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AGENDA WILTON DRIVE IMPROVEMENT DISTRICT Special Meeting Wednesday August 1, 2018 2:00 PM Commission Chambers

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AGENDA WILTON DRIVE IMPROVEMENT DISTRICT Special Meeting Wednesday August 1, 2018 2:00 PM Commission Chambers AGENDA WILTON DRIVE IMPROVEMENT DISTRICT Special Meeting Wednesday August 1, 2018 2:00 PM Commission Chambers CALL TO ORDER PLEDGE OF ALLEGIANCE ROLL CALL APPROVAL OF MINUTES July 11, 2018 minutes COMMENTS FROM THE PUBLIC Any member of the Public may speak for three minutes. NEW BUSINESS None OLD BUSINESS Lane Elimination Mitigation Program Website and Public Relations Campaign Proposals Photospot Mural ADJOURNMENT Pursuant to FS. 286.0105, if a person decides to appeal any decision made by the Board, Agency or Commission with respect to any matter considered at such meeting, or hearing, they will need a record of the proceedings and that for such purposes they may need to ensure that a verbatim record of the proceedings is made, which record includes the testimony and evidence upon which the appeal is based. Any person requiring Auxiliary Aids and Services for the Meeting may call the ADA Coordinator at 954-390- 2122 at least two working days prior to the meeting. If you are Hearing or Speech impaired, please contact the Florida Relay Services by using the following phone numbers: 1-800-955-8770 (Voice) 1-800-955-8771 (tdd) 1 MINUTES 2 WILTON DRIVE IMPROVEMENT DISTRICT 3 Wednesday, July 11, 2018 4 6:30pm Commission Chambers 5 6 CALL TO ORDER 7 Chair Blevins called the meeting to order at 6:30 p.m. He then led the Pledge of Allegiance. 8 9 ROLL CALL 10 Members Present Members Not Present 11 Chair Doug Blevins 12 Claudia Castillo 13 James Govin 14 Paul Hugo 15 Anthony LoGrande 16 17 Staff Present 18 Acting Legal Counsel Michael Pawelczyk 19 Assistant City Manager Pamela Landi 20 21 WELCOME 22 Chair Blevins welcomed members and guests to the meeting, and mentioned that although neither 23 could be present tonight, two new members of the Board, Matthew Dreger and Mitchell Bloch had 24 been appointed by the Commission last evening. 25 26 APPROVAL OF MINUTES 27 Minutes: June 13, 2018 Approved 28 Moved by: Member Govin Seconded by: Member LoGrande 29 Passed unanimously 30 31 COMMENTS FROM THE PUBLIC 32 Chair Blevins opened the meeting to public comment. 33 34 There being no public comment, Chair Blevins closed the public comment. 35 36 NEW BUSINESS 37 RESOLUTION 2018-002__ 38 A RESOLUTION OF THE BOARD OF SUPERVISORS OF THE WILTON 39 DRIVE IMPROVEMENT DISTRICT RELATING TO THE IMPOSITION 40 OF NON-AD VALOREM ASSESSMENTS; APPROVING AND ADOPTING 41 A FISCAL YEAR 2018-2019 FINAL ASSESSMENT ROLL; SETTING A 42 PUBLIC HEARING FOR THE PURPOSE OF RECEIVING PUBLIC 43 COMMENT ON THE IMPOSITION, LEVY AND COLLECTION OF SUCH 44 ASSESSMENTS PURSUANT TO SECTION 197.3632, FLORIDA 45 STATUTES; DIRECTING THE PROVISION 1 46 OF NOTICE THEREOF; AUTHORIZING THE TRANSMITTAL OF 47 NECESSARY INFORMATION TO THE PROPERTY APPRAISER; 48 PROVIDING FOR SEVERABILTY; PROVIDING FOR CONFLICTS; AND 49 PROVIDING FOR AN EFFECTIVE DATE. 50 51 MOTION: 52 Moved by: Member Logrande Seconded by: Member Castillo 53 Passed Unanimously 54 55 OLD BUSINESS 56 Wilton Drive Lane Elimination Project Construction Mitigation Program. 57 Pamela opened the discussion with an explanation of the desired goal: to review list of ideas culled 58 from the discussion in June, and create a suite of recommendations for a program. 59 60 The Board reviewed the proposal provided by Conceptual Communications. Member Govin 61 mentioned coconutgrove.com as a good example of a website that had everything needed for the 62 WDID. Member Castillo offered comments about the need for positive communication with 63 residents, businesses and visitors, and suggested a brief history of Wilton Drive be included in any 64 upcoming presentations. After discussion, it was decided that a mobile responsive website would 65 be just as good as an app, and at a reduced cost, and asked Pamela to seek additional proposals for a 66 public relations campaign that includes a website design, launch and hosting. Becuae the WDID”s 67 upcoming schedule is full of other business for the next few months, it was decided to have a special 68 meeting on August 1, 2018 in order to stay on time with this project. 69 70 MOTION: 71 Motion to direct staff to schedule and notice a special meeting of the Wilton Drive Improvement 72 District on August 1, 2018 at 2:00pm in the City Commission Chambers to discuss the Wilton Drive 73 Construction Mitigation Program. 74 75 76 Moved by: Member Hugo Seconded by: Member Castillo 77 Passed unanimously 78 79 Mural at 2004 Wilton Drive 80 Member Castillo, as the Board’s liaison to the Public Art Committee and lead on the mural, reported 81 that she provided parameters for the mural at the Committee’s meeting on July 9, 2018. The 82 Committee will provide two proposed designs at their August meeting. 