet of tall ships together in New York Harbor? This gathering of tall ships complimented the 1964 New York World’s Fair and for the first time introduced America to the international tall ship fleet. Exhibit 2: Summaries of Festivals

Recognizing the values of sail training, cultural exchange and goodwill among nations, tall ship festival organizers continued to develop “historic-event-based’ tall ship celebrations. These tall ship spectaculars tied in with the United States Bicentennial celebration, the 100th anniversary of the Statue of Liberty and honored the 500th anniversary of Christopher Columbus’ first voyage and the beginning of the new millennium. Many tall ship festivities are planned every year in Europe and the United States due to public enthusiasm and the positive economic impact these ship visits have on the local economy.

In 1992, the Los Angeles Maritime Institute (LAMI) began an innovative education- based tall ship program in the Port of Los Angeles. The program’s mission is first, to use sail training to provide youth with real-life challenges that develop knowledge, skills, and attitudes needed to live healthy productive lives. Second, to promote public awareness of the spirit of sail training and the public’s interest in tall ships. Since 1992, LAMI has seen thousands of students from all backgrounds participate in its character-building adventure-under-sail educational programs. The innovative education programs aboard the LAMI tall ships have been successful in merging the interest of the public with the support of corporate and private sponsorship. The success of the program has now led LAMI to build two new tall ships, the Exy Johnson and , named after the husband and wife sailors who were pioneers in sharing their experiences at sea through seven world voyages with youth crew.

ORGANIZER The Los Angeles Maritime Institute along with the Port and City of Los Angeles are the official hosts for TallShipsLA! All grants and sponsorship fees are paid to the Los Angeles Maritime Institute, a registered 501 (C-3) non-profit organization.

ESTIMATED ATTENDANCE At least 200,000 people over 4-day period

ENTRY FEE – NONE While other tall ship events charge a “boarding fee” to help offset event expenses, it is the very strong belief that the Los Angeles event’s remains free to the public.

WEBSITE ATTENTION In 2005 there were 8,000 hits per day for 1 month leading up to event

DEMOGRAPHICS Typical Tall ships event demographics • 60% Age 25 – 54 Exhibit 2: Summaries of Festivals

• 55% College Educated • 65% Home owners • 10% earn $100,000 or more a year • 29% Families with children between ages 6 & 17 • 61% earn more than $60,000 per year

EVENT LOCATION

During the TallshipsLA! festival, the ships, while dockside, will be spread out over a half mile of downtown waterfront.

Exhibit 2: Summaries of Festivals

San Diego Maritime Museum Festival of Sail 2008

The Festival of Sail 2008, hosted by the Maritime Museum of San Diego, will transform San Diego’s North Embarcadero into a nautical heritage park for the benefit of the citizens of San Diego and visitors to the region, from August 20 though August 24, 2008. As many as 400,000 visitors are expected to visit the festival over the five-day period.

Historic tall ships from the United States and various Pacific Rim nations will parade in a majestic entrance into San Diego Bay. The Class A and Class B ships, representing the maritime history and heritage of the region, will be welcomed with full honors by ships from the U.S. Navy, the U.S. Coast Guard, and the Port of San Diego Harbor Police. This grand parade will be followed by four more days of festivities along the Embarcadero area where the ships will be moored and open for boarding by the public. The main body of the festival will stretch along Harbor Drive from the Cruise Ship Terminal north to the foot of Hawthorn Street. (Due to the complexity of scheduling the tall ships, it is impossible to accurately predict the number of ships that will be available to participate. Depending on the number that ultimately arrive, the mooring sites may extend to other adjacent areas along the waterfront.)

Ships from far and near will give the festival an international flavor. Souvenir passports are a visitor’s ticket to board the ships. The passports become treasured keepsakes as they are stamped by each ship toured. The Maritime Museum’s own Californian will be fighting it out with several other tall ships as they engage in mock cannon battles on San Diego Bay, Friday through Sunday. In addition to these dramatic historical “gun battle” reenactments, festival visitors will also enjoy demonstrations of seamanship, special exhibits throughout the Maritime Museum, traditional music and dance performances by the crews of the visiting ships, and folk music entertainment highlighting the international culture of the sea. There will be entertainment at the Festival of Sail main stage, marvelous food and drink from dozens of restaurant booths, a family activity area, and shopping opportunities from approximately 150 festival vendors with one-of- a-kind items. Finally, the public may choose to simply stroll the Embarcadero to take in the unique visual experience and enjoy the spectacular waterfront venue.

Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos LAMITopSail.org Exhibit 3: Tall Ships Photos

photo by Lee Uran / www..com

http://www.lamitopsail.org/LAMI/fleet/images/exy70.asp [11/16/2007 11:44:53 AM] LAMITopSail.org Exhibit 3: Tall Ships Photos

photo by Lee Uran / www.Brigantines.com

http://www.lamitopsail.org/LAMI/fleet/images/exy73.asp [11/16/2007 11:45:23 AM] LAMITopSail.org Exhibit 3: Tall Ships Photos

photo by Lee Uran / www.Brigantines.com

http://www.lamitopsail.org/LAMI/fleet/images/irving61.asp [11/16/2007 11:45:42 AM] Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos Exhibit 3: Tall Ships Photos

Exhibit 3: Tall Ships Photos

Exhibit 3: Tall Ships Photos

Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support Exhibit 4: Letters of Support

BankOfAmerica~

Mike Dowling Bank of America Private Bank SeniorVice President CA5-705-07-11 555 California Street, 7th Floor San Francisco, CA 94104 November 5, 2007 Tel 415.622.4811 Fax 415.622.4874 mike.d owli [email protected]

Mr. Douglas Bosco, Chairman California Coastal Conservancy 1330Broadway,11th Floor Oakland, CA 94612

Dear Chairman Bosco:

I am writing you in support of the request by the San Francisco Maritime National Park Association for a grant in the amount of $150,000 to produce the 2008 Festival of Sail San Francisco.

As a Trustee of the San Francisco Maritime National Park Association I have been working on the Festival of Sail as part of the Organizing Committee for over a year and we are looking forward to seeing the tall ships sail into our beautiful Bay next July. If not for the generous support of the California Coastal Conservancy in the past, and now, organizations such as the San Francisco Maritime National Park Association would not be able to host such high-profile and important events.

The Festival of Sail San Francisco needs your early commitment for this grant because initial funding helps support the crucial planning phase of these events, and helps the organization to effectively compete with other countries to get commitments from foreign tall ships.

I want to express our appreciation for your past support of these festivals, and the organizations that have produced them, and for any future support of their efforts in coming years.

Respectfully,

{):.I'I(J..P:J Mike Dowling

USA C6~0 2000.2004 us Olympic Teams Exhibit 4: Letters of Support

Only inSan Francisco'

SAN FRANCISCO CONVENTION & VISITORS BUREAU

November 5, 2007

Mr. Douglas Bosco, Chairman California Coastal Conservancy 1330 Broadway, 11th Floor Oakland, CA 94612

Dear Chairman Bosco,

I am writing you in support of the request by the San Francisco Maritime National Park Association for a grant in the amount of $150,000 to produce the 2008 Festival of Sail San Francisco.

The San Francisco Convention & Visitor's Bureau has been working on the Festival of Sail as part of the Organizing Committee for over a year and we are looking forward to seeing the tall ships sail into our beautiful Bay next July. If not for the generous support of the California Coastal Conservancy in the past, and now, organizations such as the San Francisco Maritime National Park Association would not be able to host such high-profile and important events.

The Festival of Sail San Francisco needs your early commitment for this grant because initial funding helps support the crucial planning phase of these events, and helps the organization to effectively compete with other countries to get commitments from foreign tall ships.

Iwant to express our appreciation for your past support of these festivals, and the organizations that have produced them, and for any future support oftheir efforts In comingyears. ge~~/6 Geraldine O'Brien Arts & Tourism,Manager

;:- l:'RECEIVED

l 2" it, it c , --" ",3 '), ;;1 n,u " NOY Q ~.,2007,.,

OOASTAlCONSERVANCY OAKLAND,CALIF.

201 Third Street, Suite 900 San Francisco, CA 94103-3185 T 415.974.6900 F 415.227.2602

on Iyi nsanfrancisco.com Exhibit 4: Letters of Support

,

GREG COX SUPERVISOR, FIRST DISTRICT San Diego County Board of Supervisors

November 9, 2007

Mr. Douglas Bosco, Chairman California Coastal Conservancy 1330 Broadway, 11thFloor Oakland, CA 946~-- - DearCh~~ As the San Diego County Supervisor representing the waterITontdistrict, it is my pleasure to support the Maritime Museum of San Diego's request for a grant in the amount of$150,000 to host the Festival of Sail 2008, a tall ship festival, to be held on the San Diego watemont between August 20thand 24th2008.

The Maritime Museum of San Diego has hosted three previous tall ship festivals in San,Diego since 1999 and each time has done an exemplaryjob of hosting visiting tall ships ITomvarious nations. This has been a unique cultural event that at one time celebrates the maritime heritage of the State of California, provides a unique and memorable experience for visitors to the watemont area, and stimulates commerce for the port tenants.

I strongly encourage you to approve the Maritime Museum of San Diego's application for grant funding. Thank you in advance for your consideration of this important matter.

cc: Sam Suchchat Executive Director California Coastal Conservancy RECEIVED NOV1 5 2007

~OASTALCONSERVANCY OAKLAND,CALIF.

County Administration Center. 1600 Pacific Highway, Room 335. San Diego, CA 92101 (619) 531-5511. Fax (619) 235-0644 www.gregcox.com Email: [email protected] Exhibit 4: Letters of Support

PORT OF SAN DIEGO

BOARD OF PORT COMMISSIONERS Chairman of the Board

November 13, 2007

Douglas Bosco, Chairman California Coastal Conservancy 1330 Broadway, 11thFloor Oakland, CA 94612

Dear Chairman Bosco:

As Chairman of the Board of Port Commissioners of the Port of San Diego, it is my pleasure to support the Maritime Museum of San Diego's request for a grant in the amount of $150,000 to host the Festival of Sail 2008, a tall ship festival, to be held on the San Diego waterfront between August 20thand 24th2008.