83 84 Photospot 85 Pamela reported that she sought a couple simple designs from Conceptual Communications for an 86 inexpensive and temporary photospot for Jaycee Park, and hopes to provide those options to the 87 Board at a future meeting. 88 89 Schedule 90 Pamela reminded the board of the next three upcoming meetings: 2 91 92 August 1 at 2:00pm – Special Meeting 93 August 8 at 6:30pm – Workshop of Wilton Drive Landscape/Streetscape design 94 September 12 at 5:30pm Final budget Public Hearing 95 Member Govin disclosed he would not be able to attend the August 8th meeting. Member Logrande 96 th 97 disclosed he was not able to attend the September 12 meeting. 98 99 Election of Vice Chair 100 Chair Blevins mentioned Vice Chair Keester’s recent resignation, and sought nominations to for a 101 new Vice Chair. Member Hugo nominated Member Logrande. 102 103 MOTION: 104 Motion to approve Member Logrande as Vice Chair, to fill the unexpired term of Vice Chair 105 Keester. 106 107 Moved by: Member Hugo Seconded by: Member Castillo 108 Passed unanimously 109 110 111 ADJOURNMENT 112 There being no further business, the meeting adjourned at 7:39 p.m. 113 114 The next meeting of the WDID will be August 1, 2018. 115 116 117 ___________________________ __________________ 118 Doug Blevins, Chair Date 3 Wilton Drive Lane Elimination Project Construction Mitigation Program DRAFT Revised July 11, 2018 Create a PR campaign – components should include a timeline and detailed descriptions for each aspect of the Program. Create a brand, a tagline like Wilma Lives. Create a simple, mobile responsive website to be updated regularly with construction information, parking information, and Wilton Drive business information. Have a preconstruction groundbreaking kickoff. Once the campaign is fully formed but not yet approved, seek input from Drive businesses. Create an interactive workshop. To the greatest extent, integrate business suggestions in the campaign. To the greatest extent possible, share construction timelines with affected businesses as far in advance as possible. Lobby FDOT to phase the project to the greatest extent possible. Utilize all methods of communication, including Town Crier, hard copy notices via first class mail citywide, door knockers for those within a half mile of construction, city website, and social media. Work to create a map for electronic and hard copy distribution that includes parking lots and construction zones. Create a branded signage campaign above and beyond what FDOT does. Ask FDOT to combine their funds with ours for a single campaign. Make sure the signs are visible and well lit. Utilize renderings of completed project. Utilize before and after visuals. Work to establish regular communication with hotels and CVB to publicize Drive businesses. Member LoGrande will be the WDID liaison to the City for Wilton Drive construction purposes. Seek a weekly meeting with a contract/FDOT rep to get updates on the schedule. Have volunteers on the Drive during the most intense periods assisting people through the construction and directing others to the local businesses. Giving the passer-byers the perception of welcoming & friendliness that they'll have at these businesses. Provide funding for ride sharing discounts. Investigate parking opportunities at the following locations during special events: o UDC o Church @ 26th St & 6th Av o Library o Publix o Utilities compound o Wells Fargo Introduction to ADVANSIS www.advansis.net At Advansis we know digital Big Data - Analytics - Content - Social Insights - Digital Strategy Digital Research - Dashboard - Ecosystem Design - Persona Development Campaign Development - Brand Content - Creative Video/Viral - Digital Advertising - Email Marketing Apps - SMS - mWeb - In-Store - Geo - Mobile mCommerce UI/UX Design - Apps - eCommerce - SEO - CMS Web - Microsites - Landing Pages - Web Applications Planning and Buying - Display & Video - Mobile Digital Media & Local - SEM - Paid Social - eCRM/ eMarketing - Branded Entertainment/ Partnerships Social Apps - Monitoring - Influence Marketing - Advocacy - Promotions - Creative Our Clients - Past & Present Working with the Web since its birth We approach digital as experiential Customers and users don’t think about context, modality or channel.They simply EXPERIENCE. Passive Active Shared Transactional Video and Audio Facebook, Editorial Search Instagram eCommerce Blogs Reviews Twitter Email/IM I’m a I’m a I’m a connector user creator I’m a spender Know-how + Community With I.T., Computer Science, and advertising backgrounds we bring the best of the digital worlds for our clients to reap the Our principals are utmost benefits university and corporate technology In the Miami instructors technology community we actively present We love helping and teach classes our clients on how to adapt technology We develop bespoke systems… Each client has different requirements. We take pride in developing customized solutions tailored to client specifications. that are easy to use… and self explanatory- but we are teachers at heart. We record all training sessions for clients so that there is always an “instruction" manual for new employees or for review.
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