The Maritime Museum of San Diego has hosted three previous tall ship festivals in San Diego since 1999 and each time has done an exemplary job of hosting visiting tall ships from various nations. This has been a unique cultural event that at one time celebrates the maritime heritage of the State of California, provides a unique and memorable experience for visitors to the waterfront area, and. stimulates commerce for the port tenants.

I strongly encourage you to approve the Maritime Museum of San Diego's application for grant funding. Thank you in advance for your consideration of this important matter.

Sincerely, (J.~

Sylvia C. Rios Chair Board of Port Commissioners RECEIVED C: Board of Port Commissioners NOV1 5 2007 Executive Leadership Group (ELG) Sam Schuchat, California Coastal Conservancy ~OASTAlCONSEAVANC~ Ray Ashley, Maritime Museum OAKLAND,CALIF.

(619) 686-7296, Post Office Box 120488, San Diego, California 92112-0488 ---- BOARD OF DlRECfORS Exhibit 4: Letters of Support EDWARD PLANT, CHAIRMAN SAN DIEGO REFRIGERATIONSERVICES LEE WILSON, VICE CHAIRMAN NORHTRUP GRUMMAN CONTINENTAL MARITIME

Ray Ashley IIIII MARITIMEMUSEUM Mark Bailey CHESAPEAKE FISH COMPANY ~ CHRIS BARNES ~ GENERAL DYNAMICS NASSCO RICHARD BARTELL SAN DIEGO PORT TENANTS ASSOCIATION BARTELL HOTELS Capt. Bill Bartsch S.D. BAY PILOTS Susan Baumann BALIHAl RESTAURANT Sampson A. Brown, Esq. KNIGHT& CARVER * R.A. Carpenter R.E. STAlTEENGINEERING Randy Dick November, 8 2007 FIVE STAR PARKING Thomas A. DriscoU DRISCOLLBOATWORKS Douglas Bosco, Chairman Ted Eldredge MANCHESTER RESORTS California Coastal Conservancy URI FELDMAN SUNROAD ENTERPRISES 1330 Broadway, 11th Floor VICTOR FRESCA Oakland, CA 94612 DIXIELINE LUMEER * Rick Ghio ANTHONY'SFISHGROTTO Dear Chairman Bosco: Shawn Halvax BAE SYSTEMSSANDIEGOSHIPREPAIR Ted Kanatas MANCHESTERGRANDHYATTRESORT As President of the San Diego Port Tenants Association, it is my Eric Leslie pleasure to support the Maritime Museum of San Diego's request HARBORISLANDWESTMARINA Dick Luther for a grant in the amount of $150,000 to host the Festival of Sail DLA PIPERUS LLP 2008, a tall ship festival, to be held on the San Diego wa!erfront MIKE McDoWELL ATLASKONAKAI betweenAugust20thand24th 2008.' Karen McElIiott CHULAVISTAMARINA& RV RESORT Jack Monger The Maritime Museum of San Diego has hosted three previous tall The Monger Company ship festivals in San Diego since 1999 and each time has done an Steve Pagano San Diego Marriott Hotel & Marina exemplary job of hosting visiting tall ships from various nations. * George Palermo San Diego Harbor Excursions This has been a unique cultural event that at one time celebrates * H.P. "Sandy" Purdon the maritime heritage of the State of California, provides a unique SHELTERCOVEMARINA Ahmad Solomon and memorable experience for visitors to the waterfront area, and SDG&E stimulates commerce for the port tenants. GARY SULLIVAN GOODRICH Joe Terzi SHERATONSANDIEGOHOTEL& MARINA I strongly encourage you to approve the Maritime Museum of San Jim Unger Diego's application for grant funding. Thank you in advance for HORNBLOWERCRUISES&EVENTS Bruce Walton your consideration of this important matter. SEAPORTVILLAGEOPERATINGCO.,LLC Perry Wright CONSIDINE & CONSIDINE Sincerely,

DIRECTOR EMERITUS * Arthur E. Engel Tom Fetter Douglas Manchester * Pete Litrenta V:t!j~c~(joaJ/tJc( President STAFF RECEIVED Sharon Bernie-Cloward San Diego Port Tenants Association PRESIDENT Kristin Peterson NOV1 5 2007 DIRECTOR OF OPERATIONS GOASTALCONSERVANGY OAKLAND,CALIF. * SDPTA Past Chairmen

~o SHELTERISLANDDRIVE,SUITE210 . SANDIEGO,CALIFORNIA92106 . (619) 226-6546 . FAX(619) 226-6557 . EMAIL:[email protected], [email protected] www.sdpta.com